Kringwijs
Stichting Kringwijs is an Amsterdam-based nonprofit foundation that develops dialogue-based facilitation methodologies and delivers training, resident-council facilitation, and community-building programs to Dutch municipalities, housing corporations, welfare organizations, and libraries.
- Company typePrivate
- Founded-
- HeadquartersAmsterdam, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Kringwijs does
Stichting Kringwijs is an Amsterdam-based nonprofit foundation (Stichting) founded in 2016 that develops dialogue-based facilitation methodologies aimed at strengthening social cohesion and supporting community self-organization. The organization operates with a small core team of 8 employees, led by bestuurder Harro Labrujere, and serves Dutch municipalities, municipal districts, housing corporations, welfare organizations, libraries, and national government programs. Its primary customer-facing offerings include training programs (Iemand Erbij for citizen crisis response, Training Gelijkwaardig Voorzitter for value-driven chairmanship, Buikpijntraining, Workshopserie 'Hoort u mij'), community-building programs (Wijkexpeditie, Bewonersberaad resident councils, Buurtzus, De Vergeten Groep), educational products (Samenleefspel for primary schools and adults), consultation services (Sociale Dokter, Familiegroepsplan, Zelfhulpgroepen), and published works (Bouwen op sociale veerkracht, Durven vragen, Handreiking 'Zelf stappen zetten').
The underlying "technology" is a set of proprietary process frameworks derived from facilitation practice and, in part, from Maori Family Group Conferencing ('Trust the Process' with six ingredients). Notable program components include a 2025-launched telephone hotline for Iemand Erbij in Amsterdam Nieuw-West, training for citizens to approach people in crisis on the street, and structured Wijkexpeditie processes through which residents develop collective ownership of their neighborhood. Kringwijs does not operate as a software or AI company; it has no app, API, or disclosed digital platform, and its product surface is centered on human-delivered facilitation.
The revenue model is multi-stream but small-scale: project-based professional-services commissions (quote-based, often multi-year) from public-sector clients such as Gemeente Amsterdam, Stadsdeel Noord, NPSNW, and ZonMw; open-enrollment training (e.g., Gelijkwaardig Voorzitter at €250); and unit-priced physical and digital products (Samenleefspel for adults at €20, school digital versions on request). Distribution is direct and relationship-based, with no sales force; products are sold via [email protected] and through publishing partners. Geographic focus is concentrated in Amsterdam neighborhoods (Nieuw-West, Noord, Molenwijk, Bos en Lommer, Slotermeer, Slotervaart) with one documented project in Harderwijk. The organization markets itself primarily through its Dutch-language blog, newsletter (eepurl.com/c7IwEP), LinkedIn page, and co-organized events such as the Caring Community Festival.
Kringwijs firmographics
Firmographics- Name
- Kringwijs
- Legal name
- Stichting Kringwijs
- Website
- https://kringwijs.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stichting Kringwijs is an Amsterdam-based nonprofit foundation that develops dialogue-based facilitation methodologies and delivers training, resident-council facilitation, and community-building programs to Dutch municipalities, housing corporations, welfare organizations, and libraries.
- Ownership category
- akta.pro rank
Kringwijs industry classification
Industry- Product category
- Community Facilitation and Social Cohesion Services
- NAICS
- Other Individual and Family Services (624190), Educational Support Services (611710), Educational Support Services (61171), Other Similar Organizations (except Business, Professional, Labor, and Political Organizations) (813990)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200), Services-Management Consulting Services (8742), Services-Membership Organizations (8600)
- akta.pro primary industry
- K–12 Support & School Improvement Nonprofits (BPAGADAB)
- akta.pro secondary industries
- Mental Health Counseling & Therapy Services (K–12) (EDAJALAG), Family & Parent Support Services (Parent Coaching, Advocacy) (EDAJALAK), Communication & Family Engagement Platforms (Messaging, Portals, Translation) (EDAJAMAI)
Keywords
Where Kringwijs is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Kringwijs business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Training and Education Programs: Kringwijs delivers paid training programs including 'Training Iemand Erbij' (crisis response for citizens), 'Training Gelijkwaardig Voorzitter' (equal-value chairmanship), and workshops. Training costs are publicly disclosed for some offerings (e.g., Gelijkwaardig Voorzitter at €250). Programs are commissioned by municipalities, organizations, or open enrollment.
- Products and Publications: Sale of physical and digital tools such as the 'Samenleefspel' for adults (€20) and primary school digital versions, the book 'Durven vragen, Amsterdamse ouders over opvoeden', and the publication 'Bouwen op sociale veerkracht'. Products are sold directly or through publishers.
- Project-based Consultancy and Facilitation: Kringwijs is commissioned by government, housing corporations, network operators, and libraries to facilitate resident meetings, neighborhood processes, and organizational transformation. Revenue is project-based, often funded by municipalities or public programs such as Aanpak Noord and Nationaal Programma Samen Nieuw West.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Samenleefspel for adults – physical card version |
| Unit Pricing | Pay-as-you-go | Samenleefspel for primary school – digital version for interactive whiteboard (groups 3–8) |
| One time/ perpetual license | Pay-as-you-go | Training Gelijkwaardig Voorzitter – open enrollment |
| Other | Multi-year contract | Project-based consultancy/facilitation |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Kringwijs product offering
Product offeringCore offering
Kringwijs is a nonprofit foundation that facilitates dialogue-based processes between residents, organizations, and governments to strengthen social cohesion and community ownership. It delivers facilitation services (Wijkexpeditie, Bewonersberaad, Samensturing), training programs (Iemand Erbij, Training Gelijkwaardig Voorzitter, Buikpijntraining, Workshopserie 'Hoort u mij'), and educational products/publications (Samenleefspel, 'Bouwen op sociale veerkracht', 'Durven vragen').
Product overview
Kringwijs is a foundation that develops process-oriented working methods based on dialogue and equality, focused on stimulating and facilitating processes between people, organizations, and governments. The organization offers a portfolio of facilitation services and tools including: training programs (Iemand Erbij for crisis intervention, Training Gelijkwaardig Voorzitter for value-driven chairmanship, Buikpijntraining for caregivers); community building programs (Wijkexpeditie for neighborhood expeditions, Bewonersberaad for resident council facilitation, Buurtzus, De Vergeten Groep); educational products (Samenleefspel for schools and adults, Workshopserie 'Hoort u mij'); publications (Bouwen op sociale veerkracht, Durven vragen, Handreiking 'Zelf stappen zetten'); and consultation services (Sociale Dokter, Familiegroepsplan, Zelfhulpgroepen). The offerings work together to enable communities to organize themselves, citizens to support each other in crisis, and governments to engage residents effectively.
Differentiator
Problem solved
Functional benefit
Brands
- Iemand Erbij: Training program for neighborhood residents to approach people in crisis on the street with respect and equality
- Wijkexpeditie
- Samenleefspel
- Bewonersbijeenkomsten
Products and services
- Wijkexpeditie A learning and action process for neighborhood residents where Kringwijs provides facilitation support from early stage to execution, helping neighbors reach out to each other and develop collective ownership of their neighborhood. Targeted at municipalities, housing corporations, and welfare organizations seeking inclusive community development.
- Iemand Erbij (Someone Nearby) Training Training program that teaches neighborhood residents how to approach and support people in crisis situations on the street, with respect and equal treatment. Includes a telephone hotline for crisis support in Amsterdam Nieuw-West. Developed with support from ZonMw and based on the lived experience of people who have been through crises.
- Bewonersberaad (Resident Council Facilitation) Facilitation service for government, housing corporations, and utility companies to organize effective meetings (resident councils) with neighborhoods or resident groups. Used to engage underrepresented residents in policy dialogue, as demonstrated by five resident councils commissioned in Amsterdam Nieuw-West for Nationaal Programma Samen Nieuw West.
- Samenleefspel (Coexistence Game) A board game containing questions about everyday situations with other people that can be uncomfortable, helping children discover how they can react differently. Available for primary schools (digital version for interactive whiteboard, groups 3–8) and as a paper-based adult version priced at €20 per copy.
- Training Gelijkwaardig Voorzitter One-day training program centered on value-driven (equal-value) chairmanship where participants learn to act from their values as a firm foundation regardless of environment, participants, perspective, or atmosphere. Open enrollment at €250 excl. VAT.
- Workshopserie 'Hoort u mij' (Do You Hear Me) A workshop series focused on listening and communication skills.
- Buikpijntraining (Abdominal Pain Training) Training for caregivers of children and adolescents experiencing abdominal pain, addressing functional abdominal pain and medically unexplained physical symptoms.
- Sociale Dokter (Social Doctor) Consultation service that listens to people's personal stories, providing a listening ear and exploring solutions together.
- Buurtzus (Neighborhood Sister) Neighborhood sister program connecting residents for mutual support and community building.
- De Vergeten Groep (The Forgotten Group) Program focused on reaching and supporting people who are often overlooked or forgotten in society.
- Zelfhulpgroepen (Self-Help Groups) Facilitation Facilitation service for self-help groups where people with shared experiences support each other.
- Familiegroepsplan (Family Group Plan) Family group plan facilitation and information service, helping families create their own support plans with relatives and acquaintances.
- Samensturing in Organisaties (Co-Governance in Organizations) Process facilitation service for organizations in which teams collectively discover and develop how co-governance can work smoothly for the team, the organization, and especially the customer.
- Samenleefspel voor Volwassenen (Adult Coexistence Game) A paper-based version of the coexistence game for adults (priced at €20 per copy), containing questions about everyday situations with others that can be uncomfortable.
- Durven vragen, Amsterdamse ouders over opvoeden (Publication) Book about how Amsterdam parents approach parenting, published by Uitgeverij Anderszins with a foreword by wethouder Simone Kukenheim.
- Bouwen op sociale veerkracht (Publication) Book by Harro Labrujere about building social resilience, presenting a society where people involve each other to find answers to challenges.
- Handreiking 'Zelf stappen zetten' (Guidance Publication) Guidance document developed for the Municipality of Amsterdam for communication professionals involved in youth care, containing practical tips for involving social networks.
Quantifiable outcome
- 140 families received weekly food support during COVID-19 crisis, managed by a community organization Kringwijs helped develop into an independent foundation (Stichting Anissa)
- +2 more outcomes
Companies that use Kringwijs
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Kringwijs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Kringwijs partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- SWP (Uitgeverij SWP)minorSWP published 'Mijn broeders hoeder. Naar een gezelschappelijke psychiatrie' by Gert Schout, which references Iemand Erbij as a model practice for relational psychiatry. This is editorial acknowledgment rather than a formal program partnership.
- Awet FeshayeminorKringwijs developed a plan with social entrepreneur Awet Feshaye to strengthen social entrepreneurs in Amsterdam Nieuw-West with a non-Dutch background in their proposition and marketing.
- Cliëntenbelang AmsterdamcoreKringwijs co-organized the Amsterdam contribution to the Caring Community Festival with Cliëntenbelang Amsterdam and dozens of local initiatives, creating a varied program with examples, artistic content, and meditation over three days.
- Jeugdplatform AmsterdamcoreKringwijs and Jeugdplatform Amsterdam co-created the advice document 'Maak de jeugdhulp transformatieproof' containing five principles for better youth support. The collaboration produced practical materials and illustrated cards distributed during the Jeugdplatform's four-year anniversary event.
- OBA (Openbare Bibliotheek Amsterdam)coreKringwijs partnered with OBA to organize the Wijkexpeditie program focused on safe and healthy upbringing of youth. OBA provided the venue (OBA Theater) and collaborated on programming that combined neighborhood dialogue with a theater production (Road Trippin') to engage youth, parents, schools, and residents.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Kringwijs competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Kringwijs social profiles
Digital presenceKringwijs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kringwijs leadership team
Management profileNumber of profiles
Profiles2 records
Kringwijs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kringwijs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kringwijs
What does Kringwijs do?
Kringwijs is a nonprofit foundation that facilitates dialogue-based processes between residents, organizations, and governments to strengthen social cohesion and community ownership. It delivers facilitation services (Wijkexpeditie, Bewonersberaad, Samensturing), training programs (Iemand Erbij, Training Gelijkwaardig Voorzitter, Buikpijntraining, Workshopserie 'Hoort u mij'), and educational products/publications (Samenleefspel, 'Bouwen op sociale veerkracht', 'Durven vragen').
Is Kringwijs a public or private company?
Kringwijs is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Kringwijs founded?
Kringwijs was founded in -1. It employs 1 to 10 people.
Where is Kringwijs based?
Kringwijs is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Kringwijs make money?
Three revenue lines are on record. Training and Education Programs are the primary driver. The others are products and Publications and project-based Consultancy and Facilitation.
Does Kringwijs have an API?
No public API is recorded for Kringwijs.
What industry is Kringwijs in?
Kringwijs's product category is Community Facilitation and Social Cohesion Services. Its primary akta.pro industry code is BPAGADAB, K–12 Support & School Improvement Nonprofits, with a secondary code of EDAJALAG, Mental Health Counseling & Therapy Services (K–12). Its NAICS code is 624190 and its SIC code is 8300.