Kreissportbund Lüneburg e.V.

What Kreissportbund Lüneburg e.V. does

Kreissportbund Lüneburg e.V. (KSB Lüneburg) is a registered nonprofit association (eingetragener Verein) founded in 1946 in Lüneburg, Lower Saxony, Germany. It functions as the district-level umbrella organization (Dachorganisation) for 147-148 member sports clubs representing approximately 46,600 individual memberships and 22,206 children and youth members across the Hansestadt and Landkreis Lüneburg. The organization serves as the structural intermediary between these member clubs and the Landessportbund Niedersachsen e.V. (LSB), the state-level sports federation.

KSB Lüneburg operates a service-portfolio model rather than a product/technology model. Core service lines include: club consulting (Vereinsberatung) with on-site check-ups, engagement consulting, and Qualifix/J-Team programs; equipment rental (Spielmobil, Bubble Soccer, sports equipment, sports station) to member clubs; the BeSS-Servicestelle coordinating sports programs between schools, daycares (Kitas), and clubs; sports facility construction funding administration (€555,500 distributed to clubs in 2026); instructor subsidy management (Übungsleiterzuschüsse); training and qualification programs (ÜL C-Ausbildung, JuLeiCa, Qualifix); integration-through-sport coordination; sports insurance advisory; and youth programs via the Sportjugend Lüneburg subsidiary. Digital infrastructure consists of LSB-provided portals — the new PHOENIX portal (launched November 2024) for membership surveys, club data, and cadre management, alongside LSB-Net for funding programs and training confirmations — plus CleverReach for newsletters and TaskCard for event registration.

The revenue model is multi-stream and nonprofit: recurring membership fees from 148 clubs, pass-through administration of state and federal sports funding (LSB Niedersachsen, DSEE Mikroförderung, Sparkasse 'DAS TUT GUT' micro-grants up to €5,000 per project), equipment rental fees, and municipal co-funding. Go-to-market is community-led and direct, delivered through the Geschäftsstelle (Neuetorstr. 3, Lüneburg) and on-site club visits. The organization employs 5 staff plus a broad base of volunteers (ehrenamtlich), is led by Chairman Philipp Meyn and Managing Director Susanne Pöss, and maintains strategic partnerships with Hansestadt Lüneburg, Landkreis Lüneburg, Sparkasse Lüneburg, and the Landessportbund Niedersachsen.

Name

Kreissportbund Lüneburg e.V.

Legal name

Kreissportbund Lüneburg e.V.

Website

https://kreissportbund-lueneburg.de

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

1–10 employees

Short description

Kreissportbund Lüneburg e.V. is a German nonprofit district sports federation (founded 1946) serving as the umbrella organization for ~148 member sports clubs with ~46,600 members across Lüneburg. It administers state funding, club consulting, equipment rental, training programs, and youth sports development for the regional sports community.

Ownership category

akta.pro rank

Product category

Sports Federation Services

NAICS

Professional Organizations (813920), Business Associations (813910), Sports and Recreation Instruction (61162)

SIC

Services-Membership Organizations (8600), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF)

akta.pro secondary industries

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF), Sports Compliance, Governance & Integrity Services (Safeguarding, Anti-Doping, Match Integrity) (MPAKAKAM), Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

Keywords

• Sports federation services
• Club development consulting
• Sports facility funding
• Instructor training programs
• Youth sports programs

Headquarters

HQ city

Lüneburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership fees: Membership fees from 148 affiliated sports clubs with approximately 46,600 total memberships
2. Government funding and subsidies: Sport facility construction funding from Land Niedersachsen via Landessportbund, distributed to member clubs. In 2026, approximately 555,500 EUR was distributed to sports clubs for construction and renovation projects.
3. Equipment rental services: Revenue from renting sports equipment and Spielmobil (play mobile) to member clubs including bubble soccer sets and sports stations

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Kreissportbund Lüneburg e.V. is a nonprofit regional sports federation (eingetragener Verein) founded in 1946 that acts as the umbrella organization for approximately 148 sports clubs with about 46,600 members in the Lüneburg district of Lower Saxony, Germany. It provides club consulting, sports equipment rental, facility funding support, instructor subsidies, education and training programs, integration programs, insurance advisory, and youth sports programs to its member organizations.

Product overview

Kreissportbund Lüneburg e.V. is a district sports federation serving as a umbrella organization for approximately 148 sports clubs with around 46,600 members in Hansestadt and Landkreis Lüneburg. The organization offers a comprehensive service package as a membership-based federation rather than a technology product company. Core services include: (1) Club consulting and development programs including Vereinsberatung with various consulting formats (initial consultation, club check-ups, engagement consulting, workshops); (2) Equipment rental service (Sportgeräte-Verleih) offering various sports equipment and playmobiles to member clubs; (3) BeSS-Servicestelle coordinating sports programs between schools, daycares, and sports clubs; (4) Sports facility construction funding advisory; (5) Instructor subsidy management; (6) Education and qualification programs (ÜL C-Ausbildung, JuLeiCa, Qualifix); (7) Integration through sports coordination; (8) Sports insurance advisory; (9) Various funding programs (DAS TUT GUT, DSEE Mikroförderung); (10) Athlete recognition ceremonies; (11) Youth sports programs through Sportjugend Lüneburg. Digital platforms include PHOENIX portal for member management and LSB Bildungsportal for training bookings. The organization maintains social media presence across YouTube, Facebook, Instagram, and WhatsApp, and uses CleverReach for newsletter distribution.

Differentiator

Problem solved

Functional benefit

Products and services

• Club Consulting (Vereinsberatung) Advisory services for member sports clubs on organizational, legal, administrative, and strategic matters; for amateur sports clubs (Vereine) in the Lüneburg district.
• Sports Equipment Rental (Sportgeräteverleih)
• Facility Funding Support (Sportstättenförderung) Administration and distribution of government and Landessportbund financial support for sports facility construction, renovation, and maintenance; for member sports clubs.
• Instructor Subsidies (Übungsleiterzuschüsse) Financial subsidies to help member clubs pay qualified sports instructors and trainers; for member sports clubs in Lüneburg.
• Education and Training Programs (Aus- und Fortbildung) Training courses and certifications for club officials, coaches, and trainers; for member sports clubs and their volunteer leadership.
• Integration Programs (Integrationsprogramme) Sport-based integration programs for migrants, refugees, and other under-served groups coordinated with member clubs and partner organizations in the Lüneburg district.
• Insurance Advisory (Versicherungsberatung) Advisory service on sport insurance, liability coverage, and accident insurance for member clubs, typically coordinated through the Landessportbund's group insurance scheme.
• Youth Sports Programs (Jugendsportprogramme) Programs and events promoting youth and children's sport across member clubs in the Lüneburg district, including competitions, camps, and school-club cooperation.

Quantifiable outcome

• 46,600 memberships as of 01.01.2026, approaching 47,000 mark
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Landessportbund Niedersachsen e.V. (LSB)coreStrategic or Co-development Partner · 1 January 1946Parent umbrella organization at state level. KSB Lüneburg serves as the district-level intermediary between member clubs and the LSB. Receives funding from LSB for distribution to member clubs, coordinates LSB programs and training at regional level.
• Sparkasse LüneburgcoreGTM or Marketing PartnerMajor financial sponsor and partner. Supports sports awards ceremonies (Glanzlichter des Sports), Sportabzeichen Days, and various sports events. Co-funds the 'DAS TUT GUT' micro-funding program with up to 5,000 EUR per project.
• BBM LüneburgminorGTM or Marketing PartnerLocal partner organization shown in partner logos section
• Sport As LüneburgminorGTM or Marketing PartnerLocal sports partner organization
• AvaconminorGTM or Marketing PartnerEnergy company partner with sustainability focus
• Allianz (Joachim Schöbel)minorGTM or Marketing PartnerInsurance partner represented by local agent
• Hansestadt LüneburgcoreStrategic or Co-development PartnerMunicipal partner for sports development and integration initiatives. Co-hosts Sportlerehrung (sports awards ceremony) and supports integration programs.
• Landkreis LüneburgcoreStrategic or Co-development PartnerDistrict government partner for sports facility development and integration programs. Co-hosts Sportlerehrung and supports sports infrastructure projects.
• Landessportbund Niedersachsen (multiple program partners)coreStrategic or Co-development PartnerCoordinates various LSB programs including Sportentwicklung, Integration im und durch Sport, Sportstättenbau, Sport und Gesundheit, and Sportabzeichen programs at regional level.
• MTV Treubund LüneburgminorStrategic or Co-development PartnerLocal sports club partner for Pumptrack tour event organization as part of SPORTvernetzt initiative.
• Kinderschutzbund LüneburgcoreStrategic or Co-development PartnerChild protection organization partnering with KSB for consultation program on protection against sexualized violence in sports.
• Ochtmisser SportvereinminorStrategic or Co-development PartnerLocal partner host for LüneLauf event under 'Move for the Planet' initiative.
• TSV AdendorfminorStrategic or Co-development PartnerHost venue for Sparkassen-Sportabzeichentag during 'Lange Nacht des Sports' event.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Deutscher Olympischer Sportbund (DOSB): National umbrella organization for all German sports federations. Two tiers above KSB but comparable in its role as a coordinating and advocacy body for member organizations across the German sports ecosystem.
• Landessportbund Nordrhein-Westfalen: State sports federation of NRW with the same parent function to district federations that LSB Niedersachsen plays to KSB Lüneburg. Comparable service mix at much larger scale.
• Landessportbund Niedersachsen e.V. (LSB): State-level parent organization of KSB Lüneburg. Directly comparable as the next-tier sports federation governing KSB and similar district federations across Lower Saxony, with overlapping services (funding distribution, training, member administration via PHOENIX portal).
• Deutscher Sportjugend (dsj): National youth sports organization within DOSB. Directly comparable to KSB's Sportjugend Lüneburg subsidiary, providing programmatic and policy support for youth sports clubs across Germany.

Regional players

• Stadtsportbund Düsseldorf: City sports federation in NRW. Comparable to KSB Lüneburg in service model and tier, but serving Düsseldorf region under a different state body.
• Sportbund Pfalz: Regional sports federation in Rhineland-Palatinate. Operates the same district-level federation model with consulting, funding distribution, and member services for clubs, though serving a different state (LSB Rheinhessen/Pfalz).

Direct peers

• Stadtsportbund Hannover: City sports federation in Hannover, Lower Saxony. Same tier and structure as KSB Lüneburg, providing the same umbrella function for clubs in a larger urban area, with similar service offerings and Landessportbund affiliation.
• Kreissportbund Stade: Adjacent district sports federation in Lower Saxony serving Stade region. Same organizational model (e.V.), same parent (LSB Niedersachsen), same service portfolio for member clubs, directly comparable to KSB Lüneburg.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCrwNH8uRNrZww8vSZ8THrdw
• Facebookfacebook.com/kreissportbund.lueneburg
• Instagraminstagram.com/ksb_lueneburg
• LinkedInlinkedin.com/company/kreissportbund-l%C3%BCneburg-e.v.

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kreissportbund Lüneburg e.V.