Kaapzicht Wine Estate
Kaapzicht Wine Estate is a fourth-generation family wine farm in Bottelary, Stellenbosch, producing tiered South African wines (Family, Terroir, Steytler, Specialty ranges), a biannual wine club, and an ultra-premium heritage 1947 Chenin Blanc for South African consumers and international fine-wine trade via distributors in 26+ countries.
- Company typePrivate
- Founded1946
- HeadquartersBottelary, Stellenbosch, South Africa
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Kaapzicht Wine Estate does
Kaapzicht Wine Estate is a fourth-generation family wine farm in Bottelary, Stellenbosch, South Africa, operating since 1946 and legally registered as Kaapzicht Landgoed (Pty) Ltd. The estate is the custodian of South Africa's second oldest registered Chenin Blanc vineyard, planted in 1947, and comprises multiple vineyard blocks of Chenin Blanc, Pinotage, Cabernet Sauvignon, Shiraz, Cinsaut, and Sauvignon Blanc on weathered granite and Clovelly soils across an estate that also reaches elevations of 320m above sea level. Production is led by winemaker Danie Steytler (40+ years of experience) with his son Danie Steytler Jnr and winemaker Kayleigh Hattingh; viticulture is managed by Callie Hefer. In the 2024 harvest, the estate processed 1,449.8 tons of grapes and produced 993,596 liters of wine, with 601 tons from the estate itself and the balance processed on contract for other producers.
The company produces a tiered wine portfolio organized into four ranges: Family Range (entry-level, R780/6-bottle case — Pinotage Rosé, Sauvignon Blanc, Chenin Blanc, Kaleidoscope Red), Terroir Range (single-vineyard site expressions, R1,110–R2,490/case), Steytler Range (ultra-premium flagship wines including The 1947, Steytler Pinotage, Pentagon, and Vision at R4,800/case), and a Specialty Range (Cape Brandy 20 Year Old and Grappa). Winemaking emphasizes minimal intervention — biodynamic yeast cultures, whole-bunch fermentation, ageing in 225L–500L French oak barrels and 600L ceramic amphorae, unfined and unfiltered bottling.
Revenue is generated through five streams: direct-to-consumer e-commerce on kaapzicht.co.za, the recurring Kaapzicht Klub wine subscription (R1,800 biannually), on-site tasting room and cellar-door sales at the Bottelary estate, ad hoc estate events (including the Noble Vice Farm Feast), and wholesale to a network of 8 regional South African distributors plus dedicated importers across 26+ international markets covering Europe (14 countries), Africa, Asia, Oceania, and North America. Notable trade accounts include Woolworths South Africa, FELLS and Naked Wines in the UK, Red Wolf Imports and Z Wines in the USA, and That's Life Gourmet in Canada. The estate markets through its own website, Facebook and Instagram, an email newsletter, dedicated trade resources, and earned coverage in JancisRobinson.com, Tim Atkin, Platter's, Winemag, Forbes, and Robb Report.
Kaapzicht Wine Estate firmographics
Firmographics- Name
- Kaapzicht Wine Estate
- Legal name
- Kaapzicht Landgoed (Pty) Ltd
- Website
- https://kaapzicht.co.za
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kaapzicht Wine Estate is a fourth-generation family wine farm in Bottelary, Stellenbosch, producing tiered South African wines (Family, Terroir, Steytler, Specialty ranges), a biannual wine club, and an ultra-premium heritage 1947 Chenin Blanc for South African consumers and international fine-wine trade via distributors in 26+ countries.
- Ownership category
- akta.pro rank
Kaapzicht Wine Estate industry classification
Industry- Product category
- Premium Estate Wine Production
- NAICS
- Wineries (312130), Wineries (31213), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wine Production & Winemaking (AFAFAAAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where Kaapzicht Wine Estate is headquartered
LocationHeadquarters
- HQ city
- Bottelary, Stellenbosch
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
Kaapzicht Wine Estate business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales (E-commerce): Online shop selling all wine ranges (Family Range, Terroir Range, Steytler Range, Specialty Range) directly to consumers in 6-bottle cases. Prices range from R780/case (Family Range) to R4800/case (Steytler Range). Shipping within South Africa included for Wine Club members. Revenue is generated through one-time transaction purchases and recurring Wine Club membership subscriptions.
- Wine Club Subscription (Kaapzicht Klub): Biannual curated case of 6 wines shipped directly to members in March and November. Membership priced at R1800 every 6 months. Each case is hand-selected by Danie Jnr and includes brand new vintages, limited releases, cellar experiments, and once-off creations. Shipping within South Africa is included. Membership auto-renews bi-annually.
- Tasting Room / Cellar Door Sales: On-site tasting room at the Bottelary estate offering wine tastings and cellar door sales. Physical retail experience for visitors, tourists, and local wine enthusiasts.
- Wholesale to Importers and Distributors: Wholesale wine sales to a network of importers and distributors serving domestic South African market and international export markets across Africa, Europe, Asia, Oceania, and North America. Volume-based wholesale transactions to trade partners.
- Estate Events and Experiences: Revenue from estate events such as the Noble Vice Farm Feast (two-day food and wine experience), and other ad hoc experiences hosted at the winery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Family Range — entry-level wines (Pinotage Rosé, Sauvignon Blanc, Chenin Blanc, Kaleidoscope Red) |
| Unit Pricing | Pay-as-you-go | Terroir Range — single-vineyard and site-specific wines |
| Unit Pricing | Pay-as-you-go | Steytler Range — premium flagship wines (The 1947, Pinotage, Pentagon, Vision) |
| Unit Pricing | Pay-as-you-go | Specialty Range — Cape Brandy and Grappa spirits |
| Subscription | Multi-year contract | Kaapzicht Klub — biannual wine subscription membership |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
Kaapzicht Wine Estate product offering
Product offeringCore offering
Kaapzicht Wine Estate is a fourth-generation family wine farm in Bottelary, Stellenbosch that produces, ages, bottles, and sells its own portfolio of premium South African wines (Family, Terroir, and Steytler ranges), specialty spirits (Cape Brandy, Grappa), and operates a tasting room and biannual wine club. The estate farms old bush vines including South Africa's second oldest registered Chenin Blanc block (1947) and sells through its own e-commerce shop, cellar door, distributors in South Africa, and importers in over 25 international markets.
Product overview
Kaapzicht Wine Estate is a fourth-generation family wine farm in Bottelary, Stellenbosch, South Africa, producing a portfolio of wines organized into four distinct ranges. The Family Range offers entry-level wines for everyday enjoyment (Pinotage Rose, Sauvignon Blanc, Chenin Blanc, Kaleidoscope Red). The Terroir Range features single-vineyard wines expressing specific site characteristics (Sonsteen Chenin Blanc, Kliprug Chenin Blanc, Skuinsberg Cinsaut, Skraalhans Pinotage, Suidooster Shiraz, Bottelary Hills Estate Blend, Rooiland Pinotage, Skemerlig Cabernet Sauvignon). The Steytler Range represents the pinnacle of the estate's winemaking with ultra-premium wines (The 1947 Chenin Blanc, Steytler Pinotage, Pentagon, Vision). The Wine Club offers exclusive wines (Cabernet Franc, Cape Brandy 20 Year Old) plus a subscription service delivering curated cases twice yearly. The estate also produces spirits including Cape Brandy and Grappa.
Differentiator
Problem solved
Functional benefit
Brands
- Steytler Range: The pinnacle of their legacy, these premium wines create a lasting impression of something truly extraordinary.
- Terroir Range
- Family Range
- Kaapzicht Klub
- Speciality Range
Products and services
- Family Range Wines Entry-level wines for everyday consumption, including Pinotage Rosé, Sauvignon Blanc, Chenin Blanc, and Kaleidoscope Red, sold at R780 per 6-bottle case via the website, tasting room, and distributors.
- Terroir Range Wines Single-vineyard wines expressing specific terroir characteristics from distinctive blocks across the estate, including Sonsteen Chenin Blanc, Kliprug Chenin Blanc, Skuinsberg Cinsaut, Skraalhans Pinotage, Suidooster Shiraz, Bottelary Hills Estate Blend, Roiland Pinotage, and Skemerlig Cabernet Sauvignon, priced from R1110 to R2490 per 6-bottle case.
- Steytler Range Wines Ultra-premium flagship wines representing the pinnacle of the Kaapzicht legacy, including The 1947 Chenin Blanc, Steytler Pinotage, Steytler Pentagon (Bordeaux-style blend), and Steytler Vision Cape Blend, priced at R4800 per 6-bottle case and only released in superior vintages.
- 20 Year Old Cape Brandy Double-distilled Colombard grape brandy matured in a diverse selection of old oak casks for twenty years, presented as a Cognac-style spirit at R2200 per 750ml bottle.
- Grape Husk Brandy (Grappa) 375ml Grappa-style spirit made from grape skins and pips, giving a nutty character with fruitiness from the skins, presented in 375ml bottles at R1080 per bottle.
- Kaapzicht Klub Wine Subscription Biannual wine club subscription membership delivering 6-bottle curated cases to members in March and November, with auto-renewal, free South African shipping, and exclusive access to limited releases and cellar experiments.
- Estate Tasting Room / Cellar Door Sales On-site tasting room at the Bottelary Road estate in Koelenhof, Stellenbosch, offering wine tastings and direct cellar door sales of the Family, Terroir, Steytler, and Specialty ranges to visiting consumers and tourists.
- Kaapzicht Klub Cabernet Franc (Wine Club Exclusive) Single varietal Cabernet Franc offered as an exclusive release through the Kaapzicht Klub wine subscription from estate-grown fruit.
Quantifiable outcome
- Kliprug Chenin Blanc 2023 scored 96 points in Platter's 2025 Guide — highest-scoring Kaapzicht wine to date
- +4 more outcomes
Companies that use Kaapzicht Wine Estate
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Kaapzicht Wine Estate technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Kaapzicht Wine Estate partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Bottelary Hills ConservancycoreKaapzicht is a member of the Bottelary Hills Conservancy, a conservation initiative focused on preserving the natural environment and biodiversity of the Bottelary Hills area. This partnership reflects Kaapzicht's commitment to environmental stewardship and sustainable farming practices in their region.
- Old Vine ProjectcoreKaapzicht is a member of the Old Vine Project, an initiative that registers and promotes old vine vineyards in South Africa. The estate's 1947 Chenin Blanc vineyard is registered as a single vineyard through this programme, and the 1947 carries the Old Vine Project seal. This partnership validates Kaapzicht's heritage viticulture credentials.
- Chenin Blanc AssociationcoreKaapzicht is a member of the Chenin Blanc Association, South Africa's dedicated body for promoting the Chenin Blanc grape variety. Given Kaapzicht's production of multiple Chenin Blanc expressions including The 1947 (second oldest vineyard in SA) and Kliprug Chenin Blanc, this membership supports quality promotion and Chenin Blanc advocacy.
- Pinotage AssociationcoreKaapzicht is a member of the Pinotage Association, which promotes South Africa's signature grape variety. With Steytler Pinotage and multiple Pinotage expressions (Rooiland, Skraalhans), Kaapzicht is a significant contributor to the Pinotage category and advocates for the variety's quality potential.
- Grand PinotageminorKaapzicht partners with Grand Pinotage, an initiative supporting and promoting Pinotage winemaking in South Africa.
- Stellenbosch Wine RoutescoreKaapzicht is listed with Stellenbosch Wine Routes, the official wine tourism and marketing body for Stellenbosch wine producers. This partnership provides access to wine tourism channels, regional marketing, and the Stellenbosch Wine Routes distribution and promotion network.
- Stellenbosch CabernetminorKaapzicht partners with Stellenbosch Cabernet, a body dedicated to promoting Stellenbosch Cabernet Sauvignon. The estate produces Skemerlig Cabernet Sauvignon from a unique north-west facing slope.
- Cape Site Specific WinesminorKaapzicht is listed with Cape Site Specific Wines, an organisation promoting terroir-driven South African wines that reflect their specific site of origin.
- Pebbles ProjectminorKaapzicht supports the Pebbles Project, a South African non-profit that supports children from disadvantaged backgrounds through wine industry-related education and development programmes.
- WOSA (Wines of South Africa)coreKaapzicht partners with Wines of South Africa (WOSA), the official export trade and marketing body for South African wine. WOSA promotes South African wines internationally and Kaapzicht benefits from global trade marketing, international events, and export promotion support.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Kaapzicht Wine Estate competitors and assessment
Company assessmentDirect peers
- Meerlust Rubicon: Stellenbosch family estate (Myburgh family, 8th generation) producing flagship Rubicon Bordeaux blend. Direct comparable on family heritage, Stellenbosch origin, premium Bordeaux-style flagship wine, and international distribution through specialist importers.
- Mullineux Family Wines: Swartland-based family winery acclaimed for terroir-focused Chenin Blanc, Syrah, and old-vine bottlings (Schist Syrah, Iron Chenin). Highly comparable to Kaapzicht in its single-vineyard terroir philosophy, Platter's/Platter's 5-star credentials, and international fine-wine positioning.
- Klein Constantia: Historic Constantia estate recognized internationally for Vin de Constance and premium wines. Comparable as a heritage-driven, multi-generational South African estate with strong Platter's credentials, ultra-premium flagship bottlings, and global fine-wine distribution.
- Ernie Els Wines: Stellenbosch producer best known for flagship Ernie Els Signature Bordeaux blend. Comparable as a South African premium producer with a celebrity/brand-driven flagship wine, Platter's recognition, and strong international on-premise and distribution presence.
- Boekenhoutskloof: Premium Franschhoek/Swartland producer known for the iconic Chocolate Block and Syrah. Comparable to Kaapzicht in its focus on terroir-driven, single-vineyard and site-specific bottlings, Platter's recognition, and export-led growth in the UK, EU, and US.
- Reyneke Wines: Stellenbosch biodynamic producer with a strong old-vine and regenerative-farming story. Comparable to Kaapzicht in its biodynamic/old-vine positioning, Chenin Blanc focus, and premium export distribution in Europe and the UK.
- Waterford Estate: Stellenbosch estate producing single-vineyard Cabernet Sauvignon and Bordeaux blends from high-altitude vineyards. Comparable to Kaapzicht in its premium, single-vineyard terroir philosophy, flagship red bottling, and Platter's recognition in the South African fine-wine category.
- Kanonkop Wine Estate: Iconic Stellenbosch estate renowned for premium Pinotage and Bordeaux blends. Highly comparable to Kaapzicht as a South African family-owned, multi-generational producer with a strong Pinotage focus, Platter's recognition, and export presence. Both compete head-to-head in the premium Pinotage and ultra-premium tier.
- Paul Clüver Family Wines: Elgin-based family estate with one of South Africa's oldest Chenin Blanc vineyards. Highly comparable to Kaapzicht in its old-vine Chenin Blanc focus, family heritage, premium single-vineyard bottlings, and export-led growth across Europe and Asia.
- Vilafonté: Paarl/Simonsberg-Stellenbosch joint venture producing ultra-premium Bordeaux-style blends (Series M, C). Comparable to Kaapzicht at the very top of the South African ultra-premium tier, with similarly limited-production, single-estate bottlings and international fine-wine distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Kaapzicht Wine Estate social profiles
Digital presenceKaapzicht Wine Estate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kaapzicht Wine Estate leadership team
Management profileNumber of profiles
Profiles4 records
Kaapzicht Wine Estate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kaapzicht Wine Estate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kaapzicht Wine Estate
What does Kaapzicht Wine Estate do?
Kaapzicht Wine Estate is a fourth-generation family wine farm in Bottelary, Stellenbosch that produces, ages, bottles, and sells its own portfolio of premium South African wines (Family, Terroir, and Steytler ranges), specialty spirits (Cape Brandy, Grappa), and operates a tasting room and biannual wine club. The estate farms old bush vines including South Africa's second oldest registered Chenin Blanc block (1947) and sells through its own e-commerce shop, cellar door, distributors in South Africa, and importers in over 25 international markets.
Is Kaapzicht Wine Estate a public or private company?
Kaapzicht Wine Estate is a private company. It is classified as family owned and is currently operating.
When was Kaapzicht Wine Estate founded?
Kaapzicht Wine Estate was founded in 1946. It employs 1 to 10 people.
Where is Kaapzicht Wine Estate based?
Kaapzicht Wine Estate is headquartered in Bottelary, Stellenbosch, South Africa, in the Africa region.
How does Kaapzicht Wine Estate make money?
Five revenue lines are on record. Direct Wine Sales (E-commerce) is the primary driver. The others are wine Club Subscription (Kaapzicht Klub), tasting Room / Cellar Door Sales, wholesale to Importers and Distributors and estate Events and Experiences.
Who are Kaapzicht Wine Estate's main competitors?
Direct peers on record are Meerlust Rubicon, Mullineux Family Wines, Klein Constantia, Ernie Els Wines, Boekenhoutskloof, Reyneke Wines, Waterford Estate, Kanonkop Wine Estate, Paul Clüver Family Wines and Vilafonté.
Does Kaapzicht Wine Estate have an API?
No public API is recorded for Kaapzicht Wine Estate.
What industry is Kaapzicht Wine Estate in?
Kaapzicht Wine Estate's product category is Premium Estate Wine Production. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of AFAFAAAB, Wine Production & Winemaking. Its NAICS code is 312130 and its SIC code is 5180.