KERASAN S.R.L.

What KERASAN S.R.L. does

KERASAN S.R.L. is an Italian manufacturer of ceramic bathroom fixtures founded in 1960 and headquartered in Civita Castellana, in the province of Viterbo. The company designs, produces, and assembles its sanitary ware, washbasins, bathtubs, shower trays, bathroom furniture, and accessories entirely in Italy, holding UNI EN ISO 9001:2008 quality certification alongside compliance with European EN 997 and Australian AS1172 standards. Its technology platform rests on two proprietary innovations—the NORIM rimless toilet system, which improves hygiene and reduces water consumption by distributing flush water from multiple openings rather than a perimeter rim, and the Noise Clean quiet-flush system, which suppresses operational noise by removing the conventional rim channel—and on full supply-chain traceability via barcode from raw material to finished product.

The portfolio is organized into more than twenty named collections spanning classic, contemporary, and artistic aesthetics, including Waldorf, Retrò, NoLita, Tribeca, Flo, Ego, Decò, Bentley, Bit, and Barrel, with design collaborations involving Marco Pisati, Massimiliano Cicconi, Simone Anzellini, Alessandro Paolelli, Marc Sadler, and Fabrizio Batoni. KERASAN serves three primary customer segments: residential homeowners undertaking bathroom renovation or new construction, the contract and hospitality sector (notably luxury hotels via the Waldorf line and public facilities via the Aquatech urinal line), and interior designers and architects sourcing design-forward fixtures. Distribution runs through an authorized dealer network supplemented by direct sales inquiries handled by phone, email, and contact form, with no direct-to-consumer e-commerce. Brand visibility is built primarily through participation in major international trade shows—ISH Frankfurt, Cersaie Bologna, Fuorisalone Milan, and Salone del Mobile—and through a multilingual website (Italian, English, Russian) with downloadable catalogs, technical data sheets, 3D files, and editorial content aimed at the specification channel.

Name

KERASAN S.R.L.

Legal name

Kerasan srl

Website

https://kerasan.it

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

11–50 employees

Short description

Founded in 1960, KERASAN S.R.L. is an Italian manufacturer of ceramic bathroom fixtures—sanitary ware, washbasins, bathtubs, and furniture—produced entirely in Civita Castellana. It serves residential, hospitality, and design professionals via authorized dealers and proprietary NORIM and Noise Clean toilet technologies.

Ownership category

akta.pro rank

Product category

Bathroom Fixtures (Ceramic Sanitary Ware)

NAICS

Pottery, Ceramics, and Plumbing Fixture Manufacturing (327110)

SIC

Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430)

akta.pro primary industry

Plumbing Fixtures (Faucets, Sinks & Bath Fixtures) (IMADALAA)

akta.pro secondary industry

Sinks & Water Filtration/Dispensers Showrooms (CRAIAFAE)

Keywords

• Ceramic bathroom fixtures
• Sanitary ware
• Ceramic washbasins
• Bathroom furniture
• Made in Italy ceramics

Headquarters

HQ city

Civita Castellana

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ceramic Bathroom Fixtures Sales: KERASAN generates revenue through the manufacture and sale of ceramic bathroom products including toilets, washbasins, bathtubs, shower trays, and bathroom furniture. Products are sold through authorized dealer networks and directly via the company website with inquiry-based sales.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

KERASAN manufactures and sells ceramic bathroom fixtures, including toilets, washbasins, bathtubs, shower trays, bathroom furniture, and accessories, organized into multiple designer collections and produced entirely in Italy at its Civita Castellana facility. The company sells through authorized dealer and distributor networks, with a direct sales channel for contract projects, architects, and interior designers. Proprietary functional technologies (NORIM water-saving rimless flushing and NOISE CLEAN quiet flush) are integrated across the range.

Product overview

KERASAN S.R.L. is an Italian manufacturer of ceramic bathroom fixtures offering a comprehensive portfolio of sanitary ware, washbasins, bathtubs, and bathroom accessories. The product range is organized into multiple named collections (Kanaal, The New Yorker, Oke-Hako, Thelma & Louise, NoLita, Tribeca, Aquatech, Flo, Waldorf, Retrò, Bath-Tub, Decò, Cento, Inka, Bentley, Ego, Bit, Barrel, Hannah Glasse) plus enabling technologies (NORIM water-saving system, Noise Clean quiet drainage system). The company produces in Italy with UNI EN ISO 9001:2008 certification and holds European EN 997 and Australian AS1172 compliance standards. Products span wall-mounted and floor-standing toilets with or without rimless (NoRim) technology, washbasins in multiple installation styles (freestanding, countertop, suspended, column, console), shower trays in ceramic or marmoresina, acrylic bathtubs, bathroom furniture, and accessories. Design collaborations include Marco Pisati (Decò), Massimiliano Cicconi (Aquatech, Inka, Waldorf), Simone Anzellini (Flo, Ego), Alessandro Paolelli (Tribeca), Marc Sadler (Bentley), and Fabrizio Batoni (Moloco).

Differentiator

Problem solved

Functional benefit

Products and services

• Kanaal Collection A bathroom collection featuring ceramic sanitary ware and washbasins with contemporary design for residential and contract bathrooms.
• The New Yorker Collection 2024 new collection featuring freestanding and suspended washbasins with contemporary New York-inspired design aesthetics.
• Oke - Hako Collection Lavabi collection featuring circular Oke and square Hako washbasins (30x30cm and 40x40cm) for contemporary bathrooms, available in countertop and column versions.
• Thelma & Louise Collection Washbasin and suspended or floor-standing structure collection combining ceramic washbasins with steel structures for exclusive bathroom aesthetics.
• NoLita Collection Complete sanitary ware and bathroom accessories collection with sophisticated elegance and refined design, featuring eco-functional products with NORIM water-saving system.
• Tribeca Collection NYC-inspired sanitary collection by designer Alessandro Paolelli featuring soft, sinuous but slightly squared forms. Available in multiple colors including white, brown, burgundy, gray, and black with optional NORIM system.
• Aquatech Collection Versatile bathroom collection by designer Massimiliano Cicconi featuring various washbasin and sanitary forms and dimensions for versatile bathroom solutions, including urinals for contract applications.
• Flo Collection Bathroom collection by designer Simone Anzellini featuring elegant rounded lines and pure ceramics. Offers 5 washbasin sizes from 40x37cm to 90x42cm, available in countertop and suspended versions.
• Waldorf Collection Luxury bathroom collection inspired by Waldorf-Astoria Hotel NYC architecture by Massimiliano Cicconi. Features rectangular geometric forms with refined details, brass fixtures, and bathroom furniture in 4 washbasin sizes (60-120cm).
• Retrò Collection Classic-style bathroom collection featuring vintage design with soft bombé shapes and detailed finishing. Includes freestanding acrylic bathtubs on chrome-plated brass feet.
• Bath-Tub Collection Bathtub collection featuring freestanding and built-in acrylic bathtubs for bathroom luxury.
• Decò Collection Exclusive washbasin collection designed by Marco Pisati featuring three countertop washbasin models (Cocktail, Flute, Hurricane) with colored discs and decorative patterns including Liberty, Art Nouveau, and geometric motifs.
• Cento Collection Square washbasin collection for versatile bathroom styling, available in multiple configurations including suspended, countertop, with drawers, and corner options ranging from 40x35cm to 140x45cm.
• Inka Collection Composable ceramic washbasin and countertop line designed by Massimiliano Cicconi featuring quadrangular design in two sizes with generous rim and four ceramic countertop sizes.
• Lavabi d'arredo Collection Designer washbasin collection featuring freestanding and sculptural washbasins for distinctive bathroom aesthetics.
• Hannah Glasse Collection Kitchen sink collection inspired by English cookbook author Hannah Glasse, featuring various shapes and sizes for kitchen functionality.
• Ego Collection Versatile bathroom collection designed by Simone Anzellini featuring completely rounded edges with straight lines for refined and sober aesthetics. Available in multiple washbasin sizes in countertop and suspended versions.
• Bentley Collection Luxury bathroom collection designed by Marc Sadler combining ceramic with precious wood details for sophisticated aesthetics.
• Bit Collection Bathroom collection with essential design featuring clean lines and solid appearance softened by gentle curves, designed for small bathrooms with space-saving solutions.
• Moloco Washbasin Freestanding sculptural washbasin designed by Fabrizio Batoni inspired by African masks with elongated profile and magnetic expression. Made from premium ceramic, 94.5cm tall with 41x37.5cm elliptical base.

Quantifiable outcome

• Water savings through NORIM system - rimless design allows more efficient water distribution with lower consumption compared to traditional rimmed toilets
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• ECONOMICK Project ConsortiumminorStrategic or Co-development Partner · 1 January 2015KERASAN participates in the ECONOMICK project, co-financed by the EU LIFE program (LIFE15 CCM/IT/000104), alongside SE.TE.C. Srl and Life Cycle Engineering Srl. The project focuses on environmental sustainability in ceramic production.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kerasan---s.r.l.

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KERASAN S.R.L.