International School Neustadt

What International School Neustadt does

International School Neustadt (ISN), legally International School Neustadt an der Weinstraße GmbH, is a private, state-recognised Cambridge International School located in Neustadt an der Weinstraße, Germany. Founded in 2005 and operating under the SBW Haus des Lernens Swiss education group, ISN delivers a sequenced Cambridge curriculum from Early Years (ages 4–5) through Cambridge Advanced AS/A Level (ages 16–18), augmented by the SBW pedagogy, a Personal Development Programme, and the Duke of Edinburgh's International Award. The institution runs free morning and after-school care, a fee-based After School Activities Programme, daily school meals via catering partner Sonneck, and an ESL programme for non-native English speakers.

The school serves two primary customer segments: expatriate families seeking English-medium international education with a social network for relocation, and local German families seeking internationally recognised qualifications and differentiated instruction. Co-curricular providers include Frankfurt English Theatre for performing arts personal development. Distribution is a four-step direct admissions process (information request, personal meeting and tour, one-week trial, contract signing) backed by digital information evenings and active social channels on Facebook, Instagram, LinkedIn, and YouTube.

The business model is subscription tuition billed annually per school year (1 August to 31 July), with a minimum one-year contract, ESL add-on fees, separately billed after-school activities, and an employer-payment option (tuition may qualify for German tax deductibility as 'Sonderausgaben'). Revenue is undisclosed. The school employs 27 staff, draws its student and staff base from more than 20 countries across five continents, and has been recognised with multiple Cambridge Outstanding Learner Awards and a GL Education PASS survey placement among the happiest schools worldwide.

Name

International School Neustadt

Legal name

International School Neustadt an der Weinstraße GmbH

Website

https://is-neustadt.de

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

International School Neustadt is a private, state-recognised Cambridge International School in Neustadt an der Weinstraße, Germany, delivering Cambridge programmes from Early Years through A Level for expatriate and local German families aged 4–18.

Ownership category

akta.pro rank

Product category

International K-12 Education

NAICS

Elementary and Secondary Schools (611110), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

Keywords

• International education
• Cambridge curriculum
• Primary secondary school
• Early Years programme
• Personalised learning

Headquarters

HQ city

Neustadt an der Weinstraße

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. School Tuition Fees: Annual tuition fees for students aged 4-18, with minimum contract period of one school year (August 1 to July 31). School fees can be tax-deductible as special expenses under German tax law.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

International School Neustadt is a state-recognised Cambridge International School delivering curriculum-based education for students aged 4-18, spanning Early Years through Cambridge Advanced AS/A Level. The school combines the internationally recognised Cambridge programmes with SBW Haus des Lernens differentiated learning pedagogy, complemented by ESL support, a Personal Development Programme, the Duke of Edinburgh's International Award, and auxiliary services such as morning and after-school care, an After School Activities programme, and a daily school lunch.

Product overview

International School Neustadt is a state-recognized Cambridge International School offering a comprehensive, unified educational programme spanning Early Years through to university entrance. The core offering consists of Cambridge International's sequential curriculum stages: Early Years (ages 4-5), Cambridge Primary Years (ages 5-11), Cambridge Lower Secondary (ages 11-14), Cambridge Upper Secondary IGCSE (ages 14-16), and Cambridge Advanced AS/A Level (ages 16-18). These are complemented by a Personal Development Programme and the Duke of Edinburgh's International Award. Auxiliary services include free morning and after-school care, a fee-based After School Activities Programme, and daily school lunches. The school integrates elements from SBW Haus des Lernens pedagogy and offers ESL support for non-native speakers.

Differentiator

Problem solved

Functional benefit

Products and services

• Early Years Programme (ages 4-5) Foundational early childhood education programme for children aged 4-5, introducing young learners to structured learning within a supportive and differentiated environment.
• Cambridge Primary Years Programme (ages 5-11) Cambridge International Primary programme covering ages 5-11, focusing on differentiated learning and holistic child development within small group settings.
• Cambridge Lower Secondary Programme (ages 11-14) Cambridge International Lower Secondary programme for ages 11-14, preparing students for upper secondary studies with a focus on inquiry-based learning.
• Cambridge Upper Secondary – IGCSE Programme (ages 14-16) Cambridge International General Certificate of Secondary Education (IGCSE) programme for ages 14-16, providing globally recognised qualifications for students.
• Cambridge Advanced AS/A Level Programme (ages 16-18) Cambridge International AS and A Level programme for ages 16-18, offering advanced pre-university qualifications recognized by universities worldwide.
• Personal Development Programme Structured programme focusing on social-emotional growth, character development, and personal skills for students ages 12-18.
• Duke of Edinburgh's International Award The world's leading youth personal development programme, offering bronze, silver, and gold awards through service, skills, fitness, and expedition components.
• English as a Second Language (ESL) Programme Additional language support for non-native English speakers to help them succeed in the English-medium Cambridge curriculum.
• Morning and After School Care Free supervised morning care from 08:00 and after-school care until 17:00 for Primary Years students, complementing the regular school day.
• After School Activities Programme Fee-based extracurricular programme offering diverse activities such as guitar lessons, chess club, and arts and crafts, running from end of school day until 17:00.
• School Lunch Programme Daily school meals prepared by local catering company Sonneck, featuring fresh, regional ingredients with vegetarian and gluten-free options available.

Quantifiable outcome

• Max achieved three Outstanding Cambridge Learner Awards (Top in Country) for Economics, German, and Psychology
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Cambridge International (Cambridge Assessment International Education)coreStrategic or Co-development PartnerISN is a state-recognised Cambridge International School offering Cambridge Primary Years, Lower Secondary, IGCSE, and AS/A Level programmes. Cambridge provides the internationally recognised curriculum framework.
• SBW Haus des LernenscoreStrategic or Co-development PartnerSwiss education group whose pedagogy and Future Skills programme are integrated into ISN's educational approach. Provides the distinctive pedagogical methodology combining internationally recognised Cambridge programmes with SBW's innovative approach.
• City of Neustadt an der WeinstraßeminorStrategic or Co-development PartnerLocal municipal partnership with the city of Neustadt an der Weinstraße. The school participates in local community events and welcomes city officials to school activities.
• Metropolregion Rhein-NeckarminorStrategic or Co-development PartnerRegional partnership with the Rhine-Neckar metropolitan region supporting community engagement and regional integration.
• Sonneck CateringminorOthersLocal catering company providing daily school meals prepared from fresh, regional produce. Offers vegetarian and gluten-free alternatives daily.
• Frankfurt English TheatreminorStrategic or Co-development PartnerTheatre workshop provider for ISN's Future Skills Performing Arts programme, offering personal development experiences for Secondary Years learning partners.
• Duke of Edinburgh's International AwardminorStrategic or Co-development PartnerISN offers the Duke of Edinburgh's International Award programme - the world's leading youth personal development programme run in over 140 countries.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Munich International School: Established international school in Bavaria offering Cambridge and IB programmes to a global expat cohort. Comparable on curriculum portfolio, premium positioning, and university-prep focus.
• St. Gilgen International School: IB World School in Austria with boarding, founded on the Salzburg Seminar heritage. Comparable as a premium English-medium international school in the DACH region serving globally mobile families.
• International School of Düsseldorf: State-recognised international school in Germany offering Cambridge and IB programmes to expat and local families. Most directly comparable German peer: similar curriculum stack, similar target families, similar GTM motion.
• Berlin British School: English-medium international school in Germany serving the British and broader expatriate community with Cambridge programmes. Comparable in offering English-medium international education in Germany to expatriate families.
• International School of Stuttgart: International school in Baden-Württemberg offering IB and Cambridge programmes to a diverse expat and German family base. Comparable on geography, curriculum, and customer profile to ISN.
• International School Frankfurt Rhein-Main: International school in the Frankfurt Rhein-Main region offering Cambridge and IB tracks to a mix of expat and German families. Comparable on curriculum mix, customer segmentation, and German regulatory context, though located in a larger metro.

Broad incumbents

• Schule Schloss Salem: Elite German boarding school with international streams and IB curriculum, located in Baden-Württemberg. Comparable on premium positioning and university-prep outcomes, though operates a fundamentally different boarding model.
• Frankfurt International School: One of the largest international schools in Germany, offering IB across all grades with a broad extracurricular programme. Comparable on target market but operates at materially greater scale than ISN.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC1Z6A-GCakaJWKFFuWZdkZA
• Facebookfacebook.com/timeline
• LinkedInlinkedin.com/school/international-school-neustadt
• Instagraminstagram.com/is_neustadt

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International School Neustadt