Kraus & Naimer
Kraus & Naimer is a 1907-founded Austrian-headquartered global manufacturer of cam switches, switch disconnectors, and customized industrial switches, producing 4 million units annually across 400 switch types and serving industrial and commercial electrical customers in 62 countries.
- Company typePrivate
- Founded1907
- HeadquartersAshfield, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Kraus & Naimer does
Kraus & Naimer is a privately held Austrian-headquartered industrial manufacturer specializing in cam switches and switch disconnectors, founded in 1907. The company produces approximately 4 million switches annually across 400 switch types from its centralized manufacturing base in Austria, employing 900 people globally and serving customers in 62 countries through a network of country-specific websites and regional sales offices.
The core product portfolio spans Control and Load Switches, Main Switches, Maintenance and Safety Switches, Customized Switches, and supporting accessories such as Optional Extras (locking devices, key switches, auxiliary contacts) and Push Buttons and Pilot Lights. The company's flagship technical capability is a flexible modular system that enables individual, custom-made switching devices with configurable contact configurations, supported by an online configuration tool (eSwitch). Products are designed to comply with national and international electrical safety regulations for applications including generator connection, EV charger isolation, industrial control circuits, and maintenance/safety switching.
The business model is B2B direct sales of proprietary hardware, with revenue generated from manufacturing and selling standard catalog switches plus custom-configured units. Pricing is quote-based for custom configurations and not publicly disclosed. The company serves two primary horizontal segments — Industrial Manufacturing (primary) and Commercial Electrical Contractors — using a direct-to-customer motion via country-specific websites and regional offices, with no third-party channel partners disclosed. No public listing, funding rounds, or M&A activity have been reported.
Kraus & Naimer firmographics
Firmographics- Name
- Kraus & Naimer
- Legal name
- Kraus & Naimer Pty. Ltd.
- Website
- https://krausnaimer.com.au
- Company type
- Private
- Founded year
- 1907
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kraus & Naimer is a 1907-founded Austrian-headquartered global manufacturer of cam switches, switch disconnectors, and customized industrial switches, producing 4 million units annually across 400 switch types and serving industrial and commercial electrical customers in 62 countries.
- Ownership category
- akta.pro rank
Kraus & Naimer industry classification
Industry- Product category
- Industrial Switchgear
- NAICS
- Switchgear and Switchboard Apparatus Manufacturing (335313), Relay and Industrial Control Manufacturing (335314)
- SIC
- Switchgear & Switchboard Apparatus (3613), Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Switchgear & Switchboards (HV/MV/LV, GIS/AIS) (IMAGAAAB)
- akta.pro secondary industries
- Circuit Breakers, Disconnectors, Earthing Switches & Switchgear Components (EUADACAH), Low-Voltage Switchboards & Panelboards (LV distribution panels, MCCs, switchboards) (IMAGAEAA)
Keywords
Where Kraus & Naimer is headquartered
LocationHeadquarters
- HQ city
- Ashfield
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Kraus & Naimer business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Industrial Switch Sales: Revenue generated from manufacturing and selling cam switches, main switches, control switches, switch disconnectors, and related components including custom configurations and optional extras
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Kraus & Naimer product offering
Product offeringCore offering
Kraus & Naimer designs, manufactures, and supplies industrial cam switches and related switchgear, including main switches, control and load switches, maintenance and safety switches, and switch disconnectors. Its flexible modular system enables custom-made switching devices built to specific customer requirements with configurable contact configurations and optional extras. All products are manufactured in Austria and comply with national and international regulations for industrial applications.
Product overview
Kraus & Naimer is a global market leader in industrial cam switches, offering a comprehensive portfolio of electrical switching products. The product lineup centers on core switch types including Control and Load Switches (all-rounder products), Main Switches for circuit isolation, and Maintenance and Safety Switches for secure equipment servicing. The company's flagship offering is its flexible modular system for Customized Switches, which allows customers to develop contact configurations to exact specifications. Supporting the core switches are Optional Extras (locking devices, key switches, auxiliary contacts) and Push Buttons and Pilot Lights for control interfaces. The eSwitch digital tool enables online switch configuration. All products are manufactured in Austria since 1907 and comply with national and international regulations for industrial applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Control and Load Switches
Companies that use Kraus & Naimer
Customer profileSegments2 records
Ideal customer profiles2 records
Kraus & Naimer technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Kraus & Naimer partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Kraus & Naimer competitors and assessment
Company assessmentDirect peers
- Socomec: Manufacturer of industrial switching equipment including switch disconnectors, changeover switches, and cam switches for low-voltage applications. Directly comparable product portfolio to Kraus & Naimer in industrial isolation and switching.
- Lovato Electric: Italian manufacturer specializing in cam switches, switch disconnectors, and control switches for industrial applications. Closely comparable niche focus to Kraus & Naimer with similar product categories and customer base in industrial switching.
Broad incumbents
- Schneider Electric: Major electrical equipment and industrial automation company offering switch disconnectors, cam switches, and control switches across global markets. Directly comparable to Kraus & Naimer's industrial switching portfolio but with much broader category coverage.
- ABB: Global electrical equipment giant offering switchgear, switch disconnectors, and industrial switches within a broad portfolio. Competes with Kraus & Naimer especially in low-voltage switchgear and disconnectors for industrial applications.
- Moeller (Eaton) / Eaton Moeller Series: Heritage brand of cam switches, control switches, and disconnectors now under Eaton. Direct overlap with Kraus & Naimer's core cam switch and disconnector product lines in industrial applications.
- Siemens: Global industrial and electrical equipment conglomerate producing switchgear, disconnectors, and industrial control switches. Overlaps with Kraus & Naimer in industrial switching categories while competing across much wider verticals.
- Legrand: Global specialist in electrical and digital building infrastructure producing industrial switches, disconnectors, and control devices. Overlaps with Kraus & Naimer in commercial and industrial switching applications across global markets.
- Eaton: Power management company offering switchgear, disconnectors, and industrial control products. Comparable to Kraus & Naimer in switch disconnectors and safety switches within a much larger electrical portfolio.
- Hager: European electrical installation systems manufacturer offering switch disconnectors, industrial control switches, and modular switching products. Comparable to Kraus & Naimer in commercial and industrial switchgear, particularly across European markets.
Regional players
- Terasaki: Japanese manufacturer of low-voltage switchgear, circuit breakers, and industrial switching equipment. Comparable in switchgear and disconnector product categories, with primary geographic focus on Asia-Pacific markets where Kraus & Naimer also operates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Kraus & Naimer social profiles
Digital presenceKraus & Naimer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kraus & Naimer leadership team
Management profileNumber of profiles
Kraus & Naimer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kraus & Naimer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kraus & Naimer
What does Kraus & Naimer do?
Kraus & Naimer designs, manufactures, and supplies industrial cam switches and related switchgear, including main switches, control and load switches, maintenance and safety switches, and switch disconnectors. Its flexible modular system enables custom-made switching devices built to specific customer requirements with configurable contact configurations and optional extras. All products are manufactured in Austria and comply with national and international regulations for industrial applications.
Is Kraus & Naimer a public or private company?
Kraus & Naimer is a private company. It is classified as family owned and is currently operating.
When was Kraus & Naimer founded?
Kraus & Naimer was founded in 1907. It employs 11 to 50 people.
Where is Kraus & Naimer based?
Kraus & Naimer is headquartered in Ashfield, Australia, in the Oceania region.
How does Kraus & Naimer make money?
One revenue line is on record: industrial Switch Sales.
Who are Kraus & Naimer's main competitors?
Direct peers on record are Socomec and Lovato Electric. Broad incumbents are Schneider Electric, ABB, Moeller (Eaton) / Eaton Moeller Series, Siemens, Legrand, Eaton and Hager. Terasaki is listed as a regional player.
Does Kraus & Naimer have an API?
No public API is recorded for Kraus & Naimer.
What industry is Kraus & Naimer in?
Kraus & Naimer's product category is Industrial Switchgear. Its primary akta.pro industry code is IMAGAAAB, Switchgear & Switchboards (HV/MV/LV, GIS/AIS), with a secondary code of EUADACAH, Circuit Breakers, Disconnectors, Earthing Switches & Switchgear Components. Its NAICS code is 335313 and its SIC code is 3613.