KERBL FRANCE

What KERBL FRANCE does

KERBL FRANCE S.A.R.L. is a French B2B distributor of agricultural, livestock, equestrian, and pet-care equipment, operating as the wholly-owned French subsidiary of the German family-owned Albert Kerbl GmbH group. Founded in 1998 and headquartered in Guebwiller (Grand Est), the company employs 36 people and has been present in the French market for over 25 years, serving professional livestock farmers, equestrian centers, hobby farmers, pet owners, and agricultural workers. Its product portfolio spans livestock equipment (calf rearing, milking, cattle handling, veterinary, hoof care, marking), electric fencing systems, farm tools, LED barn lighting, work safety gear, and pet accessories, with branded sub-lines including Covalliero equestrian apparel, HappyCow cattle brushes, SmartCoop, SnailStop, MaxxTech cartridges, and Aesculap clippers.

The business is built on physical hardware products, supplemented by newer connected and consumable lines such as the SmartCoop poultry automation system, the SnailStop electric snail fence, and MaxxTech replacement cartridges for PTB-certified Blitz stunning devices. Technology differentiation rests on domain specialization (e.g., CIP- and PTB-certified stunning equipment) and ease-of-use product design rather than proprietary AI or software stacks; APIs and AI/ML capabilities are not disclosed. Commercial operations combine a field sales force of commercial itinerants, a dedicated B2B reseller webshop, multi-channel marketing (website, segmented newsletter, trade shows such as SPACE, SOMMET, EQUITA LYON, and SALON DU CHEVAL DE PARIS), and a recurring-revenue mail-in blade-sharpening service (Enveloppe Affûtage).

Revenue is generated almost entirely through product sales (hardware and consumables) to B2B professional customers and resellers, with pricing not publicly disclosed and minimum order values of 600€ HT for France and 3,000€ HT for intra-community delivery. The go-to-market is sales-led, with distribution concentrated domestically in France and supported by the parent group's manufacturing and procurement scale. The strategic posture is one of incremental catalog and channel expansion within a stable family-owned ownership structure, with no external funding, M&A, or public-listing activity in evidence.

Name

KERBL FRANCE

Legal name

Kerbl France S.A.R.L.

Website

https://kerbl.fr

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

KERBL FRANCE is a French B2B distributor of livestock, equestrian, fencing, hobby farming, and pet-care equipment, serving professional farmers, equestrian businesses, resellers, and hobby animal keepers as the wholly-owned subsidiary of German family-owned Albert Kerbl GmbH.

Ownership category

akta.pro rank

Product category

Agricultural and Livestock Equipment Distribution

NAICS

Support Activities for Animal Production (11521)

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Veterinary Medical/Surgical Supply Wholesalers (HLAMAIAB)

akta.pro secondary industry

Veterinary Distributor Value-Added Services (3PL, Cold Chain, Returns) (HLAMAIAG)

Keywords

• Agricultural equipment
• Livestock supplies
• Equestrian products
• Electric fencing
• Animal husbandry

Headquarters

HQ city

Soultz-Haut-Rhin, Grand Est

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Revenue generated from selling a comprehensive range of agricultural, livestock, equestrian, and pet products to professional and hobby farmers through B2B and B2C channels.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

KERBL FRANCE distributes a comprehensive range of agricultural, livestock, equestrian, and pet care equipment to professional farmers, equestrian businesses, hobby farmers, and agricultural resellers across France. Its portfolio spans livestock equipment (calf feeding, milking, cattle handling, hoof care, veterinary tools), complete electric fencing solutions, branded sub-lines (Covalliero equestrian apparel, Aesculap professional clippers), and innovative connected products such as the SmartCoop automated chicken coop, SnailStop electric snail fence, and HappyCow cattle brushes. The company sells primarily through a B2B webshop for resellers and direct field sales via itinerant commercial representatives.

Product overview

KERBL FRANCE is a B2B agricultural and animal care equipment supplier offering a comprehensive portfolio of farming, breeding, and pet products. The core offering includes livestock equipment (calf feeding, milking, cattle handling, veterinary equipment, hoof care), SmartCoop automated chicken coop systems, SnailStop electric snail fences, HappyCow cattle brushes, and complete electric fencing solutions. The company distributes branded sub-lines including Covalliero equestrian clothing and Aesculap professional clippers. Additional product categories cover farm tools, LED lighting, water systems, work safety equipment, and pet accessories. The business operates primarily as a distributor for professional farmers and hobby farmers, with new digital offerings like SmartCoop automation representing recent product expansion into connected farm devices.

Differentiator

Problem solved

Functional benefit

Brands

• Covalliero: Equestrian clothing and accessories brand including riding wear, boots, chaps, gloves, saddles, and grooming products for riders and horses.
• Bucas
• HappyCow
• SmartCoop
• SnailStop
• MaxxTech

Products and services

• SmartCoop Automated chicken coop system that enables remote control and monitoring of poultry housing, including automatic door controls and environmental management, targeted at hobby farmers and backyard poultry keepers.
• SnailStop Electric Anti-Snail Fence Electric snail fence system using a 9V battery-powered electrifier with conductive tape that creates an impassable barrier preventing slugs from crossing garden beds without harming humans or animals.
• HappyCow Cattle Brushes Electric rotating brushes for cattle that provide grooming and massage, contributing to animal health, comfort, and improved performance in barns.
• Covalliero Equestrian Apparel and Accessories Equestrian brand offering exclusive riding clothing and accessories for demanding riders and horses, including seasonal collections of riding wear, boots, chaps, gloves, saddles, and grooming products.
• Aesculap Professional Animal Clippers Professional animal clippers and grooming equipment made in Germany since 1912, serving professional groomers, breeders, horse owners, and veterinarians.
• Blitz Livestock Stunning Devices Bolt gun stunning devices for livestock including Blitz Schlag (poultry/rabbits), Blitz ESS (cattle up to 650kg), Blitz Kerner (versatile), and Bullen-Blitz (heavy animals over 650kg), PTB-certified by the German Federal Institute of Physics and Metrology.
• MaxxTech Stunning Cartridges 9x17mm center-fire cartridges for bolt gun devices, CIP certified, available in different charge levels for various animals from poultry to large bulls; the exclusive replacement brand since September 2024 following the RWS recall.
• Enveloppe Affûtage (Mail-in Blade Sharpening Service) Mail-in sharpening service for clipper blades, allowing customers to purchase a prepaid envelope and send blades for professional sharpening by KERBL FRANCE technicians.
• Electric Fencing Systems Complete electric fencing solutions including energizers (230V, battery, solar, 9V), conductors, posts, insulators, and accessories for pasture management.
• Livestock Equipment Comprehensive range for professional and hobby farming including calf feeding equipment, milking supplies, cattle handling, marking, hoof care, and veterinary equipment.
• Farm Tools and Implements Hand tools for farms and stables including forks, shovels, rakes, scrapers, buckets, and sprayers for lime and general disinfection applications.
• LED Farm and Barn Lighting LED lighting solutions for farms and barns including outdoor projectors, waterproof lamps, LED tubes, work lights, and lighting controls.
• Pet Accessories Products for dogs, cats, and small pets including rest spaces, transport, clothing, training, leashes, collars, health care, toys, and feeding bowls.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Albert Kerbl GmbHcoreOthersParent company of Kerbl France, based in Germany (Buchbach). Founded in 1984, the group has grown to become a global player in animal husbandry equipment with over 50 years of market experience.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kerbl-france

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KERBL FRANCE