Khaosod English

What Khaosod English does

Khaosod English is an English-language online news publication based in Bangkok, Thailand, operating as the English-language arm of the Thai Khaosod media group. Founded in 2013 and headquartered at 40/10 S. Thetsaban Nimit Tai Road, Chatuchak, Bangkok, the publication provides daily English-language coverage of Thai and ASEAN news across categories including News (ASEAN, Bangkok, Business, Crime/Courts/Calamity, Environment, International, Sports, Transportation), Politics, Lifestyle, Opinion, Videos, and a dedicated Sustainability content hub.

The platform is built on a digital content management system that supports multi-category publishing, categorized editorial sections, video content, and a sponsored/PR news section. Articles are distributed through the website (khaosodenglish.com) and amplified across social media channels including Facebook, Twitter, LINE, WhatsApp, Pinterest, Reddit, and VK. The publication does not have a mobile app, and no API, SDK, or other technology integrations are disclosed.

Khaosod English operates with a lean team of 5 employees and is privately held, with no disclosed funding, ownership structure details, or financial figures. The business model is entirely free-to-reader, with revenue generated through display advertising and sponsored/PR news content from partner brands (including AIS, Siam Piwat, EVOLVE MMA, and CPF). The primary customer segment is English-speaking international readers and expatriates seeking English-language coverage of Thai and Southeast Asian affairs.

Name

Khaosod English

Legal name

Khaosod English

Website

https://khaosodenglish.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Khaosod English is a Bangkok-based English-language digital news outlet covering Thai and ASEAN affairs across politics, business, crime, and lifestyle. It serves expatriates and international readers, operating as the English-language arm of the Khaosod media group with a 5-person team.

Ownership category

akta.pro rank

Product category

Online News Publishing

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

National & General-Interest Newspapers (Print & Digital) (MPAJADAA)

Keywords

• Online news publishing
• English-language journalism
• Thailand news coverage
• ASEAN regional news
• Digital news media

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Distribution channels1 record

Marketing channels4 records

Core offering

Khaosod English operates an English-language online news portal that publishes daily journalism covering Thailand and the ASEAN region across multiple categories — News (ASEAN, Bangkok, Business, Crime/Courts/Calamity, Environment, International, Sports, Transportation), Politics, Lifestyle (arts, entertainment, food, nightlife, shopping), Business & Tech, Opinion, and Videos. The site also features a Sustainability content hub and a sponsored/PR news section. All content is free to readers; revenue is generated through display advertising and sponsored content partnerships.

Product overview

Khaosod English is a single unified online news platform offering English-language journalism focused on Thailand and the ASEAN region. The site provides news coverage across multiple categories including News (ASEAN, Bangkok, Business, Crime/Courts/Calamity, Environment, International, Sports, Transportation), Politics, Lifestyle (animal, Arts & Culture, Embassy Corner, Entertainment, Events, Food, Nightlife, Shopping, Social Media), Opinion, and Videos. The publication also features a dedicated Sustainability content hub and sponsored PR news section.

Differentiator

Problem solved

Functional benefit

Products and services

• Khaosod English News Website

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Direct peers

• Thai PBS World: The English-language service of Thailand's public broadcaster, providing news, lifestyle, and feature content about Thailand in English. Directly comparable in mission (English-language Thai news) with a strong public-service brand and similar content verticals.
• The Nation Thailand: Another established English-language Thai news outlet covering politics, business, lifestyle, and ASEAN affairs. It targets the same English-speaking/expat audience as Khaosod English and competes head-to-head for advertising and reader attention.
• Bangkok Post: Thailand's flagship English-language newspaper, also publishing a digital-first site covering Thai politics, business, lifestyle, and ASEAN news. It is the most directly comparable competitor, sharing both language (English) and geography (Thailand) and overlapping content verticals.
• ASEAN Today: Digital-first English-language publication focused on ASEAN business, politics, and lifestyle news. Closely comparable in niche (ASEAN-anchored English news) and digital-only distribution model, making it a near-direct competitor in the regional vertical.

Regional players

• The Phnom Penh Post: English-language newspaper in Cambodia covering politics, business, and lifestyle. Analogous English-language regional news competitor serving expatriates and foreign readers interested in a specific ASEAN country.
• Vietnam News: English-language news service of the Vietnam News Agency, covering Southeast Asian affairs with a national angle analogous to Khaosod English. Similar English-language-national-news positioning in a neighboring ASEAN country.

Emerging players

• Rappler: Digital-first English-language news platform covering Southeast Asia and the Philippines with a mix of news, lifestyle, and investigative content. Comparable as a digitally native, multi-vertical English-language regional news outlet with social-led distribution.
• Mothership: Singapore-based digital-native English news and lifestyle publisher with strong social distribution and youth/expat audience. Comparable as a digitally native, English-language Southeast Asian news and lifestyle publisher competing for similar advertiser demand.

Broad incumbents

• The Straits Times: Singapore-based English-language newspaper with strong ASEAN coverage including a dedicated Thailand correspondent network. Larger regional incumbent that targets the same English-reading professionals interested in Southeast Asian affairs.
• Channel News Asia (CNA): Mediacorp's regional English-language news brand covering Southeast Asia including Thailand. A larger incumbent with deeper resources, broader ASEAN coverage, and significant video output, competing for the same expatriate and regional news audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/khaosod-english

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Khaosod English