International School of Debrecen

What International School of Debrecen does

International School of Debrecen (ISD) is a private, nonprofit international school located on a 5-hectare nature campus in Debrecen-Pallag, Hungary, founded in 2019 by the Local Government of the City of Debrecen and operated by its nonprofit entity DENOK Nonprofit Kft. The school delivers the full International Baccalaureate continuum — Primary Years Programme (ages 3–11), Middle Years Programme (ages 11–16), and Diploma Programme (ages 16–18) — making it Hungary's first IB Continuum School as of 2023, and is additionally accredited by NEASC, enabling it to award a US high school diploma alongside the IB Diploma. ISD currently enrols approximately 330 students from 40 nationalities with a 5:1 student-teacher ratio and an average class size of 14, supported by English-language instruction, EAL support services, dedicated counselling and psychology staff, and an integrated service-learning programme built around its 'Changemaker' educational philosophy.

ISD's core academic products are the four IB stages (Kindergarten, Elementary PYP, Middle School MYP, High School DP), complemented by ancillary services including EAL, student support services, after-school activities, an annual summer camp, school meals, and bus transport. The technology stack is conventional edtech: OpenApply for admissions management, EBSCO and JSTOR for digital library resources, Turnitin for academic integrity, WIDA for English proficiency assessment, Mailchimp for email communications, and Google Analytics for web traffic — there are no proprietary AI or platform products.

The business model is tuition-driven recurring revenue, priced annually in EUR across grade tiers from EUR 5,690 (Kindergarten 1–2) to EUR 20,290 (Grades 11–12), supplemented by one-time application (HUF 80,000) and registration (EUR 1,000) fees, ancillary meal/transport/activity fees, and seasonal summer-camp revenue. Go-to-market is sales-led and event-driven, using personalised admissions tours, online meetings, the OpenApply portal, IB conference participation, and word-of-mouth from a 40-nationality parent community. Customer segments are expatriate families relocating to Hungary and internationally oriented Hungarian families, with the school currently capacity-constrained at Grades 6 and 7 and operating well below its 500-student facility capacity.

Name

International School of Debrecen

Legal name

International School of Debrecen

Website

https://isd.debrecen.hu

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

International School of Debrecen (ISD) is Hungary's first IB Continuum School, delivering IB programmes from Kindergarten through Grade 12 to approximately 330 expatriate and internationally minded Hungarian students on a 5-hectare campus in Debrecen, with dual IB and NEASC accreditation enabling global university placement.

Ownership category

akta.pro rank

Product category

International K-12 Education

NAICS

Elementary and Secondary Schools (6111), Language Schools (611630)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

akta.pro secondary industry

English Learner (EL/ESL/ELL) & Bilingual Education Programs (EDAJAGAB)

Keywords

• International K-12 education
• IB world school programs
• Primary years programme
• IB diploma programme
• Private international school

Headquarters

HQ city

Debrecen-Pallag, HU

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Tuition Fees: Annual tuition fees form the primary revenue stream, charged per student per academic year. Fees vary by grade level, ranging from EUR 5,690 (Kindergarten 1-2) to EUR 20,290 (Grade 11-12), with payment options available on annual, semi-annual, or quarterly schedules. The fee is invoiced in EUR with HUF payment option using the daily exchange rate.
2. Application and Registration Fees: A non-refundable application fee of HUF 80,000 is charged per application. Upon acceptance, a one-time non-refundable registration fee of EUR 1,000 is charged within eight days of signing the enrolment agreement. These are one-time fees collected at the admissions stage.
3. Ancillary Services (Bus, Meals, After-School Activities): School bus service (provided by K&V Logistic Solution, priced separately), school meals (ranging from HUF 2,050 to HUF 4,590 per day depending on meal plan and grade), and fee-based after-school activities run by external providers. These services generate supplemental recurring revenue.
4. Summer Camp Programme: Annual ISD Summer Camp themed 'Heroes of Nature' for children ages 3+. Priced at HUF 79,900 per week for school-age children and HUF 64,900 per week for kindergarten children, with a 10% sibling discount. Generates seasonal non-recurring revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

International School of Debrecen (ISD) is a private K-12 international school in Debrecen, Hungary, delivering the full International Baccalaureate (IB) Continuum from Kindergarten through Grade 12 (PYP, MYP, and DP). It provides inquiry-based, English-language education to a multicultural community of 330 students from 40 nationalities, supported by student support services, after-school activities, summer camp, and ancillary services such as meals and bus transport. As Hungary's first IB Continuum School and a NEASC-accredited institution, ISD awards both the IB Diploma and the US high school diploma.

Product overview

The International School of Debrecen (ISD) is Hungary's first IB Continuum School, offering a unified educational program from kindergarten through Grade 12. The core academic structure comprises four interconnected programs: the Kindergarten Program (ages 3-5) building foundational skills through play-based inquiry; the Primary Years Programme (PYP) for Elementary School (Grades 1-5) using transdisciplinary units; the Middle Years Programme (MYP) for Middle School (Grades 6-8) emphasizing personal responsibility and subject depth; and the Diploma Programme (DP) for High School (Grades 11-12) providing university-preparatory education. These core IB programs are supported by EAL language support services, Student Support Services (counseling, psychology, learning support), Service Learning and CAS programs, After School Activities (ASA) spanning arts, sports, academics and Model UN, and the ISD Summer Camp. ISD also provides ancillary services including school bus transportation and school meals, all integrated through the OpenApply platform for admissions and the MyISD internal information platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Kindergarten Program IB Primary Years Programme-based kindergarten for children aged 3-5, blending IB continuum education with Reggio Emilia philosophy through child-centered, inquiry-based approaches focused on play as the primary driver of learning.
• Primary Years Programme (PYP) - Elementary School IB Primary Years Programme for Grades 1-5 offering inquiry-led, transdisciplinary learning that nurtures critical thinking, creativity, and global awareness through transdisciplinary units connecting learning to real-world contexts.
• Middle Years Programme (MYP) - Middle School IB Middle Years Programme for Grades 6-8 emphasising personal responsibility and international-mindedness through subjects including Language & Literature, Mathematics, Sciences, and Design, preparing students for the Diploma Programme.
• Diploma Programme (DP) - High School IB Diploma Programme for Grades 11-12 with six subject groups (Languages, Individuals & Societies, Sciences, Mathematics, The Arts) plus Core components (TOK, Extended Essay, CAS), recognised by universities worldwide.
• English as an Additional Language (EAL) Program Language support program for students whose first language is not English, providing individualised instruction in speaking, listening, reading, and writing, with EAL+ classes for advanced learners.
• Student Support Services Comprehensive support including school counsellors, school psychologist, learning support teachers, and speech therapy services addressing academic, social, emotional development and university counselling.
• Service Learning Program Service learning and sustainability program integrated across all grade levels, from Elementary service learning units through MYP Service as Action to DP CAS (Creativity, Activity, Service) requirements.
• After School Activities (ASA) Broad extracurricular program offering Arts & Creativity, Physical Activities & Sports, Academic & Skill-based Clubs, and Global Awareness activities including Model United Nations.
• ISD Summer Camp English-language summer camp with 'Heroes of Nature' theme for 2026, offering nature exploration, sustainability education, and environmental activities for children ages 3-14.
• School Bus Service Transportation service provided through K&V Logistic Solution, offering bus routes to and from the campus in Debrecen.
• School Meals Catering service providing up to three meals daily (morning snacks, lunch, afternoon snacks) with standard and premium menu options for kindergarten and grades 1-12.
• NEASC-accredited US High School Diploma Pathway Accredited US high school diploma pathway awarded alongside the IB Diploma, providing graduates with expanded global university placement options.

Named customers4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core, supporting and minor.

• NEASC (New England Association of Schools and Colleges)coreStrategic or Co-development Partner · 1 January 2021NEASC is the US-based educational accrediting body that awarded ISD accreditation, enabling the school to issue a US high school diploma in addition to the IB Diploma. NEASC accreditation follows a process of meaningful, ongoing whole-school improvement aligned with ISD's unique culture and context.
• International Baccalaureate (IB) OrganisationcoreStrategic or Co-development Partner · 1 January 2019IB is the global educational foundation that authorises ISD as an IB World School for the Primary Years Programme, Middle Years Programme, and Diploma Programme. ISD became Hungary's first full IB Continuum School in 2023. The IB framework underpins the school's entire curriculum, pedagogical approach, teacher training standards, and assessment methodology.
• DENOK Nonprofit Kft. (Debrecen International Education Nonprofit LLC)coreStrategic or Co-development Partner · 1 January 2017DENOK Nonprofit Kft. is the nonprofit entity established by the Municipality of the City of Debrecen to found, own, and operate ISD. Its activities significantly restructured in 2017 to focus on establishing the international school. DENOK serves as the Proprietor after establishment, monitoring the management, curriculum, operations, legal compliance, efficiency, and professional work of ISD in close cooperation with the school's Board of Trustees and leadership.
• Debrecen Foundation for International EducationsupportingStrategic or Co-development PartnerAn open foundation supporting ISD's development and the strengthening of international education in Eastern Hungary. It raises funds for campus facilities, sustainability projects, teacher training, scholarship programmes, and learning transformation initiatives. Contributions can be made in cash, securities, movable property, real estate, or rights in rem. The foundation also promotes Hungarian language, culture, and Debrecen's heritage to international students.
• K&V Logistic Solution (School Bus Provider)minorOthersK&V Logistic Solution provides the school bus service for ISD students. Contact: [email protected]. Pricing and application forms are managed directly through K&V, with ISD serving as a referral channel for families.
• OpenApplycoreTechnology or IntegrationOpenApply is the online admissions management platform used by ISD for applications, school tour bookings, document submission, interview scheduling, and application progress tracking. This is the primary digital infrastructure for student recruitment and enrolment conversion.

Scale indicators10 records

Recent moves11 records

Expansion highlights4 records

Broad incumbents

• Vienna International School: Long-established, large-scale IB World School in Vienna serving a major diplomatic and corporate expatriate community. Comparable to ISD on IB curriculum and international family target market, though operating at much larger scale and with deeper historical reputation.
• International School of Prague: Established English-language IB World School in Prague with a long-standing expatriate community and university placement track record. Comparable to ISD as a Central European premium international school competing for the same internationally mobile family segment.
• Prague British International School: Prague-based premium international school following the British curriculum with IB Diploma option. Comparable to ISD as a Central European private international school targeting expatriate families with premium tuition and English-medium instruction.

Direct peers

• Deutsche Schule Budapest: Budapest-based international school offering German curriculum and IB Diploma. Comparable to ISD as a premium private international school in Hungary serving diplomatic, corporate expatriate, and internationally minded Hungarian families.
• American International School of Budapest: Budapest-based IB World School with long-established American-style international education. Similar to ISD in offering IB continuum and a globally diverse student body, with comparable premium positioning and English-language instruction.
• International School of Budapest: Budapest-based IB World School serving the international community with English-language instruction from early years through DP. Directly comparable to ISD on curriculum framework, target market, and premium international positioning within Hungary.
• Britannica International School Budapest: Hungary's oldest and largest international school in Budapest, offering IB programmes from early years through DP. Directly comparable to ISD as a Hungarian-based private international school targeting expatriate and internationally minded families with premium tuition.
• British International School Budapest: Premium Budapest-based international school following the British curriculum with extensive university placement track record. Comparable to ISD as a premium-fee international school in Hungary serving expatriate communities and competing for the same family segment.

Regional players

• International School of Brno: English-language international school in Brno serving the local expatriate and internationally minded Czech community. Comparable to ISD as a secondary-Central-European city-based international school targeting a similar premium, expatriate-skewed family segment.

Emerging players

• QSI International School of Bratislava: Smaller-scale international school in Bratislava serving the diplomatic and corporate expatriate community. Comparable to ISD as a regional premium international school with English instruction and an internationally diverse student body.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=aM7WDkg8K9s
• Facebookfacebook.com/internationalschoolofdebrecen
• LinkedInlinkedin.com/company/internationalschoolofdebrecen
• Instagraminstagram.com/isdebrecen

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International School of Debrecen