Inge's Christmas Decor GmbH

Name

Inge's Christmas Decor GmbH

Legal name

Inge's Christmas Decor GmbH

Website

https://inge-glas.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Glass Christmas Decorations

NAICS

Furniture, Home Furnishings, Electronics, and Appliance Retailers (449), Hobby, Toy, and Game Retailers (45912)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Seasonal, Holiday & Party Home Décor Retail (CRAIACAD)

akta.pro secondary industries

Candles, Home Fragrance & Diffusers Retail (CRAIACAC), Personalized, Custom & Monogrammed Gifts Retail (CRALAJAC)

Keywords

• Glass Christmas ornaments
• Hand-blown decorations
• Christmas tree baubles
• Glass manufacturing
• Holiday decorations

Headquarters

HQ city

Neustadt bei Coburg

HQ country

Germany

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Wholesale B2B Sales: Wholesale distribution of glass Christmas decorations to retailers and trade customers through dedicated Händler Shop (retailer online shop). Serves 2,500 customers in 28 countries with over 3,000 glass articles and decorations.
2. B2C Retail Sales: Direct-to-consumer sales through private customer shop (weihnachtskugeln.com), physical Manufaktur Stores, Alte Weihnachtsfabrik showroom, and Christmas Outlet Lauscha.
3. Museum and Showroom Experience: Alte Weihnachtsfabrik and Historical Christmas Museum generates revenue through retail sales and admission fees. Café services provide additional revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Inge's Christmas Decor GmbH manufactures and trades high-quality glass Christmas decorations and ornaments from its manufactory in Neustadt bei Coburg, Germany. The company operates three product lines — INGE-GLAS MANUFAKTUR (premium hand-blown, hand-painted ornaments), Holly & Jolly (industrial production with over 3,000 articles), and goldmarie (glass decorations and home accessories) — and distributes them through B2B wholesale, owned retail stores, an online shop, and a museum/showroom experience.

Product overview

Inge's Christmas Decor GmbH operates a diversified product portfolio of glass Christmas decorations built around three main collections: INGE-GLAS® MANUFAKTUR (premium hand-crafted, mouth-blown and hand-painted ornaments made in-house in Germany), Holly & Jolly (formerly MAGIC by Inge - industrial production range with 3,000+ articles targeting volume retail), and goldmarie (formerly Creative Living - glass decorations for year-round home décor). The Star Crown® trademark since 1987 identifies authentic handmade pieces. Beyond products, the company operates multiple retail channels including Manufaktur Stores in Berlin, Bamberg, Heidelberg, and Regensburg, the Alte Weihnachtsfabrik flagship store with Historical Christmas Museum in Neustadt bei Coburg, and dedicated online shops for both consumer and trade customers. The company is founding member of the Christmas Trend Group industry consortium.

Differentiator

Problem solved

Functional benefit

Brands

• Inge Glas: Hand-blown and hand-painted Christmas ornaments manufactured in the company's own facility in Neustadt bei Coburg using traditional craftsmanship.
• Holly & Jolly
• goldmarie
• Goodz

Products and services

• INGE-GLAS MANUFAKTUR

Quantifiable outcome

• Environmental impact: >80% PVC reduction through eco-friendly packaging
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Deutsche Stiftung Meeresschutz - Project MANAIAminorOthers · 1 January 2023Environmental partnership protecting Mediterranean Sea through Project Manaia / 'Die Meeresgärtner' initiative. Sea ornament sales donate €1 per ornament to preserve seagrass meadows and marine biodiversity.
• Christmas Trend GroupcoreStrategic or Co-development PartnerFounding member of Christmas Trend Group - a consortium of five leading German manufacturers (Inge's Christmas Decor, Ambiente Europe, Goldina Loy, Gebr. Steinhart, Zöllner-Wiethoff) collaborating on coordinated Christmas decoration trends. Members align product collections on colors and designs. Publishes annual trend brochure for retail partners.
• Ambiente Europe B.V.minorStrategic or Co-development PartnerMember of Christmas Trend Group. Specializes in napkins/servietten products.
• Goldina Loy GmbH + Co KGminorStrategic or Co-development PartnerMember of Christmas Trend Group. Specializes in gift ribbons/bows.
• Gebr. Steinhart Wachswarenfabrik GmbH & Co. KGminorStrategic or Co-development PartnerMember of Christmas Trend Group. Specializes in candles/wax products.
• Zöllner-Wiethoff GmbHminorStrategic or Co-development PartnerMember of Christmas Trend Group. Specializes in gift wrapping paper and cardboard.
• Bergwald Projekt (Mountain Forest Project)minorOthersEnvironmental partnership supporting forest preservation. Globe ornament sales fund reforestation in Harz Mountains and Fichtel Mountains - 1 m² stabilized per globe sold. 2022: 8,640 m² in Fichtel Mountains + 6,756 m² in Harz Mountains reforested.
• Deutsche Wildtier Stiftung (German Wildlife Foundation)minorOthersEnvironmental partnership for bat habitat protection. Bat ornament sales donate €1 per ornament. 2022: €4,704 donated.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Pottery Barn (Williams-Sonoma): Large US home-furnishings retailer with major seasonal Christmas collections sold through owned stores, catalogs, and e-commerce. Comparable premium home-holiday décor assortment at much broader scale and mass-premium positioning.
• Balsam Hill: Premium artificial Christmas trees and holiday décor retailer with strong DTC and B2B channels in North America and Europe. Comparable premium holiday-home positioning but with a much broader product scope (trees, wreaths, décor) beyond glass ornaments.

Direct peers

• Old World Christmas: US-based manufacturer of hand-blown and hand-painted glass Christmas ornaments sold through wholesale and consumer channels. Closely matches the premium handmade-glass-ornament category and B2B plus DTC distribution model.
• Steinbach GmbH: German manufacturer of nutcrackers, smokers, and Christmas figures, sold via department stores and specialty retail globally. Comparable German heritage-brand Christmas collectibles with strong wholesale distribution.
• Krebs Glas Lauscha: Long-established Lauscha (Thuringia) glassblowing company producing hand-blown Christmas ornaments and glass figures in the same German glassblowing region tradition. Directly comparable craft manufacturing and Christmas-glass specialization.
• Wendt & Kühn KG: German manufacturer of hand-painted wooden and porcelain Christmas decorations, angels, and music boxes from Seiffen in the Erzgebirge region. Comparable family-owned heritage brand in premium German Christmas collectibles.
• Christopher Radko: Premium hand-blown glass Christmas ornament brand with heritage positioning, sold through specialty and department-store retail as well as DTC. Comparable premium-tier hand-blown ornament offering and gift-oriented brand.
• Käthe Wohlfahrt GmbH: Germany's most famous Christmas-decoration specialist, operating year-round Christmas villages and stores across Germany and Europe with a comparable mix of glass ornaments, wooden decorations, pyramids, and seasonal giftware. Closely comparable product range, retail-format strategy, and German-heritage positioning.
• Seiffener Volkskunst eG: Erzgebirge-based cooperative of traditional German wooden-toy and Christmas-decoration artisans offering nutcrackers, smokers, pyramids, and ornaments. Comparable traditional-German Christmas craftsmanship heritage and premium collectibles positioning.

Regional players

• Bronner's Christmas Wonderland: Largest Christmas retail store in the world (Frankenmuth, Michigan), selling ornaments and holiday décor primarily across the North American market. Comparable product mix and tourist-destination retail concept but US-centric.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC0MZ3RaNugM3ZnctMhUniSQ
• Facebookfacebook.com/100032304351890
• LinkedInlinkedin.com/company/inge's-christmas-decor-gmbh
• Instagraminstagram.com/ingeschristmasdecor
• Pinterestpinterest.de/info4673/christbaumschmuck-von-inge-glas

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inge's Christmas Decor GmbH