Friends of the Katy Trail
Friends of the Katy Trail is a 501(c)(3) nonprofit that operates and maintains the 3.5-mile Katy Trail urban greenbelt in Dallas, Texas, funding a $1.5M+ annual operating budget through memberships, sponsorships, donations, event hosting, and capital campaigns for residents, visitors, and corporate partners.
- Company typePrivate
- Founded1999
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Friends of the Katy Trail does
Friends of the Katy Trail is a 501(c)(3) nonprofit organization founded in 1997 that operates and maintains the 3.5-mile Katy Trail, an urban greenbelt park in Dallas, Texas built on an abandoned Union Pacific railroad line. The Trail serves Dallas residents, commuters, and visitors with paths for walking, running, cycling, and recreation, alongside supporting amenities including security patrols, lighting, water stations, organic landscaping, and safety signage funded by the organization on public land owned by the City of Dallas.
The organization runs a diversified fundraising and event operation. Annual membership donations start at $75 and support day-to-day operations; the 28th Annual Katy 5K presented by Michelob ULTRA is the flagship fundraiser, with tiered individual registration ($35 youth; $60-$80 standard; $155-$180 VIP). Supplemental revenue comes from event hosting fees ($1,000+ for two-hour table activations; $1,500+ minimum for run/walk activations), individual and corporate donations, named-feature gifts via the Greenscape Fund, and major capital campaigns. The 2018-2020 Complete the Trail Campaign raised $8.5M from more than 180 donors, and the 2024 Bond Projects Campaign closed at $3.53M including a $1M Addy Foundation gift and a $1M City of Dallas matching pledge.
FKT functions as the official managing partner of the Trail in partnership with the City of Dallas, holding exclusive responsibility for approving events and activations on the corridor. Operations are delivered by a 11-person team with major-gift leadership (e.g., Executive Director Amy Bean, Major Gifts Director Ann Whitley Wood) and an active Board, supported by flagship corporate partners including Michelob ULTRA and Katy Trail Ice House (over $700K lifetime contributions). The technology footprint is intentionally light: Blackbaud for payment processing, a direct website (katytraildallas.org), email newsletter, and social channels (Facebook, Strava, Spotify).
Friends of the Katy Trail firmographics
Firmographics- Name
- Friends of the Katy Trail
- Legal name
- Friends of the Katy Trail
- Website
- https://katytraildallas.org
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Friends of the Katy Trail is a 501(c)(3) nonprofit that operates and maintains the 3.5-mile Katy Trail urban greenbelt in Dallas, Texas, funding a $1.5M+ annual operating budget through memberships, sponsorships, donations, event hosting, and capital campaigns for residents, visitors, and corporate partners.
- Ownership category
- akta.pro rank
Where Friends of the Katy Trail is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Friends of the Katy Trail business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Membership Donations: Annual membership donations that provide members access to events and discounts. Memberships fund security patrols, lights, water, organic landscaping, safety signage, and day-to-day operations.
- Event Sponsorships: The Katy 5K presented by Michelob ULTRA is the largest event fundraiser. Sponsorships include race presenting sponsorship and various picnic partner and vendor opportunities.
- Individual and Corporate Support: Corporate partnerships, individual donations, and capital campaign contributions. Major gifts include Addy Foundation $1M, Snyder Foundation $1M, Perot Family, Lyda Hill Philanthropies.
- Event Hosting Fees: Table activations start at $1,000 for two hours. Run/Walk activations are priced per participant or minimum $1,500. Fees help sustain the beauty, safety, and accessibility of the urban greenspace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Supporting Membership |
| One time/ perpetual license | Pay-as-you-go | Snowflake Personalized Trail Cling |
| Subscription | Pay-as-you-go | 5K Registration |
| Subscription | Pay-as-you-go | VIP 5K Registration |
| Subscription | Pay-as-you-go | Youth Registration (11 and under) |
| Unit Pricing | Pay-as-you-go | Table Activation Fee |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Friends of the Katy Trail product offering
Product offeringCore offering
Friends of the Katy Trail operates, maintains, and enhances the 3.5-mile Katy Trail urban greenbelt park in Dallas as a public space for recreation, wellness, and alternative transportation. It funds operations through annual memberships starting at $75, individual and corporate donations, the annual Katy 5K flagship event, and capital campaigns for trail improvements. The organization also manages and approves third-party events and activations held on the trail.
Product overview
Friends of the Katy Trail is a 501(c)(3) nonprofit organization that operates and maintains the 3.5-mile Katy Trail urban greenbelt park in Dallas. The organization offers a suite of programs and services centered on trail stewardship, community engagement, and fundraising. Core offerings include trail operations and maintenance (funded by annual donations exceeding $1.5M), the annual Katy 5K flagship fundraising event, membership programs providing member benefits and event access, event/activation hosting on the trail, and capital campaigns for major improvements. Additional programs include the Katy Trail Art Program (including the upcoming KTX Art Biennial), the Greenscape Fund for naming trail features, an email newsletter, and volunteer opportunities. The portfolio works together to sustain and enhance the trail through diversified revenue streams and community participation.
Differentiator
Problem solved
Functional benefit
Brands
- Katy 5K: Annual 5K race event presented by Michelob ULTRA, one of Dallas's most iconic running events with the Katy Picnic Party finish line celebration.
- Katy Trail Ice House
- Snyder's Union
- Delagi Family Plaza
Products and services
- Katy Trail Operations & Maintenance Core service maintaining, enhancing, and advocating for the 3.5-mile Katy Trail urban greenbelt park in Dallas, including security patrols, lighting, water stations, organic landscaping, native plantings, and safety signage for the benefit of citizens, commuters, and visitors.
- Katy 5K Flagship annual fundraising event featuring a 5K run/walk through Turtle Creek, Uptown Dallas, and the Katy Trail, ending with a picnic party featuring local food vendors, live entertainment, sponsor activations, and VIP hospitality options.
- Membership Program Annual membership donation program starting at $75 per year that funds trail operations and provides members with access to events, discounts, and recognition benefits.
- Trail Events & Activations Management and exclusive approval of events, activations, and corporate gatherings on the Katy Trail. Includes table activations starting at $1,000 for two hours and run/walk events with a $1,500 minimum, plus corporate event sponsorships.
- Capital Campaigns Major multi-year fundraising initiatives for trail construction and enhancement projects. Notable campaigns include Complete the Trail (2018-2020) and the 2024 Bond Projects Campaign, each combining private donations with City of Dallas matching pledges.
- Katy Trail Art Program Public art installations on the Katy Trail, including holiday snowflake decorations, ongoing commissioned works, and the inaugural KTX Art Biennial, a first-of-its-kind-in-Texas public art exhibition opening April 2027.
- Greenscape Fund Dedicated giving program that allows donors to fund native landscaping, plantings, and green space enhancements along the trail, often with the opportunity to name a trail feature in connection with the gift.
Quantifiable outcome
- Trail usage quadrupled from 2021 to 2025
- +2 more outcomes
Companies that use Friends of the Katy Trail
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Friends of the Katy Trail technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Friends of the Katy Trail partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core and minor.
- Michelob ULTRAflagshipPresenting sponsor of the annual Katy 5K. Provides race beverages, branded merchandise, and marketing support for the flagship fundraising event.
- Katy Trail Ice HouseflagshipCorporate Partner and Award Finalist for Corporate Partner of the Year. Major supporter with donations totaling over $700,000. Their annual Katy Trail Ice House Invitational golf tournament (founded 2016) has donated $90,000 in 2023 alone.
- City of DallascoreCity owns the Trail land and partnered with FKT for 2024 Bond projects with a $1 million matching pledge. FKT is the official managing partner with exclusive responsibility for events and activations.
- Pegasus BankminorAnnual donor providing holiday lights on the Trail, creating a sparkling winter wonderland for trail users.
- The Loop DallascoreThe Loop Dallas project will connect a 50-mile path of trails around the city, including connection to the Katy Trail. This will further increase trail usage and importance.
- BumbleminorCorporate partner that has hosted activations on the Katy Trail.
- Wings for LifeminorRace organization that has hosted events on the Katy Trail.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Friends of the Katy Trail competitors and assessment
Company assessmentDirect peers
- Atlanta BeltLine: Atlanta-based nonprofit-led urban trail loop combining parks, trails, and transit. Comparable as a multi-mile urban trail operator with significant corporate partnerships, capital campaigns, and event programming.
- Emerald Necklace Conservancy: Boston-based nonprofit maintaining Frederick Law Olmsted-designed park system including urban trails and waterways. Comparable as a historic urban greenway stewardship nonprofit with membership and capital campaign model.
- Hudson River Park Trust: NYC public-benefit corporation operating a 4-mile waterfront park and trail along the Hudson River. Comparable in operating a major urban linear park with public-private partnership structure, events, and donor support.
- Klyde Warren Park: Dallas-based nonprofit foundation operating a 5.4-acre urban deck park over a freeway. The closest comparable peer given shared Dallas geography, nonprofit operating model, event programming, and corporate sponsorship strategy.
- The 606 / Friends of the 606: Chicago-based park and trail foundation operating the 606 elevated linear park. Comparable urban greenway operator with nonprofit stewardship, event hosting, and community programming model.
- Friends of the High Line: NYC-based nonprofit operating and maintaining the High Line elevated linear park built on a historic railroad. Direct comparable in operating an urban greenbelt, running major annual fundraising events, and managing corporate partnerships with public-land stewardship.
Broad incumbents
- Rails-to-Trails Conservancy: National nonprofit dedicated to converting former rail corridors into multi-use trails. Highly comparable mission and trail-management focus, but operates at national advocacy and policy scale rather than single-asset operations.
- Trust for Public Land: National nonprofit focused on creating parks and protecting land for public use. Comparable park-building and capital campaign model, but at national scale across many geographies and asset types.
- Prospect Park Alliance: NYC-based nonprofit operating Brooklyn's 526-acre Prospect Park in partnership with the city. Comparable nonprofit that operates a major urban park, runs capital campaigns, and hosts major annual events.
Emerging players
- Friends of the Underline: Miami-based nonprofit developing the Underline, a 10-mile urban trail beneath the Metrorail. Emerging comparable peer with similar urban linear park concept at earlier stage of capital campaign and operations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights7 records
Customer concentration
Friends of the Katy Trail social profiles
Digital presenceFriends of the Katy Trail financial estimates
Financial estimateRevenue estimate
Valuation estimate
Friends of the Katy Trail leadership team
Management profileNumber of profiles
Profiles4 records
Friends of the Katy Trail funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Friends of the Katy Trail M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Friends of the Katy Trail
What does Friends of the Katy Trail do?
Friends of the Katy Trail operates, maintains, and enhances the 3.5-mile Katy Trail urban greenbelt park in Dallas as a public space for recreation, wellness, and alternative transportation. It funds operations through annual memberships starting at $75, individual and corporate donations, the annual Katy 5K flagship event, and capital campaigns for trail improvements. The organization also manages and approves third-party events and activations held on the trail.
Is Friends of the Katy Trail a public or private company?
Friends of the Katy Trail is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Friends of the Katy Trail founded?
Friends of the Katy Trail was founded in 1999. It employs 11 to 50 people.
Where is Friends of the Katy Trail based?
Friends of the Katy Trail is headquartered in Dallas, United States, in the North America region.
How does Friends of the Katy Trail make money?
Four revenue lines are on record. Membership Donations are the primary driver. The others are event Sponsorships, individual and Corporate Support and event Hosting Fees.
Who are Friends of the Katy Trail's main competitors?
Direct peers on record are Atlanta BeltLine, Emerald Necklace Conservancy, Hudson River Park Trust, Klyde Warren Park, The 606 / Friends of the 606 and Friends of the High Line. Broad incumbents are Rails-to-Trails Conservancy, Trust for Public Land and Prospect Park Alliance. Friends of the Underline is listed as an emerging player.
Does Friends of the Katy Trail have an API?
No public API is recorded for Friends of the Katy Trail.