What Kind en Gezin does

Kind en Gezin is a Flemish government agency (agentschap) that provides preventive healthcare, developmental monitoring, vaccination, and parenting support services to families with young children in the Flanders and Brussels region of Belgium. Founded in 1984 and headquartered in Brussels, the agency operates as a division of Opgroeien, the Flemish Agency for Child and Family, and delivers services through a hybrid model combining a region-wide network of physical consultation bureaus, a multilingual contact center (Kind en Gezin-Lijn), and a digital platform (Mijn Opgroeien) that supports appointment scheduling, intake conversations, and income-based rate calculation. Core service offerings include regular health consultations from pregnancy through the child's third year, vaccination programs, growth and developmental assessments, parenting education, and targeted content (brochures, newsletters, video library) in 15+ languages. The underlying technology is a service-oriented digital platform with appointment scheduling, newsletters, and informational resources; no proprietary AI/ML or advanced technical components are referenced.

The business model is entirely non-commercial: all services are provided free of charge to families and funded through the Flemish Government budget as part of the Opgroeien welfare portfolio. There is no pricing model, no customer billing, and no commercial go-to-market motion. GTM is effectively mandated population outreach through websites, social media, newsletters, printed brochures, and direct contact via the helpline. The organization employs 686 staff, primarily clinical (nurses, doctors) and family support workers, alongside administrative and digital service personnel, and reports under a parent government entity rather than operating with independent corporate ownership.

Name

Kind en Gezin

Legal name

Kind en Gezin

Website

https://kindengezin.be

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Kind en Gezin is a Flemish government agency providing free preventive healthcare, vaccinations, developmental monitoring, and parenting support to families with young children (pregnancy through age 3) across the Flanders and Brussels region of Belgium.

Ownership category

akta.pro rank

Product category

Public Health and Family Support Services

NAICS

Health Care and Social Assistance (62)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Neonatal Intensive Care & Special Care Nurseries (NICU/SCN) (HLAFAJAE)

Keywords

• Child health services
• Preventive healthcare
• Family support services
• Vaccination programs
• Parental guidance

Headquarters

HQ city

Brussel, België

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Distribution channels4 records

Marketing channels6 records

Core offering

Kind en Gezin is a Flemish government agency that provides free preventive healthcare, child development monitoring, vaccination services, and parenting support for families with young children (pregnancy through age 3) across Flanders and Brussels. The organization operates a hybrid service model combining physical consultation bureaus staffed by nurses, doctors, and family supporters with digital services including the Mijn Opgroeien online portal, a multilingual helpline, newsletters, and educational content resources.

Product overview

Kind en Gezin is a Flemish family and child support organization that operates as a network of consultation bureaus offering preventive healthcare, development monitoring, and parenting support services. The organization provides a hybrid service model combining physical services (in-person consultations at local bureaus, a helpline) with digital services (the Mijn Opgroeien online portal for appointments, newsletters, and multilingual digital content including brochures and videos). The core offerings include regular health consultations for children from birth through age three, vaccination programs, development tracking, nutrition and parenting advice, and support for families across various life stages including pregnancy, childcare, and adoption.

Differentiator

Problem solved

Functional benefit

Brands

• Kind en Gezin-Lijn (Kind en Gezin-Line): Contact center service providing information and support for families via phone, email, and chat.

Products and services

• Consultatiebureau (Consultation Bureau) Physical consultation locations throughout Flanders and Brussels where families can meet with nurses, doctors, and family supporters for health check-ups, development monitoring, vaccinations, and parenting advice for children from birth through age three.
• Mijn Opgroeien (My Growing Up Portal) Online portal providing access to appointment scheduling (Mijn afspraken), start conversations (Startgesprek), and income-based rate calculation (Inkomenstarief) for families in Flanders and Brussels.
• Kind en Gezin-Lijn (Kind en Gezin Line) Helpline service available by phone (078 150 100), email, and chat for parents to get advice and support, staffed Monday to Friday from 8u to 20u (phone) and 9u to 16u30 (chat).
• Nieuwsbrieven (Newsletters) Tailored newsletters sent during pregnancy and at regular intervals between birth and age three, covering developmental stages and parenting tips for families.
• Vertalingen (Translations) Multilingual resources including publications and information sheets available in Dutch, Albanian, Arabic, Bulgarian, German, English, Farsi/Dari, French, Italian, Ukrainian, Polish, Romanian, Russian, Slovak, Spanish, and Turkish for diverse families.
• Brochures en Video's (Brochures and Videos) Downloadable and printable brochures, magazines (including 'Kind op komst' pregnancy magazine), and a video library with advice and tips on parenting topics for families.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Vlaamse Beroepsorganisatie van Vroedvrouwen (Professional Midwives Organization)coreStrategic or Co-development PartnerReferral and coordination partnership for midwife services during pregnancy, birth, and postpartum period. Kind en Gezin refers families to midwives and collaborates on supporting families through childbirth and early parenthood.
• Expertisecentrum Kraamzorg (Expertise Center for Postnatal Care)coreStrategic or Co-development PartnerPartnership for postnatal care services, providing information and referrals for kraamzorg (postnatal domestic and care support) services for families after childbirth.
• Ziekenfondsen (Health Insurance Funds)minorOthersHealth insurance funds provide financial coverage for postnatal care services and may offer supplements for families utilizing Kind en Gezin and related services.
• Opgroeien (Flemish Agency for Child and Family)coreOthersKind en Gezin is a division of Opgroeien, the Flemish Agency for Child and Family, which oversees childcare policy, youth support, and family services across Flanders and Brussels.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• La Leche League International: International nonprofit providing peer breastfeeding and early parenting support. Overlaps with Kind en Gezin's lactation and parenting education offerings, though operates through volunteer-led mother-to-mother support rather than professional clinical services.

Direct peers

• Health Visiting Service (NHS England): UK NHS-delivered universal health visiting service providing developmental reviews, health advice, and family support from pregnancy through age 5. Comparable in being a universal, government-funded, nurse-led preventive service for young families.
• Office de la Naissance et de l'Enfance (ONE): French-speaking Belgian counterpart agency providing the same model of free preventive healthcare, developmental monitoring, and family support services for children 0-3 in Wallonia and Brussels. The closest functional and structural peer, differing only by language community served.
• Maternal & Child Health (MCH) - Victoria, Australia: Australian state-level universal child and maternal health service providing free well-child visits, developmental assessments, and parenting support from birth through school entry. Closely comparable universal-coverage pediatric preventive model.
• Jeugdgezondheidszorg (JGZ) - GGD: Dutch public health service (JGZ within GGD municipalities) providing free preventive child healthcare, vaccinations, and developmental monitoring for children 0-19. Highly comparable in mandate, service mix, and regional delivery model, though broader age range.
• Barnhälsovården (Swedish Child Health Services): Swedish universal child health service program offering free health monitoring, vaccinations, and parental support from birth to age 5 through regional BVC centers. Closely aligned Nordic model of publicly-funded pediatric preventive care.

Regional players

• Opgroeien (Flemish Agency for Child and Family): Parent government agency of Kind en Gezin, consolidating Flemish child, youth, and family policy and programs. While Kind en Gezin is a division within Opgroeien, the broader agency oversees childcare, youth welfare, and adoption services at the Flemish regional level.

Others

• Well Child / Tamariki Ora (New Zealand):

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xfacebook.com/kindengezin
• YouTubeyoutube.com/@MoviesKg
• Facebookfacebook.com/kindengezin
• LinkedInlinkedin.com/company/kind-en-gezin
• Instagraminstagram.com/kindengezin

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kind en Gezin