Jubilations

What Jubilations does

Jubilations Dinner Theatre is a Canadian live entertainment business operating under Act Three Entertainment Inc., a privately held Alberta corporation founded in 1992. The company runs two mall-anchored dinner theatre venues — one in Calgary (Westbrook Mall) and one in Edmonton (West Edmonton Mall) — producing five original MainStage musical comedy productions per year that tour between the two cities, supplemented by a Junior theatre program of Saturday matinees for ages 4-12, a five-day summer Musical Theatre Camp for ages 8-13, and VIP subscription packages. Revenue is generated primarily through ticket sales bundled with multi-course dinners (adult $62-$86, child $42-$49), subscription packages ($168-$359), birthday party add-ons ($15/child), and camp tuition ($450/camper), with additional distribution through Costco voucher redemption and corporate group bookings for parties of 10 or more. Ticketing and reservations are processed through FareHarbor and Theatre Manager, with marketing executed via HubSpot and reached across Facebook, Instagram, TikTok, and TripAdvisor channels.

The business is family-owned: Janet Cunningham is the founder and sole owner, Bob Cunningham serves as President/Artistic Director, and Syreeta Bennie is Vice President. The company operates with approximately 10 employees, supplemented by a rotating roster of performing talent. The underlying technology is non-proprietary — a WordPress-based website with standard analytics (Google Analytics, Mixpanel), marketing automation (HubSpot), and call tracking (CallRail) — with no disclosed AI/ML capabilities, patents, or proprietary software. Over 30 years of operation, Jubilations has positioned itself as a niche Alberta entertainment staple, with 2024 TripAdvisor Certificate of Excellence recognition and demonstrated long-tail customer loyalty (multiple patrons citing 20+ repeat visits). The company does not have external institutional investors, no disclosed funding history, and no current plans for geographic expansion beyond Alberta.

Name

Jubilations

Legal name

Act Three Entertainment Inc.

Website

https://jubilations.ca

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Jubilations Dinner Theatre operates two mall-anchored dinner theatre venues in Calgary and Edmonton, Alberta, serving Alberta families and adult couples with original musical comedy productions, Junior matinees, summer camps, and VIP subscriptions.

Ownership category

akta.pro rank

Product category

Dinner Theatre / Live Entertainment Venue

NAICS

Theater Companies and Dinner Theaters (711110), Musical Groups and Artists (71113), Caterers (722320)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Supper Clubs & Dinner-Theater Restaurants (THAFACAL)

akta.pro secondary industries

Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM), Catering Coordination & Bar Service Management (Non-restaurant) (HSACAAAH), Conference & Convention Center Catering (THAHAKAB)

Keywords

• Dinner theatre
• Live musical comedy
• Theatre dining
• Family entertainment venue
• Children's theatre programs

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Ticket Sales with Dinner: Core revenue from ticket sales that include a multi-course dinner and live theatrical performance. Tickets are sold for MainStage shows (3-act musical comedies) and Junior shows (2-act family-friendly productions). Revenue is generated per ticket with varying price tiers based on day, age, and subscription status.
2. Birthday Party Packages: Additional revenue from birthday party add-on packages priced at $15 per child ticket for Junior productions, offering enhanced party experiences.
3. Musical Theatre Camp: Seasonal revenue from week-long performing arts intensive camps for children ages 8-13, priced at $450 per camper including a t-shirt and complimentary MainStage show ticket.
4. VIP Subscriptions: Recurring subscription packages offering multiple show access with perks including express entry, complimentary upgrades, first seating choice, drink vouchers, and dedicated representatives. Available in 3-show and 5-show tiers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Jubilations Dinner Theatre operates two live entertainment venues in Calgary and Edmonton, Alberta, offering interactive three-act musical comedy dinner shows featuring professional performers, character servers, and multi-course meals. The company also runs Jubilations Junior Saturday matinee family shows, VIP subscription packages, children's birthday party add-ons, and a week-long summer Musical Theatre Camp for children ages 8-13.

Product overview

Jubilations Dinner Theatre operates as a single brand with multiple entertainment offerings at two Alberta venues (Calgary and Edmonton). The core offering consists of MainStage musical comedy productions (evening three-act shows featuring live vocals, improvisational comedy, and pop culture parodies with multi-course dinner service) and Jubilations Junior children's programming (Saturday matinee two-act shows for families). These are supported by VIP subscription packages, birthday party add-ons, and a summer Musical Theatre Camp for kids. The company has been a staple of Alberta theatre for over 30 years, producing original comedic parodies of movies, music, and TV with character servers and audience participation.

Differentiator

Problem solved

Functional benefit

Brands

• Jubilations Junior: TYA two-act musicals performed primarily on Saturdays as matinees geared to ages 4-12 and their families
• Jubilations Junior Musical Theatre Camp
• Aussie Rules Piano Bar
• Celebrations Dinner Theatre

Products and services

• MainStage Dinner Theatre Shows

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

One partnership is on record.

• FareHarborcoreTechnology or IntegrationFareHarbor provides the embedded ticket booking and reservation management platform for Jubilations Dinner Theatre. The integration enables online ticket sales, gift card purchases, and event bookings for both Calgary and Edmonton locations. FareHarbor handles the payment processing and booking infrastructure.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Emerging players

• The Second City: Comedy theatre chain presenting live sketch/improv performances with dining and bar service. Comparable as a live comedic theatrical experience with strong subscription and group-event programming, though without full sit-down dinner service.

Regional players

• Theatre Calgary: Calgary-based professional theatre company producing plays and musicals. Comparable as a regional theatrical programming competitor in the same metro, but lacks dining and family-priced interactive programming.
• Citadel Theatre: Edmonton-based live theatre company producing dramatic and musical theatrical productions. Comparable as a regional theatrical presenter in the same market, but without the dinner service component that distinguishes Jubilations.

Direct peers

• Medieval Times: Multi-location themed dinner theatre featuring jousting tournaments and scripted performances with a set menu. Comparable as a high-volume, themed live entertainment venue built around in-character dining and audience participation.
• The Fireside Dinner Theatre: Wisconsin-based dinner theatre presenting Broadway musicals with a full dinner service. Comparable as a multi-decade operator combining professional theatrical productions with sit-down dining and subscription packages.
• Beef & Boards Dinner Theatre: Indianapolis-based dinner theatre presenting Broadway musicals alongside a buffet dinner. Closely comparable model combining live Broadway-style theatrical productions with full dining service for adult and family audiences.
• Pirates Dinner Adventure: Anaheim-based themed dinner theatre presenting scripted pirate-themed performances with multi-course dining. Closely comparable as a ticketed, immersive dinner theatre offering audience-interactive entertainment.
• Celebrations Dinner Theatre: Winnipeg-based dinner theatre owned by the same parent (Act Three Entertainment Inc.), offering the same combination of live musical parody performances and multi-course dining. Most direct comparable given shared ownership, format, and brand lineage.
• Stage West Dinner Theatre: Mississauga-based dinner theatre chain with a Calgary location, presenting Broadway-style musicals with buffet dinner service. Directly comparable as a Canadian dinner theatre operator with multiple venues and ticketed theatrical programming.

Broad incumbents

• Hoop-Dee-Doo Musical Revue: Disney-operated dinner theatre at Walt Disney World offering live musical comedy with all-you-care-to-eat dining. Comparable as a long-running dinner theatre production, though backed by a much larger resort operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/JubilationsYYC
• Instagraminstagram.com/jubilationsyyc
• LinkedInlinkedin.com/company/jubilations

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jubilations