Keane Law Firm

What Keane Law Firm does

The Law Offices of Keane, Thomas & Pinnacoli, doing business as Keane Law Firm, is a private Florida partnership specializing exclusively in estate planning and probate law. The firm operates from a single office at 1439 NE Jensen Beach Boulevard in Jensen Beach, Florida, serving clients across the Treasure Coast and Southeast Florida. Its offering spans four service lines: estate planning (wills, revocable living trusts, irrevocable trusts, special needs trusts, durable powers of attorney, and advance directives), probate and estate administration (summary and formal probate, estate settlement, asset distribution), elder law (guardianship and Medicaid planning), and real estate law. Delivery is consultation-based and relationship-driven, with attorneys providing in-person meetings at the office and home visits for clients who cannot travel; documents are drafted by hand.

Underlying technology is minimal. There is no proprietary platform, no API surface, no downloadable application, and no AI-enabled automation. The firm runs a website booking system for initial consultations and uses content marketing (blog posts, downloadable checklists, email newsletter, social media) plus client testimonials for lead generation. Customer service is delivered by a 7-person team: three equity-grade attorneys (Stephen A. Pinnacoli, Gregory G. Keane, and Douglas P. Thomas, all LL.M.-credentialed), three paralegals (Heather Sheffer, Teri Larson, Ileen Sheehan), and two office managers, working collaboratively on every matter.

Revenue mechanics are standard professional services: free initial consultation, followed by quote-based engagements billed on a case-by-case basis. Customers are predominantly individuals and families in the Treasure Coast region, with a secondary segment of small business owners seeking succession and asset protection planning. The firm holds memberships in Wealth Counsel, Elder Counsel, NAELA, the Martin County Estate Planning Council, the American Bar Association, and the Florida Bar. No private equity backing, parent company, or institutional investor is identified.

Name

Keane Law Firm

Legal name

The Law Offices of Keane, Thomas & Pinnacoli

Website

https://keaneattorneys.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Keane Law Firm is a 7-person Florida partnership in Jensen Beach that provides estate planning, probate, elder law, and real estate law services to individuals, families, and small business owners across the Treasure Coast.

Ownership category

akta.pro rank

Product category

Estate Planning Legal Services

NAICS

Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

akta.pro secondary industries

Estate Administration & Probate Services (FSAAANAE), Estate Planning & Trust Structuring Advisory (FSAEAKAC), Estate & Legacy Planning Advisory (FSAEAAAG)

Keywords

• Estate planning services
• Probate administration
• Elder law
• Medicaid planning
• Guardianship legal services

Headquarters

HQ city

Jensen Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Legal Consultation and Representation Fees: Professional services revenue generated from estate planning consultations, document drafting, probate administration, elder law services, and legal representation. Services are provided on a consultation and case basis with an implied free initial consultation.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The Law Offices of Keane, Thomas & Pinnacoli provides personalized legal services exclusively in estate planning, probate and estate administration, elder law (including guardianship and Medicaid planning), and real estate law for individuals, families, and small businesses in Florida's Treasure Coast. Services include wills, trusts, powers of attorney, advance directives, probate administration, and asset-protection planning, delivered by a team of three LL.M.-credentialed attorneys with over 100 years of combined relevant experience.

Product overview

The Law Offices of Keane, Thomas & Pinnacoli is a law firm providing legal services exclusively in estate planning and probate matters. The firm operates as a unified service practice with a team approach, offering estate planning services (wills, revocable living trusts, irrevocable trusts, special needs trusts, durable powers of attorney, advance directives) as its core products, supplemented by probate and estate administration, elder law (including guardianship and Medicaid planning), and real estate law. The firm serves Florida's Treasure Coast with attorneys having a combined experience of over 100 years exclusively in estate planning and probate.

Differentiator

Problem solved

Functional benefit

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Elder CounselminorStrategic or Co-development PartnerProfessional membership organization for elder law attorneys providing resources, networking, and continuing education for practitioners specializing in elder law and estate planning.
• NAELA (National Association of Elder Law Attorneys)minorStrategic or Co-development PartnerProfessional association for attorneys who specialize in elder law matters. Membership provides access to resources, advocacy, and professional development for serving aging clients.
• Florida BarcoreOthersMandatory professional licensing body for attorneys practicing law in Florida. Member firm maintains good standing with state bar requirements.
• Martin County Estate Planning CouncilminorStrategic or Co-development PartnerLocal professional council bringing together estate planning professionals in Martin County to share knowledge and best practices.
• Wealth CounselminorStrategic or Co-development PartnerNational organization of estate planning attorneys providing advanced training, document systems, and resources for practitioners.
• American Bar AssociationminorOthersNational professional association for attorneys. Membership provides access to resources, professional development, and networking opportunities.
• United Way FoundationminorGTM or Marketing PartnerCommunity partnership with local United Way Foundation (Molly's House). Appears to be charitable/community involvement rather than formal partnership.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Rocket Lawyer: Subscription-based online legal services platform covering a broad range of legal documents and attorney access, including wills and estate planning. Competes for the same small business and individual clients seeking affordable legal solutions.
• LegalZoom: National online legal services platform offering wills, trusts, and estate planning documents at low price points. Competes directly for the same underlying consumer demand that Keane Law Firm addresses, particularly for simpler, commoditized estate planning matters.

Emerging players

• Wealth.com: Digital estate planning platform built for financial advisors and wealth management firms, enabling them to deliver estate planning to their clients. Relevant peer because it competes for the same referral-driven, advisor-channel pipeline that Keane Law Firm relies on for elder law and trust work.
• FreeWill: Online estate planning platform that offers free wills and estate planning tools, often in partnership with nonprofits. Competes for the same individual estate planning customers, particularly at the lower end of complexity.
• Everplans: Digital end-of-life planning platform that helps individuals organize and store estate, healthcare, and personal information. Adjacent competitor addressing some of the same planning concerns that drive clients to estate planning attorneys.
• Cake: Consumer-facing end-of-life planning resource that helps users create wills, advance directives, and plan funerals. Competes at the top of the funnel by educating and serving consumers who might otherwise engage an estate planning attorney.

Direct peers

• Trust & Will: Digital-first estate planning company offering wills, trusts, and related documents online. Targets the same individual and family customer segment as Keane Law Firm and represents a direct substitute for simpler engagements.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/keane-law-firm

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keane Law Firm