Indigenous Regeneration

What Indigenous Regeneration does

Indigenous Regeneration is a 501c3 nonprofit organization founded in 2017 and headquartered on the San Pasqual Indian Reservation in Valley Center, Southern California. Its mission is to foster sustainable development, preserve cultural heritage, and promote self-determination among Indigenous communities in San Diego County, with primary service delivery concentrated on Kumeyaay tribal communities. The organization operates two physical program sites — Mata'Yuum, a 6-acre outdoor learning campus and tribal sovereignty training center featuring an orchard, riparian trail with 1,100 culturally significant plants, and medicine wheel garden; and Paradise Valley Farm, a 1-acre production farm launched in 2021 to support food sovereignty and apprenticeships on the San Pasqual Reservation.

The organization's core products and digital assets center on Kumeyaay cultural documentation and language revitalization. These include the Kumeyaay Ethnobotany Board Game (pre-order at $120, expected launch December 2024), the Kumeyaay Ethnobotany Memory Deck ($30), the Kumeyaay Audio Archive (permanent digital recordings of language, plants, animals, and place names with elder contributors), the Bird Song Documentation Project (digital platform exploring Kumeyaay Bird Songs for substance use disorder treatment), and IRGTV (video/multimedia content platform). Service offerings include community events, healing circles, educational workshops, eco-design consulting, field trips, and Native youth programs.

Indigenous Regeneration operates a hybrid nonprofit revenue model combining grants and philanthropy (COVID Food Relief Grant, MAT Access Points Project, San Diego Foundation, Sierra Health Foundation, First Nations Development Institute, San Manuel Band, Sycuan Tribe), direct-to-consumer product sales via Squarespace and Shopify storefronts, donations via PayPal, and professional services revenue from workshops and consulting. Since 2017 the organization has raised over $2 million in cumulative funding, created 21 jobs (17 tribal jobs and 4 paid apprenticeships), distributed over 2,000 organic food boxes, planted over 6,000 native plants, and restored 32 acres of native habitat across San Diego tribal lands. Governance is provided by a board of directors including tribal elders from the Sycuan, San Pasqual, and other Kumeyaay bands.

Name

Indigenous Regeneration

Legal name

Indigenous Regeneration

Website

https://indigenousregeneration.org

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Indigenous Regeneration is a 501c3 nonprofit founded in 2017 that operates on the San Pasqual Indian Reservation in Southern California, delivering food sovereignty, cultural revitalization, and land restoration programs for Kumeyaay tribal communities through farms, educational gardens, and digital language archives.

Ownership category

akta.pro rank

Product category

Indigenous Community Services and Cultural Preservation

NAICS

Nature Parks and Other Similar Institutions (71219), Museums, Historical Sites, and Similar Institutions (712), Historical Sites (71212), Historical Sites (712120)

SIC

Agricultural Services (700)

akta.pro primary industry

Indigenous, Ethnic & Folk Arts/Heritage Organizations (BPAGAHAI)

akta.pro secondary industries

Indigenous & Community Cultural Institutions (THAJADAK), Traditional & Indigenous Crafts Lessons (Heritage Skills, Folk Arts) (THAJAKAH)

Keywords

• Nonprofit community services
• Cultural preservation programs
• Regenerative agriculture education
• Indigenous language revitalization
• Food sovereignty programs

Headquarters

HQ city

Valley Center

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Donations and Philanthropy: Tax-deductible donations from individuals and organizations supporting tribal community programs
2. Product Sales: Sale of educational products including Kumeyaay Ethnobotany Board Game and Memory Deck through their online shop
3. Grants and Government Funding: Funding from government grants including COVID Food Relief Grant, MAT Access Points Project, and tribal funding for specific projects
4. Services and Workshops: Community events, healing circles, field trips, educational workshops, and eco-design consulting services

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Indigenous Regeneration is a 501c3 nonprofit that operates community-based cultural education, food sovereignty, and environmental restoration programs for Indigenous communities in Southern California. It sells educational products such as the Kumeyaay Ethnobotany Board Game and Memory Deck, manages the Mata'Yuum educational garden and Paradise Valley Farm, and provides community events, healing circles, workshops, and digital cultural documentation resources.

Product overview

Indigenous Regeneration offers a portfolio of cultural education products and community programs. Core products include the Kumeyaay Ethnobotany Board Game ($120) and Kumeyaay Ethnobotany Memory Deck ($30), which document and teach Kumeyaay language, traditional plant knowledge, and cultural history. The organization operates Paradise Valley Farm (1-acre food production) and Mata'Yuum (6-acre educational garden), providing apprenticeships and food security. Digital resources include the Kumeyaay Audio Archive and IRGTV video platform. Services encompass community events, healing circles, educational workshops, eco-design consulting, field trips, and youth programs for tribal communities in Southern California.

Differentiator

Problem solved

Functional benefit

Brands

• Paradise Valley Farm: 1-acre production farm on San Pasqual Reservation focused on food sovereignty, tribal apprenticeships, and community food distribution.
• Mata'Yuum
• Kumeyaay Ethnobotany Board Game
• Kumeyaay Ethnobotany Memory Deck

Products and services

• Kumeyaay Ethnobotany Board Game An interactive, educational, cultural revitalization board game documenting Kumeyaay cultural history, language, and indigenous plant knowledge. Includes original tribal territories in San Diego and Baja, trading trails, traditional plant knowledge, gathering times, Kumeyaay numbers, colors, and animal names. Designed for both tribal and non-tribal communities interested in Indigenous climate resilience and environmental health education.
• Kumeyaay Ethnobotany Memory Deck A 72-card memory matching game featuring 36 Kumeyaay plants (half in Kumeyaay, half in English) designed to maximize plant and language identification skills. Priced at $30 per deck with bulk orders available for resale.
• Paradise Valley Farm A 1-acre production farm cultivating and distributing food to elders and community members of the San Pasqual Tribe, providing tribal apprenticeships and community food security. Distributes over 2,000 organic farm boxes and produces crops for the plant prescription program at Rincon Health Clinic.
• Mata'Yuum Educational Garden A six-acre outdoor learning campus and tribal sovereignty training center on the San Pasqual Reservation, teaching regenerative agriculture, Kumeyaay ethnobotany, earth building, and reconnection to land stewardship. Features an orchard, riparian trail with 1,100 culturally significant plants, and a medicine wheel garden.
• Bird Song Documentation Project A digital platform exploring Kumeyaay Bird Songs for use in substance use disorder programs to increase treatment engagement and retention in San Diego County. Pioneered by The Yumans and Indigenous Regeneration, offering free access to Kumeyaay Bird Songs, phonetic breakdowns, and cultural stories. Implemented in partnership with Indian Health Council Behavioral Health Department.
• Kumeyaay Audio Archive A permanent digital archive of Kumeyaay language recordings including numbers, colors, locations, plants, animals, and traditional vocabulary. Contains audio from Richard Bugbee, Martha Rodriguez, and Andrew Pittman, used in the Kumeyaay Ethnobotany Board Game and broader language revitalization efforts.
• Community Events and Healing Circles Community gatherings and healing circles for tribal communities in Southern California, including the Kumeyaay Cosmology Campout and UNITE THE TRIBE Earth Day events. The organization has hosted 35 community events.
• Educational Workshops and Field Trips Workshops covering ethnobotany, regenerative agriculture, and cultural education, along with field trips to Mata'Yuum and Paradise Valley Farm for tribal youth and community members. Includes weekly outdoor classes at All Tribes Charter School.
• Eco-Design Consulting Consulting services for environmental design and land restoration projects, leveraging the organization's 32 acres of native habitat restoration experience and partnerships with USDA Natural Resources Conservation Services.
• IRGTV Video Platform Video platform featuring documentaries and educational content about Kumeyaay culture, elder wisdom, and tribal community stories. Free public access via YouTube.

Quantifiable outcome

• Over 2000 food boxes distributed to San Pasqual community members in need
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• Indian Health CouncilcoreStrategic or Co-development PartnerActive collaboration on Behavioral Health Department and Substance Abuse Disorder Programs exploring connection between Kumeyaay cultural elements and treatment outcomes. Also partner in plant prescription program at Rincon Health Clinic.
• Sea + SoilcoreStrategic or Co-development PartnerPartnership for Paradise Valley Farm installation and management. Farm designed and managed by Sea + Soil team including farmer Greg Reese.
• Waipuk AgencycoreStrategic or Co-development PartnerCo-host of Paradise Tribal Farm programming and Bird Song Documentation Project collaboration.
• USDA Natural Resources Conservation ServicesmajorStrategic or Co-development PartnerPartnership on Elders Medicine Path and Constructed Wetlands Project installations on San Pasqual Reservation.
• San Pasqual Environmental DepartmentcoreStrategic or Co-development PartnerLong-standing partner on multiple restoration projects including Elders Medicine Path, Wetlands, Hantak Creek, and community events.
• San Pasqual TribecoreStrategic or Co-development PartnerHome tribe of founder Lacey Cannon. Primary location for farm, restoration projects, and community programs.
• The YumanscoreStrategic or Co-development PartnerCo-creator of Bird Song Documentation Project with Chris Alvarado. Partnership on Kumeyaay cultural revitalization and healing documentation.
• Queer Sol CollectiveminorStrategic or Co-development PartnerPartner nonprofit through Juan Angel Reynoso providing 2-Spirit Indigenous-Queer cultural and educational workshops at Paradise Tribal Farm.
• All Tribes Charter SchoolmajorStrategic or Co-development PartnerWeekly outdoor classes woven into land-based programming on restoration sites and farm.
• Kumeyaay Community CollegemajorStrategic or Co-development PartnerFuture accreditation target for regenerative agriculture, ethnobotany, and earth building curriculum at Mata'Yuum.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Indigenous Environmental Network: Larger Indigenous-led nonprofit focused on environmental justice, treaty rights, and Indigenous climate resilience through advocacy, organizing, and grantmaking. Comparable mission overlap in Indigenous climate resilience, environmental restoration, and tribal community organizing at significantly larger operational scale.

Direct peers

• Cultural Survival: Indigenous-led nonprofit that advocates for Indigenous peoples' rights and supports community-led cultural preservation and language revitalization projects globally. Directly comparable as both organizations fund and operate programs supporting Indigenous language preservation, cultural revitalization, and community self-determination.
• First Peoples Fund: Indigenous-led nonprofit that supports Native artists, culture bearers, and community change makers through grants, training, and network-building. Directly comparable mission of supporting Indigenous culture bearers and community-driven cultural revitalization with similar grant-based funding model.
• NDN Collective: Indigenous-led 501c3 focused on building Indigenous power through grantmaking, advocacy, and community organizing with significant food sovereignty and cultural preservation programs. Directly comparable mission scope combining cultural preservation, community development, and grantmaking to Indigenous communities nationally.
• Lakota Language Consortium: Nonprofit organization dedicated to the revitalization of the Lakota language through educational products, apps, and curriculum development. Directly comparable product-side in developing educational tools (board games, apps, digital archives) for Indigenous language revitalization with similar earned-revenue model.
• Thunder Valley Community Development Corporation: Indigenous-led nonprofit on the Pine Ridge Reservation that combines food sovereignty, youth education, cultural preservation, and community development programs. Directly comparable as both organizations operate integrated programs combining farm operations, youth programming, cultural preservation, and community food security on tribal lands.
• Dream of Wild Health: Indigenous-led nonprofit operating a farm and youth programs in Minnesota focused on restoring Indigenous food sovereignty, traditional plant knowledge, and cultural healing. Directly comparable as both organizations combine farm-based food sovereignty programs with youth cultural education and traditional plant knowledge preservation.
• Intertribal Agriculture Council: Native American nonprofit serving all federally recognized tribes through agricultural program support, policy advocacy, and food sovereignty initiatives. Directly comparable as both organizations operate tribal agricultural programming, food sovereignty initiatives, and reservation-based farming operations.
• Native Seeds/SEARCH: Indigenous-led nonprofit seed bank and conservation organization in Tucson, Arizona that preserves and distributes traditional crop varieties and supports Native American food sovereignty. Directly comparable as both organizations center Indigenous-led agricultural work, seed/plant preservation, and community-based cultural revitalization in tribal contexts.

Emerging players

• Seeding Sovereignty: Indigenous-led collective focused on Indigenous food sovereignty, climate action, and community organizing through grantmaking and advocacy. Comparable as both organizations center Indigenous food sovereignty and youth-led cultural preservation with similar grant-driven operating model.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/indigenousregeneration
• LinkedInlinkedin.com/company/indigenousregeneration

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indigenous Regeneration