What Invictus Advokater does

Invictus Advokater is a Copenhagen-based Danish law firm founded in 2013 and operating as an Advokatanpartsselskab (ApS) — a private limited company under Danish law. The firm provides legal advisory services across four core practice areas: corporate law (selskabsret), buyer advisory and real estate (køberrådgivning & fast ejendom), litigation and disputes (retssager & tvister), and private law and family/estate law (privatret & familiearveret). The firm is led by two partners, Morten Hertz (with Supreme Court appearance rights) and Martin Vesth, supported by a team of approximately 18 members including attorneys, attorney associates, jurists, case processors, and law students. Operations run from a single office at Bredgade 45C in central Copenhagen, near Kongens Nytorv.

The firm serves a mixed client base spanning private individuals and businesses. Corporate and commercial clients include Topdanmark (one of Denmark's largest insurance groups), Gasoline Grill (international burger brand), Union Kitchen (restaurant group), Niko June (art/design brand), and Testaviva (digital legal document platform). Private clients are served primarily for residential real estate transactions and family/estate matters (wills, marriage contracts, estate administration). Revenue is generated through professional services billing — hourly rates or fixed-price agreements — with transparent pricing and upfront estimates. Marketing is predominantly organic: a professional website, LinkedIn and Facebook pages, and Trustpilot reviews, supplemented by direct referrals. The firm maintains a separate sister company, Invictus Sagsbehandling ApS, dedicated to case processing operations.

The firm's competitive positioning emphasizes "stílfuld rådgivning" (stylish advisory) with personal attention, transparent pricing, and a solution-oriented approach. All attorneys are licensed by the Danish Ministry of Justice and are members of the Danish Bar and Law Society, subject to the Administration of Justice Act and anti-money laundering regulations. The firm processes personal data in compliance with GDPR (CVR-nr. 37957984). Technology is described as traditional legal practice management with digital case handling; no proprietary software, AI, or platform offerings are disclosed. The firm is independently owned by its partners, with no external investment or private equity backing indicated.

Name

Invictus Advokater

Legal name

Invictus Advokater ApS

Website

https://invictusadvokater.dk

Company type

Private

Operating status

Operating

Short description

Invictus Advokater is a Copenhagen-based Danish law firm offering corporate, real estate, litigation, and family/estate law services to both private individuals and businesses, including notable clients such as Topdanmark and Gasoline Grill. The firm operates as a partner-owned ApS with no external investment.

Ownership category

akta.pro rank

Product category

Legal Services

NAICS

Offices of Lawyers (541110), Offices of Lawyers (54111), Legal Services (5411), Other Legal Services (54119)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

akta.pro secondary industries

Real Estate & Construction Law (BPAHAAAE), Estate & Probate Administration Services (FSAEAKAD)

Keywords

• Legal advisory services
• Corporate law
• Real estate law
• Litigation services
• Family estate law

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Legal Advisory Services: Professional legal services billed on hourly rates or fixed price agreements. Revenue derived from corporate law, real estate transactions, litigation, and private/family law advisory services. Pricing transparency emphasized with upfront estimates and fixed quotes where possible.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Invictus Advokater is a Copenhagen-based Danish law firm providing legal advisory and representation services across four practice areas: Corporate Law (selskabsret), Buyer Advisory & Real Estate (køberrådgivning & fast ejendom), Litigation & Disputes (retssager & tvister), and Private/Family/Estate Law (privatret & familiearveret). The firm serves both private individuals and businesses ranging from startups and SMEs to established companies, with services billed via hourly rates or fixed price agreements.

Product overview

Invictus Advokater is a Copenhagen-based law firm offering comprehensive legal advisory services through four interconnected practice areas: Corporate Law (selskabsret), Buyer Advisory & Real Estate (køberrådgivning & fast ejendom), Litigation & Disputes (retssager & tvister), and Private Law & Family/Estate Law (privatret & familiearveret). The firm serves both private individuals and businesses ranging from entrepreneurs to established companies. Their service model emphasizes transparent pricing, solution-oriented approaches, and close client collaboration rather than a software product architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Selskabsret (Corporate Law)
• Køberrådgivning & Fast Ejendom (Buyer Advisory & Real Estate)
• Retssager & Tvister (Litigation & Disputes)
• Privatret & Familiearveret (Private Law & Family/Estate Law)

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• HDI Danmark (HDI Global SE, Tyskland)coreOthersProfessional liability insurance provider for all attorneys at Invictus Advokater. Policy number: 156-08656761-14006. Insurance covers all legal activities regardless of where practiced.
• Arbejdernes LandsbankcoreOthersBanking partner for operational account (Reg.nr.: 5342, Kontonr.: 0246859) and client account (Reg.nr.: 5342, Kontonr.: 0371114). Client funds protected under Danish guarantee scheme up to EUR 100,000 (approx. 750,000 kr).
• Invictus Sagsbehandling ApScoreStrategic or Co-development PartnerSeparate company within Invictus group responsible for case processing management. Led by partner Kasper Lassen Korsholm. Provides operational support for legal services.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Bech-Bruun: One of Denmark's largest full-service law firms headquartered in Copenhagen, offering corporate, real estate, litigation, and private client services overlapping directly with Invictus's four practice areas. Comparable as a domestic law-firm peer, but at significantly larger scale.
• Kromann Reumert: Major Copenhagen-based Danish law firm with broad coverage across corporate, real estate, dispute resolution, and private wealth—mirroring Invictus's full-service positioning. Included as a same-market incumbent at much larger scale.
• Plesner: Established Copenhagen law firm with strong corporate, M&A, real estate, and dispute resolution practices. Directly comparable in terms of service mix and target market, though significantly larger.
• Gorrissen Federspiel: Premium Danish law firm with focus on corporate transactions, finance, and dispute resolution, including real estate and private client work. Comparable full-service peer at the higher end of the Danish market.
• DLA Piper Denmark: Global law firm with a Danish office offering corporate, real estate, and dispute resolution services. Comparable to Invictus in service spectrum but at vastly greater scale and international reach.
• Bird & Bird Denmark: International law firm with a Copenhagen office covering corporate, real estate, and disputes. Included as a same-market, broader incumbent for cross-border clients.

Direct peers

• Horten: Danish full-service law firm offering corporate, real estate, employment, and private client services to Danish SMEs and enterprises. Closely comparable to Invictus's mid-market, multi-disciplinary positioning.
• Mazanti-Andersen Korvin Szombathely: Copenhagen-based Danish law firm with corporate, real estate, and private client offerings for SMEs and individuals. Comparable in size and segment focus to Invictus.
• Accura Advokatpartnerselskab: Danish full-service law firm focused on corporate, M&A, real estate, and private client matters. Closely comparable to Invictus in service mix and target segments.
• Lund Elmer Sandager: Copenhagen-based law firm providing corporate, real estate, and dispute resolution services to Danish SMEs and individuals. Similar size and segment to Invictus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/InvictusAdvokater
• LinkedInlinkedin.com/company/invictus-advokatfirma

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Invictus Advokater