JONSEN ISLAND
- Company typePrivate
- Founded2016
- HeadquartersMarseille, France
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
JONSEN ISLAND firmographics
Firmographics- Name
- JONSEN ISLAND
- Legal name
- JONSEN ISLAND Inc.
- Website
- https://jonsenisland.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
JONSEN ISLAND industry classification
Industry- Product category
- Beachwear and Casual Apparel
- NAICS
- Clothing and Clothing Accessories Retailers (458110)
- SIC
- Retail-Family Clothing Stores (5651)
- akta.pro primary industry
- Outdoor & Active Lifestyle Apparel Retail (CRAAABAL)
- akta.pro secondary industry
- Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ)
Keywords
Where JONSEN ISLAND is headquartered
LocationHeadquarters
- HQ city
- Marseille
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
JONSEN ISLAND business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Direct Product Sales: Revenue generated from direct sales of apparel and accessories through the company's e-commerce website and physical retail stores. Products include T-shirts, sweatshirts, jackets, shirts, trousers, shorts, swimwear, caps, socks, surf gear, and jewelry. The brand also offers gift cards in denominations of 50 to 250 euros.
- Collaboration Products: Revenue from limited edition collaboration products with partners such as CNM, Gentleman Modern, and Rototrade.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Caps - 45 EUR |
| Unit Pricing | Pay-as-you-go | T-shirts - 55 EUR |
| Unit Pricing | Pay-as-you-go | Sweatshirts - 100-105 EUR |
| Unit Pricing | Pay-as-you-go | Jackets - 139-219 EUR |
| Unit Pricing | Pay-as-you-go | Shirts - 79-135 EUR |
| Unit Pricing | Pay-as-you-go | Pants/Trousers - 97-125 EUR |
| Unit Pricing | Pay-as-you-go | Gift Cards - 50 to 250 EUR |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
JONSEN ISLAND product offering
Product offeringCore offering
JONSEN ISLAND designs, manufactures, and sells directly to consumers a seasonal collection of beachwear and casual apparel inspired by 1970s Californian and Mediterranean surf culture. The product portfolio includes t-shirts, sweatshirts, polos, jackets, shirts, trousers, shorts, boardshorts, caps, socks, surf gear, jewelry, bags, and a dedicated kids' line, plus gift cards and limited-edition brand collaborations (CNM, Gentleman Modern, Rototrade). Sales are conducted through the company's own e-commerce website jonsenisland.com and physical retail stores in France, with delivery available across the European Union.
Product overview
JONSEN ISLAND is a fashion/clothing brand offering a unified product portfolio centered around beachwear and casual apparel inspired by surf culture and 1970s California/Mediterranean aesthetics. The core offering includes clothing (t-shirts, sweatshirts, polos, jackets, shirts, trousers, shorts/swimwear), accessories (caps, socks, surf gear, bags), and kids clothing. Products are primarily manufactured in Portugal with organic cotton materials. The brand also offers gift cards and collaborative 'Collabs' collections with partner brands. The collections are released seasonally (twice yearly since 2016) and past collections are available in the Archives section.
Differentiator
Problem solved
Functional benefit
Products and services
- T-Shirts (Classic Fit & Comfort Fit) Single jersey t-shirts made from 100% ring-spun combed organic cotton (180 g/m2) with anti-pilling treatment, available in classic straight cut and comfort fit styles in various prints and colors. Priced at €55 each.
- Sweatshirts & Hoodies (Classic Cut & Comfort Fit) Sweatshirts made from 100% ring-spun combed organic cotton with brushed fleece (310 g/m2), available in classic and comfort fits with logo prints on chest and back. Priced at €100–€105.
- Polos Polo shirts offered in various colors and styles as part of the seasonal clothing collection.
- Jackets & Shirts Includes windbreakers (water-repellent nylon with breathable mesh lining), work jackets (moleskin cotton with laser art), overshirts, and shirts with button closures, shirt collars, and patch pockets. Priced from €79 to €219.
- Trousers & Pants Includes moleskin cotton pants, battle pants, velvet pants, and bermuda shorts with elasticated waist and drawcord, offering authentic vintage looks. Priced from €97 to €125.
- Shorts & Swimwear (Boardshorts) Boardshorts and swimwear including JON 1 STRIPE, APOLLON, SPERONE STRIPE, and PRINCE models in various colors.
- Caps & Trucker Hats Caps and trucker hats including TRUCKER RACING BLUE, available in various colors. Priced at €45.
- Accessories (Socks, Surf/Skate, Jewelry, Bags) Various accessories including socks, surf and skate gear, jewelry, and bags.
- Kids Collection Children's clothing including t-shirts and other apparel sized for kids in sizes 6A, 8A, 10A, and 12A, extending the brand's beach and casual aesthetic to children.
- Collabs (Collaborations) Collaborative limited-edition collections with partner brands including GENTLEMAN MODERN x JONSEN, CNM x JONSEN, and VARSITY JONSEN x ROTORTRADE.
- Gift Cards Digital gift cards available in denominations of €50, €75, €100, €150, €200, and €250, sent via email with customizable messages for gifting.
- Archives (Previous Collections) Past season collections available for purchase, including archived t-shirts, sweatshirts, jackets, pants, and shorts from previous drops.
Quantifiable outcome
- 14-day return policy with refund within 14 days of receiving returned item
- +2 more outcomes
Companies that use JONSEN ISLAND
Customer profileSegments4 records
Ideal customer profiles2 records
JONSEN ISLAND technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature2 records
JONSEN ISLAND partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- CNM (Club Nautique de Marseille)coreCollaboration between JONSEN and CNM (Club Nautique de Marseille) producing co-branded t-shirts and sweatshirts. This partnership connects the brand with local water sports culture, featuring products like T-SHIRT CONFORT JONSEN x CNM in various colors (blue, coconut, heather grey). William, a passionate surfer, contributes to the brand's authenticity through his surf club in the Var and organizes sports events.
- Gentleman ModernminorCollaboration with Gentleman Modern producing T-SHIRT CONFORT GENTLEMAN MODERN x JONSEN products, combining streetwear aesthetics with the JONSEN beach lifestyle brand.
- RototrademinorCollaboration with Rototrade on JACKET VARSITY JONSEN x ROTORTRADE, a varsity jacket combining both brand aesthetics.
- PayplugcorePayment technology provider enabling secure credit card transactions (Visa, Mastercard, CB) and PayPal payments through SSL encryption. Ensures secure payment processing for e-commerce operations.
- OVHcoreWeb hosting provider for the jonsenisland.com website, located at 2 Rue Kellermann, 59100 Roubaix, France.
- Portuguese WorkshopcoreManufacturing partner producing clothing items with expertise in organic cotton processing, anti-pilling treatments, and quality construction. Products include t-shirts and sweatshirts made with 100% ring-spun combed organic cotton.
- Colombian Factory (Specializing in Army Clothing)coreManufacturing partner specializing in producing army clothing that creates the Work Jacket Savi Laser using moleskin cotton. The factory's expertise in dyeing, washing, and treatments adds authentic dimension and vintage look to products.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
JONSEN ISLAND competitors and assessment
Company assessmentBroad incumbents
- O'Neill: Long-established surf brand with full apparel and wetsuit lines. Comparable to JONSEN ISLAND through its surf heritage and broad men's, women's, and kids' beachwear categories.
- Quiksilver: Global surf lifestyle apparel brand with broad DTC and wholesale distribution. Comparable to JONSEN ISLAND as a surf/beach lifestyle apparel retailer targeting men, women, and kids, though at vastly larger scale.
- Billabong: Established surf apparel brand with swimwear, boardshorts, and casual apparel. Directly comparable range to JONSEN ISLAND's boardshorts and beachwear, particularly around the 1970s surf heritage positioning.
- RVCA: California-rooted surf, skate, and lifestyle apparel brand with artist collaborations. Highly comparable to JONSEN ISLAND in balancing unisex surf culture with creative collaborations and heritage storytelling.
- Rip Curl: Australian surf brand strong in wetsuits, boardshorts, and beachwear. Comparable to JONSEN ISLAND in surf-rooted heritage targeting consumers seeking an authentic water-sports lifestyle.
Direct peers
- Outerknown: Sustainable surf and lifestyle apparel brand founded by a surfer with sustainability focus. Closely comparable to JONSEN ISLAND's heritage-rooted, organically produced, unisex surf lifestyle positioning at a similar premium-mid price point.
- Brixton: California-rooted surf and skate lifestyle apparel brand with seasonal collections. Comparable to JONSEN ISLAND in heritage-driven, unisex apparel targeting a lifestyle-oriented consumer with strong visual identity.
- Deus Ex Machina: Australian heritage-inspired surf, motorcycle, and lifestyle apparel brand with strong artistic identity. Comparable to JONSEN ISLAND's craft-driven, storytelling-led unisex collection format and creative workshop approach.
Regional players
- Armor-Lux: French heritage Breton-stripe apparel brand with strong maritime identity. Comparable to JONSEN ISLAND as a French regional brand selling authentic, heritage-rooted casual apparel to a similar European consumer base.
- Saint James: French heritage apparel brand known for authentic, locally manufactured nautical and casual wear. Direct geographic and heritage comparable to JONSEN ISLAND's French-based, storytelling-driven approach to heritage casual apparel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
JONSEN ISLAND social profiles
Digital presenceJONSEN ISLAND compliance and trust
Trust signalCompliance1 record
JONSEN ISLAND financial estimates
Financial estimateRevenue estimate
Valuation estimate
JONSEN ISLAND leadership team
Management profileNumber of profiles
Profiles4 records
JONSEN ISLAND funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
JONSEN ISLAND M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about JONSEN ISLAND
What does JONSEN ISLAND do?
JONSEN ISLAND designs, manufactures, and sells directly to consumers a seasonal collection of beachwear and casual apparel inspired by 1970s Californian and Mediterranean surf culture. The product portfolio includes t-shirts, sweatshirts, polos, jackets, shirts, trousers, shorts, boardshorts, caps, socks, surf gear, jewelry, bags, and a dedicated kids' line, plus gift cards and limited-edition brand collaborations (CNM, Gentleman Modern, Rototrade). Sales are conducted through the company's own e-commerce website jonsenisland.com and physical retail stores in France, with delivery available across the European Union.
Is JONSEN ISLAND a public or private company?
JONSEN ISLAND is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was JONSEN ISLAND founded?
JONSEN ISLAND was founded in 2016. It employs 1 to 10 people.
Where is JONSEN ISLAND based?
JONSEN ISLAND is headquartered in Marseille, France, in the Europe region.
How does JONSEN ISLAND make money?
Two revenue lines are on record. Direct Product Sales are the primary driver. The others are collaboration Products.
Who are JONSEN ISLAND's main competitors?
Broad incumbents on record are O'Neill, Quiksilver, Billabong, RVCA and Rip Curl. Direct peers are Outerknown, Brixton and Deus Ex Machina. Regional players are Armor-Lux and Saint James.
Does JONSEN ISLAND have an API?
No public API is recorded for JONSEN ISLAND.
What industry is JONSEN ISLAND in?
JONSEN ISLAND's product category is Beachwear and Casual Apparel. Its primary akta.pro industry code is CRAAABAL, Outdoor & Active Lifestyle Apparel Retail, with a secondary code of CRAFADAJ, Sporting Goods & Outdoor Inventory-led Online Retailers. Its NAICS code is 458110 and its SIC code is 5651.