Indie Press
- Company typePrivate
- Founded-
- HeadquartersBengaluru, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
Indie Press firmographics
Firmographics- Name
- Indie Press
- Legal name
- Nasadiya Technologies Pvt Ltd
- Website
- https://indiepress.in
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Indie Press industry classification
Industry- Product category
- Self-Publishing Services
- NAICS
- Book Publishers (513130)
- SIC
- Books: Publishing Or Publishing & Printing (2731), Book Printing (2732)
- akta.pro primary industry
- Self-Publishing Platforms (KDP-style Marketplaces & Portals) (MPAJAJAA)
- akta.pro secondary industries
- Self-Publishing & Author Platforms (BPAMAJAF), Print-on-Demand Enablement for Indie Authors (Book POD & Fulfillment) (MPAJAJAD), Cover Design, Illustration & Book Interior Design Services (MPAJAJAH), Author Marketing, PR & Launch Services (Ads, Book Tours, Influencers) (MPAJAJAL), Author Business Tools & Analytics (Royalty Tracking, Pricing, Keyword/Market Research) (MPAJAJAO)
Keywords
Where Indie Press is headquartered
LocationHeadquarters
- HQ city
- Bengaluru
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Indie Press business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Publishing Package Fees: Authors pay upfront fees for publishing packages that include editing, cover design, formatting, ISBN allocation, marketing support, and distribution. Packages range from ₹40,000 to ₹1,30,000 plus 18% GST, with customizable options available.
- Royalty/Revenue Share: Authors receive royalty payouts on each book sold through Amazon and other online platforms. The company claims to provide the highest share in royalty with complete transparency and regular payout schedules.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One time/ perpetual license | Essentials - Basic publishing package with core services |
| One time/ perpetual license | One time/ perpetual license | Money-Saver - Enhanced package with more iterations and copies |
| One time/ perpetual license | One time/ perpetual license | Premium - Comprehensive package with extended services |
| One time/ perpetual license | One time/ perpetual license | Standard - Full-featured popular package (marked as Popular) |
| Unit Pricing | Pay-as-you-go | POD (Print-on-Demand) - Additional distribution through POD channels |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Indie Press product offering
Product offeringCore offering
IndiePress operates a self-publishing platform that delivers end-to-end book publishing services to authors, including editing, cover design, formatting, ISBN/barcode creation, eBook production, marketing, and distribution on Amazon India, Amazon Kindle, Amazon KDP, and Flipkart. Authors choose between fully managed publishing packages led by a dedicated Publishing Consultant or a self-service IndiePress DIY tool for independent publishing, with all authors gaining access to a real-time Author Dashboard for sales tracking and a Royalty Calculator for pricing projections.
Product overview
IndiePress is a self-publishing platform that provides authors with comprehensive publishing services through multiple product offerings. The core product is the Self-Publishing Services suite with tiered publishing packages (Essentials, Standard, Prime, Magnus, Titan) ranging from ₹40,000 to ₹1,30,000, offering editing, cover design, marketing, and distribution. Supporting products include the Author Dashboard for real-time sales tracking, the Royalty Calculator for pricing projections, and the IndiePress DIY self-service platform. Authors can also access the Our Books catalog to browse published titles. The company operates as a division of Nasadiya Technologies Pvt Ltd, headquartered in Bangalore.
Differentiator
Problem solved
Functional benefit
Brands
- Indiepress DIY: A DIY self-publishing tool that gives authors control over their book's content formatting, cover design and form factors
Products and services
- Self-Publishing Packages Managed end-to-end book publishing service for individual authors, including proofreading, premium/developmental editing, rewriting, custom cover design, formatting, ISBN/barcode allocation, eBook creation, print production, marketing roadmap, social media campaigns, Amazon/Flipkart distribution, and quarterly royalty payouts. Packages are tiered from ₹40,000 to ₹1,30,000 (+18% GST) and assigned a dedicated Publishing Consultant.
- IndiePress DIY Self-service web platform that lets authors independently control their book's content formatting, cover design, and form factors without requiring a Publishing Consultant or managed service package.
- Author Dashboard Standalone web-based dashboard for published authors to monitor real-time book sales, royalty earnings, and detailed performance reports with complete transparency on payouts.
- Royalty Calculator Interactive web calculator that lets authors estimate book pricing, production costs, and royalty earnings based on specifications such as book size, color format, page count, and binding type.
Quantifiable outcome
- 10,000+ stories published successfully
- +2 more outcomes
Companies that use Indie Press
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Indie Press technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Indie Press partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Amazon (India, Kindle, KDP)coreDistribution partnership for publishing books on Amazon India (physical books), Amazon Kindle (eBooks), and Amazon KDP for global distribution. This is the primary sales channel for published authors.
- FlipkartcoreDistribution partnership for physical book sales through Flipkart marketplace in India. POD books with MRP ₹249 and above can be listed without delivery charges.
- Repro Books, BookNetz, Techshrestra, CocobluminorPrint-on-demand channel partners providing additional visibility and distribution for books sold through Amazon.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Indie Press competitors and assessment
Company assessmentDirect peers
- BecomeShakespeare: Indian self-publishing service offering editing, cover design, ISBN, distribution, and marketing packages to authors — competes head-on with IndiePress for first-time Indian authors.
- Notion Press: India's most prominent self-publishing platform, offering tiered packages, editing, cover design, ISBN, and global distribution via Amazon/Flipkart — directly comparable to IndiePress on geography, business model, and target author segment.
- Walnut Publication: India-based self-publishing house selling tiered publishing packages and distribution across online marketplaces — comparable package structure and India-only footprint to IndiePress.
- Zorba Books: Self-publishing imprint of Zubaan providing editing, design, ISBN, marketing, and distribution for Indian authors — closely comparable service stack and target author persona.
- Pothi.com: India-based print-on-demand and self-publishing platform with online tools, distribution, and author storefronts — closely overlaps IndiePress's POD and DIY capabilities in the Indian market.
Broad incumbents
- BookBaby: Long-standing US/global self-publishing service offering packages, editing, design, and distribution — comparable full-service model and serves as the international reference point for IndiePress's package-based offering.
- Lulu Press: Global print-on-demand and self-publishing marketplace with DIY tools, distribution, and author services — overlaps IndiePress on POD, DIY tooling, and global distribution ambitions.
- Penguin Random House India: Major traditional trade publisher in India with growing author-services capability; broad incumbent whose editorial and distribution infrastructure sets the benchmark IndiePress positions against for premium authors.
- Amazon Kindle Direct Publishing (KDP): Amazon's free self-publishing platform for ebooks and print; IndiePress leverages KDP for distribution, but KDP itself is the dominant free alternative that any paid self-publisher must position against.
Emerging players
- Draft2Digital: Aggregator and distribution platform for indie authors to push ebooks and print to multiple retailers — adjacent business model to IndiePress's distribution layer and a likely integration or partnership candidate.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Indie Press social profiles
Digital presenceIndie Press financial estimates
Financial estimateRevenue estimate
Valuation estimate
Indie Press leadership team
Management profileNumber of profiles
Indie Press funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Indie Press M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Indie Press
What does Indie Press do?
IndiePress operates a self-publishing platform that delivers end-to-end book publishing services to authors, including editing, cover design, formatting, ISBN/barcode creation, eBook production, marketing, and distribution on Amazon India, Amazon Kindle, Amazon KDP, and Flipkart. Authors choose between fully managed publishing packages led by a dedicated Publishing Consultant or a self-service IndiePress DIY tool for independent publishing, with all authors gaining access to a real-time Author Dashboard for sales tracking and a Royalty Calculator for pricing projections.
Is Indie Press a public or private company?
Indie Press is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Indie Press founded?
Indie Press was founded in -1. It employs 11 to 50 people.
Where is Indie Press based?
Indie Press is headquartered in Bengaluru, India, in the Asia region.
How does Indie Press make money?
Two revenue lines are on record. Publishing Package Fees are the primary driver. The others are royalty/Revenue Share.
Who are Indie Press's main competitors?
Direct peers on record are BecomeShakespeare, Notion Press, Walnut Publication, Zorba Books and Pothi.com. Broad incumbents are BookBaby, Lulu Press, Penguin Random House India and Amazon Kindle Direct Publishing (KDP). Draft2Digital is listed as an emerging player.
Does Indie Press have an API?
No public API is recorded for Indie Press.
What industry is Indie Press in?
Indie Press's product category is Self-Publishing Services. Its primary akta.pro industry code is MPAJAJAA, Self-Publishing Platforms (KDP-style Marketplaces & Portals), with a secondary code of BPAMAJAF, Self-Publishing & Author Platforms. Its NAICS code is 513130 and its SIC code is 2731.