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Keller Williams Grand Rapids East

Full company profile

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Namestring
Keller Williams Grand Rapids East
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Keller Williams Grand Rapids East is a residential real estate brokerage franchise operating under the national Keller Williams Realty, Inc. brand. Founded in 2000 and headquartered in Cascade, Michigan, the firm serves home buyers and sellers in the East Grand Rapids / Cascade, Michigan market area. The office employs 18 people, a footprint consistent with a small-to-mid-sized local brokerage where the workforce is composed primarily of licensed real estate agents supported by administrative and operations staff.

The company operates as a franchisee of Keller Williams Realty, Inc., benefiting from the parent organization's national brand recognition, agent training infrastructure, technology platform (including the KW Command CRM ecosystem used across the franchise system), and intra-network referral pipeline. As a franchise office rather than a corporate-owned brokerage, its economics are agent-compensation driven: individual agents earn commissions on residential transactions, with the brokerage retaining a split of each agent's gross commission income. Detailed product portfolio, technology stack, pricing, and financial disclosures are not available in the source material.

The source content is limited to a website verification/loading page, so there is no disclosed information on management team composition, transaction volume, GCI, agent count, marketing channels, or specific customer segments served beyond the implied residential buyer/seller base in West Michigan. Public/private status is also unconfirmed at the franchise-office level, though the parent Keller Williams Realty, Inc. is itself a privately held company.

Short descriptiontext

Keller Williams Grand Rapids East is a residential real estate brokerage franchise serving home buyers and sellers in the Cascade / East Grand Rapids, Michigan market. Founded in 2000, the 18-person office operates under the national Keller Williams Realty brand.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
Markets served

Serves global market

Keyword5 values
residential real estate, real estate brokerage, home buying services, home selling services, real estate agents
Industry1 code
1Property Management Advisory & Leasing Administration
CodeFSAEAJANPrimaryYes
NAICS code2 codes
  • Offices of Real Estate Agents and Brokers53121
  • Offices of Real Estate Agents and Brokers531210
SIC code1 code
  • Real Estate Agents & Managers (For Others)6531
Product category
Residential Real Estate Brokerage
Social media profiles1 record
Cost components4 values
Personnel, Marketing or Sales, Operations, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Keller Williams Grand Rapids East is a residential real estate brokerage franchise that provides real estate representation services to home buyers and sellers in the Grand Rapids East region of Michigan. The office operates under the Keller Williams Realty, Inc. franchise system, with approximately 18 agents and staff delivering local market expertise backed by the national brand's support infrastructure.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Keller Williams Grand Rapids East is a residential real estate brokerage. No detailed product portfolio information is available from the source content.

Product and service1 record
1Residential Real Estate Brokerage Services
Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Expansion highlight1 record

Each record includes

Type, Description

Market position
Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Keller Williams Grand Rapids East

Residential Real Estate Brokeragekellerwilliamsgreast.com

Keller Williams Grand Rapids East is a residential real estate brokerage franchise serving home buyers and sellers in the Cascade / East Grand Rapids, Michigan market. Founded in 2000, the 18-person office operates under the national Keller Williams Realty brand.

What Keller Williams Grand Rapids East does

Keller Williams Grand Rapids East is a residential real estate brokerage franchise operating under the national Keller Williams Realty, Inc. brand. Founded in 2000 and headquartered in Cascade, Michigan, the firm serves home buyers and sellers in the East Grand Rapids / Cascade, Michigan market area. The office employs 18 people, a footprint consistent with a small-to-mid-sized local brokerage where the workforce is composed primarily of licensed real estate agents supported by administrative and operations staff.

The company operates as a franchisee of Keller Williams Realty, Inc., benefiting from the parent organization's national brand recognition, agent training infrastructure, technology platform (including the KW Command CRM ecosystem used across the franchise system), and intra-network referral pipeline. As a franchise office rather than a corporate-owned brokerage, its economics are agent-compensation driven: individual agents earn commissions on residential transactions, with the brokerage retaining a split of each agent's gross commission income. Detailed product portfolio, technology stack, pricing, and financial disclosures are not available in the source material.

The source content is limited to a website verification/loading page, so there is no disclosed information on management team composition, transaction volume, GCI, agent count, marketing channels, or specific customer segments served beyond the implied residential buyer/seller base in West Michigan. Public/private status is also unconfirmed at the franchise-office level, though the parent Keller Williams Realty, Inc. is itself a privately held company.

Keller Williams Grand Rapids East firmographics

Firmographics
Name
Keller Williams Grand Rapids East
Website
https://kellerwilliamsgreast.com
Company type
Private
Operating status
Operating
Headcount range
11–50 employees
Short description
Keller Williams Grand Rapids East is a residential real estate brokerage franchise serving home buyers and sellers in the Cascade / East Grand Rapids, Michigan market. Founded in 2000, the 18-person office operates under the national Keller Williams Realty brand.
Ownership category
akta.pro rank

Keller Williams Grand Rapids East industry classification

Industry
Product category
Residential Real Estate Brokerage
NAICS
Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)
SIC
Real Estate Agents & Managers (For Others) (6531)
akta.pro primary industry
Property Management Advisory & Leasing Administration (FSAEAJAN)

Keywords

  • Residential real estate
  • Real estate brokerage
  • Home buying services
  • Home selling services
  • Real estate agents

Keller Williams Grand Rapids East business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations, Others

Keller Williams Grand Rapids East product offering

Product offering

Core offering

Keller Williams Grand Rapids East is a residential real estate brokerage franchise that provides real estate representation services to home buyers and sellers in the Grand Rapids East region of Michigan. The office operates under the Keller Williams Realty, Inc. franchise system, with approximately 18 agents and staff delivering local market expertise backed by the national brand's support infrastructure.

Product overview

Keller Williams Grand Rapids East is a residential real estate brokerage. No detailed product portfolio information is available from the source content.

Differentiator

Problem solved

Functional benefit

Products and services

  • Residential Real Estate Brokerage Services

Companies that use Keller Williams Grand Rapids East

Customer profile

Ideal customer profiles1 record

Keller Williams Grand Rapids East technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Keller Williams Grand Rapids East partnerships and signals

Strategic signal

Recent moves1 record

Expansion highlights1 record

Keller Williams Grand Rapids East competitors and assessment

Company assessment

Market position

Weaknesses4 records

Competitive moat2 records

Key highlights4 records

Customer concentration

Keller Williams Grand Rapids East social profiles

Digital presence

Keller Williams Grand Rapids East financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Keller Williams Grand Rapids East leadership team

Management profile

Number of profiles

Keller Williams Grand Rapids East funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Keller Williams Grand Rapids East M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keller Williams Grand Rapids East

What does Keller Williams Grand Rapids East do?

Keller Williams Grand Rapids East is a residential real estate brokerage franchise that provides real estate representation services to home buyers and sellers in the Grand Rapids East region of Michigan. The office operates under the Keller Williams Realty, Inc. franchise system, with approximately 18 agents and staff delivering local market expertise backed by the national brand's support infrastructure.

Is Keller Williams Grand Rapids East a public or private company?

Keller Williams Grand Rapids East is a private company. It is classified as unknown and is currently operating.

When was Keller Williams Grand Rapids East founded?

Keller Williams Grand Rapids East was founded in -1. It employs 11 to 50 people.

Does Keller Williams Grand Rapids East have an API?

No public API is recorded for Keller Williams Grand Rapids East.

What industry is Keller Williams Grand Rapids East in?

Keller Williams Grand Rapids East's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is FSAEAJAN, Property Management Advisory & Leasing Administration. Its NAICS code is 53121 and its SIC code is 6531.

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