Iraupen Urma
Iraupen Urma (Iraupen Itu S.L.) is a Spanish software firm offering Iraupen-Vívelo, a mobile app and web portal for geolocating and managing agricultural parcels and farmland. It serves farmers in Spain via freemium advertising and a paid professional license.
- Company typePrivate
- Founded-
- HeadquartersDonostia-San Sebastián
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Iraupen Urma does
Iraupen Urma (legal entity: Iraupen Itu S.L.) is a Spanish private limited company headquartered in Donostia-San Sebastián, Gipuzkoa, that operates a software platform called Iraupen-Vívelo for agricultural parcel management. The platform consists of a mobile application and a web portal that enables farmers and landowners to capture, store, and visualize the geographic location of agricultural parcels, plots, polygons, estates, and enclosures using device geolocation and polygon-based mapping. The application also includes a user chat module enabling communication between registered users, and the system collects disassociated usage data that may be shared with business partners for analytics and commercial purposes.
Iraupen monetizes through a two-tier freemium model. The free tier is ad-supported and grants access to advertisers within the application, while a paid 'professional license' tier removes advertising and provides enhanced features for professional users. Subscription pricing is not publicly disclosed. The product is distributed via the mobile application store and the corporate website (iraupen.es), targeting individual farmers and small agricultural holders in Spain with explicit concentration in the Basque Country. No public API, third-party integrations, or developer SDKs are documented.
The company is small, with 11 employees and no disclosed funding rounds, partnerships, institutional investors, or M&A activity. The legal entity was incorporated as Iraupen Itu S.L. and registered in the Registro Mercantil de Guipuzcoa. The website currently displays a 'new website coming soon' notice, indicating minimal but active corporate communications. No AI/ML capabilities, patents, trademarks, certifications, or named management team members are documented in source material.
Iraupen Urma firmographics
Firmographics- Name
- Iraupen Urma
- Legal name
- Iraupen Itu S.L.
- Website
- https://iraupen.es
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Iraupen Urma (Iraupen Itu S.L.) is a Spanish software firm offering Iraupen-Vívelo, a mobile app and web portal for geolocating and managing agricultural parcels and farmland. It serves farmers in Spain via freemium advertising and a paid professional license.
- Ownership category
- akta.pro rank
Iraupen Urma industry classification
Industry- Product category
- Agricultural Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Mapping & Basemap Platforms (Tiles/SDKs) (BPAMANAB)
Keywords
Where Iraupen Urma is headquartered
LocationHeadquarters
- HQ city
- Donostia-San Sebastián
Offices1 record
Markets served
Iraupen Urma business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Freemium Application (Free Tier): The application offers a free tier without professional license that includes access to advertisers. Revenue is generated through advertising displayed to free users.
- Professional License Subscription: A paid professional license tier that provides enhanced features and removes advertising. This is the premium version of the application for professional users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier without professional license |
| Subscription | Others | Professional license tier |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Iraupen Urma product offering
Product offeringCore offering
Iraupen Urma develops and distributes Iraupen-Vívelo, a software platform consisting of a Mobile Application and a Web Portal for geolocation and management of agricultural parcels, plots, polygons, estates, and enclosures. The system collects geographic location data of farmland, device geolocation information, and includes a user chat module for communication between application users. The product is offered in a free ad-supported tier and a paid professional license tier.
Product overview
Iraupen Urma (Iraupen Itu S.L.) offers a single unified software product called Iraupen-Vívelo, which comprises a Mobile Application and a Web Portal. The platform is designed for agricultural parcel management, enabling users to manage geolocation data of parcels, polygons, farmland, and related records. The product includes a user chat module and operates in both a free mode with advertising and a paid professional license mode.
Differentiator
Problem solved
Functional benefit
Brands
- Iraupen-Vívelo: Software consisting of a Mobile Application and a Web Portal, owned by Iraupen Itu S.L., used for agricultural parcel management including geographic data of plots, geolocation, and user communication features.
Products and services
- Iraupen-Vívelo A software platform comprising a Mobile Application and a Web Portal designed for geolocation and management of agricultural parcels, plots, polygons, estates, and enclosures. The system captures geographic location data of parcels, polygon information, and device geolocation, and includes a user chat module for communication between users. Available in a free ad-supported tier and a paid professional license tier. Targeted at individual farmers and landowners in Spain.
Companies that use Iraupen Urma
Customer profileSegments1 record
Ideal customer profiles1 record
Iraupen Urma technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Iraupen Urma partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Iraupen Urma competitors and assessment
Company assessmentDirect peers
- xFarm Technologies: xFarm Technologies is a European farm-management SaaS (HQ in Switzerland/Italy) that helps farmers digitize fields, crops, and operations. Closest non-Iberian analog to Iraupen-Vívelo's vertical SaaS play for small/medium farmers in a European-language market.
- Climate FieldView (Bayer): Climate FieldView is Bayer's flagship digital-agriculture platform that maps fields, captures agronomic data, and provides field-level insights. It is the most direct comparably-scaled competitor to Iraupen-Vívelo's agricultural parcel geolocation and management proposition.
- Granular (Corteva): Granular is Corteva's farm-business SaaS that helps farmers manage fields, operations, and financials. Comparable to Iraupen-Vívelo in providing a software layer for managing agricultural plots and operations, but with North American scale.
Emerging players
- Auravant: Auravant is a precision-agriculture platform founded in Argentina that uses satellite imagery and parcel mapping for farm decision-making. Comparable to Iraupen-Vívelo at the intersection of mapping and agronomic decision-support for medium-sized farms.
- Agremo: Agremo provides drone- and satellite-based agricultural analytics including field mapping and crop monitoring. Comparable to Iraupen-Vívelo at the aerial-imagery/mapping layer of precision-agriculture workflows.
Others
- Esri ArcGIS: Esri provides the ArcGIS mapping platform and basemap tiles/SKUs that underpin many geospatial apps. Relevant to Iraupen-Vívelo as enabling map and parcel-management infrastructure that could either compete with or complement the product.
Broad incumbents
- John Deere Operations Center: John Deere Operations Center is a cloud platform from a major equipment OEM that lets farmers visualize field boundaries, agronomic data, and machine activity. Overlaps with Iraupen-Vívelo's parcel-mapping function, embedded within a much larger ag-machinery ecosystem.
- Trimble Agriculture: Trimble Agriculture is a long-established precision-agriculture suite offering field mapping, GNSS guidance, and farm management software. It overlaps Iraupen-Vívelo's parcel geolocation capability but sits in a much broader enterprise precision-ag portfolio.
Regional players
- Agrimaster: Agrimaster is an Australian farm-management SaaS (mapping, livestock, financial planning) targeting family farms. Analogous in role to Iraupen-Vívelo but serving a very different geographic market.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Iraupen Urma social profiles
Digital presenceIraupen Urma financial estimates
Financial estimateRevenue estimate
Valuation estimate
Iraupen Urma leadership team
Management profileNumber of profiles
Iraupen Urma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Iraupen Urma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Iraupen Urma
What does Iraupen Urma do?
Iraupen Urma develops and distributes Iraupen-Vívelo, a software platform consisting of a Mobile Application and a Web Portal for geolocation and management of agricultural parcels, plots, polygons, estates, and enclosures. The system collects geographic location data of farmland, device geolocation information, and includes a user chat module for communication between application users. The product is offered in a free ad-supported tier and a paid professional license tier.
Is Iraupen Urma a public or private company?
Iraupen Urma is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Iraupen Urma founded?
Iraupen Urma was founded in -1. It employs 11 to 50 people.
Where is Iraupen Urma based?
Iraupen Urma is headquartered in Donostia-San Sebastián.
How does Iraupen Urma make money?
Two revenue lines are on record. Freemium Application (Free Tier) is the primary driver. The others are professional License Subscription.
Who are Iraupen Urma's main competitors?
Direct peers on record are xFarm Technologies, Climate FieldView (Bayer) and Granular (Corteva). Emerging players are Auravant and Agremo. Esri ArcGIS is listed as an others. Broad incumbents are John Deere Operations Center and Trimble Agriculture. Agrimaster is listed as a regional player.
Does Iraupen Urma have an API?
No public API is recorded for Iraupen Urma.
What industry is Iraupen Urma in?
Iraupen Urma's product category is Agricultural Software. Its primary akta.pro industry code is BPAMANAB, Mapping & Basemap Platforms (Tiles/SDKs). Its NAICS code is 513210 and its SIC code is 7372.