What Media Expert - Terg does

TERG S.A. is a Polish joint-stock company headquartered in Złotów that operates Media Expert, Poland's largest consumer electronics and home appliances (RTV/AGD) retail chain. The company runs 600+ physical stores across Poland alongside three e-commerce platforms and employs more than 13,000 people, processing over 20 million customer transactions annually. Beyond RTV/AGD, the assortment extends to sporting equipment, power tools, and garden equipment, addressing broad household and DIY demand in the Polish market.

The business model combines high-street retail with an integrated logistics estate: six automated distribution centers in Łódź plus roughly 30 transshipment hubs supply stores and direct-to-customer fulfillment. Revenue is generated through product resale, with monetized adjacencies in delivery and installation, mobile door-to-door and stationary appliance repair services in Łódź, and point-of-sale financial partnerships covering consumer financing and insurance. The corporate structure comprises 12 wholly-owned subsidiaries (ME M01 through ME M12) plus the affiliated E NET PRODUCTION sp. z o.o., segregating real estate and operating entities.

TERG has been recognized as a market leader through awards including Lider Rynku RTV/AGD and Jakość Obsługi 2024, and as an employer through Solidny Pracodawca 2022/2024 and Dobry Pracodawca 2023. The Employee Foundation "Włącz się" supports community engagement. As a non-listed joint-stock company, TERG does not publicly disclose revenue; share capital stands at PLN 40,943,750 with KRS 0000427063.

Name

Media Expert - Terg

Legal name

TERG S.A.

Website

https://kariera.mediaexpert.pl

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

TERG S.A. operates Media Expert, Poland's largest consumer electronics and home appliances retail chain, with 600+ stores, three e-commerce platforms, six automated distribution centers, and 13,000+ employees serving 20M+ customers annually.

Ownership category

akta.pro rank

Product category

Consumer Electronics Retail

NAICS

Electronics and Appliance Retailers (44921), Electronics and Appliance Retailers (4492), Electronics and Appliance Retailers (449210)

SIC

Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

Consumer Electronics & Appliances Omnichannel (CRAFAEAC)

akta.pro secondary industry

Consumer Electronics & Appliances Online Retailers (CRAFADAD)

Keywords

• Consumer electronics retail
• Home appliances retail
• Electronics e-commerce
• Retail store chain
• Appliance delivery service

Headquarters

HQ city

Złotów

HQ country

Poland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Electronics Retail Sales: Sale of consumer electronics including TVs, laptops, tablets, smartphones, home appliances (AGD), sporting equipment (bicycles, scooters, quads), power tools, garden equipment, and relaxation gear. Products are sold through physical retail stores, e-commerce platforms, with delivery and installation services.
2. Financial Services Partnerships: Collaboration with leading financial institutions to provide financing and insurance services to customers purchasing electronics and appliances.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Media Expert operates a national chain of more than 600 physical electronics retail stores (elektromarkety) across Poland and runs three online stores selling consumer electronics, home appliances, and related products to individual consumers and small businesses. The company complements its retail operations with value-added services including mobile appliance repair, in-store service centers, and delivery and installation services, supported by 6 distribution centers in Łódź and approximately 30 regional hubs.

Product overview

Media Expert is Poland's leading electronics and home appliances retailer operating under parent company TERG S.A. The company operates a unified platform combining over 600 physical retail stores (Elektromarkety) with 3 e-commerce stores serving over 20 million customers annually. The logistics infrastructure includes 6 automated Distribution Centers in Łódź and approximately 30 transshipment hubs (HUBs) supporting heavy and bulky product delivery nationwide. Service offerings include mobile appliance repair teams performing on-site diagnostics and repairs, stationary service centers in Łódź handling electronics and small appliances, and delivery/installation services with B2B carrier partnerships. Supporting infrastructure includes an employee referral program and the Mediaexpert "Włącz się" Foundation for employee welfare.

Differentiator

Problem solved

Functional benefit

Products and services

• Media Expert Elektromarkety (Retail Stores) Network of more than 600 company-owned physical retail stores (elektromarkety) across Poland where consumers can browse and purchase consumer electronics and home appliances in person.
• Media Expert E-commerce Platforms Three proprietary online stores enabling consumers to purchase consumer electronics and home appliances via e-commerce, complementing the physical retail footprint.
• Mobile Appliance Repair Service Service dispatching technicians to customer homes to repair purchased appliances, providing warranty and post-purchase support for consumer electronics and home appliances.
• Stationary Service Centers In-store service centers providing repair, warranty handling, and customer support for electronics and appliances purchased from Media Expert.
• Delivery and Installation Services Delivery and on-site installation services for large home appliances purchased by consumers, supported by the company's 6 distribution centers in Łódź and approximately 30 regional hubs nationwide.

Quantifiable outcome

• Over 600 retail locations nationwide
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Global ManufacturerscoreOthersPartnerships with global electronics and appliance manufacturers for product supply, competitive pricing, and exclusive product offerings. Collaborates with worldwide producers of TVs, laptops, smartphones, home appliances, and other electronics.
• Leading Financial InstitutionscoreOthersCollaboration with leading financial institutions to provide customers with financing options, installment plans, and insurance products for electronics and appliance purchases, enabling accessibility for a broader customer base.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Currys: UK-based consumer electronics retailer with omnichannel stores and online; comparable business model and category mix to Media Expert, but operates in a different geography.
• Fnac Darty: France-headquartered omnichannel consumer electronics and home appliance retailer with a similar physical-store-plus-e-commerce model to Media Expert, serving a different national market.

Direct peers

• x-kom: Major Polish electronics and computer retailer with both online and offline presence, directly competing with Media Expert in laptops, smartphones, and consumer electronics categories.
• Euro.com.pl (Euro-net): Polish online-led electronics and home appliance retailer competing on price and assortment breadth with Media Expert's e-commerce platforms.
• RTV Euro AGD: One of the largest direct competitors of Media Expert in Polish RTV/AGD retail, operating a comparable mix of physical stores and e-commerce with similar product categories and target customers.
• Komputronik: Polish computer and consumer electronics retailer with a strong online presence and physical stores, competing for the same B2C and B2B customers as Media Expert.
• Neonet: Polish consumer electronics and small appliances retailer with a national store network and online channel, competing in the same RTV/AGD categories as Media Expert.

Broad incumbents

• MediaMarkt: European big-box consumer electronics retailer (part of Ceconomy/MediaMarktSaturn group) that previously operated a large store network in Poland; competes in the same RTV/AGD category with a broader international footprint.
• Allegro: Dominant Polish e-commerce marketplace carrying electronics and appliances; not a direct store peer but a major competitive channel that captures share of Polish electronics demand.

Emerging players

• OleOle (Orange Polska): Polish online electronics and appliance retailer (part of Orange Polska ecosystem) competing with Media Expert's online stores in selected categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kariera-media-expert

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Media Expert - Terg