Kemenys Food and Liquor

What Kemenys Food and Liquor does

Kemenys Food & Liquor Pty Limited is an Australian specialty liquor retailer founded in 1960 by John Kemeny, operating from a flagship retail store at 137-147 Bondi Road, Bondi NSW and the kemenys.com e-commerce platform. The company pioneered wine retail in Australia at a time when domestic consumption was dominated by brandy and 'claret,' and has since become a recognized industry authority, winning the Australian Liquor Industry Awards 'Liquor Store of the Year' ten times since the award's inception in 1993. The company's portfolio spans wines (red, white, champagne, sparkling), beers, and spirits, distributed through multiple branded lines: Wine Dominion (a curated selection platform at winedominion.com.au), Hidden Labels (private-label value wines), Kemenys Dozens (expert-curated mixed cases refreshed every two months), and Winesave (an argon-based wine preservation accessory).

Revenue is generated primarily through direct-to-consumer retail alcohol sales via the e-commerce storefront and physical store, supplemented by per-carton delivery fees and promotional pricing on mixed-dozen selections. Australia-wide delivery is enabled through a partnership with Allied Express, Australia's largest independently owned freight company, with shipments reaching all states and territories outside designated dry zones. The customer base consists of wine enthusiasts purchasing for personal consumption, gifting, and special events, with a horizontal segmentation approach spanning both in-person Bondi store visitors and nationwide online buyers. The company operates with approximately 10 employees, holds NSW Packaged Liquor Licence LIQP700350350, and is independently owned with no disclosed external funding, parent company, or subsidiaries.

Name

Kemenys Food and Liquor

Legal name

Kemenys Food & Liquor Pty Limited

Website

https://kemenys.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

1–10 employees

Short description

Kemens Food & Liquor is an Australian specialty liquor retailer founded in 1960, selling wines, champagne, beers, and spirits through its Bondi flagship store and the kemenys.com e-commerce platform with Australia-wide delivery via Allied Express.

Ownership category

akta.pro rank

Headquarters

HQ city

Bondi

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail Alcohol Sales: Direct retail of wines, champagne, beers and spirits through e-commerce website and physical store. Products sold per bottle in dozens (mixed or straight) or per case for beer.
2. Delivery and Freight Charges: Delivery fees charged per carton based on postcode, with the 4th case often free in metro areas. Additional repack charges apply for mixed case orders.
3. Special Offers and Promotions: Special offers and promotional pricing provided from time to time, including mixed dozen selections and bonus offers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Kemenys Food and Liquor is an Australian liquor retailer selling wines, champagne, beers, and spirits through a flagship physical store at Bondi Road, Bondi NSW, and an e-commerce platform (kemenys.com) offering Australia-wide delivery. The company offers curated selections including mixed dozens, the Hidden Labels private-label wine range, the rotating Kemenys Dozens program of expert-curated mixed cases, and accessories such as the Winesave argon-gas wine preservation system.

Product overview

Kemenys Food and Liquor operates as an online liquor retail platform offering wines (including red, white, champagne, and sparkling varieties), beers, and spirits. The company provides multiple product lines including Wine Dominion for curated selections, Hidden Labels for private label value wines, Kemenys Dozens for mixed case offerings, and Winesave for wine accessories. Products are sold as individual bottles or in case quantities with mixed dozen pricing options available.

Differentiator

Problem solved

Functional benefit

Brands

• Kemenys Hidden Labels: House brand wine selections offering quality wines at value prices
• Kemenys Dozens

Products and services

• Winesave Wine preservation product using argon gas technology that creates an inert barrier on top of opened wine to prevent oxidation and spoilage, extending wine freshness for up to 10 days after opening. Sold as a standalone accessory to wine consumers.
• Kemenys Dozens Expert-curated mixed case wine selections featuring combinations of red, white, or mixed dozens, refreshed every two months with quality ratings and bonus offers. Targeted at individual wine consumers across Australia seeking discovery-oriented case packs.
• Hidden Labels Private label wine collection offering quality wines sourced directly at value prices, providing consumers with competitively priced alternatives to branded wines across the catalog.
• Wine Dominion Curated wine selection platform offering wines across various regions and varieties, featuring mixed or straight dozen pricing options as a complementary branded storefront.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Two partnerships are on record, tiered core and minor.

• Allied ExpresscoreChannel Partner/ Reseller/ DistributorAustralia's largest independently owned freight company providing national delivery services. Delivers wine within 2-3 working days for Sydney metro, 5-7 days for capital city metros, and up to 10+ days for regional/remote areas. Enables Kemenys Australia-wide delivery capability.
• Network TenminorGTM or Marketing PartnerFree-to-air television network broadcasting 'People of the Vines' documentary series. Series follows winemakers through Tasmania's vintage, providing marketing exposure and wine education content. Screens nationally on Network Ten's main channel.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• BoozeBud: Online alcohol retailer in Australia focused on competitive pricing and broad assortment delivery. Comparable online-first liquor retail model targeting price-sensitive Australian consumers.
• The Crafty Squire: Online craft beer specialist in Australia selling curated craft beer selections with mixed-case offerings. Comparable curated mixed-case model to Kemenys Dozens, focused on a specific alcohol category.
• Jimmy Brings: Australian online alcohol delivery specialist offering fast on-demand beer, wine, and spirits delivery in metro areas. Comparable online alcohol retail model but differentiated by speed and convenience positioning.

Broad incumbents

• Dan Murphy's: Australia's largest off-premise liquor retail chain, operated by Woolworths Group. Sells wine, beer, and spirits across hundreds of stores and online. Direct competitor to Kemenys but at vastly greater scale and with broader assortment.
• BWS (Beer, Wine, Spirits): Woolworths Group's convenience-focused liquor banner with extensive suburban store footprint and growing online presence. Competes with Kemenys for casual wine and beer purchases across Australia.
• Liquorland: Coles Group's off-premise liquor retail banner with national store and online coverage. Comparable product mix (wine, beer, spirits) and similar online/offline hybrid model to Kemenys.
• First Choice Liquor: Coles Group's larger-format liquor banner targeting bigger basket sizes and broader assortment. Direct competitor to Kemenys in the premium and bulk-buy wine segment nationally.

Direct peers

• Wine.com.au: Online-first Australian wine specialist with nationwide delivery, curated selections, and mixed-case offerings. Closest pure-play e-commerce peer to Kemenys, overlapping on wine enthusiast target customers.
• Cellarmasters / Langton's: Australian online wine retailers specializing in curated wine clubs, cellar-door exclusives, and fine wine allocation programs. Comparable premium wine enthusiast target market and subscription-style engagement to Kemenys' Dozens program.
• Vintage Cellars: Australian off-premise liquor retailer (Coles-owned) positioned toward premium wine and craft beer with both physical stores and online ordering. Comparable premium-leaning assortment and curated experience to Kemenys.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Kemenys
• Facebookfacebook.com/kemenys
• LinkedInlinkedin.com/company/kemenys-food-and-liquor

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kemenys Food and Liquor