Klokgebouw

What Klokgebouw does

Klokgebouw is a privately-operated multi-functional cultural and creative venue housed in a former Philips industrial building on the Strijp-S redevelopment area in Eindhoven, Netherlands. The complex comprises roughly 30,000 m² of rentable space including four cultuurhallen (cultural halls A, B, C, and D) with capacity up to 10,000 visitors, the on-site Blue Collar Hotel with 184 sleep places, Popcentrum PopeEi (a music venue with a soundproof hall for 150–200 persons, 16 practice rooms, and a recording studio), the adjacent Ketelhuisplein outdoor event terrain, Veem Expo exhibition floors on levels 8 and 9, and more than 100 atelier/workspace units ranging from 25 m² to 150 m².

The venue operates an event-driven go-to-market model targeting professional event organizers, festival promoters, concert promoters, and corporate clients who rent the cultuurhallen, alongside a parallel workspace rental business serving creative entrepreneurs, designers, architects, and small enterprises. Revenue is generated through four primary streams: one-time event hall rentals, recurring monthly workspace atelier rentals at €150–€800/month plus service costs from €40/m²/year, subscription-based hotel and conference operations at Blue Collar Hotel, and recurring Popcentrum PopeEi venue and practice-room operations. Ticketed events flow through external platforms (Weeztix, Eventim) rather than direct ticket sales, and the venue markets through its website, Facebook, Instagram, Twitter/X, and TripAdvisor.

The building was renovated in phases beginning around 2012 following its release from the Philips manufacturing complex. The Klokgebouw hosts approximately 300,000 visitors annually in its cultuurhallen and over 500,000 visitors including Ketelhuisplein, with anchor events including Awakenings, Dutch Design Week, Speedfest, Kraftwerk, Liquicity, Helldorado, and Maker Days. The organization is associated with Trudo, the property management entity overseeing the broader Strijp-S urban development project, and operates with only 5 directly disclosed employees.

Name

Klokgebouw

Legal name

Klokgebouw

Website

https://klokgebouw.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Klokgebouw is a multi-functional event venue and creative workspace complex in Eindhoven's Strijp-S district, housed in a renovated former Philips factory. It operates cultuurhallen for concerts and festivals, an on-site hotel, a music venue, and more than 100 creative workspace units serving event organizers and creative businesses.

Ownership category

akta.pro rank

Product category

Event Venue Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Multi-Purpose Event Halls & Community Centers (THAHAAAI)

akta.pro secondary industries

Concert Halls & Music Venue Operations (Symphony Halls, Recital Venues) (MPAGALAC), Live Music Clubs & Venues (MPAGAIAB), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG)

Keywords

• Event venue rental
• Creative workspace
• Cultural event halls
• Music venue hosting
• Festival operations

Headquarters

HQ city

Eindhoven

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Event Hall Rental: Rental of cultuurhallen (Halls A, B, C, D) to event organizers for concerts, festivals, congresses, and business events. Halls can be rented individually or in combination, accommodating 100 to 10,000 visitors.
2. Workspace/Atelier Rental: Rental of creative workspace units (25-150 m²) to over 100 creative businesses and entrepreneurs in the building. Monthly rental prices from €150 to €800 excluding VAT, plus service costs.
3. Blue Collar Hotel Operations: On-site hotel operations providing 184 sleep places including suites, double rooms, quadruple rooms, dormitories, and accessibility rooms, plus conference facilities and catering services.
4. Popcentrum PopeEi Operations: Music venue and practice spaces including a soundproof hall (150-200 persons), 16 practice rooms, recording studio, café/restaurant, and multifunctional spaces for workshops and meetings.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Klokgebouw operates a multi-functional event and creative complex in a converted former Philips industrial building on Strijp-S in Eindhoven. The venue rents cultural event halls (A, B, C, D) with capacity up to 10,000 visitors to event organizers and corporations, and leases creative workspace units (25-150 m²) to over 100 creative businesses. It also encompasses on-site hospitality assets including the Blue Collar Hotel and Popcentrum PopeEi music venue.

Product overview

Klokgebouw is a multi-functional event and creative complex on Strijp-S in Eindhoven, comprising event halls (A/B/C/D) for up to 10,000 visitors, Blue Collar Hotel (184 beds), Popcentrum PopeEi (music venue with practice rooms and recording studio), Ketelhuisplein outdoor event terrain, Veem expo floors 8-9, and rental ateliers/workspaces. The venue hosts approximately 300,000 visitors annually to cultural festivals, concerts, markets, and business events.

Differentiator

Problem solved

Functional benefit

Brands

• Blue Collar Hotel: Hotel facility within the Klokgebouw's right wing featuring bar restaurant, conference rooms, and accommodation ranging from luxury suites to dormitories with 184 sleep places.
• Popcentrum PopeEi
• Ketelhuisplein

Products and services

• Cultuurhallen (Event Halls A, B, C, D) Main event halls of Klokgebouw with maximum capacity of 10,000 visitors per event. Available for rent individually or in combination to event organizers, festival promoters, and corporations hosting concerts, cultural festivals, dance events, and business events.
• Blue Collar Hotel

Quantifiable outcome

• 300,000 visitors per year to cultuurhallen
• +3 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor and core.

• TrudominorOthersTrudo is referenced on the website footer alongside logos. Trudo appears to be the property manager/organization overseeing the Strijp-S development, including the Klokgebouw. The website references trudo.nl as a related organization.
• SlimmerkopenminorOthersListed as a partner on the website with a linked logo, representing another Strijp-S related organization/business under the Trudo umbrella.
• Driehoek Strijp-SminorOthersDriehoek Strijp-S is referenced as the organization handling workspace inquiries and registrations for the ateliers/workspaces in the Klokgebouw.
• Blue Collar HotelcoreOthersBlue Collar Hotel operates within the right wing of the Klokgebouw building, offering 184 sleep places, conference facilities, bar/restaurant, and panoramic hall. Accessible backstage from Hall C/D for event organizers.
• Popcentrum PopeicoreOthersPopcentrum Popei is a music venue and practice center located in the left wing of the Klokgebouw. Includes soundproof hall (150-200 persons), 16 practice rooms, recording studio, and café. Accessible from Halls A/B.
• KetelhuispleincoreOthersAdjacent outdoor event terrain (Ketelhuisplein) that works in conjunction with the Klokgebouw halls, expanding outdoor event capacity and attracting over 500,000 visitors annually together with the indoor venue.
• Gewest13minorOthersDesign and concept partner responsible for the Klokgebouw website design.
• ConexxminorOthersWebsite development partner responsible for the Klokgebouw website technical development.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Tivoli Vredenburg: Utrecht-based multi-room music venue with concert halls, halls for hire, and integrated hospitality. Direct peer because both run multi-format music venues in repurposed/landmark buildings with mixed concerts, festivals, and event rentals for similar Dutch audiences.
• AFAS Live: Heineken Music Hall / AFAS Live is a 5,500-capacity concert venue in Amsterdam focused on pop, rock, and dance events. Direct competitor for mid-to-large touring acts and corporate shows targeting the Dutch market.
• Ziggo Dome: Amsterdam's flagship indoor music arena (up to 17,000 capacity) operated as a dedicated concert venue. Direct competitor in Dutch large-format concert hosting, with overlapping artist routing and corporate event opportunities.
• De Vorstin: Concert and event venue in Hilversum (around 1,000 capacity) hosting rock, pop, and dance events plus corporate rentals. Direct peer for Dutch regional music and event venue business with comparable audience profile.
• Effenaar: Eindhoven's home-grown pop venue with two halls, studio facilities, and a café - same city as Klokgebouw. Direct local competitor for mid-size concerts, club nights, and emerging-artist programming in the Brainport region.
• Paard van Troje: The Hague concert venue with two halls used for live music and club nights. Direct peer for regional Dutch music venue operations and mid-sized touring artist bookings.
• Patronaat: Haarlem pop venue with multiple halls (up to ~1,000) hosting rock, pop, indie, and electronic programming. Direct peer for Dutch regional music venue operations, programming, and venue rental model.
• 013 Poppodium: Major concert venue in Tilburg with three halls including a 3,000-capacity main room, plus bars and club nights. Direct peer for regional Dutch touring bookings, electronic music programming, and rental of mid-format halls to event organizers.

Broad incumbents

• Westergasfabriek: Cultural complex in a former gas factory in Amsterdam hosting festivals, conferences, exhibitions, and creative businesses - the closest Dutch comparable to Klokgebouw's repurposed industrial heritage building with mixed event and workspace use.
• NDSM-werf: Amsterdam's repurposed shipyard turned creative hub hosting events, festivals, and creative workspaces. Broader comparable as a Dutch industrial-heritage multi-tenant venue combining events, culture, and workspace offerings similar to Klokgebouw's positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/klokgebouw
• Facebookfacebook.com/klokgebouw
• Instagraminstagram.com/klokgebouw
• LinkedInlinkedin.com/company/klokgebouw

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Klokgebouw