INNOVAR ATENÇÃO A SAÚDE

What INNOVAR ATENÇÃO A SAÚDE does

INNOVAR ATENÇÃO A SAÚDE (DBA: Innovar Saúde) is a privately held Brazilian healthcare services provider founded in 2019 and headquartered at Rua Itamaracá, 556, in the Concórdia neighborhood of Belo Horizonte, Minas Gerais. The company operates an integrated care delivery model that combines a physical multi-specialty clinic, domiciliary homecare, and remote telemedicine. It offers medical consultations across more than 12 specialties (including cardiology, dermatology, endocrinology, pediatrics, orthopedics, gynecology/obstetrics, geriatrics, general practice, psychology, nutrition, and speech therapy), in-clinic diagnostic exams (cardiac monitoring such as Holter, ECG, and stress test; gynecological procedures including Pap smear and IUD placement), and vaccination services for individuals and corporate clients.

The company began as a homecare provider in 2019 and expanded the same year into a physical clinic offering physiotherapy, pilates, nutrition, and psychology, in addition to medical consultations. Telemedicine consultations are delivered via the third-party iMedicina platform, and laboratory results are accessed through the third-party Worklab portal. Home care services include domiciliary hospitalization support for stable patients with complex clinical conditions, medication administration (IV, IM, subcutaneous), wound treatment, case management, post-discharge assistance, and home-based physiotherapy, speech therapy, and newborn/postpartum care.

The business model is primarily transactional, pay-as-you-go for individual patients, with consultations starting at R$99.90 per visit. Customer acquisition is consumer-direct through Facebook, Instagram, organic search on the corporate website (innovarsaude.com.br), and WhatsApp-based booking, supplemented by a sales-led motion targeting businesses for corporate vaccination programs. With 8 employees, a single clinic location, and operations limited to the Belo Horizonte region, the company operates at micro-clinic scale. It is privately held with no disclosed institutional investors, funding events, subsidiaries, or acquisition activity.

Name

INNOVAR ATENÇÃO A SAÚDE

Legal name

Innovar Atenção à Saúde

Website

https://innovarsaude.com.br

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

INNOVAR ATENÇÃO A SAÚDE is a privately held Brazilian medical clinic and homecare provider in Belo Horizonte, founded in 2019, offering multi-specialty consultations, diagnostic exams, vaccinations, telemedicine, and domiciliary care to individual patients and corporate clients.

Ownership category

akta.pro rank

Product category

Outpatient Healthcare Services

NAICS

Offices of Physicians (except Mental Health Specialists) (621111), Nursing Care Facilities (Skilled Nursing Facilities) (62311)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Private Duty 24/7 Nursing (RN/LPN) In-Home Care (HSABAHAJ)

Keywords

• Medical clinic services
• Home healthcare services
• Diagnostic examinations
• Vaccination services
• Telemedicine consultations

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Medical Consultations: Revenue from consultations across multiple medical specialties including general practice, cardiology, dermatology, gynecology, orthopedics, geriatrics, endocrinology, pediatrics, psychology, nutrition, and speech therapy.
2. Vaccination Services: Revenue from vaccine administration including influenza, tetanus, and other immunizations for individuals and corporate clients.
3. Medical Examinations: Revenue from diagnostic tests including Pap smear, IUD placement, ECG, Holter monitoring, exercise stress test, and blood pressure monitoring.
4. Home Care Services: Revenue from domiciliary healthcare services including medical visits, nursing care, medication administration, wound treatment, physiotherapy, and 24-hour hospitalization support for stable patients with complex clinical conditions.
5. Telemedicine Consultations: Revenue from online medical consultations via telemedicine platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

INNOVAR ATENÇÃO A SAÚDE operates a private medical clinic and homecare provider in Belo Horizonte, Brazil, delivering outpatient consultations across 12+ specialties (cardiology, dermatology, pediatrics, gynecology, geriatrics, psychology, nutrition, etc.), diagnostic examinations (Holter, ECG, Pap smear, IUD placement), vaccination services, telemedicine consultations, and home-based healthcare including domiciliary hospitalization, nursing, medication administration, wound care, and rehabilitation.

Product overview

Innovar Atenção à Saúde operates as a unified healthcare services platform offering three interconnected service lines: (1) outpatient medical consultations across 12+ specialties, (2) diagnostic exams including cardiac and gynecological testing, and (3) homecare services including domiciliary hospitalization and medication administration. Additional offerings include vaccination services, telemedicine consultations, and specialized rehabilitation. All services are designed to provide humanized, individualized care at the clinic or in the patient's home.

Differentiator

Problem solved

Functional benefit

Products and services

• Consultas Médicas em Especialidades Medical consultations across 12+ specialties including cardiology, dermatology, endocrinology, pediatrics, orthopedics, gynecology/obstetrics, geriatrics, general practice, psychology, nutrition, and speech therapy, starting at R$99.90 per visit. Targeted at individual patients seeking preventive, chronic, or specialty care.
• Exames (Diagnostic Tests) In-clinic diagnostic examinations including cardiac tests (Holter, ECG, exercise stress test, MAPA blood pressure monitoring), gynecological exams (Papanicolau, IUD placement), and general health check-ups. Intended for patients requiring diagnostic workup.
• Home Care (Atendimento Domiciliar) Home-based healthcare services covering domiciliary hospitalization, IV/IM/subcutaneous medication administration, wound treatment, case management, post-discharge assistance, and rehabilitation. Includes 24-hour support for stable patients with complex clinical conditions. Targeted at patients needing care in their own homes.
• Vacinação (Vaccination Services) Immunization services including influenza vaccine, childhood and adult immunization schedules, occupational vaccines, and all vaccines per the National Immunization Program (PNI). Served to individual patients and corporate clients via workplace programs.
• Telemedicina (Telemedicine Consultations)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• S.O.S. Vida: Established Brazilian home care operator providing skilled nursing, elderly care, and domiciliary hospitalization services. Comparable as a direct competitor to Innovar's home care segment.
• Dr. Consulta: Brazilian low-cost multi-specialty outpatient clinic chain offering consultations, exams, and procedures across many specialties at transparent per-visit pricing — the closest direct analog to Innovar's multi-specialty clinic + telemedicine + home care model.
• DOC360: Brazilian home care services provider offering skilled nursing, medication administration, and post-hospitalization support — directly comparable to Innovar's 24/7 home hospitalization and clinical home care offering.

Broad incumbents

• Hapvida: One of Brazil's largest integrated healthcare operators, combining health plans with owned multi-specialty clinics and home care services. Represents the scaled, vertically-integrated incumbent model Innovar would compete with at scale.
• Prevent Senior: Brazilian operator combining health plans with its own network of multi-specialty clinics, diagnostics, and senior-focused care. Overlaps with Innovar's geriatric and chronic-disease management positioning.
• Rede Mater Dei: Established Belo Horizonte-based hospital and outpatient network with broad specialty coverage. Competes with Innovar for the same metro patient base but at a much larger scale and with inpatient capabilities Innovar lacks.
• Rede D'Or: Brazil's largest hospital chain with significant outpatient and diagnostic services. Comparable as a broad incumbent providing multi-specialty ambulatory care, exams, and corporate health offerings.
• Hospital Israelita Albert Einstein: Premium Brazilian healthcare system operating hospitals, outpatient clinics, diagnostics, and home care services. Overlaps with Innovar across multi-specialty consultations and home-based care delivery.
• Amil: Major Brazilian health insurer with owned clinic and care delivery networks (part of UnitedHealth Group). Comparable as an incumbent combining insurance, multi-specialty outpatient care, and corporate health programs.

Emerging players

• Doctoralia: Brazilian healthcare marketplace and telemedicine platform connecting patients to specialists. Comparable to the telemedicine leg of Innovar's offering, and an emerging distribution channel for online consultations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/Innovaratencaoasaude
• Instagraminstagram.com/Innovaratencaoasaude
• LinkedInlinkedin.com/company/innovar-aten%C3%A7%C3%A3o-a-sa%C3%BAde

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INNOVAR ATENÇÃO A SAÚDE