Jeronimo Burger
- Company typePrivate
- Founded-
- HeadquartersCuritiba, Brazil
- Headcount11–50
- GTM typeB2C
- OfferingServices
Jeronimo Burger firmographics
Firmographics- Name
- Jeronimo Burger
- Legal name
- MADERO INDÚSTRIA E COMÉRCIO S.A.
- Website
- https://jeronimoburger.com.br
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Jeronimo Burger industry classification
Industry- Product category
- Casual Dining Restaurants
- NAICS
- Limited-Service Restaurants (722513)
- akta.pro primary industry
- Burger QSR (THAFAAAA)
- akta.pro secondary industry
- Burger Fast Casual (THAFABAA)
Keywords
Where Jeronimo Burger is headquartered
LocationHeadquarters
- HQ city
- Curitiba
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Jeronimo Burger business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Restaurant Food Sales: Direct food sales through dine-in, take-away, drive-through, and delivery at restaurant locations. Products include burgers, salads, fries, desserts, and beverages.
- Gift Cards (Cartão Presente): Sale of digital and physical gift cards for individual and corporate customers. Cards valid for 12 months with unlimited usage until balance is exhausted.
- Madero Cashback Program: Cashback program where customers who are members receive up to 5% cashback on gift card purchases used at restaurants or through the app.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Jeronimo Burger product offering
Product offeringCore offering
Jeronimo Burger is a Brazilian smash burger restaurant chain created by chef Junior Durski under Grupo Madero, operating 100+ physical locations across Brazil. The brand sells made-to-order smash burgers cooked on a carbon steel griddle, featuring certified meats, proprietary toasted brioche bread, and an exclusive artisanal chef mayonnaise with a 100+ year family recipe. Customers can access the offering through dine-in, drive-through, take-away, delivery, mobile app orders, in-restaurant self-service kiosks, and a gift card program.
Product overview
Jeronimo Burger is a smash burger restaurant chain founded by chef Junior Durski, operating as part of Grupo Madero. The core offering consists of smash burgers prepared on carbon steel griddles with certified meats, toasted brioche bread, and artisanal mayonnaise. The product portfolio includes the restaurant brand (available across multiple locations in Brazil with dine-in, delivery, drive-through, and takeaway options), a digital menu accessible via website, the Grupo Madero mobile app for ordering and restaurant discovery, gift cards (Cartão Presente) with 12-month validity usable across Madero group restaurants, and the Madero Cashback loyalty program offering up to 5% cashback. Supplementary services include downloadable nutritional and allergen information tables.
Differentiator
Problem solved
Functional benefit
Products and services
- Jeronimo Burger Restaurant Brand Smash burger restaurant brand created by chef Junior Durski, featuring pressed hamburgers on carbon steel griddle, certified meats, toasted brioche bread, and artisanal chef mayonnaise. Burgers are prepared to order across 100+ physical locations in Brazil.
- Cartão Presente (Gift Card) Digital and physical gift card valid for 12 months, usable across Madero, Jeronimo, and Ecoparada Madero restaurants, as well as for delivery and take-away orders through the Grupo Madero app. Available to individual and corporate customers.
- Madero Cashback Program Customer loyalty and cashback program where participating members can receive up to 5% cashback on gift card purchases, redeemable at Madero and Jeronimo restaurants and through the Grupo Madero app.
- Grupo Madero Mobile App Mobile application for ordering delivery and take-away, locating Jeronimo restaurants, viewing the menu, and accessing the Madero Cashback loyalty program. Available on iOS and Android.
Companies that use Jeronimo Burger
Customer profileSegments1 record
Ideal customer profiles2 records
Jeronimo Burger technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Jeronimo Burger partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Todo CartõescoreE-commerce gift card platform partner for digital gift card sales and distribution. Provides the technical infrastructure for purchasing and managing gift cards on jeronimoburger.todocartoes.com.br.
- TodoIncomm (Corporate Sales)minorCorporate gift card sales partner for bulk purchases and distribution to businesses for employee rewards and incentives.
- Giusti ComunicaçãominorPress and communications agency handling media relations and PR for Jeronimo Burger.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Jeronimo Burger competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Jeronimo Burger social profiles
Digital presenceJeronimo Burger compliance and trust
Trust signalCompliance2 records
Jeronimo Burger financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jeronimo Burger leadership team
Management profileNumber of profiles
Profiles1 record
Jeronimo Burger funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jeronimo Burger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jeronimo Burger
What does Jeronimo Burger do?
Jeronimo Burger is a Brazilian smash burger restaurant chain created by chef Junior Durski under Grupo Madero, operating 100+ physical locations across Brazil. The brand sells made-to-order smash burgers cooked on a carbon steel griddle, featuring certified meats, proprietary toasted brioche bread, and an exclusive artisanal chef mayonnaise with a 100+ year family recipe. Customers can access the offering through dine-in, drive-through, take-away, delivery, mobile app orders, in-restaurant self-service kiosks, and a gift card program.
Is Jeronimo Burger a public or private company?
Jeronimo Burger is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jeronimo Burger founded?
Jeronimo Burger was founded in -1. It employs 11 to 50 people.
Where is Jeronimo Burger based?
Jeronimo Burger is headquartered in Curitiba, Brazil, in the Latin America region.
How does Jeronimo Burger make money?
Three revenue lines are on record. Restaurant Food Sales are the primary driver. The others are gift Cards (Cartão Presente) and madero Cashback Program.
Does Jeronimo Burger have an API?
No public API is recorded for Jeronimo Burger.
What industry is Jeronimo Burger in?
Jeronimo Burger's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFAAAA, Burger QSR, with a secondary code of THAFABAA, Burger Fast Casual. Its NAICS code is 722513.