Jordnära

What Jordnära does

Jordnära miljökonsult Sverige AB is a privately held Swedish environmental consulting firm founded in 2014 by Viktoria Lundborg, headquartered in Lidköping, Västra Götaland, with additional offices in Skövde, Stockholm, and Göteborg (under establishment). The firm operates across four service areas: contaminated land investigation and remediation (with particular depth in PFAS), sustainable building and management (Svanen/Miljöbyggnad certification, climate calculations, CSRD/sustainability advisory), environmental and sustainability consulting (permitting, double materiality, knowledge sharing), and nature and water services (sediment and surface water sampling, stormwater, invasive species management). Its core methodology stack comprises MIFO-compliant contaminated-land inventories, NT Envir 008 certified sampling, SS 199000:2023 nature value inventories, EU taxonomy-aligned climate risk analysis, and CSRD-aligned double materiality assessments, supported by PFAS fingerprinting capability for source identification.

The firm is a project-based professional services consultancy generating revenue from Swedish municipalities, construction and real estate developers, and industrial clients through direct engagement and procurement processes. Customer base spans local governments (Lidköping, Vara, Tjörn, Haninge), enterprise property developers (Wallenstam, Stena Fastigheter, Götenehus), industrial operators (Lantmännen, Svenska Foder, Swedecote, Skövde Energi, Fortum), and the county administrative board (Länsstyrelsen i Västra Götaland). Jordnära operates a regional franchise-like go-to-market model, recruiting senior environmental consultants to establish new Jordnära offices across additional Swedish regions, with research collaborations at Örebro University (EnForce, SEASON) and Swetox supplying scientific and reputational support. The firm is founder-controlled with no external investors or parent company identified.

Name

Jordnära

Legal name

Jordnära miljökonsult Sverige AB

Website

https://jordnaramiljo.se

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Jordnära is a Swedish environmental consulting firm providing contaminated-site investigation, PFAS remediation, sustainable building certification, and CSRD/sustainability advisory to municipalities, real estate developers, and industrial clients across Sweden.

Ownership category

akta.pro rank

Product category

Environmental Consulting Services

NAICS

Environmental Consulting Services (54162), Environmental Consulting Services (541620), Management, Scientific, and Technical Consulting Services (5416), Management Consulting Services (54161)

SIC

Services-Engineering Services (8711), Services-Management Consulting Services (8742)

akta.pro primary industry

Sustainability & ESG Consulting (BPAHACAK)

Keywords

• Environmental consulting services
• Contaminated site remediation
• PFAS investigation services
• Sustainability advisory services
• Nature and water surveys

Headquarters

HQ city

Lidköping

HQ country

Sweden

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Environmental Consulting Services: Jordnära generates revenue by providing specialized environmental consulting services to municipalities, construction companies, and industrial clients. Services span contaminated sites investigation and remediation, water and nature surveys, sustainable building certification, and strategic environmental advisory. Revenue is project-based, sourced from both public (municipal) and private sector clients across Sweden.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Jordnära is an environmental consulting firm providing specialized services across four core areas: investigation, risk assessment, and remediation of contaminated sites (with particular PFAS expertise); environmental and sustainability advisory including CSRD-aligned strategic sustainability work; sustainable building services including Svanen and Miljöbyggnad certification coordination, material inventories, and climate calculations; and nature and water services including sediment sampling, recipient control, nature value inventories, and certified sampling (NT Envir 008). The firm delivers project-based professional services to municipalities, construction companies, and industrial clients across Sweden.

Product overview

Jordnära is an environmental consulting firm offering four core service areas: (1) Förorenade områden – contaminated area investigation, risk assessment, and remediation services including PFAS expertise; (2) Miljö- och hållbarhetsrådgivning – environmental and sustainability consulting covering strategic sustainability (CSRD), permitting, and knowledge sharing; (3) Hållbart byggande och förvaltning – sustainable building services including environmental certification (Svanen, Miljöbyggnad), climate calculations, and material reuse; and (4) Natur och vatten – nature and water services including sediment sampling, invasive species management, and certified environmental sampling. The company operates across Sweden with offices in Lidköping, Skövde, Stockholm, and upcoming Gothenburg.

Differentiator

Problem solved

Functional benefit

Products and services

• Förorenade områden (Contaminated Areas) Comprehensive services for investigating, assessing, and remediating contaminated sites including environmental historical inventories, technical site investigations (MMU), risk assessments, remediation, sustainable mass management, liability investigations, status reports, source tracking, and PFAS investigations. Targeted at municipalities, property developers, and industrial clients in Sweden.
• Miljö- och hållbarhetsrådgivning (Environmental and Sustainability Consulting) Strategic and operational support including operational assistance, environmental law and permitting, strategic sustainability (CSRD, double materiality), coordination and project management, sustainability change implementation, and knowledge sharing through training and workshops. For municipalities, construction companies, and industrial organizations.
• Hållbart byggande och förvaltning (Sustainable Building and Management) Services for sustainable construction including environmental certification coordination (Svanen, Miljöbyggnad, Miljöbyggnad iDrift), material inventory and reuse coordination, indoor environment investigations, climate calculations, climate risk analysis, and climate roadmap development. For property developers, construction firms, and real estate companies.
• Natur och vatten (Nature and Water) Environmental consulting services for water and nature including sediment sampling, recipient control and surface water sampling, stormwater investigation, oil separator inspection, invasive species management, nature value inventories (SS 199000:2023), permit applications, biotope and species protection, management plans, and certified sampling (NT Envir 008). For municipalities, industrial clients, and project developers.

Quantifiable outcome

• Successfully coordinated Swanen certification for the Vegastaden project (Haninge) in 2021, ensuring compliance with 55 sustainability criteria across the building process.
• +2 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Örebro Universitet (SEASON)coreStrategic or Co-development Partner · 1 January 2020SEASON (Sustainable Ecosystem Assessment for Sediment and Water) is a KK-stiftelsen-funded research programme at MTM (Människa-Teknik-Miljö) at Örebro University, aiming to improve environmental risk assessments by studying how climate-related changes affect the spread, bioavailability, and toxicity of chemical contaminants in sediment. Jordnära contributes practical experience, sampling materials, and applied research questions, gaining access to current research and expert knowledge that strengthens its sediment and contamination work.
• Örebro Universitet (EnForce)coreStrategic or Co-development Partner · 1 January 2020EnForce (Environmental Forensics) is a KK-stiftelsen-funded research programme at MTM at Örebro University with ten industry partners and Swetox. The programme aims to better find, identify, and risk-assess contaminants using new technologies and assessment methods, with four themes: PFAS, microplastics, polycyclic aromatic hydrocarbons, and contamination mixtures. Jordnära is an active partner across all areas, with major project collaborations in microplastic and metal contamination investigations.
• NaturvårdsverketminorOthers · 1 January 2020The Swedish Environmental Protection Agency (Naturvårdsverket) provided support to Lidköpings kommun for the microplastic flow mapping project in which Jordnära conducted the technical investigation.
• Städa SverigeminorStrategic or Co-development Partner · 1 January 2019Städa Sverige is a cooperative that organises environmental cleanup projects across Sweden, with proceeds funding youth sports. Jordnära supported the Älvstädningen (River Cleaning) project by compiling and evaluating water samples from youth participants, measuring microplastics in five Swedish river systems.
• FortumminorStrategic or Co-development Partner · 1 January 2019Fortum co-funded the Älvstädningen project alongside Städa Sverige, with Jordnära providing technical analysis of water samples collected by youth sports clubs to map microplastics in Swedish rivers.
• SwetoxminorStrategic or Co-development Partner · 1 January 2017Swetox is a research partner within the EnForce programme alongside Örebro University and ten industry partners, contributing tojordnära's research collaborations on environmental forensics and contamination assessment.

Scale indicators2 records

Recent moves8 records

Expansion highlights7 records

Broad incumbents

• Ramboll Sweden: Ramboll is a global engineering, environment, and sustainability consultancy with a sizeable Swedish environment practice offering contaminated land, environmental impact assessment, and CSRD/ESG services. Direct overlap with Jordnära's service portfolio, particularly in PFAS and CSRD advisory.
• WSP Sverige: WSP Sweden is the largest environmental and engineering consultancy in Sweden, with extensive PFAS, contaminated site, and sustainability advisory practices. Jordnära founder Viktoria Lundborg previously worked at WSP Environmental. WSP is the principal incumbent Jordnära competes against in municipal procurement, though at vastly greater scale.
• AFRY (ÅF): AFRY is a leading European engineering and consulting firm with extensive environmental and sustainability practices in Sweden covering contaminated sites, water, climate, and CSRD. Comparable across most Jordnära service lines but with a much broader portfolio and global footprint.
• Tyréns: Tyréns is a major Swedish engineering and environmental consultancy with strong water, contaminated land, and construction sustainability practices. Comparable in core environmental consulting services but significantly larger; team member Bjartmar Thorri Haflidason previously worked at Tyréns.
• COWI Sweden: COWI is a major international engineering consultancy with a Swedish environmental practice spanning contaminated land, water infrastructure, and sustainability advisory. Comparable services and client base, but operates at greater scale and across broader infrastructure domains.
• Sweco Sverige: Sweco is a major European engineering, design, and environmental consultancy with a strong Swedish presence offering contaminated site investigation, water/environment services, and sustainability strategy. Comparable to Jordnära across all four service categories but at significantly greater scale and geographic reach.

Direct peers

• NIRAS: NIRAS is a Nordic multidisciplinary consultancy with a strong environmental and contaminated site practice serving Nordic municipalities, industrial clients, and developers. Comparable to Jordnära in PFAS focus, environmental forensics, and remediation advisory across the Nordics.
• DGE Group (Mark och Miljö): DGE Group is a northern Sweden-based environmental consulting firm specializing in soil, water, and contaminated site investigations with municipal and industrial clients. The most directly comparable mid-sized Swedish environmental specialist in terms of service mix and client type.

Emerging players

• Ecoloop: Ecoloop is a Swedish environmental and sustainability consultancy offering services in environmental management, CSRD, climate, and sustainable construction. A smaller, similarly-positioned emerging specialist directly comparable to Jordnära's mid-market sustainability practice.
• Enviro Miljöteknik: Enviro Miljöteknik is a Swedish environmental consulting firm providing contaminated site investigation, water and environmental services, and industrial permitting support. Directly comparable as a small Swedish environmental specialist competing in similar municipal procurement processes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jordnära