Kaina

What Kaina does

Association Kaina is a French non-profit organization (loi 1901) founded in 2000 by Akli Alliouat and headquartered in the Mosson neighborhood of Montpellier, France. The association operates as a digital inclusion and audiovisual education laboratory, structured around five action poles: Pôle média (citizen expression and Kaina.tv web TV production), Pôle insertion (social and employment integration), Pôle éducation (pedagogy and training), Pôle évènement (culture and diffusion), and Pôle coopération (network and territorial partnerships). Its core technology is Kaina.tv, a web TV platform that enables citizens to produce and broadcast their own audiovisual content, positioning the association's mission as transforming "screen consumers" into "content creators."

The organization's beneficiary population consists primarily of residents of Montpellier's priority urban neighborhoods (QPV), particularly the Mosson area, along with job seekers and individuals facing social exclusion who need digital literacy and professional integration support. Programs combine digital skills training, media literacy, and content production workshops to address digital exclusion and information illiteracy.

Kaina's revenue model is non-commercial and rests on two streams: tax-deductible individual donations (66% deductible under French law) and institutional funding from public partners including the Ministry of Culture, Occitanie Region, Montpellier Méditerranée Métropole, and Ville de Montpellier, supplemented by support from the Blanc Foundation. An additional revenue stream, Kaina Pro, offers professional media services, though pricing and customer details are undisclosed. The association employs 16 people and distributes services exclusively through direct community programs within a single French geography.

Name

Kaina

Legal name

Association Kaina

Website

https://kaina.tv

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Kaina is a Montpellier-based non-profit association that provides digital inclusion and audiovisual training to residents of the Mosson priority urban neighborhood through its Kaina.tv web TV platform and five operational poles, funded by donations and government institutional partners.

Ownership category

akta.pro rank

Product category

Community Digital Inclusion Services

NAICS

Broadcasting and Content Providers (516), Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Digital Inclusion & Civic Tech (Connectivity, GovTech for Social Good) (BPAGALAK)

Keywords

• Digital inclusion programs
• Media literacy training
• Citizen journalism platforms
• Audiovisual education services
• Community media associations

Headquarters

HQ city

Montpellier

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Donations and charitable contributions: Association receives donations from supporters which are tax-deductible at 66% in France. Individual donors can support the organization's mission of digital inclusion.
2. Institutional funding and partnerships: Funding from institutional partners including Ministry of Culture, Occitanie region, Montpellier Méditerranée Métropole, and Ville de Montpellier to support digital inclusion and audiovisual programs.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Association Kaina runs the Kaina.tv Web TV platform and five action poles (media, insertion, education, events, cooperation) that deliver digital inclusion, media literacy, audiovisual production training, social and employment insertion support, and community cultural events to residents of Montpellier's Mosson neighborhood. It also offers Kaina Pro professional media services.

Product overview

Association Kaina operates as a multi-pillar digital inclusion and audiovisual organization based in Montpellier, France. The core offering centers on Kaina.tv, a web TV platform that forms the foundation of their citizen media mission. This platform is supported by five operational divisions: Pôle média for citizen expression and media production, Pôle insertion for social and employment integration, Pôle éducation for pedagogy and training, Pôle événement for culture and events, and Pôle coopération for network building. Additionally, Kaina Pro offers professional media services. Together, these programs transform screen consumers into content creators through camera and keyboard skills, targeting residents of Montpellier's underserved neighborhoods.

Differentiator

Problem solved

Functional benefit

Brands

• Kaina.tv: Web TV operated by the association for citizen expression and media production.

Products and services

• Kaina.tv Web TV Platform An online television platform operated by Association Kaina that enables citizens to produce and broadcast their own media content, turning screen consumers into content creators.
• Pôle insertion (Social & Employment Insertion Program)
• Pôle éducation (Pedagogy & Training Program)
• Pôle évènement (Culture & Diffusion Events)
• Pôle coopération (Network & Territory Program)
• Kaina Pro (Professional Media Services)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and supporting.

• Ministry of Culture (Ministère de la Culture)coreOthersNational government ministry providing institutional support for cultural and audiovisual initiatives. Partnership logo displayed on the association's website indicating ongoing institutional relationship.
• Occitanie RegioncoreOthersRegional government authority providing institutional funding for regional development and cultural programs. Partnership logo displayed on the association's website.
• Montpellier Méditerranée MétropolecoreOthersMetropolitan authority for Montpellier and surrounding municipalities providing local institutional support. Partnership logo displayed on the association's website.
• Ville de MontpelliercoreOthersCity of Montpellier providing municipal institutional support for digital inclusion and audiovisual initiatives. Partnership logo displayed on the association's website.
• Blanc Foundation (Fonds de Dotation Blanc)supportingOthersPrivate foundation providing additional institutional support for the association's mission. Partnership logo displayed on the association's website.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Emmaüs Connect: French non-profit focused on digital inclusion for people in precarious situations, offering digital literacy training, equipment access, and connection programs—directly comparable mission and beneficiary profile to Kaina.
• Bibliothèques Sans Frontières (Libraries Without Borders): French-headquartered NGO deploying digital and media tools for education and inclusion in underserved communities, sharing the mission profile of combining media literacy with social inclusion in France and internationally.
• La Mednum (Fédération des Médias Numériques): French federation supporting digital mediation organizations (Médiateurs Numériques) that provide digital literacy and inclusion services across France, comparable to Kaina's community-based digital inclusion work and the ecosystem it operates within.

Emerging players

• Simplon.co: French social enterprise delivering free digital skills training to under-represented populations across multiple regions, partially overlapping with Kaina's Pôle éducation and Pôle insertion but with broader geographic reach and a more commercial training model.

Regional players

• Les Assembleurs: Regional digital inclusion association in the Hauts-de-France region running media and digital training programs for residents of underserved neighborhoods, comparable mission with a different geographic footprint.

Others

• La Tribu (Réseau des Acteurs du Numérique): French non-profit organizing digital inclusion and community media events (including Fête de la Transfo), adjacent to Kaina's Pôle coopération and Pôle évènement activities.

Peers

• France Télévisions (Service Public Audiovisuel):

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCVaf4lWHLTn1na11DdhcUuQ
• Instagraminstagram.com/kaina.medias
• LinkedInlinkedin.com/company/assokaina

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kaina