What Khibraty | خبرتي does

Khibraty is a two-sided talent marketplace founded in 2021 and headquartered in Amman, Jordan, that connects organizations in the MENA region with a network of Subject Matter Experts for on-demand, project-based, and full-time placements. The platform operates self-serve client (client.khibraty.com) and expert (expert.khibraty.com) portals supported by human-mediated matchmaking and claims a 95% talent match rate and a network of 100,000-250,000 experts across 50+ countries. Its offering is structured around three product pillars: Talent Solutions (flexible staffing), Advisory & Project Management (workforce planning and project delivery using Agile, Waterfall, and Kanban methodologies), and Empowerment & Capacity Building (mentorship and training programs targeted at youth and women).

The platform's technology stack centers on a web-based marketplace with proprietary matching algorithms and a curated screening process; no APIs, SDKs, or native mobile applications are disclosed. The company monetizes through marketplace commissions on successful talent placements, with quote-based pricing that is not publicly disclosed. GTM combines self-serve portal acquisition with enterprise field sales, institutional partnerships (Talmix, Better Business), and active participation in major MENA conferences including the Global Labor Market Conference (where Khibraty and partners contributed to 70 MOUs worth ~$137M) and the Human Capability Initiative in Riyadh. The company is founder-led (Abeer Qumsieh, CEO; Caroline Ayoub, Co-Founder), bootstrapped with no disclosed funding rounds, and operates with a team of 17 employees while pursuing alignment with Saudi Arabia's Vision 2030 human capital agenda through government partnerships.

Name

Khibraty | خبرتي

Legal name

Khibraty

Website

https://khibraty.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Khibraty is a two-sided talent marketplace connecting MENA-based organizations with 100,000+ Subject Matter Experts for on-demand, project-based, and full-time placements, supplemented by advisory, project management, and workforce capacity-building services.

Ownership category

akta.pro rank

Product category

Online Talent Marketplace

NAICS

Professional and Management Development Training (61143), Management, Scientific, and Technical Consulting Services (5416)

SIC

Services-Employment Agencies (7361), Services-Management Consulting Services (8742)

akta.pro primary industry

Data, AI/ML & Analytics Staffing (BPACADAB)

akta.pro secondary industry

Mentorship, Coaching & Office-Hours Platforms (MPACALAG)

Keywords

• Talent marketplace platform
• On-demand expert staffing
• Project-based consulting
• Workforce capacity building
• MENA talent solutions

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Talent Placement and Matching Services: Khibraty generates revenue by connecting organizations with Subject Matter Experts for on-demand, project-based, and full-time placements. The platform likely charges clients for talent placement services or takes a commission on successful matches, given its marketplace model bridging talent supply and demand.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Khibraty operates a tech-enabled two-sided talent marketplace that connects organizations with a curated network of 100,000+ Subject Matter Experts (SMEs) for on-demand, project-based, and full-time placements across the MENA region and 50+ countries. The platform delivers three integrated service pillars: Talent Solutions (flexible staffing with a 95% reported match rate), Advisory & Project Management (strategic workforce planning and project oversight using Agile, Waterfall, and Kanban methodologies), and Empowerment & Capacity Building (mentorship and training programs targeting youth and women for future-of-work skills).

Product overview

Khibraty is a tech-enabled talent platform and global talent provider focused on the Middle East and MENA region staffing industry. The platform operates as a unified offering with three interconnected service pillars: Talent Solutions (on-demand, project-based, and full-time placements with 95% talent match rate), Advisory & Project Management (strategic workforce planning and project oversight using Agile/Waterfall/Kanban methodologies), and Empowerment & Capacity Building (mentorship, training, and workforce development programs). The platform connects organizations with a network of 100,000+ global Subject Matter Experts (SMEs) spanning multiple verticals including culture, strategy, digital transformation, innovation, HR, and business excellence.

Differentiator

Problem solved

Functional benefit

Products and services

• Talent Solutions On-demand, project-based, and full-time placement services connecting organizations with highly skilled Subject Matter Experts across the Middle East and beyond. Specializes in industries such as culture, strategy, digital transformation, innovation, HR, and business excellence, with a reported 95% talent match rate.
• Advisory & Project Management Strategic workforce planning and end-to-end project management services using Agile, Waterfall, and Kanban methodologies. Extends to project design, implementation, and oversight across multiple verticals to support competitive positioning in fast-evolving industries.
• Empowerment & Capacity Building Mentorship and training programs designed to build practical skills, entrepreneurial know-how, and leadership confidence, particularly for youth and women. Emphasizes freelancing, career advancement, and entrepreneurship, leveraging digital platforms and future-focused tools to create job opportunities and workforce development.

Quantifiable outcome

• 95% talent match rate ensures right talent is matched to right opportunity
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• TalmixcoreStrategic or Co-development Partner · 1 February 2024
• Better BusinessminorStrategic or Co-development Partner
• Human Capability Initiative (HCI)coreStrategic or Co-development Partner
• Ministry of Human Resources and Social Development - KSAcoreOthers
• International Labour Organization (ILO)minorOthers
• The World BankminorOthers

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Upwork: Upwork is the largest global freelance marketplace connecting clients with independent professionals across all skill categories. It is a broad incumbent that increasingly targets MENA markets and competes with Khibraty on the same enterprise talent matching use cases, albeit at much larger scale.
• Fiverr: Fiverr operates a global freelance services marketplace with both project-based and long-term offerings. While broader in scope than Khibraty, it overlaps significantly on the same enterprise client use cases for on-demand expertise, particularly in consulting and digital transformation verticals.
• Toptal: Toptal is a curated freelance talent network specializing in placing top 3% of freelance talent in software, design, finance, and consulting. Its rigorous vetting model mirrors Khibraty's curated approach, and it serves similar enterprise clients seeking high-quality on-demand expertise.
• Gerson Lehrman Group (GLG): GLG operates the world's largest expert network, connecting decision-makers with industry experts for consultations and insights. It serves similar enterprise clients seeking specialized expertise and overlaps with Khibraty's curated SME marketplace, particularly in strategy and digital transformation verticals.

Regional players

• GulfTalent: GulfTalent is a leading recruitment and talent management platform serving the Gulf region with job listings, executive search, and recruitment services. It targets the same MENA enterprise market as Khibraty but with a more traditional staffing model rather than curated SME marketplace.
• Bayt.com: Bayt.com is the largest job site in the Middle East, connecting employers with job seekers across the region. While primarily a traditional job board rather than a curated SME marketplace, it competes with Khibraty for the same Middle East enterprise clients seeking talent solutions.

Emerging players

• Andela: Andela is a global talent marketplace specializing in technical talent from Africa, connecting engineers with enterprise clients. It uses rigorous vetting (similar to Khibraty's curation model) and is expanding into adjacent verticals, making it a comparable emerging marketplace competitor.

Direct peers

• Talmix: Talmix is a global workforce solutions platform connecting enterprises with on-demand consultants and contractors across multiple verticals. It is a direct peer of Khibraty — both operate curated talent marketplaces for project-based and on-demand work, and notably Khibraty lists Talmix as a strategic partner, indicating highly overlapping offerings.
• Qureos: Qureos is a MENA-focused talent marketplace connecting job seekers (especially youth) with employers through AI-driven matching and training programs. It directly competes with Khibraty in the same regional segment, similar target audience (MENA youth workforce), and overlapping empowerment/training functionality.
• Catalant (now Expert.ai): Catalant (rebranded as Expert.ai) is an enterprise marketplace for consulting and expert talent, connecting companies with independent consultants. It is highly comparable to Khibraty's Advisory & Project Management offering and serves similar enterprise transformation use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/khibraty

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Khibraty | خبرتي