CPIE Marennes-Oléron

What CPIE Marennes-Oléron does

CPIE Marennes-Oléron, formally Association IODDE (Île d'Oléron Développement Durable Environnement), is a French non-profit association (loi 1901) founded in October 2004 and labelled CPIE in May 2011 by the Union nationale des CPIE. It operates on the Marennes-Oléron territory in Charente-Maritime, Nouvelle-Aquitaine, delivering environmental education programmes, scientific research, and territorial support to local governments, schools, the general public, and recreational shore fishermen. The association is run by 7 salaried employees and approximately 100 volunteers (about 50 active), governed by a Conseil d'Administration led by President Jacques Pigeot.

The core offering is a portfolio of programmes rather than a single product platform. These include educational animations for schools and the general public, the Aires Marines Éducatives (AME) participatory marine-area programme (reaching nearly 400 students across 19 classes locally and over 600 classes nationally by 2022), the national Littorea network for sustainable recreational shore fishing (~400 partner structures, co-animated with VivArmor Nature), the Chassiron scientific research concession (372 species inventoried, 90 new regional records), the Adapto EU LIFE coastal adaptation project, the Grand projet du Marais de Brouage, seaweed stranding monitoring, and the monthly Fiches Biodiversifiantes biodiversity publications (92 issues). Underlying assets include long-term ecological datasets, a prefectural research concession, and partnerships with OFB, Fondation de France, Conservatoire du Littoral, the Marine Natural Park, CEVA, and the Muséum National d'Histoire Naturelle.

The association is publicly funded through EU, regional, departmental, and intercommunal grants, supplemented by corporate patronage (1% for the Planet member since 2019, with a 60% tax deduction on donations up to €10,000) and annual membership fees. Public-facing animations are delivered free of charge. The model is community-led, with distributed field delivery and stakeholder engagement rather than traditional sales or marketing channels.

Name

CPIE Marennes-Oléron

Legal name

Association IODDE (Ile d'Oléron Développement Durable Environnement)

Website

https://iodde.org

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

CPIE Marennes-Oléron (Association IODDE) is a French non-profit environmental education association delivering nature programmes, the Littorea sustainable shore fishing network, and scientific research to schools, local governments, the general public, and recreational fishermen across the Marennes-Oléron territory.

Ownership category

akta.pro rank

Product category

Environmental Education and Conservation Services

NAICS

Administration of Conservation Programs (92412), Administration of Environmental Quality Programs (9241), Zoos and Botanical Gardens (712130)

SIC

Services-Commercial Physical & Biological Research (8731), Fishing, Hunting And Trapping (900)

akta.pro primary industry

Coastal & Marine Resources Administration (Oceans, Fisheries, Shorelines) (BPAIAMAI)

akta.pro secondary industry

Earth Science & Geoscience Programs (EDAMABAI)

Keywords

• Environmental education
• Marine conservation
• Sustainable shore fishing
• Coastal biodiversity
• Territorial development

Headquarters

HQ city

La Brée-les-Bains

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Others

Revenue model

1. Mécénat / Corporate Patronage: Corporate environmental patronage allowing companies to support CPIE actions while benefiting from 60% tax reduction on donations up to 5‰ of annual revenue HT, capped at €10,000
2. Adhésions / Membership Fees: Annual membership fees from individual and organizational members supporting the association
3. Subventions et financements publics: EU funding (LIFE+), regional council, departmental council, and intercommunal funding for specific projects and programs
4. 1% for the Planet: Member since 2019 of 1% for the Planet, receiving financial support from member companies that commit 1% of their annual revenue

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

CPIE Marennes-Oléron (Association IODDE) delivers environmental education and territorial development programs across the Marennes-Oléron territory in France. Its core offerings include school and public nature animations, the Aires Marines Éducatives (AME) program, the Littorea national sustainable recreational shore fishing network, biodiversity monitoring (seaweed strandings, Chassiron scientific concession), and territorial support projects such as Adapto and the Brouage marshland project.

Product overview

CPIE Marennes-Oléron operates as an environmental education association (Association IODDE) offering a portfolio of environmental programs rather than a traditional product platform. The core offerings include Animations grand public and Animations scolaires for nature discovery, the Aires Marines Éducatives (AME) participatory marine management program, the Réseau Littorea national sustainable fishing network, Pêche à pied durable initiatives, Fiches Biodiversifiantes biodiversity publications, and specialized projects like Suivi des algues d'échouages, Concession scientifique de Chassiron, Projet Adapto, and Le Grand projet du Marais de Brouage. These programs work together to provide environmental education, scientific research, and territorial support services across the Marennes-Oléron littoral territory.

Differentiator

Problem solved

Functional benefit

Products and services

• Animations grand public
• Animations scolaires
• Aires Marines Éducatives (AME)
• Réseau Littorea
• Pêche à pied durable
• Fiches Biodiversifiantes
• Suivi des algues d'échouages
• Concession scientifique de Chassiron
• Projet Adapto
• Le Grand projet du Marais de Brouage

Quantifiable outcome

• 85% of fishermen unaware of regulations in 2004 → significant behavioral improvement after CPIE intervention
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core, major and minor.

• Union nationale des CPIEcoreStrategic or Co-development PartnerNational federation of CPIE (Permanent Centers for Environmental Initiatives) providing network support, resources, and coordination for CPIE Marennes-Oléron's activities and label compliance.
• OFB (Office Français de la Biodiversité)coreStrategic or Co-development PartnerFrench Biodiversity Office providing funding, scientific support, and institutional backing for marine educational areas, shore fishing management, and environmental education programs.
• Parc naturel marin de l'estuaire de la Gironde et de la mer des PertuiscoreStrategic or Co-development PartnerMarine natural park providing funding and coordination for Marine Educational Areas (AME) and sustainable fishing initiatives within the park's 327 km² of intertidal zones.
• Fondation pour la Nature et l'Homme (FNH)majorStrategic or Co-development PartnerFoundation supporting sustainable food initiatives and environmental projects, partnering on collective food responsibility initiatives in the territory.
• Conservatoire du LittoralcoreStrategic or Co-development PartnerCoastal Land Conservatory providing funding and support for coastal adaptation projects (Adapto) and sustainable fishing management initiatives.
• Communauté de communes de l'Ile d'OléroncoreStrategic or Co-development PartnerIntercommunal authority providing funding and support for Marine Educational Areas, environmental education, and Agenda 21 implementation.
• Communauté de communes du bassin de MarennescoreStrategic or Co-development PartnerIntercommunal authority supporting Agenda 21 implementation and environmental initiatives in the Bassin de Marennes territory.
• SMIDDESTmajorStrategic or Co-development PartnerMixed union for sustainable development of the Gironde estuary, managing Cordouan lighthouse and coordinating UNESCO World Heritage candidacy, partnering on biodiversity preservation initiatives.
• VivArmor NaturecoreStrategic or Co-development PartnerAssociation co-animating the Littorea network alongside CPIE Marennes-Oléron since 2018, supporting sustainable recreational shore fishing management nationally.
• Centre d'Etudes et de Valorisation des Algues (CEVA)minorStrategic or Co-development PartnerSeaweed research center supporting seaweed stranding monitoring and research initiatives on Oléron.
• Muséum National d'Histoire NaturelleminorStrategic or Co-development PartnerNational natural history museum supporting biodiversity documentation and scientific research initiatives.

Scale indicators8 records

Recent moves8 records

Expansion highlights10 records

Broad incumbents

• Conservatoire du Littoral: French public agency acquiring and managing coastal natural sites. Direct funding partner of CPIE on Adapto; comparable in coastal conservation mission, regulatory positioning, and public-grant intermediation, but at the national agency level rather than local association level.
• France Nature Environnement: National federation of French environmental associations. Operates as an umbrella network (analogous to Union Nationale des CPIE) coordinating environmental education, advocacy, and territorial projects, with overlapping public-grant funding sources and territorial member associations.
• Nausicaá Centre National de la Mer: France's national marine discovery center in Boulogne-sur-Mer, delivering marine education, public engagement, and conservation programming at much larger scale. Comparable in marine literacy and visitor-based education mission, with substantial public funding.
• LPO France (Ligue pour la Protection des Oiseaux): France's largest bird and biodiversity NGO, with comparable environmental education, citizen science, and coastal/wetland conservation programming. Operates at a much larger national scale but overlaps in mission, volunteer engagement model, and institutional funding channels.
• OFB (Office Français de la Biodiversité): French public agency supporting biodiversity, water, and hunting/policy programs. Core institutional partner of CPIE on Marine Educational Areas and shore fishing; operates at vastly larger scale with overlapping scientific monitoring and public funding roles.

Regional players

• Océanopolis: Brest-based marine discovery center covering temperate, tropical, and polar marine ecosystems. Comparable in marine education programming and regional territorial positioning, though structured as a public-interest facility rather than an association.

Others

• Fondation de France: Major French philanthropic foundation that has funded CPIE's Littorea network and other projects. Comparable as a funder-adjacent peer shaping environmental NGO sustainability in France, though not a direct operational peer.

Direct peers

• VivArmor Nature: French environmental association co-animating the Littorea national network for sustainable recreational shore fishing alongside CPIE Marennes-Oléron. Operates adjacent coastal/marine education and biodiversity programs across Brittany and Normandy, with closely aligned mission and partner ecosystem.
• CPIE des Pays de l'Aisne Nouvelle-Aquitaine: Sister CPIE association under the Union Nationale des CPIE umbrella, delivering environmental education, sustainable development support, and territorial animation using the same label, methodology, and funding channels as CPIE Marennes-Oléron.

Emerging players

• Surfrider Foundation Europe: European NGO focused on ocean protection including coastline preservation, water quality, and recreational-user advocacy. Comparable in coastal environmental education mission and grassroots volunteer mobilization, with a more international scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@CPIEMarennes-Ol%C3%A9ron
• Facebookfacebook.com/cpiemarennesoleron
• LinkedInlinkedin.com/company/cpie-marennes-ol%C3%A9ron

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CPIE Marennes-Oléron