Instituto Capim Santo
Instituto Capim Santo is a Brazilian non-profit founded in 2010 by chef Morena Leite that uses gastronomy education to deliver free professional certification and food security programs to vulnerable populations across five Brazilian regions.
- Company typePrivate
- Founded2010
- HeadquartersSão Paulo, Brazil
- Headcount—
- GTM typeB2C
- OfferingServices
What Instituto Capim Santo does
Instituto Capim Santo is a Brazilian non-governmental organization (NGO) founded in 2010 by chef Morena Leite, headquartered in São Paulo, with operations across five Brazilian regions. The organization uses gastronomy as a tool for social transformation, offering free professional qualification programs to socioeconomically vulnerable populations while simultaneously addressing food insecurity through community kitchens. Its core program portfolio includes Cozinha do Amanhã (a 200-hour, 4-month professional gastronomy certification), Programa Cozinha Escola (shorter-format courses in partnership with Fundação Paulistana at São Paulo CEUs), Energia que Alimenta o Amanhã (a R$12 million Petrobras-funded project serving 3,600 beneficiaries in Pernambuco), and Pare com a Fome (a food security initiative that has distributed over 4 million meals across three solidary kitchens in São Paulo). Since founding, the organization has certified 15,500+ students, with 80% of Cozinha do Amanhã graduates remaining in the gastronomy sector and 93% of certified students in 2025 being women.
The organization operates as a community-led social hub rather than a traditional technology platform. Its core 'technology' consists of a culinary education methodology centered on sustainable gastronomy, integral ingredient use, and food waste reduction, applied across all programs. The organization employs 24 staff led by President Luccio Oliveira and Chef Morena Leite, with specialized coordinators across education, gastronomy, communications, HR, finance, legal, sustainability, and operations. Revenue is generated through five streams: individual donations (via doe.institutocapimsanto.org.br), corporate partnerships and sponsorships (Petrobras, Camil, iFood, Sicao/Barry Callebaut), government grants (MDS, Petrobras Socioambiental), paid training and catering services (Palestras, Buffet Social), and fundraising events (annual beneficent dinner, Gala Trancoso in partnership with BrazilFoundation). Beneficiary acquisition is driven by community referrals, partner institutions, and social media rather than paid advertising, with demographic impact concentrated on women (93%) and Black/mixed-race individuals (78.5%) from low-income backgrounds.
Instituto Capim Santo firmographics
Firmographics- Name
- Instituto Capim Santo
- Legal name
- Instituto Capim Santo
- Website
- https://institutocapimsanto.org.br
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Short description
- Instituto Capim Santo is a Brazilian non-profit founded in 2010 by chef Morena Leite that uses gastronomy education to deliver free professional certification and food security programs to vulnerable populations across five Brazilian regions.
- Ownership category
- akta.pro rank
Instituto Capim Santo industry classification
Industry- Product category
- Social Gastronomy Education and Food Security Services
- NAICS
- Community Food Services (624210)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Agriculture, Food Security & Nutrition Technical Assistance (BPADAEAG)
- akta.pro secondary industries
- Institutional & Commercial Kitchen Training (Schools/Healthcare/Corporate) (EDAOAKAL), Nutrition & Food Security (Global Health) NGOs (HLAJAKAH)
Keywords
Where Instituto Capim Santo is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices9 records
Markets served
Instituto Capim Santo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Personnel, Operations, Infrastructure, Supply Chain, Others
Revenue model
- Individual Donations: Monthly and one-time donations from individuals via the organization's donation portal (doe.institutocapimsanto.org.br). Donors can choose support amounts for ongoing programs.
- Corporate Partnerships and Sponsorship: Financial and in-kind support from corporate partners such as Petrobras (R$12 million for the Energia que Alimenta o Amanhã project), Camil, iFood, and others. Includes donations of ingredients, equipment, uniforms, and professional services.
- Government Grants and Public Funding: Funding from government bodies such as the MDS (Ministério do Desenvolvimento e Assistência Social) for solidary kitchen operations, and the Programa Petrobras Socioambiental for professional qualification projects. Also via public-term agreements (Termo de Fomento) with municipalities.
- Training and Catering Services: The organization offers paid training sessions, lectures, and social buffet services to organizations and companies, utilizing students and graduates of its programs to generate extra income and provide practical experience.
- Events and Galas: Annual beneficent dinners (Jantar Beneficente 'Receitas que Mudam Vidas') and other fundraising events that charge for attendance, with proceeds supporting educational programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free professional qualification courses for vulnerable populations |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Instituto Capim Santo product offering
Product offeringCore offering
Instituto Capim Santo is a Brazilian non-governmental organization that delivers free professional gastronomy training to people in socioeconomic vulnerability and operates community kitchens that produce and distribute meals to food-insecure populations. Its programs include the 200-hour Cozinha do Amanhã certification, the shorter-format Programa Cozinha Escola in partnership with Fundação Paulistana, the R$12 million Petrobras-funded Energia que Alimenta o Amanhã project in Pernambuco, and the Pare com a Fome food security initiative, supplemented by paid lectures and a social catering (Buffet Social) service.
Product overview
Instituto Capim Santo is a non-governmental organization founded in 2010 by chef Morena Leite that operates as a hub of sustainable social gastronomy. The organization offers a portfolio of interconnected programs: Cozinha do Amanhã (200-hour professional gastronomy training), Programa Cozinha Escola (shorter-format qualification courses in partnership with Fundação Paulistana), and Energia que Alimenta o Amanhã (larger-scale formation project with Petrobras). Complementing these training programs are the Pare com a Fome initiative (food distribution via community kitchens and partner NGOs) and additional services including social catering (Buffet Social) and specialized training sessions. Together these offerings form a comprehensive ecosystem using gastronomy as a tool for social mobility, food security, and sustainable development.
Differentiator
Problem solved
Functional benefit
Brands
- Cozinha do Amanhã: Free gastronomy social and sustainable training course with 4 months duration for people in social vulnerability.
- Pare com a Fome
- Programa Cozinha Escola
- Energia que Alimenta o Amanhã
Products and services
- Cozinha do Amanhã A 200-hour, 4-month professional training program in social and sustainable gastronomy for people in social vulnerability, combining culinary techniques, sustainable practices, and behavioral skills with technical certification; over 2,600 graduates to date, with 80% working in the gastronomy sector and 210% growth in 2025 applications.
- Programa Cozinha Escola Free professional qualification program in gastronomy offered in partnership with Fundação Paulistana at CEUs across São Paulo, with three modalities: 8-hour quick income workshops, 20-hour technical qualification courses, and 60-hour professionalizing courses focused on immediate income generation.
- Pare com a Fome Food security initiative that produces and distributes meals to families facing food insecurity through community restaurants and solidary kitchens; has delivered more than 4 million meals since the pandemic across Trancoso, Itacaré, Rio de Janeiro, and São Paulo.
- Energia que Alimenta o Amanhã Professional and entrepreneurial training program in gastronomy, entrepreneurship, and hospitality for people in socioeconomic vulnerability, implemented in partnership with Petrobras in Cabo de Santo Agostinho and Ipojuca, Pernambuco; R$12 million investment over 3 years targeting 3,600 people with a 60% labor insertion goal.
- Palestras e Treinamentos em Gastronomia Social Paid training sessions and lectures on social gastronomy, food education, and sustainable culinary practices delivered by the organization's specialized team to partner organizations and companies.
- Buffet Social Social catering service for corporate events and families, providing meals prepared by program students and graduates to provide practical experience and generate additional income for the organization and trainees.
Quantifiable outcome
- 15,500+ certificates delivered across Brazil; 4+ million meals distributed; 80% of graduates work in gastronomy sector; 60% labor insertion target for Energia que Alimenta o Amanhã
- +2 more outcomes
Companies that use Instituto Capim Santo
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Instituto Capim Santo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Instituto Capim Santo partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, secondary and minor.
- Fundação PaulistanacoreFundação Paulistana is the primary institutional partner for the Cozinha Escola program, offering free professional qualification in gastronomy at CEUs across all four macro-regions of São Paulo. The partnership integrates public policy with civil society expertise.
- Instituto BaccarellicoreInstituto Baccarelli partners with Instituto Capim Santo to manage the community restaurant in Heliópolis, São Paulo, producing 100 meals daily for the local community. The partnership is a key pillar of the Pare com a Fome program.
- Sicao (Barry Callebaut Group)secondarySicao, a Brazilian brand of the Barry Callebaut Group with 180+ years of chocolate expertise, partners with Instituto Capim Santo to support chocolate production training for informal entrepreneurs. This aligns with the Sicao e Você program (3rd year in Brazil) to professionalize chocolate makers.
- CamilsecondaryCamil, a Brazilian food company, is a sponsor and supporter of Instituto Capim Santo's beneficent dinner and other programs, providing food supplies and corporate sponsorship for social initiatives.
- Solar Fábio PradominorSolar Fábio Prado hosts the annual beneficent dinner 'Receitas que Mudam Vidas' at its São Paulo venue (Av. Brig. Faria Lima 2705), providing the physical space for the fundraising event.
- Universidade Anhembi MorumbisecondaryProvides infrastructure and academic environment for Cozinha do Amanhã courses in São Paulo, supporting inclusive and quality gastronomy education in partnership with Instituto Capim Santo.
- IBRM (Instituto Brasileiro de Medicina de Reabilitação)secondaryIBRM provides facilities and academic support for Cozinha do Amanhã courses in Rio de Janeiro, in partnership with Instituto Capim Santo.
- Unifacs (Universidade Salvador)secondaryUnifacs provides university facilities for Cozinha do Amanhã courses in Salvador, supporting the program's presence in northeastern Brazil.
- Instituto Terra FirmesecondarySupports Cozinha do Amanhã operations in Salvador and Brasília in partnership with Instituto Capim Santo, providing local institutional coordination.
- Instituto LocalizaminorSupports Cozinha do Amanhã in Trancoso, Bahia, providing resources for gastronomy training in the region.
- Instituto Bia RabinovichminorPartners with Instituto Capim Santo in São Paulo and Rio de Janeiro to support the Cozinha do Amanhã program.
- Quebrada Alimentada and MTSTcoreQuebrada Alimentada and MTST (Movimento dos Trabalhadores Sem Teto) partner with Instituto Capim Santo to manage the daily distribution of 500 ready meals to the Jardim Julieta community in extreme east São Paulo, as part of the Pare com a Fome program.
- BrazilFoundationcoreBrazilFoundation, a philanthropic foundation with 25 years of operation and ~US$58 million invested in 1,000+ initiatives, partners with Instituto Capim Santo to host the Gala Trancoso — a philanthropy event uniting filantropia, culture, and social impact. Resources benefit BrazilFoundation's civil society network and ICS programs in Trancoso.
- INDEX ConectadaminorINDEX Conectada, led by Taciana Veloso, Silvia Vidigal Ramos, and Letícia Veloso, handles public relations and image for the Gala Trancoso event in partnership with BrazilFoundation and Instituto Capim Santo.
- Eu EntregominorProvides logistics and transportation services for food donations, enabling efficient delivery of supplies to solidary kitchens for the Pare com a Fome program.
- Princesa do OesteminorDonates fresh vegetables to support meal production in the solidary kitchens, contributing to the nutritional quality of meals distributed to vulnerable populations.
- Instituto Amelia LeeminorDonates vegetables for meal preparation in the solidary kitchens of the Pare com a Fome program.
- CamilminorDonates food ingredients and supplies for meal production in the Pare com a Fome solidary kitchens.
- Sociedade de Amigos do Parque VeredasminorPartners with Instituto Capim Santo to manage the solidary kitchen at Jardim Nélia in São Paulo's Zona Leste, supporting community mobilization and meal distribution.
- iFoodminorCorporate partner and supporter of Instituto Capim Santo's social programs, visible in the partner logo section of the website.
Scale indicators15 records
Recent moves7 records
Expansion highlights6 records
Instituto Capim Santo competitors and assessment
Company assessmentDirect peers
- Gastromotiva: Brazilian non-profit that uses gastronomy as a tool for social inclusion, training vulnerable youth in professional cooking. Directly comparable in mission, target beneficiary, and culinary-training model.
- Favela Orgânica: Rio de Janeiro-based NGO addressing food insecurity and sustainability in low-income communities through urban agriculture and food education. Comparable in combining food security, sustainability focus, and vulnerable-community beneficiaries in Brazil.
- DC Central Kitchen: US non-profit that combines culinary job training for vulnerable adults with large-scale meal distribution for food-insecure communities. Closest international analog to Instituto Capim Santo's integrated training-plus-meals model.
Broad incumbents
- Mesa Brasil SESC: SESC's national food security and redistribution program operating across Brazil with much larger scale. Comparable in mission to combat food insecurity and food waste among vulnerable populations in Brazil.
- CUFA - Central Única das Favelas: Large Brazilian social-impact organization operating in favelas with education, food security, and cultural programs. Comparable in serving similar beneficiary populations and operating across multiple Brazilian regions, though with a much broader mandate.
- Gerando Falcões: Brazilian social-impact organization working in favelas with education, employability, and development programs. Comparable in scale ambition and target beneficiary populations, though broader than culinary focus.
Others
- Fundação Lemann: Major Brazilian philanthropic foundation focused on education and social impact. Comparable as an institutional peer in scale, governance, and Brazilian social-impact ecosystem, though not a direct program-delivery competitor.
Emerging players
- Instituto Mundo Aflora: Brazilian social organization working on food, nutrition, and sustainability with vulnerable communities. Comparable in food-security mission and community-led distribution model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Instituto Capim Santo social profiles
Digital presenceInstituto Capim Santo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Instituto Capim Santo leadership team
Management profileNumber of profiles
Profiles14 records
Instituto Capim Santo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Instituto Capim Santo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Instituto Capim Santo
What does Instituto Capim Santo do?
Instituto Capim Santo is a Brazilian non-governmental organization that delivers free professional gastronomy training to people in socioeconomic vulnerability and operates community kitchens that produce and distribute meals to food-insecure populations. Its programs include the 200-hour Cozinha do Amanhã certification, the shorter-format Programa Cozinha Escola in partnership with Fundação Paulistana, the R$12 million Petrobras-funded Energia que Alimenta o Amanhã project in Pernambuco, and the Pare com a Fome food security initiative, supplemented by paid lectures and a social catering (Buffet Social) service.
Is Instituto Capim Santo a public or private company?
Instituto Capim Santo is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Instituto Capim Santo founded?
Instituto Capim Santo was founded in 2010.
Where is Instituto Capim Santo based?
Instituto Capim Santo is headquartered in São Paulo, Brazil, in the Latin America region.
How does Instituto Capim Santo make money?
Five revenue lines are on record. Individual Donations are the primary driver. The others are corporate Partnerships and Sponsorship, government Grants and Public Funding, training and Catering Services and events and Galas.
Who are Instituto Capim Santo's main competitors?
Direct peers on record are Gastromotiva, Favela Orgânica and DC Central Kitchen. Broad incumbents are Mesa Brasil SESC, CUFA - Central Única das Favelas and Gerando Falcões. Fundação Lemann is listed as an others. Instituto Mundo Aflora is listed as an emerging player.
Does Instituto Capim Santo have an API?
No public API is recorded for Instituto Capim Santo.
What industry is Instituto Capim Santo in?
Instituto Capim Santo's product category is Social Gastronomy Education and Food Security Services. Its primary akta.pro industry code is BPADAEAG, Agriculture, Food Security & Nutrition Technical Assistance, with a secondary code of EDAOAKAL, Institutional & Commercial Kitchen Training (Schools/Healthcare/Corporate). Its NAICS code is 624210 and its SIC code is 8200.