just-medical!

What just-medical! does

just-medical! is a Baar, Switzerland-based digital healthcare media and recruitment services company, founded in 1999 and operating as a brand under W4, Agentur für Marketing und Digitalisierung. The company operates a network of integrated online platforms targeting medical professionals and healthcare employers across Switzerland, Germany, Austria, and France, reaching an aggregated audience of 849,000 healthcare professionals via job boards (med-jobs, Medinside.jobs), a healthcare news portal (Medinside, 250,000 monthly visitors), a medical congress and CME calendar (med-congress, med-cases), a Swiss drug platform (med-drugs), and scientific reports (med-report). The platforms are unified through a shared med-login single sign-on system integrated with Swiss RX Login for accessing protected CME-certified content and Rx-compliant advertising inventory.

The core technology stack is a multi-channel publishing and advertising infrastructure rather than a software product: a self-service e-commerce platform (eshop.just-medical.com) supporting German, French, Italian, and English bookable across online, print, and newsletter inventory; job posting feeds via Multiposter and XML integrations; and SEO-optimized job listings syndicated to LinkedIn, Facebook, XING, Instagram, and TikTok. Print products include med-congress newspaper (10,000 copies, 6x/year) and med-jobs newspaper (3,100 copies, 17x/year), giving the company both digital and physical distribution.

Revenue is generated primarily through job advertising (CHF 390-2,390 per posting tier), annual employer branding packages (CHF 29,000-85,000), multichannel advertising bundles (CHF 5,800-15,500 for 3-12 month terms), banner and display advertising, print ad placements, targeted email campaigns via med-mail, and congress/event listing fees. Customer segments include hospitals, clinics, medical practices (employer side), pharmaceutical and medical device companies (advertiser side), and individual medical professionals (audience side). The company employs 17 people.

Name

just-medical!

Legal name

just-medical!

Website

https://just-medical.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

just-medical! is a Swiss healthcare media and recruitment company operating a network of integrated online platforms — including med-jobs, Medinside, med-congress, and med-drugs — reaching 849,000 healthcare professionals across DACH and France with job advertising, employer branding, and CME-certified medical content services.

Ownership category

akta.pro rank

Product category

Healthcare Digital Media & Recruitment Advertising

NAICS

Advertising, Public Relations, and Related Services (5418), Broadcasting and Content Providers (516)

akta.pro industry

PRIMARYMPAAAAAJ

Healthcare/Pharma Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYEDAGANAJ

Healthcare & Clinical Professional Development (CME/CE)

Education/Educational Publishing & Learning Content/Professional Development & Training Materials

SECONDARYEDAGAGAA

Medical & Clinical Reference (Physicians, Nursing, Allied Health)

Education/Educational Publishing & Learning Content/Professional & Technical Reference Publishing

SECONDARYCRAFABAF

Health, Wellness & Pharmacy Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Vertical/Specialist Marketplaces

Keywords

• Healthcare media platforms
• Medical recruitment advertising
• CME e-learning content
• Medical job board
• Employer branding healthcare

Headquarters

HQ city

Baar

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Job advertising and recruitment services: Online and print job listing services for medical professionals including Basic, Pro, and Pro+NZZ tiers. Revenue generated from per-job postings, featured listings, and employer branding packages. Print newspaper (med-jobs) published 17x annually with 3,100 circulation.
2. Advertising (banner and display): Banner advertising on med-congress platform with options for open and login-protected areas for Rx product compliance. Multi-channel packages combining online, print, and newsletter placements.
3. Congress entry and event services: Congress and event listing services including online entry, print placement in med-congress newspaper (10,000 circulation), and newsletter promotion. Subscription packages for multiple entries available.
4. Employer branding packages: Comprehensive employer branding solutions with tiered packages (Basic CHF 29,000/year, Pro CHF 54,900/year, Kader CHF 85,000/year) including job postings, newsletter placements, social media, and content creation.
5. Print advertising: Print advertising in medical journals including med-congress newspaper (10,000 copies, 6x/year) and med-jobs newspaper (3,100 copies, 17x/year) with various ad sizes and placement options.
6. Email marketing (med-mail): Targeted email campaigns to healthcare professional database with strategy, content creation, design, and distribution services. Access to specialized medical address database for direct outreach.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

just-medical! operates a network of medical online platforms (med-congress, med-inside, med-jobs, med-drugs, med-report, med-cases, medinside Pro) for healthcare professionals across the DACH region, providing CME-certified e-learning, medical news, job postings, and congress calendars. The company monetizes this audience through an e-shop platform selling banner advertising, job postings, employer branding packages, and multi-channel advertising campaigns combining online, print, and newsletter placements.

Product overview

just-medical! is a network of specialized medical online platforms and services for healthcare professionals in Switzerland, Germany, Austria, and France. The portfolio includes med-congress (medical education calendar), med-inside (healthcare news portal), med-jobs (medical job board), med-drugs (Swiss drug platform), med-report (scientific reports), med-cases (CME e-learning), and medinside Pro (peer-to-peer knowledge platform). The just-medical! E-Shop serves as a central platform for booking multichannel campaigns, job postings, and employer branding packages across print, online, and e-newsletter channels, reaching over 265,000 doctors in the DACH region.

Differentiator

Problem solved

Functional benefit

Brands

• med-congress: Calendar for medical continuing education events, conferences, and e-learning platforms offering practical training courses
• med-inside
• med-jobs
• medinside.jobs
• med-drugs
• med-report
• med-cases
• medinside Pro
• med-login
• med-banner
• med-mail

Products and services

• med-congress
• med-inside
• med-jobs
• med-drugs
• med-report
• med-cases
• medinside Pro
• just-medical! E-Shop
• Medinside.jobs
• med-mail
• med-banner
• Employer Branding Packages
• med-congress Journal
• med-jobs Journal
• med-login

Quantifiable outcome

• 265,000+ doctors reached in DACH region
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core, major and minor.

• W4, Agentur für Marketing und DigitalisierungcoreStrategic or Co-development PartnerParent company and service provider for just-medical!. W4 is described as the agency for marketing and digitization, indicating a strategic operational relationship where W4 provides marketing and digital services to support just-medical! platform operations.
• NZZ JobsmajorChannel Partner/ Reseller/ DistributorPremium job distribution partnership with NZZ (Neue Zürcher Zeitung) jobs portal. Combined packages (Pro+NZZ) allow employers to post on both platforms, reaching NZZ's professional audience alongside med-jobs medical focus.
• heimeundspitaeler.chminorChannel Partner/ Reseller/ DistributorPartner website for nursing home and hospital job postings. Integration allows med-jobs listings to appear on heimeundspitaeler.ch, extending reach to care facility job seekers.
• HR Forum HealthCareminorGTM or Marketing PartnerAnnual healthcare HR event partnership. just-medical! serves as co-organizer and promotional partner for HR Forum HealthCare 2025, discussing AI in healthcare, change leadership, and mental health topics. Event held at The Circle, Zurich Airport.
• doc-marketminorGTM or Marketing PartnerNewsletter partner platform included in multi-channel advertising packages. Combined newsletter reach across med-congress, med-jobs, and doc-market provides extended audience reach for advertising clients.
• LinkedInminorGTM or Marketing PartnerSocial media platform for employer branding content distribution and LinkedIn boosting services. Used to amplify job postings and employer branding content to professional healthcare audience (22,140+ followers).

Scale indicators12 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• DocCheck: Leading German healthcare professional login portal with job board, news, and CME offerings - directly comparable model of providing login-protected content, news, and recruitment advertising to DACH medical professionals.
• medizinische-karriere.de (medizinisches-jobs portal): DACH-focused healthcare job board specializing in physician and nursing recruitment. Direct competitor to med-jobs.com for online and print job advertising in the German-speaking healthcare market.
• DocCheck Jobwire: Healthcare-focused job board operating within the DocCheck ecosystem, addressing physician, nursing, and pharmacy recruitment in DACH. Direct head-to-head competition for healthcare employer recruitment budgets.

Broad incumbents

• Medscape: Global healthcare professional platform offering medical news, CME-certified education, and reference content. Comparable content + education model to med-inside, med-cases, and med-drugs, but at significantly larger international scale.
• Springer Medizin / Springer Healthcare: Established German medical publisher providing news, CME, and job market solutions to physicians. Larger incumbent that overlaps with just-medical!'s med-inside, med-cases, and med-jobs offerings across the DACH region.
• Aerzteblatt (Deutscher Ärzte-Verlag): German medical journal and professional information provider reaching physicians across DACH. Overlaps with just-medical!'s med-inside and med-jobs print and online news/advertising offerings through established medical publishing channels.

Regional players

• FMH (Foederatio Medicorum Helveticorum) Jobs: Swiss Medical Association's official platform serving physician job seekers and recruiters in Switzerland. Comparable recruitment advertising offering with strong brand authority in the Swiss physician market.

Emerging players

• Jobcluster (jobcluster.net): DACH healthcare-specialist job board network covering physician, nursing, and pharmacy roles. Comparable niche healthcare recruitment focus and multi-region coverage overlapping with just-medical!'s med-jobs offering.
• Personalwerk Healthcare: German recruitment marketing agency specialized in healthcare talent acquisition, offering employer branding and digital recruitment campaigns. Comparable services to just-medical!'s Employer Branding packages and med-mail campaigns in the DACH healthcare labor market.

Others

• NZZ Jobs (Neue Zürcher Zeitung): Swiss premium job platform that is both a current distribution partner (Pro+NZZ bundle) and adjacent competitor offering high-quality professional job advertising reaching employers in Switzerland.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dr-ouwerkerk-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about just-medical!