ITV Cuenca
ITV Cuenca (Inspección de Vehículos Cuenca, S.L.) operates three authorized vehicle technical inspection stations in the province of Cuenca, Spain, serving individual, commercial, and agricultural vehicle owners with mandatory ITV inspections and ancillary services via an online appointment platform.
- Company typePrivate
- Founded-
- HeadquartersChillarón de Cuenca, Spain
- Headcount1–10
- GTM typeB2C
- OfferingServices
What ITV Cuenca does
Inspección de Vehículos Cuenca, S.L. (operating as ITV Cuenca) is a privately held Spanish limited company that operates three authorized vehicle technical inspection (Inspección Técnica de Vehículos, ITV) stations in the province of Cuenca, Castilla-La Mancha, Spain: Chillarón (also the corporate headquarters), Villas Viejas in Huete, and Graja de Iniesta. The company delivers the mandatory periodic vehicle inspections required by Spanish law across light vehicles, motorcycles, heavy and light commercial vehicles, taxis, rental vehicles, agricultural vehicles, and trailers, alongside ancillary services including pre-registration inspections, vehicle reform certifications, duplicate document issuance, service-change inspections, and voluntary inspections.
ITV Cuenca's technical stack consists of inspection stations equipped with what the company describes as latest-generation diagnostic machinery, tools, and software, with processes certified to ENAC (Entidad Nacional de Acreditación) standards. Customer-facing technology centers on a self-serve web-based appointment booking system ("Cita Previa") that supports online booking, modification, optional online prepayment with a 10% discount, or on-station payment with a 5% discount, plus station-specific promotions (4% at Chillarón, 2.5% at Villas Viejas) for light vehicles with prior appointment. The site integrates third-party Google Maps for station location.
The business model is transactional: revenue is earned per inspection at regulated Spanish traffic-authority rates (tasas DGT), with prices varying by vehicle type and time slot. Go-to-market is product-led/self-serve through the website, supplemented by phone and email intake, organic social media, and email/newsletter consent capture. ITV Cuenca is supported by Castilla-La Mancha regional subsidies and the European Regional Development Fund (FEDER), and serves three customer segments — individual vehicle owners (primary), commercial vehicle operators, and the agricultural sector — across a single Spanish province, with no parent company, external equity investors, or disclosed financial figures.
ITV Cuenca firmographics
Firmographics- Name
- ITV Cuenca
- Legal name
- Inspección de Vehículos Cuenca, S.L.
- Website
- https://itvcuenca.es
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ITV Cuenca (Inspección de Vehículos Cuenca, S.L.) operates three authorized vehicle technical inspection stations in the province of Cuenca, Spain, serving individual, commercial, and agricultural vehicle owners with mandatory ITV inspections and ancillary services via an online appointment platform.
- Ownership category
- akta.pro rank
ITV Cuenca industry classification
Industry- Product category
- Vehicle Technical Inspection Services
- akta.pro primary industry
- DOT / Regulatory Compliance Inspections & Certifications (FMCSA/State) (TLAKAGAC)
- akta.pro secondary industry
- Multi-Point Inspections & Safety Checks (DVIR/Annual/Periodic) (TLAKAGAB)
Keywords
Where ITV Cuenca is headquartered
LocationHeadquarters
- HQ city
- Chillarón de Cuenca
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
ITV Cuenca business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Vehicle Technical Inspection Services (Inspecciones Técnicas de Vehículos): ITV Cuenca generates revenue by charging fees for mandatory periodic vehicle technical inspections. Customers can pay online in advance (with a 10% discount) or at the station (5% discount). The service is priced per inspection and includes various vehicle types (light vehicles, heavy vehicles, motorcycles, agricultural vehicles, etc.). Pricing depends on vehicle type and time slot. Additional services include reforms (modifications), duplicate documents, pre-registration inspections, service changes, and voluntary inspections.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Online pre-payment discount — 10% off standard inspection rate |
| Transaction based/ take rate | Pay-as-you-go | On-site payment discount — 5% off standard inspection rate |
| Transaction based/ take rate | Pay-as-you-go | Chillarón station promotional discount — 4% off for light vehicles |
| Transaction based/ take rate | Pay-as-you-go | Villas Viejas station promotional discount — 2.5% off for light vehicles |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
ITV Cuenca product offering
Product offeringCore offering
ITV Cuenca operates three authorized vehicle technical inspection (Inspección Técnica de Vehículos) stations in the province of Cuenca, Spain, delivering mandatory periodic inspections, pre-registration inspections, vehicle reform certifications, duplicate document issuance, service change inspections, and voluntary inspections for all vehicle types (passenger cars, motorcycles, commercial vehicles, agricultural vehicles, taxis, rentals, driving school vehicles). Customers book appointments online via the Cita Previa platform with optional online pre-payment (10% discount) or pay at the station (5% discount).
Product overview
ITV Cuenca is a vehicle technical inspection (Inspección Técnica de Vehículos) service provider operating three inspection stations across the province of Cuenca, Spain. The core offering consists of mandatory periodic vehicle inspections required by Spanish law, along with specialized services including pre-registration inspections, vehicle reform certifications, document duplicates, and service change inspections. The company operates a unified service model across all three stations (Villas Viejas, Chillarón, and Graja de Iniesta), supported by an online appointment booking system (Cita Previa) that enables customers to schedule inspections and pay online or at the station. All stations perform inspections for various vehicle types including passenger cars, motorcycles, commercial vehicles, agricultural vehicles, taxis, and rental vehicles.
Differentiator
Problem solved
Functional benefit
Products and services
- Inspecciones Periódicas ITV (Periodic Vehicle Inspections)
Quantifiable outcome
- Inspections take between 20 and 40 minutes depending on vehicle type and number of simultaneous inspections
Companies that use ITV Cuenca
Customer profileSegments3 records
Ideal customer profiles3 records
ITV Cuenca technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
ITV Cuenca partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
ITV Cuenca competitors and assessment
Company assessmentDirect peers
- Grupo ITVasa: Grupo ITVasa is a Spanish regional ITV operator that runs periodic vehicle technical inspection stations with the same authorization regime and similar small-operator footprint as ITV Cuenca.
- OCA Inspección Técnica: OCA Inspección Técnica de Edificios e ITV operates ITV stations in Spain, offering the same periodic vehicle inspection service and is a directly comparable regional inspection operator.
- Itevelesa: Itevelesa is a Spanish ITV operator running multiple vehicle technical inspection stations across Spain with the same periodic-inspection, reformas, and duplicated-document service offering as ITV Cuenca.
Broad incumbents
- Applus+ IDIADA: Applus+ IDIADA is one of Spain's largest ITV inspection operators and the most direct nationwide competitor to ITV Cuenca, offering the same mandatory periodic vehicle inspection services across many regions under the same regulatory regime.
- DEKRA ITV: DEKRA is a German-origin global testing and inspection company that operates ITV stations in Spain, providing identical mandatory vehicle inspection services and adjacent technical inspection capabilities.
- SGS ITV: SGS provides ITV inspection services in Spain alongside its broader TIC offering, comparable to ITV Cuenca on the core vehicle inspection activity but with a much wider service portfolio.
- Bureau Veritas ITV: Bureau Veritas operates ITV inspection stations in Spain as part of its global TIC (testing, inspection, certification) portfolio, competing directly with ITV Cuenca in authorized vehicle technical inspections.
- TÜV SÜD ATISAE: TÜV SÜD ATISAE is the Spanish arm of German testing giant TÜV SÜD and a major ITV operator in Spain, providing the same authorized periodic vehicle inspection services with a wider geographic footprint than ITV Cuenca.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ITV Cuenca social profiles
Digital presenceITV Cuenca compliance and trust
Trust signalCompliance1 record
ITV Cuenca financial estimates
Financial estimateRevenue estimate
Valuation estimate
ITV Cuenca leadership team
Management profileNumber of profiles
ITV Cuenca funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ITV Cuenca M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ITV Cuenca
What does ITV Cuenca do?
ITV Cuenca operates three authorized vehicle technical inspection (Inspección Técnica de Vehículos) stations in the province of Cuenca, Spain, delivering mandatory periodic inspections, pre-registration inspections, vehicle reform certifications, duplicate document issuance, service change inspections, and voluntary inspections for all vehicle types (passenger cars, motorcycles, commercial vehicles, agricultural vehicles, taxis, rentals, driving school vehicles). Customers book appointments online via the Cita Previa platform with optional online pre-payment (10% discount) or pay at the station (5% discount).
Is ITV Cuenca a public or private company?
ITV Cuenca is a private company. It is classified as unknown and is currently operating.
When was ITV Cuenca founded?
ITV Cuenca was founded in -1. It employs 1 to 10 people.
Where is ITV Cuenca based?
ITV Cuenca is headquartered in Chillarón de Cuenca, Spain, in the Europe region.
How does ITV Cuenca make money?
One revenue line is on record: vehicle Technical Inspection Services (Inspecciones Técnicas de Vehículos).
Who are ITV Cuenca's main competitors?
Direct peers on record are Grupo ITVasa, OCA Inspección Técnica and Itevelesa. Broad incumbents are Applus+ IDIADA, DEKRA ITV, SGS ITV, Bureau Veritas ITV and TÜV SÜD ATISAE.
Does ITV Cuenca have an API?
No public API is recorded for ITV Cuenca.
What industry is ITV Cuenca in?
ITV Cuenca's product category is Vehicle Technical Inspection Services. Its primary akta.pro industry code is TLAKAGAC, DOT / Regulatory Compliance Inspections & Certifications (FMCSA/State), with a secondary code of TLAKAGAB, Multi-Point Inspections & Safety Checks (DVIR/Annual/Periodic).