Instituto Vida Livre
Instituto Vida Livre is a Brazilian nonprofit wildlife rehabilitation center in Rio de Janeiro that provides free care to rescued wild animals, manages 84 million m² of release areas across 11 sites, and conducts conservation research through corporate and government partnerships.
- Company typePrivate
- Founded2015
- HeadquartersRio de Janeiro, Brazil
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Instituto Vida Livre does
Instituto Vida Livre (IVL) is a Brazilian nonprofit civil society organization of public interest (OSCIP), founded in 2015 and headquartered in the Jardim Botânico neighborhood of Rio de Janeiro. It operates a wildlife rehabilitation center that provides free daily specialized care to wild animals rescued from trafficking, abuse, vehicle strikes, and electrocutions, and has treated more than 15,000 animals across 350 species since inception. Its core operations comprise the Centro de Reabilitação (the hospital facility), ASAS: Áreas de Soltura (registration, licensing and management of 11 release areas covering 84 million m²), the Mantenedor de Fauna sanctuary for non-releasable animals, and a fauna repatriation program executed in partnership with IBAMA, GOL and GOLLOG.
The organization extends its core rehabilitation activity through a portfolio of research projects (Conexão Silvestre PDI with energy company Light and tech partner Concert Lab; Pesquisa Quaest with Instituto Quaest; Vida Livre Baleias with ECOMAR UFRJ), advocacy and art/culture programs, and a social program (Vida Livre Gente) that brings cultural workshops to InCor-HUSP hospital patients via the Espaço Imaginário Marisa Monte. Technical and operational capabilities include specialized veterinary care (documented publicly through a 3D-printed toucan beak prosthesis), licensed wildlife release infrastructure, and technical cooperation agreements with IBAMA, the Rio de Janeiro Botanical Garden, and academia.
IVL is funded entirely through individual donations (PIX, bank transfer) and corporate sponsorships from a network of more than 30 partners across energy, aviation, cosmetics, tourism, oil & gas, and media (Light, GOL, Granado, Prio, Grupo Iter, Bônus Track, Bondinho Pão de Açúcar, ArtRio, Canon, Globo). It holds OSCIP certification, state and municipal Public Utility designations, and the OSCIP Verificada transparency seal. Revenue is not publicly disclosed, and the organization operates with a lean team of approximately 13 staff.
Instituto Vida Livre firmographics
Firmographics- Name
- Instituto Vida Livre
- Legal name
- Instituto Vida Livre
- Website
- https://institutovidalivre.org.br
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Instituto Vida Livre is a Brazilian nonprofit wildlife rehabilitation center in Rio de Janeiro that provides free care to rescued wild animals, manages 84 million m² of release areas across 11 sites, and conducts conservation research through corporate and government partnerships.
- Ownership category
- akta.pro rank
Instituto Vida Livre industry classification
Industry- Product category
- Wildlife Rehabilitation and Conservation Services
- NAICS
- Nature Parks and Other Similar Institutions (71219)
- akta.pro primary industry
- Wildlife Rescue, Rehabilitation & Release (BPAGAIAC)
- akta.pro secondary industries
- Wildlife Conservation & Species Protection (BPAGAGAB), Veterinary Charity Clinics & Medical Aid (BPAGAIAD)
Keywords
Where Instituto Vida Livre is headquartered
LocationHeadquarters
- HQ city
- Rio de Janeiro
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Instituto Vida Livre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Donations and Sponsorships: Revenue is generated through individual donations (PIX, bank transfers), corporate sponsorships, and partnerships with companies supporting biodiversity conservation projects. Services are provided free of charge to all beneficiaries.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Instituto Vida Livre product offering
Product offeringCore offering
Instituto Vida Livre operates a national reference wildlife rehabilitation center in Rio de Janeiro that provides free daily care to wild animals rescued from trafficking, abuse, vehicle strikes, electrocutions, and similar situations. The organization also manages 11 registered wildlife release areas totaling 84 million square meters, a sanctuary for non-releasable animals (Mantenedor de Fauna), and a fauna repatriation program returning trafficked animals to their biomes of origin via airline partners.
Product overview
Instituto Vida Livre operates a portfolio of interconnected wildlife conservation services centered on its Rehabilitation Center, which provides free daily care to wild animals in Rio de Janeiro. The core offering includes rehabilitation, release area management (ASAS), fauna sanctuary (Mantenedor de Fauna), and fauna repatriation in partnership with IBAMA. These are complemented by research projects (Conexão Silvestre with Light/Concert, Pesquisa Quaest, Vida Livre Baleias with UFRJ/ECOMAR) and engagement programs (Advocacy, Arte e Cultura, Vida Livre Gente). The organization has treated over 15,000 animals across 350 species and manages 84 million square meters of release areas.
Differentiator
Problem solved
Functional benefit
Brands
- Centro de Reabilitação: Daily specialized support service for public agencies, companies and civil society in Rio de Janeiro for wildlife rehabilitation
- ASAS: Áreas de Soltura
- Mantenedor de Fauna
- Conexão Silvestre
- Vida Livre Baleias
- Vida Livre Gente
Products and services
- Centro de Reabilitação (Rehabilitation Center) Daily specialized wildlife rehabilitation service provided free of charge to public agencies, companies, and civil society in Rio de Janeiro. The center treats wild animals rescued from trafficking, abuse, vehicle strikes, electrocutions, and similar situations, with over 15,000 animals treated since 2015.
- ASAS: Áreas de Soltura (Release Areas) Service for the registration, licensing, and management of areas designated for the release of rehabilitated wild fauna. Covers 11 licensed release areas totaling 84 million square meters across Southeast Brazil.
- Mantenedor de Fauna (Fauna Sanctuary)
Quantifiable outcome
- 15,000+ wild animals treated since 2015
- +2 more outcomes
Companies that use Instituto Vida Livre
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Instituto Vida Livre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Instituto Vida Livre partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core, secondary and minor.
- IBAMAcoreTechnical Cooperation Agreement for wildlife rehabilitation and fauna management. IBAMA is Brazil's main environmental agency and the primary government partner regulating wildlife rescue and release operations.
- Jardim Botânico do Rio de JaneirocoreTechnical Cooperation Agreement with the Rio de Janeiro Botanical Garden for conservation and biodiversity research initiatives.
- LightcorePartnership for Conexão Silvestre Research, Development and Innovation (PDI) project focused on biodiversity and wildlife conservation in the energy company's service area.
- ECOMAR UFRJcoreTechnical cooperation with the ECOMAR laboratory at UFRJ university for Vida Livre Baleias research project on whale and dolphin conservation.
- GOL and GOLLOGcorePartnership for fauna repatriation - trafficked animals are transported back to their biomes of origin via GOL airlines cargo services.
- Instituto QuaestsecondaryResearch partnership with Instituto Quaest for scientific studies on biodiversity and wildlife conservation, with support from actor Fábio Porchat.
- Espaço Imaginário Marisa MontesecondaryArt and culture partnership with the Espaço Imaginário Marisa Monte for Vida Livre Gente project bringing culture and support to hospital patients, and for general advocacy activities.
- Glória PiressecondaryCelebrity partnership with actress Glória Pires for the Mantenedor de Fauna project - a space to shelter animals that cannot be released, with support from her involvement.
- Fábio PorchatsecondaryCelebrity support for Pesquisa Quaest research project, bringing visibility to the organization's scientific work.
- Concert LabsecondaryTechnology partner for Conexão Silvestre research and innovation projects.
- FreelandsecondaryInstitutional partner for anti-trafficking and wildlife conservation initiatives.
- GlobosecondaryMedia partner providing visibility through news coverage and editorial features.
- PriominorCorporate sponsor supporting biodiversity conservation activities.
- GranadominorCorporate sponsor supporting the organization through CSR initiatives.
- Grupo IterminorCorporate partner providing support for conservation activities.
- Bondinho Pão de AçúcarminorTourism partner supporting the organization.
- Bônus TrackminorCorporate sponsor supporting environmental initiatives.
- ArtRiominorArt event partner for cultural activities and advocacy.
- CanonminorCorporate supporter providing equipment for documentation and research.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Instituto Vida Livre competitors and assessment
Company assessmentDirect peers
- Associação Mata Ciliar: Brazilian nonprofit based in Jundiaí (São Paulo) focused on reforestation, environmental education, and wildlife rescue - the most directly comparable Brazilian peer with similar urban wildlife rehabilitation, release, and biodiversity conservation work.
- Wildlife Center of Virginia: US nonprofit wildlife hospital in Waynesboro, Virginia treating 3,000+ native animals annually with rehabilitation, education, and release programs - closely matched mission, nonprofit hospital model, and free service delivery to public agencies.
- WIRES (NSW Wildlife Information, Rescue and Education Service): Australia's largest wildlife rescue organization with 2,500+ volunteers rehabilitating injured wildlife - closely matched nonprofit rescue model, though volunteer-driven rather than facility-based.
- WildCare: Bay Area (California) nonprofit wildlife hospital and education center treating 4,000+ animals annually with rehabilitation and release - closely matched urban wildlife rehabilitation nonprofit model with similar volunteer-driven operations.
- Lindsay Wildlife Experience: Walnut Creek, California nonprofit wildlife hospital treating 5,000+ animals annually with rehabilitation and education programs - very comparable scale, structure, and nonprofit operating model.
- Pacific Wildlife Care: California-based nonprofit wildlife rehabilitation center on the Central Coast treating hundreds of native animals annually - comparable smaller-scale operational model with similar rehabilitation and release focus.
- Centre de Fauna de Vallcalent (Generalitat de Catalunya): Wildlife hospital managed by the Catalan government in Lleida, Spain, treating injured wildlife and conducting release programs - directly comparable single-region wildlife hospital model with similar intake volume and regulatory integration.
- The Raptor Center at the University of Minnesota: University-affiliated nonprofit wildlife hospital in Minneapolis treating 1,000+ injured birds of prey annually - comparable model combining rehabilitation, research, and education with a structured release program.
Broad incumbents
- Taronga Wildlife Hospital: Australia's largest wildlife hospital, part of the broader Taronga Conservation Society that also operates zoos - larger, established organization treating 1,500+ native wildlife annually with similar rehabilitation and release programs.
- Australia Zoo Wildlife Hospital: Queensland wildlife hospital founded by the Irwin family treating 1,000+ animals annually - similar rehabilitation and release programs, with global brand recognition as a broader conservation enterprise.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Instituto Vida Livre social profiles
Digital presenceInstituto Vida Livre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Instituto Vida Livre leadership team
Management profileNumber of profiles
Instituto Vida Livre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Instituto Vida Livre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Instituto Vida Livre
What does Instituto Vida Livre do?
Instituto Vida Livre operates a national reference wildlife rehabilitation center in Rio de Janeiro that provides free daily care to wild animals rescued from trafficking, abuse, vehicle strikes, electrocutions, and similar situations. The organization also manages 11 registered wildlife release areas totaling 84 million square meters, a sanctuary for non-releasable animals (Mantenedor de Fauna), and a fauna repatriation program returning trafficked animals to their biomes of origin via airline partners.
Is Instituto Vida Livre a public or private company?
Instituto Vida Livre is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Instituto Vida Livre founded?
Instituto Vida Livre was founded in 2015. It employs 11 to 50 people.
Where is Instituto Vida Livre based?
Instituto Vida Livre is headquartered in Rio de Janeiro, Brazil, in the Latin America region.
How does Instituto Vida Livre make money?
One revenue line is on record: donations and Sponsorships.
Who are Instituto Vida Livre's main competitors?
Direct peers on record are Associação Mata Ciliar, Wildlife Center of Virginia, WIRES (NSW Wildlife Information, Rescue and Education Service), WildCare, Lindsay Wildlife Experience, Pacific Wildlife Care, Centre de Fauna de Vallcalent (Generalitat de Catalunya) and The Raptor Center at the University of Minnesota. Broad incumbents are Taronga Wildlife Hospital and Australia Zoo Wildlife Hospital.
Does Instituto Vida Livre have an API?
No public API is recorded for Instituto Vida Livre.
What industry is Instituto Vida Livre in?
Instituto Vida Livre's product category is Wildlife Rehabilitation and Conservation Services. Its primary akta.pro industry code is BPAGAIAC, Wildlife Rescue, Rehabilitation & Release, with a secondary code of BPAGAGAB, Wildlife Conservation & Species Protection. Its NAICS code is 71219.