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JL SPORTS

Full company profile

uuid004oz83

Namestring
JL SPORTS
Company typeenum
Private
Founded yearstring
-
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
Markets served

Serves global market

Keyword5 values
sports agency services, athlete representation, sports marketing, talent management, endorsement brokerage
Industry1 code
1Athlete & Talent Representation (Agents, Managers)
CodeMPAKAKAAPrimaryYes
NAICS code1 code
  • Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures7114
Product category
Sports Agency Services
Social media profiles1 record
Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

JL SPORTS operates as a sports agency firm based in Branford, Connecticut, founded in 1993 with a staff of approximately 16 employees. The firm appears to provide sports agency services, which typically include athlete representation, contract negotiation, and endorsement/marketing advisory, though specific service details were not available from the source page (which displayed a loading/verification page during extraction).

Differentiator
Functional benefit
Problem solved
No data
Peers10 records
TypeBroad incumbent
Description

Athletes-first division of Roc Nation focused on athlete management, marketing, and endorsements. Directly competes with JL SPORTS for athlete clients but with materially greater scale and media/entertainment synergies.

TypeDirect peer
Description

U.S. sports agency primarily focused on NFL player representation, with a smaller professional services team than the mega-agencies. Comparable in structure to JL SPORTS as an athlete-representation firm competing for the same client pool.

TypeDirect peer
Description

Boutique-to-mid-sized U.S. athlete representation and sports marketing agency representing professional athletes across major sports. Directly comparable in business model — agent-led representation with marketing/endorsement adjacencies — though materially larger in scale.

TypeEmerging player
Description

Smaller, regional sports management and athlete representation firm focused on a niche segment of professional and amateur athletes. Comparable to JL SPORTS in scale and boutique-service orientation.

TypeBroad incumbent
Description

Global entertainment and sports talent agency whose CAA Sports division represents top-tier athletes. Overlaps with JL SPORTS in athlete representation but operates with vastly greater scale, integrated services, and resources.

TypeDirect peer
Description

Boutique sports management and entertainment agency representing athletes, coaches, and broadcasters. Comparable in size and service mix to JL SPORTS, focused on individualized representation rather than scaled platform services.

TypeBroad incumbent
Description

Global entertainment and talent representation conglomerate (parent of WME and IMG) with a dedicated sports division. Competes for elite athlete clients with JL SPORTS at the upper end of the market.

TypeBroad incumbent
Description

Large global sports marketing and talent management agency representing elite athletes across multiple sports. Operates in the same athlete-representation category as JL SPORTS but at substantially greater scale and broader service breadth.

TypeDirect peer
Description

Mid-sized U.S. athlete representation agency with offices in Chicago and Florida. Closely comparable to JL SPORTS as a specialized sports management firm of similar scale and focus.

TypeBroad incumbent
Description

Global sports marketing agency with athlete representation as one of several service lines including consulting, events, and broadcast rights. A scaled incumbent whose athlete-representation business competes for the same talent pool as JL SPORTS.

Market position
Strengths3 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat1 record

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights3 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

JL SPORTS

Sports Agency Servicesjlsportsagency.com

JL SPORTS firmographics

Firmographics
Name
JL SPORTS
Website
https://jlsportsagency.com
Company type
Private
Headcount range
11–50 employees
Ownership category
akta.pro rank

JL SPORTS industry classification

Industry
Product category
Sports Agency Services
NAICS
Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
akta.pro primary industry
Athlete & Talent Representation (Agents, Managers) (MPAKAKAA)

Keywords

  • Sports agency services
  • Athlete representation
  • Sports marketing
  • Talent management
  • Endorsement brokerage

JL SPORTS business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

JL SPORTS product offering

Product offering

Core offering

JL SPORTS operates as a sports agency firm based in Branford, Connecticut, founded in 1993 with a staff of approximately 16 employees. The firm appears to provide sports agency services, which typically include athlete representation, contract negotiation, and endorsement/marketing advisory, though specific service details were not available from the source page (which displayed a loading/verification page during extraction).

Differentiator

Problem solved

Functional benefit

Companies that use JL SPORTS

Customer profile

Ideal customer profiles1 record

JL SPORTS technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

JL SPORTS competitors and assessment

Company assessment

Broad incumbents

  • Roc Nation Sports: Athletes-first division of Roc Nation focused on athlete management, marketing, and endorsements. Directly competes with JL SPORTS for athlete clients but with materially greater scale and media/entertainment synergies.
  • Creative Artists Agency (CAA Sports): Global entertainment and sports talent agency whose CAA Sports division represents top-tier athletes. Overlaps with JL SPORTS in athlete representation but operates with vastly greater scale, integrated services, and resources.
  • Endeavor (WME Sports): Global entertainment and talent representation conglomerate (parent of WME and IMG) with a dedicated sports division. Competes for elite athlete clients with JL SPORTS at the upper end of the market.
  • Wasserman Group: Large global sports marketing and talent management agency representing elite athletes across multiple sports. Operates in the same athlete-representation category as JL SPORTS but at substantially greater scale and broader service breadth.
  • Octagon: Global sports marketing agency with athlete representation as one of several service lines including consulting, events, and broadcast rights. A scaled incumbent whose athlete-representation business competes for the same talent pool as JL SPORTS.

Direct peers

  • Athletes First: U.S. sports agency primarily focused on NFL player representation, with a smaller professional services team than the mega-agencies. Comparable in structure to JL SPORTS as an athlete-representation firm competing for the same client pool.
  • Excel Sports Management: Boutique-to-mid-sized U.S. athlete representation and sports marketing agency representing professional athletes across major sports. Directly comparable in business model — agent-led representation with marketing/endorsement adjacencies — though materially larger in scale.
  • Independent Sports & Entertainment: Boutique sports management and entertainment agency representing athletes, coaches, and broadcasters. Comparable in size and service mix to JL SPORTS, focused on individualized representation rather than scaled platform services.
  • Priority Sports & Entertainment: Mid-sized U.S. athlete representation agency with offices in Chicago and Florida. Closely comparable to JL SPORTS as a specialized sports management firm of similar scale and focus.

Emerging players

  • Sportstars Group: Smaller, regional sports management and athlete representation firm focused on a niche segment of professional and amateur athletes. Comparable to JL SPORTS in scale and boutique-service orientation.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights3 records

Customer concentration

JL SPORTS social profiles

Digital presence

JL SPORTS financial estimates

Financial estimate

Revenue estimate

Valuation estimate

JL SPORTS leadership team

Management profile

Number of profiles

JL SPORTS funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

JL SPORTS M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JL SPORTS

What does JL SPORTS do?

JL SPORTS operates as a sports agency firm based in Branford, Connecticut, founded in 1993 with a staff of approximately 16 employees. The firm appears to provide sports agency services, which typically include athlete representation, contract negotiation, and endorsement/marketing advisory, though specific service details were not available from the source page (which displayed a loading/verification page during extraction).

When was JL SPORTS founded?

JL SPORTS was founded in -1. It employs 11 to 50 people.

Who are JL SPORTS's main competitors?

Broad incumbents on record are Roc Nation Sports, Creative Artists Agency (CAA Sports), Endeavor (WME Sports), Wasserman Group and Octagon. Direct peers are Athletes First, Excel Sports Management, Independent Sports & Entertainment and Priority Sports & Entertainment. Sportstars Group is listed as an emerging player.

Does JL SPORTS have an API?

No public API is recorded for JL SPORTS.

What industry is JL SPORTS in?

JL SPORTS's product category is Sports Agency Services. Its primary akta.pro industry code is MPAKAKAA, Athlete & Talent Representation (Agents, Managers). Its NAICS code is 7114.

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