Kinheng Furniture Sdn. Bhd.
Kinheng Furniture Sdn. Bhd. is a Malaysian furniture manufacturer founded in 1990 that designs and produces natural solid wood bedroom, dining, and living room collections for export, selling through B2B channels anchored by annual MIFF trade-fair participation and direct international buyer relationships.
- Company typePrivate
- Founded1990
- HeadquartersSungai Buloh, Malaysia
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Kinheng Furniture Sdn. Bhd. does
Kinheng Furniture Sdn. Bhd. is a privately held Malaysian furniture manufacturer (Sdn. Bhd. — private limited company) founded in 1990 and headquartered at AL44B, Jalan Industri 4, Kampung Baru Sungai Buloh, 47000 Sungai Buloh, Selangor, Malaysia. The company began operations in the early 1990s producing fiberboard furniture and subsequently expanded its product range to include natural solid wood furniture, now offering three core home furniture collections: Bedroom, Dining, and Living. It operates from a fully integrated manufacturing facility providing end-to-end production control over quality and finishing.
The company generates revenue through the manufacture and sale of home furniture to domestic and international customers under a B2B export model. Pricing is not publicly disclosed and is negotiated based on product specifications and order volume, consistent with hardware/wholesale furniture transactions rather than standardized retail pricing. Its go-to-market is event-driven, anchored by consistent participation in the Malaysia International Furniture Fair (MIFF) at MITEC and WTCKL venues in Kuala Lumpur since 1994/1995, supplemented by direct export sales relationships and informal digital touchpoints (corporate website, WhatsApp contacts with named representatives "Vincent" and "Zac," and a marketing email channel). Marketing reach is concentrated at the trade fair and through direct international buyer relationships.
Customer segments are described as "Global Home Furniture Buyers" seeking comprehensive home furnishing solutions across bedroom, dining, and living room categories. The firm is recognized as "one of Malaysia's leading furniture manufacturers and exporters" with three decades of industry presence and multiple MIFF awards (2011 Ideation Award, 2016 Best Presentation Merit, 2017 Furniture Excellence Silver and Best Presentation Third Prize, 2018 Best Presentation Merit, plus 20-year and 30-year MIFF partnership recognitions in 2014 and 2024). The company is privately held with no disclosed shareholders, parent company, subsidiaries, management team, patents, or external funding; employee count is reported at 9.
Kinheng Furniture Sdn. Bhd. firmographics
Firmographics- Name
- Kinheng Furniture Sdn. Bhd.
- Legal name
- Kinheng Furniture Sdn. Bhd.
- Website
- https://kinhengfurniture.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kinheng Furniture Sdn. Bhd. is a Malaysian furniture manufacturer founded in 1990 that designs and produces natural solid wood bedroom, dining, and living room collections for export, selling through B2B channels anchored by annual MIFF trade-fair participation and direct international buyer relationships.
- Ownership category
- akta.pro rank
Kinheng Furniture Sdn. Bhd. industry classification
Industry- Product category
- Home Furniture
- NAICS
- Household and Institutional Furniture Manufacturing (33712), Nonupholstered Wood Household Furniture Manufacturing (337122)
- SIC
- Household Furniture (2510), Wood Household Furniture, (No Upholstered) (2511)
- akta.pro primary industry
- Furniture (Residential & Commercial) Wholesale Distribution (CRAOAFAA)
Keywords
Where Kinheng Furniture Sdn. Bhd. is headquartered
LocationHeadquarters
- HQ city
- Sungai Buloh
- HQ country
- Malaysia
- HQ region
- Asia
Offices1 record
Markets served
Kinheng Furniture Sdn. Bhd. business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Furniture Manufacturing and Sales: The company manufactures and exports high-quality home furniture including bedroom, dining, and living room collections. Revenue is generated through the sale of manufactured furniture products to domestic and international customers.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Kinheng Furniture Sdn. Bhd. product offering
Product offeringCore offering
Kinheng Furniture Sdn. Bhd. manufactures and exports a comprehensive range of home furniture under three core collections — Bedroom, Dining, and Living — produced at its fully integrated manufacturing facility in Sungai Buloh, Selangor, Malaysia. The company's portfolio is built primarily from natural solid wood (evolving from its earlier fiberboard focus), positioning it as a Malaysia-based manufacturer serving international furniture buyers, distributors, and wholesalers.
Product overview
Kinheng Furniture Sdn. Bhd. is a furniture manufacturer offering a unified portfolio of three core home furniture collections: the Bedroom Collection (luxurious bedroom pieces), Dining Collection (elegant dining furniture), and Living Collection (living room pieces). Originally starting with fiberboard furniture, the company evolved to specialize in natural solid wood furniture across all home categories. The product line ranges from exquisite bedroom furniture to elegant dining and versatile living room furniture, representing a comprehensive home furnishing solution.
Differentiator
Problem solved
Functional benefit
Products and services
- Bedroom Collection Luxurious bedroom furniture designed with modern aesthetics and fine craftsmanship, manufactured from natural solid wood. Produced for international furniture buyers, distributors, and wholesalers as part of the company's home furniture portfolio.
- Dining Collection Elegant dining furniture pieces manufactured primarily from natural solid wood, forming part of the company's comprehensive home furnishing range for international furniture buyers and distributors.
- Living Collection Living room furniture designed to enhance warm and comfortable ambiance in homes, manufactured from natural solid wood. Sold to international furniture buyers and wholesalers as part of the company's multi-category home furniture portfolio.
Companies that use Kinheng Furniture Sdn. Bhd.
Customer profileSegments1 record
Ideal customer profiles1 record
Kinheng Furniture Sdn. Bhd. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Kinheng Furniture Sdn. Bhd. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MIFF (Malaysia International Furniture Fair)coreLong-standing partnership with MIFF since 1994, spanning 30 years of participation in this premier global furniture trade event. Kinheng Furniture has been a consistent exhibitor at MIFF, receiving multiple awards for booth presentation and furniture excellence.
Scale indicators3 records
Recent moves4 records
Expansion highlights3 records
Kinheng Furniture Sdn. Bhd. competitors and assessment
Company assessmentDirect peers
- Da Vinci Furniture Industries Sdn. Bhd. Malaysian furniture manufacturer exporting solid-wood bedroom and dining furniture globally. Comparable product mix (solid wood, bedroom/dining focus) and export-oriented business model.
- Lega Furniture Sdn. Bhd. Malaysian home furniture manufacturer and exporter of solid-wood and panel bedroom, dining, and living collections. Directly comparable as a Malaysian OEM exporter targeting international furniture buyers via trade shows and B2B channels.
- Hin Lim Furniture Industries Sdn. Bhd. Malaysia-based furniture maker participating in MIFF with solid-wood home furniture offerings. Direct competitor in Malaysian furniture exports across bedroom, dining, and living categories.
- Lifestyle Furniture Holdings Berhad: Malaysian integrated furniture manufacturer with home furniture ranges including bedroom and dining. Comparable as a fellow Malaysian solid-wood furniture exporter serving international markets.
Broad incumbents
- IKEA (Inter IKEA Group): Global home furnishings incumbent offering complete bedroom, dining, and living room furniture solutions. Comparable category coverage, though IKEA is vastly larger and competes primarily through retail flat-pack rather than traditional furniture exports.
- Markor International Home Furnishings: Large Chinese home furniture manufacturer with solid-wood collections across bedroom, dining, and living rooms. Comparable product offering and export-driven model, though operates at significantly larger scale and global brand recognition.
- Villeroy & Boch: European home furnishings manufacturer with dining and living room furniture lines. Comparable as an established international home furniture brand with design-led positioning, though focused on premium European markets rather than Asian export channels.
Emerging players
- Wayfair: Major online home furnishings retailer selling bedroom, dining, and living furniture globally. Not a manufacturer, but a relevant comparison point for the channel and distribution dynamics facing traditional Malaysian exporters.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Kinheng Furniture Sdn. Bhd. social profiles
Digital presenceKinheng Furniture Sdn. Bhd. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kinheng Furniture Sdn. Bhd. leadership team
Management profileNumber of profiles
Kinheng Furniture Sdn. Bhd. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kinheng Furniture Sdn. Bhd. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kinheng Furniture Sdn. Bhd.
What does Kinheng Furniture Sdn. Bhd. do?
Kinheng Furniture Sdn. Bhd. manufactures and exports a comprehensive range of home furniture under three core collections — Bedroom, Dining, and Living — produced at its fully integrated manufacturing facility in Sungai Buloh, Selangor, Malaysia. The company's portfolio is built primarily from natural solid wood (evolving from its earlier fiberboard focus), positioning it as a Malaysia-based manufacturer serving international furniture buyers, distributors, and wholesalers.
Is Kinheng Furniture Sdn. Bhd. a public or private company?
Kinheng Furniture Sdn. Bhd. is a private company. It is classified as unknown and is currently operating.
When was Kinheng Furniture Sdn. Bhd. founded?
Kinheng Furniture Sdn. Bhd. was founded in 1990. It employs 1 to 10 people.
Where is Kinheng Furniture Sdn. Bhd. based?
Kinheng Furniture Sdn. Bhd. is headquartered in Sungai Buloh, Malaysia, in the Asia region.
How does Kinheng Furniture Sdn. Bhd. make money?
One revenue line is on record: furniture Manufacturing and Sales.
Who are Kinheng Furniture Sdn. Bhd.'s main competitors?
Direct peers on record are Da Vinci Furniture Industries Sdn. Bhd., Lega Furniture Sdn. Bhd., Hin Lim Furniture Industries Sdn. Bhd. and Lifestyle Furniture Holdings Berhad. Broad incumbents are IKEA (Inter IKEA Group), Markor International Home Furnishings and Villeroy & Boch. Wayfair is listed as an emerging player.
Does Kinheng Furniture Sdn. Bhd. have an API?
No public API is recorded for Kinheng Furniture Sdn. Bhd..
What industry is Kinheng Furniture Sdn. Bhd. in?
Kinheng Furniture Sdn. Bhd.'s product category is Home Furniture. Its primary akta.pro industry code is CRAOAFAA, Furniture (Residential & Commercial) Wholesale Distribution. Its NAICS code is 33712 and its SIC code is 2510.