Ajas Aviation Services
Kolaybet is a direct-to-consumer online betting and gambling platform (sports, casino, e-sports, crash games, lottery) serving 1M+ users across 19 languages and five continents, with Turkey as its primary market. Operates under MFI Investments Limited via a Curaçao sub-license.
- Company typePrivate
- Founded2016
- HeadquartersNicosia, Cyprus
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Ajas Aviation Services does
The data associated with this company points to Kolaybet, an online betting and gambling platform operated under MFI Investments Limited, a Cyprus-registered offshore holding entity. The platform offers sports betting, online casino games (including poker, slots, and table/card games), e-sports betting, lotteries, and a proprietary portfolio of crash-style games (JetX, Lucky Jet, Aviator). It also operates an entertainment and political event betting vertical that the company highlights as differentiating versus competitors in the Turkish market. The website is localized into 19 languages and serves users across Europe, Asia, Africa, North America, and South America, with Turkey identified as the primary target market alongside other South American countries where online gambling is legal.
The business model is direct-to-consumer and entirely digital, with revenue generated on a transactional basis from the house edge across sports, casino, e-sports, crash, and lottery products. Customer acquisition is driven by an aggressive welcome bonus (500% up to 11,000 TL), competitive odds on major sporting events, and a multi-language, mobile-accessible web platform. Distribution is self-serve via desktop and mobile browsers with no physical retail or partner channel network. The platform operates under an Antillephone NV international sub-license issued by Curaçao.
The brand has undergone two rebrandings since founding: launched as FirstBet in 2016 serving former-USSR markets, rebranded to 1Win in 2018 with expansion into Turkey, and subsequently operated as Kolaybet. The company claims a registered user base exceeding 1 million. Notable inputs that are missing or inconsistent: no disclosed revenue, GGR, or funding data; no management-team or leadership disclosures; a stated 67-employee count in firmographics that is not corroborated in the substantive content blocks; and no AI/ML, technology-stack, or product-roadmap disclosures.
Ajas Aviation Services firmographics
Firmographics- Name
- Ajas Aviation Services
- Legal name
- MFI Investments Limited
- Website
- https://jamaicaaviationservices.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kolaybet is a direct-to-consumer online betting and gambling platform (sports, casino, e-sports, crash games, lottery) serving 1M+ users across 19 languages and five continents, with Turkey as its primary market. Operates under MFI Investments Limited via a Curaçao sub-license.
- Ownership category
- akta.pro rank
Ajas Aviation Services industry classification
Industry- Product category
- Online Gambling
- NAICS
- Gambling Industries (7132), Other Gambling Industries (713290)
- akta.pro primary industry
- Sportsbooks (Online & Mobile Operators) (MPAEACAA)
- akta.pro secondary industries
- Online Casino Studios & Game Publishers (Slots, RNG, Live Dealer) (MPAEABAJ), Poker Technology & Software (Clients, RNG, Anti-Fraud, HUD/Analytics) (MPAEAEAH)
Keywords
Where Ajas Aviation Services is headquartered
LocationHeadquarters
- HQ city
- Nicosia
- HQ country
- Cyprus
- HQ region
- Europe
Offices1 record
Markets served
Ajas Aviation Services business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Sports Betting: Interactive sports betting on global sporting events with competitive odds. Customers place wagers on outcomes; company earns from house edge on winning bets.
- Online Casino Games: Casino gaming including poker, slots, table and card games. Revenue generated from house edge on casino games.
- E-sports Betting: Betting on competitive e-sports tournaments and events.
- Crash Games: Proprietary crash games (JetX, Lucky Jet, Aviator) with real-time betting mechanics.
- Lottery/Piyango: Lottery products for Turkish and international markets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Welcome Bonus - 500% up to 11,000 TL |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Ajas Aviation Services product offering
Product offeringCore offering
Kolaybet operates an online betting and gambling platform offering sports betting, casino games (poker, slots, table and card games), e-sports betting, lotteries, and proprietary crash games (JetX, Lucky Jet, Aviator), as well as entertainment and political event betting. The platform serves users across 19 languages and 5 continents, with Turkey as a primary market.
Product overview
Kolaybet is an online betting and gambling platform. The platform offers sports betting, casino games, e-sports betting, poker, slots, table and card games, lotteries, and crash games (JetX, Lucky Jet, Aviator). It also features entertainment and political event betting.
Differentiator
Problem solved
Functional benefit
Products and services
- Kolaybet Online Betting and Casino Platform Direct-to-consumer online betting and gambling platform offering sports betting, casino games (poker, slots, table and card games), e-sports betting, lotteries, and proprietary crash games (JetX, Lucky Jet, Aviator). Also features entertainment and political event betting. Supports 19 languages across Europe, Asia, Africa, North America, and South America, with Turkey as the primary market.
Quantifiable outcome
- 1M+ registered users
Companies that use Ajas Aviation Services
Customer profileSegments2 records
Ideal customer profiles1 record
Ajas Aviation Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ajas Aviation Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MFI Investments LimitedcoreParent company of Kolaybet brand. Registered in Cyprus as an offshore jurisdiction. Owns the Kolaybet brand and platform operations.
Scale indicators4 records
Recent moves4 records
Expansion highlights4 records
Ajas Aviation Services competitors and assessment
Company assessmentDirect peers
- 1xBet: Cyprus-registered, Curaçao-licensed online sportsbook and casino offering sports, casino, e-sports, poker and crash games across 50+ countries. Functionally the closest mirror to Kolaybet in product mix, jurisdictional footprint and operating model.
- Pin-Up Casino & Sports: Offshore-licensed sportsbook and online casino targeting Turkey, CIS and Eastern Europe with a similar multi-product strategy and comparable brand voice; a like-for-like benchmark for Kolaybet's product portfolio and marketing approach.
- 22Bet: Curaçao-licensed online sportsbook and casino with extensive multi-language localization and a product stack (sportsbook, casino, e-sports) that closely parallels Kolaybet's offering in regulated and gray markets.
- Stake.com: Crypto-first online sportsbook and casino operator covering sports, e-sports and in-house crash-style games. A relevant peer because it shares Kolaybet's mix of traditional betting and proprietary crash-game content, despite a differentiated crypto-banking stack.
- 1win (formerly FirstBet / pre-split brand): Direct historical brand predecessor of Kolaybet under MFI Investments Limited; compares as essentially the same operating DNA across CIS, Turkey and Africa, useful as a benchmark for traffic and product evolution since the split.
- BetWinner: Tied to the same 1xBet-affiliated operator network, BetWinner runs a multi-vertical (sports + casino + e-sports + virtuals) platform under an offshore license with similar bonus-aggressive customer acquisition. Directly comparable to Kolaybet in products, GTM and regulatory posture.
- Betano: Kaizen Gaming-owned sportsbook and casino with strong localization footprints in LatAm, Europe and Africa. Comparable to Kolaybet in product breadth and global multilingual reach, though operating with stronger licensing in regulated markets.
- Mostbet: Multi-vertical online sportsbook and casino platform serving Turkey, CIS and Latin America with similar product breadth (sports, casino, e-sports) and comparable bonus-led acquisition tactics targeting overlapping customer segments.
Broad incumbents
- Bet365: Globally dominant regulated sportsbook and gaming operator; relevant as the large-incumbent benchmark that defines competitive boundaries in odds, product depth and customer acquisition spend for the broader market Kolaybet competes in.
Emerging players
- Bets.io: Crypto-native online casino and sportsbook with a curated multi-product offering. Comparable as a smaller-scale multi-vertical operator sharing Kolaybet's interest in crash games, sports and casino, but at a meaningfully smaller scale and narrower footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Ajas Aviation Services social profiles
Digital presenceAjas Aviation Services compliance and trust
Trust signalCompliance2 records
Ajas Aviation Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ajas Aviation Services leadership team
Management profileNumber of profiles
Profiles1 record
Ajas Aviation Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ajas Aviation Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ajas Aviation Services
What does Ajas Aviation Services do?
Kolaybet operates an online betting and gambling platform offering sports betting, casino games (poker, slots, table and card games), e-sports betting, lotteries, and proprietary crash games (JetX, Lucky Jet, Aviator), as well as entertainment and political event betting. The platform serves users across 19 languages and 5 continents, with Turkey as a primary market.
Is Ajas Aviation Services a public or private company?
Ajas Aviation Services is a private company. It is classified as corporate owned and is currently operating.
When was Ajas Aviation Services founded?
Ajas Aviation Services was founded in 2016. It employs 51 to 100 people.
Where is Ajas Aviation Services based?
Ajas Aviation Services is headquartered in Nicosia, Cyprus, in the Europe region.
How does Ajas Aviation Services make money?
Five revenue lines are on record. Sports Betting is the primary driver. The others are online Casino Games, E-sports Betting, crash Games and lottery/Piyango.
Who are Ajas Aviation Services's main competitors?
Direct peers on record are 1xBet, Pin-Up Casino & Sports, 22Bet, Stake.com, 1win (formerly FirstBet / pre-split brand), BetWinner, Betano and Mostbet. Bet365 is listed as a broad incumbent. Bets.io is listed as an emerging player.
Does Ajas Aviation Services have an API?
No public API is recorded for Ajas Aviation Services.
What industry is Ajas Aviation Services in?
Ajas Aviation Services's product category is Online Gambling. Its primary akta.pro industry code is MPAEACAA, Sportsbooks (Online & Mobile Operators), with a secondary code of MPAEABAJ, Online Casino Studios & Game Publishers (Slots, RNG, Live Dealer). Its NAICS code is 7132.