Instituto Dom
Instituto Dom is a Rio de Janeiro-based nonprofit founded in 2020 that supports Brazilian microentrepreneurs, youth, and Black women in vulnerable communities through entrepreneurship training, seed capital, mentoring, and emotional support, funded by donations and corporate ESG projects.
- Company typePrivate
- Founded2020
- HeadquartersRio de Janeiro, Brazil
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Instituto Dom does
Instituto Dom is a Brazilian civil society organization (Organização Social Civil, CNPJ 35.857.711/0001-61) founded in 2020 and headquartered in Rio de Janeiro, operating as a non-profit that supports microentrepreneurs from peripheral communities, youth aged 15-17 seeking first employment, and Black women facing social and economic vulnerability. The organization delivers three core programs — Dom de Empreender (a customizable entrepreneurship program with in-person and virtual training, seed capital, mentoring, and an 18-month standard duration), Mulheres Digitais (a digital skills course co-developed with the International Labour Organization and Microsoft Philanthropies for women entrepreneurs), and Empreenda seu Futuro (a two-week entrepreneurship awareness program for adolescents) — all delivered through an in-house teaching/learning platform. Instituto Dom holds ILO accreditation (OIT) for its entrepreneurship training methodology and maintains a Consultative Council of experienced executive professionals.
The organization's revenue model is entirely mission-driven: it receives donations from individuals and corporations via PIX, credit card, PayPal, Wise, and bank transfer, and generates service revenue through customized ESG and social investment projects for companies, foundations, and institutions aligned with SDGs. Services are provided to beneficiaries free of charge. The go-to-market combines direct outreach to peripheral communities through the teaching platform with corporate partnership development via LinkedIn, Instagram, Facebook, YouTube, and the website. The organization has scaled to 134 employees within five years of operation. Governance rests on five statutory founders (Grécia Azevedo, Andréa Barbosa, Maria Mabel de Luna Melo, Karl Johnsson, Jamilly Ferrolho) and a quarterly-meeting Advisory Council.
Instituto Dom firmographics
Firmographics- Name
- Instituto Dom
- Legal name
- Instituto Dom
- Website
- https://institutodom.org.br
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Instituto Dom is a Rio de Janeiro-based nonprofit founded in 2020 that supports Brazilian microentrepreneurs, youth, and Black women in vulnerable communities through entrepreneurship training, seed capital, mentoring, and emotional support, funded by donations and corporate ESG projects.
- Ownership category
- akta.pro rank
Instituto Dom industry classification
Industry- Product category
- Social Impact and Workforce Development Services
- NAICS
- Educational Services (611), Educational Support Services (611710), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- International Development & Donor-Funded Education Programs (EDADALAB)
- akta.pro secondary industries
- Institutional Capacity Building & Training (Workforce/Systems Strengthening) (BPADAEAC), In-Service Professional Development (Workshops/Institutes/Short Courses) (EDACAIAB)
Keywords
Where Instituto Dom is headquartered
LocationHeadquarters
- HQ city
- Rio de Janeiro
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Instituto Dom business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Donations from individuals and corporations: Receives donations via PIX, credit card, PayPal, and bank transfer. Accepts donations from individuals and companies interested in social impact.
- Custom ESG projects for corporations: Creates custom projects for companies, foundations, and institutions focused on social and environmental investments, aligned with SDGs and ESG practices.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Instituto Dom product offering
Product offeringCore offering
Instituto Dom is a nonprofit Civil Social Organization that runs entrepreneurship-support, youth-empowerment, and digital-skills programs for vulnerable populations in Brazil, combining training, seed capital, mentoring, networking, environmental education, and emotional support. It also designs custom ESG and social-investment projects for companies, foundations, and institutions aligned with the UN SDGs.
Product overview
Instituto Dom operates as a social organization (OSC) offering a portfolio of programs focused on entrepreneurship support, youth empowerment, and social impact. The core offerings include 'Dom de Empreender' (a customizable entrepreneurship program combining training, seed capital, and mentorship), 'Mulheres Digitais' (a digital skills program for women entrepreneurs in partnership with ILO and Microsoft Philanthropies), and 'Empreenda seu Futuro' (an entrepreneurship awareness program for youth aged 15-17). These programs are delivered through a teaching platform and include components like financial education, emotional support, and environmental training, representing an integrated ecosystem of social intervention rather than a unified software product.
Differentiator
Problem solved
Functional benefit
Products and services
- Dom de Empreender A customizable entrepreneurship program combining in-person and virtual training, lectures, seed capital, savings challenges (Desafio Poupar), individual mentoring, and closing events with awards and certificates. Standard duration up to 18 months, targeting micro-entrepreneurs from peripheral communities seeking income generation and business formalization.
- Mulheres Digitais A digital-skills course offered in partnership with the International Labour Organization (ILO) and Microsoft Philanthropies, designed specifically for women entrepreneurs from peripheral communities. Available in-person or virtual for groups of various sizes, with optional closing events and award ceremonies.
- Empreenda seu Futuro
- Customized ESG and Social Investment Projects
Quantifiable outcome
- Seed capital provision and business monitoring support
Companies that use Instituto Dom
Customer profileSegments4 records
Ideal customer profiles4 records
Instituto Dom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Instituto Dom partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ILO (International Labour Organization)coreInstituto Dom holds accreditation from the International Labour Organization (ILO) for its entrepreneurship training programs, lending credibility to its educational methodology and alignment with international labor standards.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Instituto Dom competitors and assessment
Company assessmentBroad incumbents
- Fundação Lemann: One of Brazil's largest education-focused foundations, funding and operating programs in basic education, leadership, and social impact. Comparable as a Brazilian nonprofit in education/entrepreneurship but at much larger scale and broader scope.
- Ashoka: Global network supporting leading social entrepreneurs with stipends, networks, and visibility. Comparable as a social entrepreneurship intermediary and a partner/capacity builder for impact-focused organizations like Instituto Dom.
- AVINA: Latin American impact foundation that funds and builds alliances for sustainable development, with deep presence in Brazil. Comparable as a regional funder and network partner in the social entrepreneurship and ESG space.
- Endeavor Brasil: Brazilian arm of the global Endeavor network supporting high-impact entrepreneurs through mentorship, networks, and capital. Comparable on the entrepreneurship support mission but serves higher-growth entrepreneurs rather than microentrepreneurs from peripheral communities.
Direct peers
- Gerando Falcões: Brazilian nonprofit focused on accelerating social impact in favelas and peripheral communities through education, employability, and income-generation programs. Highly comparable to Instituto Dom's mission of supporting microentrepreneurs and youth from low-income Brazilian communities.
- Instituto Unibanco: Brazilian institute focused on youth education, professional skills, and transition-to-work programs for low-income youth. Comparable in its target segment (youth 15-29 seeking first employment) and its work with corporate and government partners.
- BrazilFoundation: US-based foundation mobilizing resources for Brazilian civil society organizations working on social justice, education, and economic opportunity. Comparable as a donor-intermediary model in Brazil and a peer for fundraising and corporate partnership strategies.
Emerging players
- Artemisia: Brazilian impact business accelerator supporting early-stage social enterprises with investment readiness and corporate connections. Comparable in the social entrepreneurship space and as a connector between impact orgs and corporate ESG capital.
Others
- Microsoft Philanthropies: Strategic partner and co-funder of Instituto Dom's 'Mulheres Digitais' program. Included as a peer because it is the entity that both validates Instituto Dom's methodology and replicates similar digital-skills-for-vulnerable-populations programs in other geographies, defining the standard against which Instituto Dom competes for corporate and donor attention.
Regional players
- Sou da Paz: Brazilian NGO focused on public security and youth violence prevention in peripheral communities, with a strong youth employability and education component. Comparable in serving vulnerable urban youth in Brazil with structured programs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Instituto Dom social profiles
Digital presenceInstituto Dom compliance and trust
Trust signalCompliance1 record
Instituto Dom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Instituto Dom leadership team
Management profileNumber of profiles
Profiles11 records
Instituto Dom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Instituto Dom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Instituto Dom
What does Instituto Dom do?
Instituto Dom is a nonprofit Civil Social Organization that runs entrepreneurship-support, youth-empowerment, and digital-skills programs for vulnerable populations in Brazil, combining training, seed capital, mentoring, networking, environmental education, and emotional support. It also designs custom ESG and social-investment projects for companies, foundations, and institutions aligned with the UN SDGs.
Is Instituto Dom a public or private company?
Instituto Dom is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Instituto Dom founded?
Instituto Dom was founded in 2020. It employs 101 to 250 people.
Where is Instituto Dom based?
Instituto Dom is headquartered in Rio de Janeiro, Brazil, in the Latin America region.
How does Instituto Dom make money?
Two revenue lines are on record. Donations from individuals and corporations are the primary driver. The others are custom ESG projects for corporations.
Who are Instituto Dom's main competitors?
Broad incumbents on record are Fundação Lemann, Ashoka, AVINA and Endeavor Brasil. Direct peers are Gerando Falcões, Instituto Unibanco and BrazilFoundation. Artemisia is listed as an emerging player. Microsoft Philanthropies is listed as an others. Sou da Paz is listed as a regional player.
Does Instituto Dom have an API?
No public API is recorded for Instituto Dom.
What industry is Instituto Dom in?
Instituto Dom's product category is Social Impact and Workforce Development Services. Its primary akta.pro industry code is EDADALAB, International Development & Donor-Funded Education Programs, with a secondary code of BPADAEAC, Institutional Capacity Building & Training (Workforce/Systems Strengthening). Its NAICS code is 611 and its SIC code is 8200.