D-UP Inc.

What D-UP Inc. does

D-UP Inc. is a 501(c)(3) nonprofit community services organization founded in 2007 in High Point, North Carolina, by Jakki Davis (Executive Director) and Corvin Davis (Operations Director), and incorporated in 2010. The organization delivers youth, family, and adult programming across the Greater High Point/Triad region of North Carolina through a multi-building campus on Washington Street that includes the Washington Street Enrichment Center (opened 2019), The Hub (since 2018), the Congdon Wellness & Education Center (opened November 2021), and the rented D-UP Dominion space (since 2021). Programs span after-school enrichment, summer camp, the Children's Wellness obesity intervention, teen and adult job readiness (D-UP Dominion), the Music/Movement/Arts Collective, Etiquette Bootcamp, Fun-damental Field Hockey, the Women's Wellness 12-week program, and Community Senior Socials.

The organization's revenue model is donation- and grant-driven rather than fee-based; participants receive services at no or low cost. Capital and operating funding come from individual donations via PayPal and Givebutter, foundation grants (Hayden Harman Foundation donated two primary buildings; Congdon Foundation furnished the Congdon Center), and a $15 million multi-year Washington Street Enhancement Project capital campaign funding a future STEM, Gym + Arts Complex and Black Box Theater. Headcount is approximately 10–15 staff and AmeriCorps members, supplemented by a structured volunteer pipeline through High Point University's Bonner Leader Program and service-learning classes.

D-UP's differentiation rests on its Certified Autism Center designation from the International Board of Credentialing and Continuing Education Standards (IBCCES), its 17-year neighborhood presence anchored by the long-running DreamFest community festival, and recognition by the Mayor of High Point in his State of the City Address. Marketing and distribution are primarily community-based: the annual DreamFest, school-based programs traveling across the Triad, on-campus direct programming, Instagram and Facebook channels, a Wix-hosted website, and word-of-mouth referrals through a network of 40+ community partners.

Name

D-UP Inc.

Legal name

D-UP Inc.

Website

https://itstime2dup.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

D-UP Inc. is a 501(c)(3) nonprofit in High Point, NC, delivering youth enrichment, wellness, job-readiness, senior engagement, and autism-inclusive programming across a multi-building Washington Street campus serving the Greater High Point/Triad community.

Ownership category

akta.pro rank

Product category

Community and Youth Development Services

NAICS

Child and Youth Services (624110), Civic and Social Organizations (813410)

SIC

Services-Social Services (8300), Services-Child Day Care Services (8351)

akta.pro primary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

akta.pro secondary industries

After-School, Tutoring & Academic Enrichment Nonprofits (BPAGADAC), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)

Keywords

• Youth wellness programs
• Community enrichment services
• After school programs
• Nonprofit family services
• Autism inclusive programs

Headquarters

HQ city

High Point

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: General donations made via PayPal (PayPal Fundraiser ID 1823808) and the Givebutter platform for brick purchases. Donors contribute one-time or monthly amounts to support D-UP's programs and capital projects.
2. Capital Campaign / Capital Fundraising: The $15 Million Washington Street Enhancement Project capital campaign funds Phase One (STEM, Gym & Arts Complex), Phase Two (Black Box Theater), and Phase Three (Sustaining and Endowment). Fundraising goal is $15,000,000 per the website's live tracker.
3. Foundation Grants: Funding received from foundations including the Hayden Harman Foundation (donated the Washington St. Enrichment Center and Congdon Wellness & Education Center) and the Congdon Foundation (funded full furnishing and renovation of Congdon Center).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

D-UP Inc. is a 501(c)(3) nonprofit that delivers youth, adult, and family community programs from a multi-building campus on Washington Street in High Point, NC. Core offerings include after-school enrichment, summer camp, a year-round Children's Wellness obesity intervention program, the D-UP Dominion job readiness program, the Washington Street Music, Movement and Arts Collective, Etiquette Bootcamp, Women's Wellness, Fun-damental Field Hockey, and community events such as DreamFest and Community Senior Socials. All programs are offered at no or low cost to participants and are designed with awareness, prevention, and intervention in mind, supporting health, education, and life readiness for the Greater High Point/Triad community.

Product overview

D-UP Inc. is a 501(c)(3) nonprofit organization that offers a comprehensive portfolio of youth and community development programs across the Triad region of North Carolina. The organization operates multiple program categories including wellness and fitness programs (Children's Wellness, Women's Wellness, Taking It Back to Basics), enrichment activities (After School Program, Summer Camp, Music Movement and Arts Collective), professional development (D-UP Dominion, Etiquette Bootcamp), and community events (DreamFest, Let's Move to Music). The organization also manages a multi-facility campus on Washington Street in High Point, NC, comprising the Washington Street Enrichment Center, The Hub, Congdon Wellness and Education Center, D-UP STEM + Gym + Arts Complex (under development), D-UP Dominion Space, and the planned D-UP Black Box Theater. Services are designed with awareness, prevention, and intervention in mind while supporting health, education, and life readiness for youth, adults, and families.

Differentiator

Problem solved

Functional benefit

Products and services

• Children's Wellness Program A yearlong childhood obesity intervention program for Greater High Point elementary-age boys and girls (8-10 years) who are obese or at risk for obesity, focusing on holistic healthier living with activities encouraging emotional, social, mental, and physical development. Boys participate in Boy Power Sports Club and girls participate in Girl Power Healthier Living Boot Camp.
• D-UP Dominion Programming that provides individualized support, life skill training, and professional skills and workplace training to assist community high school youth and adults prepare, locate, and retain job placement.
• Etiquette Bootcamp A semester long program with emphasis on good manners, contemporary social graces, self-esteem, self-respect, respect for others, and confidence in social situations.
• Fun-damental Field Hockey A youth development initiative in partnership with Allie's Legacy and USA Field Hockey designed to expose field hockey to youth in the Washington Street Enrichment Program and the broader community.
• Taking It Back to Basics A year-round physical fitness and obesity awareness and prevention program across the Triad designed to get youth active and healthy by teaching the fundamentals of basketball and guidelines of nutritious eating.
• Washington Street Enrichment After School Program Operates after-school during the academic year to Greater High Point students in Kindergarten through High School, offering a recreational enrichment program designed to enhance children's physical, academic, and personal development.
• Washington Street Enrichment Summer Camp Summer programming offered to Greater High Point students in Kindergarten through High School providing a recreational enrichment program designed to enhance children's physical, academic, and personal development.
• Washington Street Music, Movement and Arts Collective A year-round program that focuses on empowering students by providing them with skills and a space to express themselves through music, dance, and other forms of art.
• Women's Wellness A twelve-week program for D-UP mothers, family members, and women in the community offering courses in healthy lifestyle development including physical activity, nutrition, individual responsibility, accountability, organization, mental health, and teamwork.
• DreamFest Annual celebration of youth creativity, community, and potential featuring music, movement, and performances.
• Washington Street Enrichment Center Established in 2019, donated by the Heydan Harman Foundation in 2018. Houses the main office, lobby, three learning spaces, and a half kitchen where hot meals and snacks are served.
• Congdon Wellness and Education Center Donated by Hayden Harman Foundation, opened in 2021. Contains Eatery Sprout room, learning kitchen with food pantry, yoga room, art therapy room, mini library, outpatient therapy room, and outdoor patio space.
• D-UP Dominion Space Multi-purpose building rented since 2021 hosting D-UP's photography studio, sewing & crafting room, screen printing rooms, administrative office, middle school space, and computer/gaming lab.

Quantifiable outcome

• 10 years of DreamFest annual community celebrations completed
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, major and minor.

• Notes for NotescoreStrategic or Co-development PartnerNotes for Notes partnered with D-UP for DreamFest 2026, giving students the opportunity to experience the entire creative process of making music. Participants learned songwriting, recording, music production, and collaboration, debuting their original work 'Legacy in Motion' at the DreamFest event.
• International Board of Credentialing and Continuing Education Standards (IBCCES)coreStrategic or Co-development PartnerIBCCES awards D-UP the Certified Autism Center™ (CAC) designation after D-UP staff complete an autism-specific certification process, enabling D-UP to welcome and support autistic and sensory-sensitive individuals.
• High Point UniversitymajorStrategic or Co-development PartnerHigh Point University serves as an integral partner by providing a consistent source of volunteers through service learning classes and the Bonner Leader Program, supporting D-UP's youth programs across the Triad.
• Allie's LegacyminorStrategic or Co-development PartnerAllie's Legacy partnered with D-UP and USA Field Hockey on the Fun-Damental Field Hockey youth development initiative, designed to expose field hockey to youth in the Washington Street Enrichment Program and broader community.
• USA Field HockeyminorStrategic or Co-development PartnerPartnered with D-UP and Allie's Legacy on the Fun-Damental Field Hockey youth development initiative to introduce field hockey to youth in the community.
• Joe Blosser, Rishaunda Moses, Gerard MosesmajorOthersLong-time supporters and community leaders who have been with D-UP every step of the way, providing welcomed support and guidance throughout D-UP's evolution and expansion, and championing the Washington Street Enhancement Project.
• Mayor Cyril Jefferson (City of High Point)majorOthersMayor Jefferson highlighted D-UP's impact in his State of the City Address, recognizing D-UP's meaningful impact in restoring hope, creating opportunity, and helping revitalize the Washington Street community in High Point.
• Ritz TheatreminorOthersD-UP's first official home was inside the Ritz Theatre in the Historic Washington Street neighborhood, with support from the Hayden-Harmon Foundation, before relocating to its current campus.

Scale indicators4 records

Recent moves13 records

Expansion highlights6 records

Direct peers

• National 4-H Council: Youth development organization delivering wellness, life skills, and STEM programming through community-based clubs — comparable to D-UP's planned STEM/Gym/Arts Complex, basketball/field hockey programs, and PNAC curriculum.
• Police Athletic League (PAL): Youth development nonprofit providing athletic, educational, and cultural programming for at-risk youth — directly comparable to D-UP's basketball fundamentals, field hockey, etiquette, and life skills programming for community youth.
• Boys & Girls Clubs of America: National youth-development nonprofit network offering after-school, sports, education, and enrichment programming for K-12 youth — directly comparable to D-UP's core youth wellness, enrichment, and life-skills offerings.
• Big Brothers Big Sisters of America: Youth mentoring nonprofit focused on personal development, life skills, and community outcomes — comparable in mission and target demographic to D-UP's youth life skills and job readiness (D-UP Dominion) programs.
• YMCA of the USA: Community-based nonprofit operating youth programs, wellness, fitness, and senior programming with a multi-facility footprint — directly aligned with D-UP's wraparound youth/adult/senior service model and physical campus strategy.
• Girls Inc. National nonprofit delivering youth development programming for girls focused on wellness, life skills, and education — comparable to D-UP's Children's Wellness (Girl Power Healthier Living Boot Camp), Etiquette Bootcamp, and personal development offerings.

Broad incumbents

• The Salvation Army: Large national nonprofit providing community programs including youth services, senior engagement, and food assistance — overlaps D-UP's broad wraparound services across life stages but at significantly larger scale.
• KIPP Foundation: National charter school network focused on academic enrichment and college preparation for underserved youth — overlaps D-UP's academic enrichment, after-school, and summer camp offerings but as a much larger, education-anchored operator.
• United Way Worldwide: Federated nonprofit funding and convening community services across education, health, and financial stability — comparable to D-UP's role as a community-funded hub, though at a vastly different scale and structure.

Emerging players

• City Year: AmeriCorps-affiliated nonprofit providing near-peer mentorship and academic support in underserved schools — comparable to D-UP's AmeriCorps VISTA integration and youth academic enrichment focus, though operating through schools rather than a community campus.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/Wix
• Facebookfacebook.com/ItsTime2DUp
• Instagraminstagram.com/itstime2_dup/?hl=en
• LinkedInlinkedin.com/company/d-up

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about D-UP Inc.