Indonesian Trade Promotion Center

What Indonesian Trade Promotion Center does

Indonesian Trade Promotion Center (ITPC Osaka) is an official government trade promotion agency established under the Indonesian Ministry of Trade (Kementerian Perdagangan) and affiliated with the Indonesian Consulate General in Osaka, Japan. The center was operating by 28 September 2011, when leadership was transferred from Julia Silalahi to Rosiana C. Frederick. It operates from a single office at Koike Bldg 1F, 1-8-7 Hiranomachi, Chuo-ku, Osaka, with a headcount of 39 employees, and serves as the primary bridge between Indonesian exporters (especially SMEs/UKM) and Japanese importers across the Kansai region and broader Japanese market.

The service portfolio comprises informational and facilitative products rather than software: Market Briefs (HS-code-based product market analyses on categories such as medical equipment, automotive parts, wood pellets, sugar confectionery, and frozen fruits), Market Intelligence reports (export research and strategic analyses), Publications (bilateral Indonesia-Japan trade statistics published monthly), Trade Promotion Services (transaction facilitation under IJEPA and FTA frameworks), Exhibition Registration (access to Japanese trade fairs), and an Inquiry Form-based buyer matching service. There is no proprietary technology platform, software product, or AI component disclosed; delivery is via direct consultation, a CMS-based website, social media (Instagram, YouTube, Facebook), and physical participation in trade fairs such as FOODEX Japan, JISTE, Interior Lifestyle Show Tokyo, Sound Messe Osaka, and the International Biomass Expo.

The business model is non-commercial and government-funded. ITPC charges no fees for its services, so traditional revenue, pricing tiers, and ARR mechanics do not apply. Its distribution model is event-driven and direct: in-person office consultations, an online inquiry funnel for buyer matching, and recurring bilateral business forums (e.g., Indonesia-Japan Business Forum in May 2025; Indonesia-Japan Logistics Business Forum in October 2024). Customer segments are split between Indonesian exporters (primarily SMEs/UKM, prioritized by experience level, with newcomer exporters triaged to PPEI training) and Japanese enterprise importers; accounts are long-tail and non-contractual.

Name

Indonesian Trade Promotion Center

Legal name

Indonesian Trade Promotion Center Osaka

Website

https://itpc.or.jp

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

ITPC Osaka is a government trade promotion agency under the Indonesian Ministry of Trade, operating from Osaka to facilitate Indonesia-Japan bilateral trade. It serves Indonesian SME exporters and Japanese importers with market intelligence, exhibition coordination, and buyer-matching services free of charge.

Ownership category

akta.pro rank

Headquarters

HQ city

Osaka

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Government-funded trade promotion services: ITPC Osaka operates as a government trade promotion agency under the Indonesian Ministry of Trade (Kementerian Perdagangan) and is affiliated with the Indonesian Consulate General in Osaka. Services are provided free of charge to Indonesian exporters and Japanese importers to promote bilateral trade between Indonesia and Japan.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ITPC Osaka is a government trade promotion agency that supplies Indonesian exporters and Japanese importers with market information, business intelligence, and trade facilitation services. Its core deliverables include Market Brief reports (HS-code-based product market analyses), Market Intelligence reports, bilateral trade statistics publications, business matching between Indonesian suppliers and Japanese buyers, and facilitation of participation in trade fairs and promotional events in Japan. Services are provided free of charge and cover regulatory and tariff guidance linked to the Indonesia–Japan Economic Partnership Agreement (IJEPA) and RCEP framework.

Product overview

Indonesian Trade Promotion Center (ITPC) Osaka is a trade promotion organization under the Republic of Indonesia's Ministry of Trade, operating from Osaka, Japan. The center functions as a bridge for Indonesia-Japan trade, offering a unified portfolio of market intelligence services including Market Brief reports (HS code-based product market analyses), Market Intelligence reports (strategic business intelligence), and Publications (bilateral trade statistics). These services are complemented by trade promotion facilitation, exhibition registration support, and inquiry-based buyer matching services. The organization does not operate a technology product but provides informational and facilitative services to Indonesian exporters seeking market access to Japan.

Differentiator

Problem solved

Functional benefit

Products and services

• Market Brief Reports
• Market Intelligence Reports
• Bilateral Trade Statistics Publications
• Buyer-Seller Business Matching Service
• Trade Fair and Exhibition Facilitation
• Regulatory and Tariff Advisory under IJEPA / RCEP

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core, major and supporting.

• Konsulat Jenderal Republik Indonesia (Indonesian Consulate General) OsakacoreStrategic or Co-development PartnerITPC Osaka operates as a trade promotion center under the Indonesian Consulate General in Osaka, receiving administrative support and guidance from the Consulate while maintaining its focus on trade promotion activities.
• Kementerian Perdagangan Republik Indonesia (Indonesian Ministry of Trade)coreStrategic or Co-development PartnerITPC Osaka operates under the Indonesian Ministry of Trade, receiving policy guidance and government support for trade promotion activities between Indonesia and Japan.
• JETRO (Japan External Trade Organization)majorChannel Partner/ Reseller/ DistributorITPC Osaka directs users to JETRO's trade fair database for accessing information about trade exhibitions in Japan. JETRO serves as a complementary trade promotion resource.
• Balai Besar Pendidikan dan Pelatihan Ekspor Indonesia (PPEJP)supportingStrategic or Co-development PartnerReferral partner for Indonesian exporters requiring export training before engaging with Japanese market. PPEJP provides export training programs that complement ITPC's trade facilitation services.
• Kedutaan Besar Republik Indonesia Tokyo (KBRI Tokyo)supportingStrategic or Co-development PartnerIndonesian Embassy in Tokyo providing diplomatic support and coordination for trade promotion activities across Japan, including Tokyo region.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Enterprise Singapore: Singaporean government agency promoting international trade and enterprise growth with overseas centers. Provides market intelligence and trade facilitation analogous to ITPC, competing for Japan-bound ASEAN exporters.
• Brazilian Trade and Investment Promotion Agency (ApexBrasil): Brazilian government trade and investment promotion agency operating in dozens of markets. Same government-backed trade promotion model — intelligence, events, buyer matching — at a different bilateral corridor.
• Japan External Trade Organization (JETRO): Japanese government trade promotion agency supporting inbound and outbound investment and trade. ITPC and JETRO are explicitly reciprocal partners — ITPC directs users to JETRO's trade fair database. They are the bilateral counterpart in Japan-Indonesia trade promotion, making JETRO the closest direct peer.
• Malaysia External Trade Development Corporation (MATRADE): Malaysian government trade promotion agency operating offices worldwide to promote Malaysian exports. Same mandate, model, and ASEAN-japan trade corridor overlap; competes with ITPC for Japanese buyer mindshare among Southeast Asian exporters.
• Germany Trade and Invest (GTAI): German government trade and inward investment promotion agency providing market intelligence, events, and advisory. Closely comparable mandate and delivery model to ITPC, though at significantly larger scale and on a different corridor.
• Philippine Trade and Investment Center (PTIC): Trade promotion arm of the Philippine Department of Trade and Industry, with overseas offices promoting Philippine exports. Closely analogous model and ASEAN-Japan trade corridor competition with ITPC.
• Korea Trade-Investment Promotion Agency (KOTRA): South Korean government trade and investment promotion agency operating globally. Functionally parallel to ITPC Osaka: government-backed, market-intelligence-driven, event-heavy, supporting SME exporters — but for Korea-Japan and broader corridors.
• Thailand Department of International Trade Promotion (DITP): Thai government trade promotion body under the Ministry of Commerce, operating Thai Trade Centers abroad. Mirrors ITPC's functions — market research, fairs, matchmaking — across Thailand-Japan corridors.

Broad incumbents

• UK Department for Business and Trade (DBT): UK government department operating trade promotion overseas (formerly Department for International Trade). A much larger counterpart running export support, market access, and trade diplomacy — encompasses but is broader than ITPC's narrow mandate.
• U.S. Commercial Service (International Trade Administration): U.S. government export promotion arm within the Department of Commerce, with a global network of offices providing market research, matchmaking, and trade event services. Same model as ITPC but operating across the full global market and at far greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCyNFao7qZyHZ9fHNm9Xw68A
• Facebookfacebook.com/itpc.osaka.58
• Instagraminstagram.com/itpc.osaka
• LinkedInlinkedin.com/company/indonesian-trade-promotion-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indonesian Trade Promotion Center