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Jardín Botánico Nacional Dr. Rafael M. Moscoso

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uuid004onj7

Namestring
Jardín Botánico Nacional Dr. Rafael M. Moscoso
Legal namestring
Jardín Botánico Nacional Dr. Rafael María Moscoso
Websiteurl
jbn.gob.do
Company typeenum
Private
Founded yearint
1976
Descriptiontext

The Jardín Botánico Nacional Dr. Rafael M. Moscoso (JBN) is a decentralized public institution of the Dominican Republic, created by Law No. 456 of October 26, 1976, and placed under the Ministry of Environment and Natural Resources via Law No. 64-00 of 2000. The institution operates a 200-hectare botanical garden in the Altos de Galá sector of Santo Domingo at 70-80 meters elevation, with a tropical humid climate averaging 25.8°C and 1,366mm annual precipitation. Its scientific infrastructure comprises the Herbario Nacional (JBSD), which serves as the primary reference for Dominican flora; a Seed Bank (Banco de Semillas) for ex situ conservation; an In Vitro Culture Laboratory for tissue-culture propagation of threatened species; and living collections of palms, ferns, orchids, aquatic plants, and Dominican endemics. A 16-person staff executes research, conservation, and education functions under Director General Pedro Nolasco Suárez Espino, appointed July 2021 via Decree 406-21.

The JBN serves a mixed customer base across six primary segments: the general public and families (walk-in access, photography sessions, recreation), students and educational institutions (educational packages, social-service hours, field trips), researchers and scientists (herbarium access, bibliographic consultation, plant identification), event organizers and photographers (venue rentals including Domus Grande, Domus Pequeño, Casa del Té, and outdoor areas), health and fitness enthusiasts (Club de Caminantes annual membership at RD$2,000 plus RD$1,000 per family member), and government agencies and NGOs (conservation partnerships, environmental education co-programming). Pricing is largely nominal or free — general admission is unrestricted, guided herbarium tours and bibliographic consultations are free, educational packages are RD$40-100 per student, and event rentals carry a 30% reservation deposit plus 20% damage deposit.

Revenue is generated through a fragmented mix of fee-for-service streams (membership subscriptions, space rental, photography sessions, plant and seed sales, educational packages, social-service programs, scientific publication sales, guided tours, and bibliographic consultations), supplemented by government appropriations and donor funding from partners including the British Embassy, USAID, the United States Forest Service, PNUD, Real Jardín Botánico de Kew, Fundación Moscoso Puello, and Fundación Progressio. The institution's GTM is direct-to-consumer (walk-in visitors, online and telephone bookings) layered with event-driven educational programming (annual orchid exhibitions, Ecohéroes camps, ONAPI Verano Innovador, ecological walks). Marketing runs through the official website, Facebook, Twitter/X, Instagram, YouTube, news coverage in outlets such as Listín Diario, and direct school partnerships. The institution received DIGEIG's maximum transparency score (100 points) and the CONADIS RD Incluye Silver Seal in 2017, and is currently undergoing a Ministry of Environment-led modernization and institutional strengthening plan inaugurated in 2026.

Short descriptiontext

The Jardín Botánico Nacional Dr. Rafael M. Moscoso is a Dominican Republic government institution, operating a 200-hectare botanical garden in Santo Domingo under the Ministry of Environment, providing botanical research, plant conservation, environmental education, and public recreation services through its National Herbarium, Seed Bank, In Vitro Laboratory, and visitor programs.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSanto Domingo, Dominican Republic
HQ citystring
Santo Domingo
HQ countrystring
Dominican Republic
HQ regionstring
Latin America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
botanical conservation services, environmental education programs, ex situ plant conservation, public botanical garden, living plant collections
Industry2 codes
1Nature & Biodiversity Reporting (TNFD, natural capital)
CodeEUAHAJAMPrimaryYes
2Protected Cultivation of Specialty Crops (Orchids, Bonsai, Exotics)
CodeAFAGAHAHPrimaryNo
NAICS code3 codes
  • Zoos and Botanical Gardens71213
  • Nature Parks and Other Similar Institutions71219
  • Museums, Historical Sites, and Similar Institutions712
SIC code2 codes
  • Services-Commercial Physical & Biological Research8731
  • Forestry800
Product category
Public Botanical Garden Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model9 records
1Membership Fees - Club de Caminantes
TypeSubscription Recurring
Description

Annual membership program for walking and exercise enthusiasts with access to garden trails and facilities. Members receive ID cards and access to exclusive hours.

jbn.gob.do
2Space Rental
TypeTransaction Fee
Description

Rental of indoor salons, outdoor areas, and gazebos for cultural, social, educational, recreational events, and commercial filming. Requires 30% deposit and 20% damage deposit.

jbn.gob.do
3Photography Sessions
TypeTransaction Fee
Description

Photo sessions for personal events (birthdays, baby showers, weddings) and commercial/advertising purposes. Full payment required upon reservation.

jbn.gob.do
4Plant and Seed Sales
TypeHardware Sales
Description

Sale of plants and seeds from the nursery including forest species, ornamentals, medicinal plants, and fruit trees.

jbn.gob.do
5Educational Packages
TypeTransaction Fee
Description

Educational programs for schools, colleges, and universities including train rides, guided tours, museum visits, and environmental education sessions.

jbn.gob.do
6Social Service Programs
TypeProfessional Services
Description

Social service hours for high school students (5th and 6th grade) providing basic knowledge about natural resources and environment.

jbn.gob.do
7Scientific Publications
TypeOne Time License
Description

Sale of scientific publications including Revista Moscosoa, Flora de la Española, and specialized botanical books.

jbn.gob.do
8Guided Herbarium Tours
TypeProfessional Services
Description

Educational tours through the herbarium facilities for specialists, students, teachers, and general public.

jbn.gob.do
9Bibliographic Consultation
TypeProfessional Services
Description

Reference services providing information on botany and related specialized fields to students and citizen clients.

jbn.gob.do
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Pricing details8 tiers
1Club de Caminantes Annual Membership
ModelSubscriptionBilling cadenceAnnual
Notes

RD$2,000 individual annual plan. Additional RD$1,000 per family member (father, mother, and children).

jbn.gob.do
2Photo Sessions
ModelUnit PricingBilling cadencePay-as-you-go
Notes

RD$2,000 for personal photos, birthdays, baby showers, or weddings. Commercial/advertising rates require inquiry.

jbn.gob.do
3Educational Package
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Public schools: RD$40. Private schools (colegios): RD$60. University students: RD$50. Includes train ride, exhibition entry, talks, and museum visit.

jbn.gob.do
4Social Service Program
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Private schools (colegios): RD$100. Public schools: RD$75. 16 labor hours program.

jbn.gob.do
5Space Rental
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

Requires 30% reservation deposit, 20% damage deposit, and remaining balance 5 days before event. Various venues available including outdoor areas, closed salons, and gazebos.

jbn.gob.do
6Guided Herbarium Tours
ModelOtherBilling cadencePay-as-you-go
Notes

Free service for specialists, students, teachers, and general public. Requires 5-day advance reservation.

jbn.gob.do
7Bibliographic Consultation
ModelOtherBilling cadencePay-as-you-go
Notes

Free service for bibliographic references on botany and specialized fields.

jbn.gob.do
8General Admission
ModelUnit PricingBilling cadencePay-as-you-go
Notes

General public access Monday to Sunday 9:00 a.m. to 5:00 p.m. Special events may have different pricing.

jbn.gob.do
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

The Jardín Botánico Nacional Dr. Rafael M. Moscoso (JBN) is a decentralized state institution that studies, conserves, and exhibits Dominican flora across approximately 2 million square meters of gardens. It offers public visitor services (botanical tours, photo sessions, space rentals, walking club memberships, educational packages) and operates scientific facilities (National Herbarium JBSD, Seed Bank, In Vitro Culture Laboratory, and Nursery) supporting plant research, environmental education, and ex situ conservation.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Conservation of Dominican Republic's national flower (Rosa de Bayahibe - Leuenbergeria quisqueyana) which was in critical danger of extinction
+2 more records
Product overview1 text field

The Jardín Botánico Nacional Dr. Rafael M. Moscoso is a decentralized governmental scientific, educational, and recreational institution dedicated to the study, conservation, and management of Dominican flora. The organization offers a portfolio of services including public visitor services (botanical tours, photo sessions, space rentals, walking club, educational packages) and specialized scientific services (herbarium access, seed bank, in vitro laboratory, bibliographic consultation, plant sales). The institution also operates supporting facilities including the National Herbarium (JBSD), Seed Bank, In Vitro Culture Laboratory, and Nursery, all serving the core mission of botanical research, environmental education, and flora conservation.

Product and service12 records
1Consulta Bibliográfica (Bibliographic Consultation)
CategoryReference and Research Service
Description

Reference service that provides information on botanical texts, theses, map collections, and journals to students, researchers, and the general public.

2Recorridos Guiados en el Herbario (Guided Herbarium Tours)
CategoryEducational Tour Service
Description

Educational tours of the National Herbarium (JBSD) where visitors learn how botanical specimens are collected, ordered, cataloged, and prepared. Free for specialists, students, teachers, and the public; requires 5-day advance reservation.

3Venta de Plantas y Semillas (Plant and Seed Sales)
CategoryPlant and Seed Retail
Description

Direct sale of native, endemic, ornamental, medicinal, and fruit tree plants and seeds from the JBN Nursery Division to walk-in customers.

4Labor Social (Social Service Program)
CategoryEducational Program
Description

Structured 16-hour social service program for secondary school students (5th and 6th grade) providing basic knowledge on natural resources and the environment, fulfilling mandatory reforestation law requirements.

5Sesiones de Fotos (Photography Sessions)
CategoryEvent and Photography Service
Description

Booking of on-site photography sessions for personal events such as birthdays, baby showers, and weddings, as well as commercial and advertising shoots, with rates starting at RD$2,000.

6Renta de Espacios (Event Space Rental)
CategoryVenue Rental Service
Description

Rental of indoor salons (Domus Grande, Domus Pequeño, Casa del Té), outdoor plazas, the Laguna del Palmar area, and gazebos for cultural, social, educational, recreational events and commercial film/video productions. Requires 30% reservation deposit and 20% damage deposit.

7Club de Caminantes (Walkers' Club)
CategoryMembership Program
Description

Annual membership program for walking and exercise enthusiasts providing access to garden trails, living collections, and exclusive hours from 5:00 a.m. to 6:00 p.m., with personalized ID cards (RD$2,000 individual, plus RD$1,000 per family member).

8Paquete Educativo (Educational Package)
CategoryEducational Program
Description

Bundled environmental education program for schools, colleges, and universities including a train ride, exhibition entry, talks, and museum visit, with tiered pricing for public schools (RD$40), private schools (RD$60), and university students (RD$50).

9National Herbarium (JBSD) Research Services
CategoryScientific Research Facility
Description

Scientific reference facility housing botanical specimens of Dominican flora, providing documentation, identification, and research services to botanists, researchers, and graduate students.

10Seed Bank (Banco de Semillas)
CategoryScientific Research Facility
Description

Ex situ conservation facility collecting, identifying, preserving, and storing seeds of plant species for use in conservation, restoration, and reforestation projects.

11In Vitro Culture Laboratory (Laboratorio de Cultivo In Vitro)
CategoryScientific Research Facility
Description

Tissue culture laboratory dedicated to propagating and preserving plants of scientific and environmental interest, including threatened and endangered species.

12Vivero (Nursery)
CategoryScientific Research Facility
Description

On-site plant nursery cultivating native, endemic, and exotic species for research, conservation, recreation, and public sale.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Partnership14 partners
1Fundación Ecológica Bahía Príncipe (Eco-Bahía)
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-08
Description

Joint initiative for mangrove restoration in Boca de Soco community. Planted 200 mangrove specimens (100 red and 100 black) as part of 'Semana para Marcar la Diferencia' organized by the Society for Ecological Restoration (SER) for World Environment Day.

jbn.gob.do
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-01-01
Description

Parent ministry providing institutional oversight and support. Collaborates on environmental education programs, conservation initiatives, and modernization projects. Co-organizer of Ecohéroes camp program.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-01-01
Description

Collaboration to establish strategic alliances for conservation of threatened species. JBN officials visited CAEI facilities in San Pedro de Macorís to explore potential partnerships in conservation and species protection.

4Sociedad Dominicana de Orquideología (SDO)
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-03-01
Description

Annual orchid exhibition 'Orquídeas en el Bosque' held at JBN. The 52nd exhibition and 42nd national contest, featuring international judging by American Orchid Society (AOS) judges. Promotes conservation and awareness of endemic and native orchid species.

jbn.gob.do
5Hotels of Bayahibe-La Romana Area
Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2024-01-01
Description

Training hotel staff on propagation techniques for Rosa de Bayahibe (Leuenbergeria quisqueyana) and conducting planting initiatives in resort areas to support conservation of the national flower.

jbn.gob.do
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Collaboration on conservation of threatened Magnolia forests in the Dominican Republic. The project focuses on strengthening capacities for seed collection, cleaning, and plant propagation in nurseries for restoration and conservation of endangered species including Magnolia pallescens, Magnolia domingensis, and Magnolia hamorii. Part of the 'Fortalecimiento de Capacidades' project in Ebano Verde Scientific Reserve.

7Fundación Moscoso Puello
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Partner in the project for conservation and restoration of threatened Magnolia forests, providing support for conservation activities and scientific research in Dominican Republic.

jbn.gob.do
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Partner in the project for conservation of threatened Magnolia forests, contributing to the restoration and conservation efforts of high mountain species in Dominican Republic.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Collaboration for the Campamento Verano Innovador program, hosting youth participants for educational tours of the Seed Bank and National Herbarium to promote interest in science, innovation, and STEM disciplines.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Provided technical collaboration for the design and implementation of the Sendero de los Sentidos, the first accessible ecological interpretation pathway in the country.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Collaborated in the CONADIS recognition process for the RD Incluye Silver Seal program, providing institutional support for disability inclusion initiatives.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaboration for exhibition of photographic book 'Pétalos y Colores: Diversidad Floral de La Española' showcasing Dominican floral biodiversity in the botanical garden.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Joint exhibition of 'Pétalos y Colores' photographic book at the botanical garden, promoting Dominican floral diversity to visitors.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Academic partner recognized by JBN for collaborative support in botanical research and environmental education initiatives.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
1Singapore Botanic Gardens
TypeBroad incumbent
Description

UNESCO-listed tropical botanical garden with extensive living collections and conservation programs. Comparable to JBN in tropical plant focus, visitor services, and integrating conservation with public recreation.

2Jardín Botánico de Cuba
TypeRegional player
Description

Cuba's national botanical garden focused on Caribbean flora conservation. Direct regional comparable to JBN in geographic scope, Caribbean biodiversity focus, and public-sector operating model.

TypeBroad incumbent
Description

Historic botanical institution with global plant conservation, research, and education programs. Comparable to JBN in operating a herbarium, seed bank, conservation programs for threatened species, and educational outreach.

TypeBroad incumbent
Description

World-leading botanical institution and JBN's active conservation partner on threatened Magnolia forests. Comparable in operating a National Herbarium, seed bank, and global flora research mission, though at vastly greater scale.

TypeBroad incumbent
Description

Large U.S. botanical garden operating a major herbarium, research programs, and public education. Comparable to JBN in maintaining scientific collections, offering educational programs, and operating a living plant collection.

6Huntington Botanical Gardens
TypeBroad incumbent
Description

Large U.S. botanical institution with extensive plant collections, research, and education programs. Comparable to JBN in maintaining diverse living collections and offering public education and event-based programming.

TypeDirect peer
Description

Major tropical botanical garden in Florida with extensive conservation, research, and education programs. Closely comparable to JBN in tropical flora focus, living collections, scientific research mission, and educational programming.

TypeRegional player
Description

Spanish national botanical garden with herbarium, research, and conservation functions. Comparable to JBN as a Spanish-speaking national botanical institution with similar herbarium-based scientific mission and education programming.

TypeDirect peer
Description

Latin American government-affiliated botanical garden focused on Andean flora conservation, research, and environmental education. Highly comparable to JBN as a public-sector botanical institution serving conservation and education in a biodiversity-rich region.

TypeBroad incumbent
Description

Public-affiliated botanical garden network with research, education, and living collections. Comparable to JBN in operating public-garden horticulture programs and integrating conservation with public outreach.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers8 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile6 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles19 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Jardín Botánico Nacional Dr. Rafael M. Moscoso

Public Botanical Garden Servicesjbn.gob.do

The Jardín Botánico Nacional Dr. Rafael M. Moscoso is a Dominican Republic government institution, operating a 200-hectare botanical garden in Santo Domingo under the Ministry of Environment, providing botanical research, plant conservation, environmental education, and public recreation services through its National Herbarium, Seed Bank, In Vitro Laboratory, and visitor programs.

What Jardín Botánico Nacional Dr. Rafael M. Moscoso does

The Jardín Botánico Nacional Dr. Rafael M. Moscoso (JBN) is a decentralized public institution of the Dominican Republic, created by Law No. 456 of October 26, 1976, and placed under the Ministry of Environment and Natural Resources via Law No. 64-00 of 2000. The institution operates a 200-hectare botanical garden in the Altos de Galá sector of Santo Domingo at 70-80 meters elevation, with a tropical humid climate averaging 25.8°C and 1,366mm annual precipitation. Its scientific infrastructure comprises the Herbario Nacional (JBSD), which serves as the primary reference for Dominican flora; a Seed Bank (Banco de Semillas) for ex situ conservation; an In Vitro Culture Laboratory for tissue-culture propagation of threatened species; and living collections of palms, ferns, orchids, aquatic plants, and Dominican endemics. A 16-person staff executes research, conservation, and education functions under Director General Pedro Nolasco Suárez Espino, appointed July 2021 via Decree 406-21.

The JBN serves a mixed customer base across six primary segments: the general public and families (walk-in access, photography sessions, recreation), students and educational institutions (educational packages, social-service hours, field trips), researchers and scientists (herbarium access, bibliographic consultation, plant identification), event organizers and photographers (venue rentals including Domus Grande, Domus Pequeño, Casa del Té, and outdoor areas), health and fitness enthusiasts (Club de Caminantes annual membership at RD$2,000 plus RD$1,000 per family member), and government agencies and NGOs (conservation partnerships, environmental education co-programming). Pricing is largely nominal or free — general admission is unrestricted, guided herbarium tours and bibliographic consultations are free, educational packages are RD$40-100 per student, and event rentals carry a 30% reservation deposit plus 20% damage deposit.

Revenue is generated through a fragmented mix of fee-for-service streams (membership subscriptions, space rental, photography sessions, plant and seed sales, educational packages, social-service programs, scientific publication sales, guided tours, and bibliographic consultations), supplemented by government appropriations and donor funding from partners including the British Embassy, USAID, the United States Forest Service, PNUD, Real Jardín Botánico de Kew, Fundación Moscoso Puello, and Fundación Progressio. The institution's GTM is direct-to-consumer (walk-in visitors, online and telephone bookings) layered with event-driven educational programming (annual orchid exhibitions, Ecohéroes camps, ONAPI Verano Innovador, ecological walks). Marketing runs through the official website, Facebook, Twitter/X, Instagram, YouTube, news coverage in outlets such as Listín Diario, and direct school partnerships. The institution received DIGEIG's maximum transparency score (100 points) and the CONADIS RD Incluye Silver Seal in 2017, and is currently undergoing a Ministry of Environment-led modernization and institutional strengthening plan inaugurated in 2026.

Jardín Botánico Nacional Dr. Rafael M. Moscoso firmographics

Firmographics
Name
Jardín Botánico Nacional Dr. Rafael M. Moscoso
Legal name
Jardín Botánico Nacional Dr. Rafael María Moscoso
Website
https://jbn.gob.do
Company type
Private
Founded year
1976
Operating status
Operating
Headcount range
11–50 employees
Short description
The Jardín Botánico Nacional Dr. Rafael M. Moscoso is a Dominican Republic government institution, operating a 200-hectare botanical garden in Santo Domingo under the Ministry of Environment, providing botanical research, plant conservation, environmental education, and public recreation services through its National Herbarium, Seed Bank, In Vitro Laboratory, and visitor programs.
Ownership category
akta.pro rank

Jardín Botánico Nacional Dr. Rafael M. Moscoso industry classification

Industry
Product category
Public Botanical Garden Services
NAICS
Zoos and Botanical Gardens (71213), Nature Parks and Other Similar Institutions (71219), Museums, Historical Sites, and Similar Institutions (712)
SIC
Services-Commercial Physical & Biological Research (8731), Forestry (800)
akta.pro primary industry
Nature & Biodiversity Reporting (TNFD, natural capital) (EUAHAJAM)
akta.pro secondary industry
Protected Cultivation of Specialty Crops (Orchids, Bonsai, Exotics) (AFAGAHAH)

Keywords

  • Botanical conservation services
  • Environmental education programs
  • Ex situ plant conservation
  • Public botanical garden
  • Living plant collections

Where Jardín Botánico Nacional Dr. Rafael M. Moscoso is headquartered

Location

Headquarters

HQ city
Santo Domingo
HQ country
Dominican Republic
HQ region
Latin America

Offices1 record

Markets served

Jardín Botánico Nacional Dr. Rafael M. Moscoso business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

  1. Membership Fees - Club de Caminantes: Annual membership program for walking and exercise enthusiasts with access to garden trails and facilities. Members receive ID cards and access to exclusive hours.
  2. Space Rental: Rental of indoor salons, outdoor areas, and gazebos for cultural, social, educational, recreational events, and commercial filming. Requires 30% deposit and 20% damage deposit.
  3. Photography Sessions: Photo sessions for personal events (birthdays, baby showers, weddings) and commercial/advertising purposes. Full payment required upon reservation.
  4. Plant and Seed Sales: Sale of plants and seeds from the nursery including forest species, ornamentals, medicinal plants, and fruit trees.
  5. Educational Packages: Educational programs for schools, colleges, and universities including train rides, guided tours, museum visits, and environmental education sessions.
  6. Social Service Programs: Social service hours for high school students (5th and 6th grade) providing basic knowledge about natural resources and environment.
  7. Scientific Publications: Sale of scientific publications including Revista Moscosoa, Flora de la Española, and specialized botanical books.
  8. Guided Herbarium Tours: Educational tours through the herbarium facilities for specialists, students, teachers, and general public.
  9. Bibliographic Consultation: Reference services providing information on botany and related specialized fields to students and citizen clients.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualClub de Caminantes Annual Membership
Unit PricingPay-as-you-goPhoto Sessions
Unit PricingPay-as-you-goEducational Package
Unit PricingPay-as-you-goSocial Service Program
Transaction based/ take rateMulti-year contractSpace Rental
OtherPay-as-you-goGuided Herbarium Tours
OtherPay-as-you-goBibliographic Consultation
Unit PricingPay-as-you-goGeneral Admission

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Jardín Botánico Nacional Dr. Rafael M. Moscoso product offering

Product offering

Core offering

The Jardín Botánico Nacional Dr. Rafael M. Moscoso (JBN) is a decentralized state institution that studies, conserves, and exhibits Dominican flora across approximately 2 million square meters of gardens. It offers public visitor services (botanical tours, photo sessions, space rentals, walking club memberships, educational packages) and operates scientific facilities (National Herbarium JBSD, Seed Bank, In Vitro Culture Laboratory, and Nursery) supporting plant research, environmental education, and ex situ conservation.

Product overview

The Jardín Botánico Nacional Dr. Rafael M. Moscoso is a decentralized governmental scientific, educational, and recreational institution dedicated to the study, conservation, and management of Dominican flora. The organization offers a portfolio of services including public visitor services (botanical tours, photo sessions, space rentals, walking club, educational packages) and specialized scientific services (herbarium access, seed bank, in vitro laboratory, bibliographic consultation, plant sales). The institution also operates supporting facilities including the National Herbarium (JBSD), Seed Bank, In Vitro Culture Laboratory, and Nursery, all serving the core mission of botanical research, environmental education, and flora conservation.

Differentiator

Problem solved

Functional benefit

Products and services

  • Consulta Bibliográfica (Bibliographic Consultation) Reference service that provides information on botanical texts, theses, map collections, and journals to students, researchers, and the general public.
  • Recorridos Guiados en el Herbario (Guided Herbarium Tours) Educational tours of the National Herbarium (JBSD) where visitors learn how botanical specimens are collected, ordered, cataloged, and prepared. Free for specialists, students, teachers, and the public; requires 5-day advance reservation.
  • Venta de Plantas y Semillas (Plant and Seed Sales) Direct sale of native, endemic, ornamental, medicinal, and fruit tree plants and seeds from the JBN Nursery Division to walk-in customers.
  • Labor Social (Social Service Program) Structured 16-hour social service program for secondary school students (5th and 6th grade) providing basic knowledge on natural resources and the environment, fulfilling mandatory reforestation law requirements.
  • Sesiones de Fotos (Photography Sessions) Booking of on-site photography sessions for personal events such as birthdays, baby showers, and weddings, as well as commercial and advertising shoots, with rates starting at RD$2,000.
  • Renta de Espacios (Event Space Rental) Rental of indoor salons (Domus Grande, Domus Pequeño, Casa del Té), outdoor plazas, the Laguna del Palmar area, and gazebos for cultural, social, educational, recreational events and commercial film/video productions. Requires 30% reservation deposit and 20% damage deposit.
  • Club de Caminantes (Walkers' Club) Annual membership program for walking and exercise enthusiasts providing access to garden trails, living collections, and exclusive hours from 5:00 a.m. to 6:00 p.m., with personalized ID cards (RD$2,000 individual, plus RD$1,000 per family member).
  • Paquete Educativo (Educational Package) Bundled environmental education program for schools, colleges, and universities including a train ride, exhibition entry, talks, and museum visit, with tiered pricing for public schools (RD$40), private schools (RD$60), and university students (RD$50).
  • National Herbarium (JBSD) Research Services Scientific reference facility housing botanical specimens of Dominican flora, providing documentation, identification, and research services to botanists, researchers, and graduate students.
  • Seed Bank (Banco de Semillas) Ex situ conservation facility collecting, identifying, preserving, and storing seeds of plant species for use in conservation, restoration, and reforestation projects.
  • In Vitro Culture Laboratory (Laboratorio de Cultivo In Vitro) Tissue culture laboratory dedicated to propagating and preserving plants of scientific and environmental interest, including threatened and endangered species.
  • Vivero (Nursery) On-site plant nursery cultivating native, endemic, and exotic species for research, conservation, recreation, and public sale.

Quantifiable outcome

  • Conservation of Dominican Republic's national flower (Rosa de Bayahibe - Leuenbergeria quisqueyana) which was in critical danger of extinction
  • +2 more outcomes

Companies that use Jardín Botánico Nacional Dr. Rafael M. Moscoso

Customer profile

Named customers8 records

Segments6 records

Ideal customer profiles6 records

Jardín Botánico Nacional Dr. Rafael M. Moscoso technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Jardín Botánico Nacional Dr. Rafael M. Moscoso partnerships and signals

Strategic signal

Partnerships

14 partnerships are on record, tiered core and minor.

  • Fundación Ecológica Bahía Príncipe (Eco-Bahía)coreStrategic or Co-development Partner · 8 June 2026Joint initiative for mangrove restoration in Boca de Soco community. Planted 200 mangrove specimens (100 red and 100 black) as part of 'Semana para Marcar la Diferencia' organized by the Society for Ecological Restoration (SER) for World Environment Day.
  • Ministry of Environment (Ministerio de Medio Ambiente y Recursos Naturales)coreStrategic or Co-development Partner · 1 January 2026Parent ministry providing institutional oversight and support. Collaborates on environmental education programs, conservation initiatives, and modernization projects. Co-organizer of Ecohéroes camp program.
  • Consorcio Azucarero de Empresas Industriales (CAEI)minorStrategic or Co-development Partner · 1 January 2026Collaboration to establish strategic alliances for conservation of threatened species. JBN officials visited CAEI facilities in San Pedro de Macorís to explore potential partnerships in conservation and species protection.
  • Sociedad Dominicana de Orquideología (SDO)coreStrategic or Co-development Partner · 1 March 2025Annual orchid exhibition 'Orquídeas en el Bosque' held at JBN. The 52nd exhibition and 42nd national contest, featuring international judging by American Orchid Society (AOS) judges. Promotes conservation and awareness of endemic and native orchid species.
  • Hotels of Bayahibe-La Romana AreaminorStrategic or Co-development Partner · 1 January 2024Training hotel staff on propagation techniques for Rosa de Bayahibe (Leuenbergeria quisqueyana) and conducting planting initiatives in resort areas to support conservation of the national flower.
  • Real Jardín Botánico de Kew (Kew Garden)coreStrategic or Co-development PartnerCollaboration on conservation of threatened Magnolia forests in the Dominican Republic. The project focuses on strengthening capacities for seed collection, cleaning, and plant propagation in nurseries for restoration and conservation of endangered species including Magnolia pallescens, Magnolia domingensis, and Magnolia hamorii. Part of the 'Fortalecimiento de Capacidades' project in Ebano Verde Scientific Reserve.
  • Fundación Moscoso PuellocoreStrategic or Co-development PartnerPartner in the project for conservation and restoration of threatened Magnolia forests, providing support for conservation activities and scientific research in Dominican Republic.
  • Fundación ProgressiocoreStrategic or Co-development PartnerPartner in the project for conservation of threatened Magnolia forests, contributing to the restoration and conservation efforts of high mountain species in Dominican Republic.
  • ONAPI (Oficina Nacional de la Propiedad Industrial)minorGTM or Marketing PartnerCollaboration for the Campamento Verano Innovador program, hosting youth participants for educational tours of the Seed Bank and National Herbarium to promote interest in science, innovation, and STEM disciplines.
  • United States Forest Service (Servicio Forestal de EE.UU.)coreStrategic or Co-development PartnerProvided technical collaboration for the design and implementation of the Sendero de los Sentidos, the first accessible ecological interpretation pathway in the country.
  • PNUD (Programa de las Naciones Unidas para el Desarrollo)minorGTM or Marketing PartnerCollaborated in the CONADIS recognition process for the RD Incluye Silver Seal program, providing institutional support for disability inclusion initiatives.
  • INICIAminorStrategic or Co-development PartnerCollaboration for exhibition of photographic book 'Pétalos y Colores: Diversidad Floral de La Española' showcasing Dominican floral biodiversity in the botanical garden.
  • Alcaldía del Distrito NacionalminorStrategic or Co-development PartnerJoint exhibition of 'Pétalos y Colores' photographic book at the botanical garden, promoting Dominican floral diversity to visitors.
  • Instituto Tecnológico de Santo Domingo (INTEC)minorStrategic or Co-development PartnerAcademic partner recognized by JBN for collaborative support in botanical research and environmental education initiatives.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Jardín Botánico Nacional Dr. Rafael M. Moscoso competitors and assessment

Company assessment

Broad incumbents

  • Singapore Botanic Gardens: UNESCO-listed tropical botanical garden with extensive living collections and conservation programs. Comparable to JBN in tropical plant focus, visitor services, and integrating conservation with public recreation.
  • Missouri Botanical Garden: Historic botanical institution with global plant conservation, research, and education programs. Comparable to JBN in operating a herbarium, seed bank, conservation programs for threatened species, and educational outreach.
  • Royal Botanic Gardens, Kew: World-leading botanical institution and JBN's active conservation partner on threatened Magnolia forests. Comparable in operating a National Herbarium, seed bank, and global flora research mission, though at vastly greater scale.
  • New York Botanical Garden: Large U.S. botanical garden operating a major herbarium, research programs, and public education. Comparable to JBN in maintaining scientific collections, offering educational programs, and operating a living plant collection.
  • Huntington Botanical Gardens: Large U.S. botanical institution with extensive plant collections, research, and education programs. Comparable to JBN in maintaining diverse living collections and offering public education and event-based programming.
  • Smithsonian Gardens: Public-affiliated botanical garden network with research, education, and living collections. Comparable to JBN in operating public-garden horticulture programs and integrating conservation with public outreach.

Regional players

  • Jardín Botánico de Cuba: Cuba's national botanical garden focused on Caribbean flora conservation. Direct regional comparable to JBN in geographic scope, Caribbean biodiversity focus, and public-sector operating model.
  • Real Jardín Botánico de Madrid: Spanish national botanical garden with herbarium, research, and conservation functions. Comparable to JBN as a Spanish-speaking national botanical institution with similar herbarium-based scientific mission and education programming.

Direct peers

  • Fairchild Tropical Botanic Garden: Major tropical botanical garden in Florida with extensive conservation, research, and education programs. Closely comparable to JBN in tropical flora focus, living collections, scientific research mission, and educational programming.
  • Jardín Botánico de Bogotá (José Celestino Mutis): Latin American government-affiliated botanical garden focused on Andean flora conservation, research, and environmental education. Highly comparable to JBN as a public-sector botanical institution serving conservation and education in a biodiversity-rich region.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Jardín Botánico Nacional Dr. Rafael M. Moscoso social profiles

Digital presence

Jardín Botánico Nacional Dr. Rafael M. Moscoso financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Jardín Botánico Nacional Dr. Rafael M. Moscoso leadership team

Management profile

Number of profiles

Profiles19 records

Jardín Botánico Nacional Dr. Rafael M. Moscoso funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Jardín Botánico Nacional Dr. Rafael M. Moscoso M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jardín Botánico Nacional Dr. Rafael M. Moscoso

What does Jardín Botánico Nacional Dr. Rafael M. Moscoso do?

The Jardín Botánico Nacional Dr. Rafael M. Moscoso (JBN) is a decentralized state institution that studies, conserves, and exhibits Dominican flora across approximately 2 million square meters of gardens. It offers public visitor services (botanical tours, photo sessions, space rentals, walking club memberships, educational packages) and operates scientific facilities (National Herbarium JBSD, Seed Bank, In Vitro Culture Laboratory, and Nursery) supporting plant research, environmental education, and ex situ conservation.

Is Jardín Botánico Nacional Dr. Rafael M. Moscoso a public or private company?

Jardín Botánico Nacional Dr. Rafael M. Moscoso is a private company. It is classified as state government owned and is currently operating.

When was Jardín Botánico Nacional Dr. Rafael M. Moscoso founded?

Jardín Botánico Nacional Dr. Rafael M. Moscoso was founded in 1976. It employs 11 to 50 people.

Where is Jardín Botánico Nacional Dr. Rafael M. Moscoso based?

Jardín Botánico Nacional Dr. Rafael M. Moscoso is headquartered in Santo Domingo, Dominican Republic, in the Latin America region.

How does Jardín Botánico Nacional Dr. Rafael M. Moscoso make money?

Nine revenue lines are on record. Membership Fees - Club de Caminantes are the primary driver. The others are space Rental, photography Sessions, plant and Seed Sales, educational Packages, social Service Programs, scientific Publications, guided Herbarium Tours and bibliographic Consultation.

Who are Jardín Botánico Nacional Dr. Rafael M. Moscoso's main competitors?

Broad incumbents on record are Singapore Botanic Gardens, Missouri Botanical Garden, Royal Botanic Gardens, Kew, New York Botanical Garden, Huntington Botanical Gardens and Smithsonian Gardens. Regional players are Jardín Botánico de Cuba and Real Jardín Botánico de Madrid. Direct peers are Fairchild Tropical Botanic Garden and Jardín Botánico de Bogotá (José Celestino Mutis).

Does Jardín Botánico Nacional Dr. Rafael M. Moscoso have an API?

No public API is recorded for Jardín Botánico Nacional Dr. Rafael M. Moscoso.

What industry is Jardín Botánico Nacional Dr. Rafael M. Moscoso in?

Jardín Botánico Nacional Dr. Rafael M. Moscoso's product category is Public Botanical Garden Services. Its primary akta.pro industry code is EUAHAJAM, Nature & Biodiversity Reporting (TNFD, natural capital), with a secondary code of AFAGAHAH, Protected Cultivation of Specialty Crops (Orchids, Bonsai, Exotics). Its NAICS code is 71213 and its SIC code is 8731.

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