Instituto Vertere

What Instituto Vertere does

Instituto Vertere is a Brazilian nonprofit organization founded in 2016 and headquartered in São Paulo, Brazil, that supports, incubates, and coordinates knowledge Olympiads targeting primary and secondary school students. The Institute operates a portfolio of six Olympiad programs: SAPIENTIA (UN Agenda 2030-aligned transformation projects), CELERITAS (Artificial Intelligence), VITALIS (Medicine and Health Sciences), OBECON (Economics, running since 2018 and selecting Brazil's delegation to the International Economics Olympiad), POCKET (thematic competitions on current debates), and OBL (Linguistics, running since 2011 and selecting Brazil's delegation to the International Linguistics Olympiad). The team behind the Institute has more than 20 years of experience creating and executing Olympic tests in Brazil, and the organization reports that more than 65,000 young people have been impacted across all 26 Brazilian states and the Federal District, with international partnerships in Paraguay, Argentina, Russia, Korea, and Canada.

The Institute's underlying technology consists of online competition platforms designed to enable broad and inclusive participation in the Olympiads, with an explicit focus on democratizing access to quality education. The platforms support digital execution of competitions, allowing schools, government education departments, and international partners to engage without geographic constraints. The Institute integrates its Olympiad offerings with schools through pedagogical consulting and direct outreach, and produces thematic content tied to contemporary issues and UN sustainable development goals.

The Institute's revenue model relies on co-investment from corporate partners who associate their brand with transformative education, supplemented by small individual donations. No public pricing or program fees are disclosed, consistent with its nonprofit structure. The organization serves a hybrid customer base: students as primary participants, schools and educational institutions as delivery channels, government education departments as institutional partners, and corporate sponsors as financial supporters. Distribution is event-driven and community-led, centered on friendly competitions that promote cognitive, metacognitive, and relational development, with a small operational staff of 7 employees.

Name

Instituto Vertere

Legal name

Instituto Vertere

Website

https://institutovertere.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Instituto Vertere is a Brazilian nonprofit that organizes and incubates six knowledge Olympiads for primary and secondary students, reaching 65,000+ young people across Brazil and five international partner countries through online competition platforms and school-based delivery.

Ownership category

akta.pro rank

Product category

Educational Olympiads / Knowledge Competitions

NAICS

Educational Support Services (611710), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Academic Olympiads & Subject Competitions (Science, Math, Informatics) (EDAMAGAE)

akta.pro secondary industries

Advanced STEM & Competition Coaching (MathCounts/AMC/AIME/USAMO, Science Olympiad, Physics/Chem Olympiads) (EDANAKAF), STEM, Digital Skills & Innovation Partnerships (EDADALAJ)

Keywords

• Knowledge olympiads
• Education competitions
• Educational nonprofit
• Olympiad programs
• Pedagogical consulting

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Co-investment and Corporate Partnerships: Companies can associate their brand with the promotion of transformative education, helping to enable the Institute's Olympics and effective participation of students from all spectrums of society.
2. Individual Donations: Individuals who believe in the transformative potential of Olympics can make small donations. Each real helps fulfill the mission.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Instituto Vertere is a Brazilian nonprofit that promotes, supports, and incubates knowledge olympiads in education. It delivers a portfolio of six olympiads (SAPIENTIA, CELERITAS, VITALIS, OBECON, POCKET, and OBL) covering artificial intelligence, medicine, economics, linguistics, sustainability, and current themes. The organization also provides pedagogical consulting to schools and operates online competition platforms that enable broad, inclusive student participation across Brazil and partner countries.

Product overview

Instituto Vertere operates a portfolio of six knowledge olympiads designed to promote access to quality education and develop students' cognitive, metacognitive, and relational skills. The olympiads are organized as self-contained programs: SAPIENTIA focuses on sustainable development projects aligned with the UN Agenda 2030; CELERITAS introduces artificial intelligence concepts to school environments; VITALIS covers health sciences; OBECON addresses economics and financial literacy; POCKET delivers thematic competitions on current topics; and OBL promotes linguistics and language diversity. The organization also develops online platforms and provides pedagogical consulting to support these initiatives.

Differentiator

Problem solved

Functional benefit

Brands

• Sapientia - Olimpíada do Futuro: Works with projects to transform local reality guided by global needs, using the UN 2030 Agenda and the vision of different contemporary thinkers as reference.
• Celeritas - Olimpíada de Inteligência Artificial
• Vitalis - Olimpíada de Medicina
• OBECON - Olimpíada de Economia
• Pocket - Olimpíada Pocket
• OBL - Olimpíada de Linguística

Quantifiable outcome

• 65,000+ young people impacted by incubated or supported practices
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered regional.

• Paraguay Educational OrganizationsregionalStrategic or Co-development PartnerInternational partnerships to expand the reach of knowledge Olympics and educational programs in South America.
• Argentina Educational OrganizationsregionalStrategic or Co-development PartnerInternational partnerships to expand the reach of knowledge Olympics and educational programs in South America.
• Russia Educational OrganizationsregionalStrategic or Co-development PartnerInternational partnerships for Olympic participation and knowledge sharing in Eurasian region.
• Korea Educational OrganizationsregionalStrategic or Co-development PartnerInternational partnerships for Olympic participation and knowledge sharing in Asian region.
• Canada Educational OrganizationsregionalStrategic or Co-development PartnerInternational partnerships for Olympic participation and knowledge sharing in North American region.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• International Linguistics Olympiad: The IOL is the international counterpart to the Institute's OBL program; Instituto Vertere acts as Brazil's official selector for IOL. It is a direct peer in linguistics olympiad content, problem design, and international delegation selection.
• International Mathematical Olympiad: The IMO is the global gold-standard academic subject olympiad. Like Instituto Vertere, it organizes high-level subject competitions that select national delegations and develop advanced STEM reasoning, but operates at a global scale with country-level committees.
• Center for Excellence in Education (CEE): CEE runs the Research Science Institute (RSI) and Teacher Enrichment Program, focused on advanced STEM enrichment for high schoolers. Comparable as a nonprofit focused on top-tier STEM enrichment and competition pathways for students.
• Science Olympiad: US-headquartered nonprofit that organizes Science Olympiad tournaments across dozens of subjects, directly comparable to Instituto Vertere in operating multi-subject academic competitions for K-12 students with a nonprofit model.
• International Economics Olympiad: The IEO is the international counterpart to the Institute's OBECON program, which selects Brazil's delegation. Directly comparable in subject focus (economics/financial literacy), competition structure, and participant development mission.

Emerging players

• Code.org: US-based nonprofit promoting computer science and AI education in K-12 schools. Comparable to Instituto Vertere's CELERITAS AI olympiad in subject focus (AI in school environments) and in leveraging corporate partnerships to scale K-12 technology education.
• Art of Problem Solving: AoPS operates math competition training, online courses, and the global Art of Problem Solving community. Comparable in cultivating high-performing math students via competitions, though more commercialized and curriculum-product focused than Instituto Vertere.

Regional players

• NOVA Escola: Brazilian nonprofit focused on improving K-12 teaching practices, lesson planning, and curriculum support. Comparable as a Brazilian education nonprofit promoting pedagogical innovation and teacher capacity-building, though not competition-focused.
• Fundação Lemann: One of Brazil's largest education-focused philanthropies, supporting public-school innovation, leadership development, and high-performing student programs (including international olympiad preparation). Highly comparable as a Brazilian education nonprofit targeting 21st-century competencies.

Broad incumbents

• Khan Academy: Global education nonprofit delivering free, high-quality online learning across STEM and humanities. Comparable as a large-scale nonprofit democratizing access to advanced learning content, though operates as a general learning platform rather than a competition specialist.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/instituto-vertere
• Instagraminstagram.com/wearefractal

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Instituto Vertere