KROMO Ali

What KROMO Ali does

KROMO Ali Group Srl is an Italian manufacturer of commercial warewashing and dishwashing equipment, operating as a branded line within the larger Ali Group Srl industrial group. Its portfolio spans the full professional foodservice equipment stack: undercounter dishwashers (BLUE, AQUA, DUPLA, LUX, PREMIUM), hood-type dishwashers (HOOD 70/80-110/110 I/130 LUX/140 PREMIUM), stock-and-wash machines, rack-conveyor and belt-conveyor dishwashers (RK and QK series), tray tunnel washers and transport systems (TRAY, POLICORDA), glass and object washers (POT, AQUAFORCE), granule object washers (GRANULE), and basket conveyor/belt washers (VK, LK, LK-HD), plus ETL-certified SKUs for the North American market. The technology stack is mechanical/industrial at its core, augmented by an IoT layer that enables remote equipment monitoring and post-sale service.

Commercially, KROMO operates a B2B model with two revenue streams: (1) one-time capital sales of warewashing equipment, configured and priced via quote-based enterprise sales for large installations and via a multilingual self-service product configurator (Italian, English, French, Spanish, German, Russian) for smaller and international leads; and (2) a recurring aftermarket stream of original spare parts, accessories, and IoT-enabled service contracts across the equipment lifecycle. The legal entity is headquartered at Via Gobetti 2/a, Cernusco sul Naviglio (Milan), with production at Via Mestre 3, Castelfranco Veneto (Treviso). Headcount at the KROMO brand level is disclosed as 5, which — given a dedicated production site and a full multi-category catalog — indicates that the bulk of operational headcount is shared within the Ali Group Srl parent structure rather than carried on the brand's own payroll. Customer segments are professional foodservice operators (restaurants, hotels, catering, hospitals, institutional kitchens). Revenue is not publicly disclosed; pricing is quote-based and not published.

Name

KROMO Ali

Legal name

KROMO Ali Group Srl

Website

https://kromo-ali.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

KROMO Ali Group Srl is an Italian manufacturer of commercial warewashing equipment — undercounter, hood-type, conveyor, tray, and glass/object washers — sold B2B to professional foodservice operators across Europe, with ETL-certified SKUs targeting North America. It operates as a brand within Ali Group Srl.

Ownership category

akta.pro rank

Product category

Commercial Dishwashing Equipment

NAICS

Commercial and Service Industry Machinery Manufacturing (33331), Food Product Machinery Manufacturing (333241), Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Special Industry Machinery (No Metalworking Machinery) (3550), Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Food Preparation Equipment & Smallwares Wholesale (AFAIALAK)

Keywords

• Commercial dishwashing equipment
• Professional warewashing machines
• Foodservice equipment manufacturing
• Industrial dishwasher systems
• Commercial kitchen appliances

Headquarters

HQ city

Cernusco sul Naviglio

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Commercial Warewashing Equipment Sales: KROMO Ali generates revenue primarily through the manufacture and sale of commercial dishwashing and warewashing equipment. Their product portfolio includes under-counter dishwashers, hood-type dishwashers, conveyor/flight-type dishwashers, glasswashers, utensil washers, and tray washers. Equipment is sold as one-time capital purchases with associated installation.
2. Service, Spare Parts and Accessories: Post-sale revenue stream including original KROMO spare parts and accessories, IoT solutions, and service support to ensure optimal equipment functionality throughout the equipment lifecycle.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

KROMO Ali is an Italian manufacturer of commercial warewashing equipment for professional foodservice establishments. The company produces undercounter, hood-type, conveyor, belt-type, tray tunnel, glass/object, granule, and basket conveyor dishwashers, sold primarily as one-time capital purchases with associated installation. The offering is complemented by original spare parts, accessories, and IoT-enabled post-sale service solutions to ensure optimal equipment performance throughout the lifecycle.

Product overview

KROMO Ali Group Srl is an Italian manufacturer of commercial dishwashing and cleaning equipment. The company offers a comprehensive portfolio of professional machines including undercounter dishwashers (Lavastoviglie sottobanco: BLUE, AQUA, DUPLA, LUX, PREMIUM), hood-type dishwashers (Lavastoviglie a cappotta: HOOD series), stock & wash machines, conveyor-type dishwashers (Lavastoviglie a traino: RK series), belt-type dishwashers (Lavastoviglie a nastro: QK series), tray tunnel washers and transport systems (TRAY, POLICORDA), glass/object washers (Lavaoggetti: POT, AQUAFORCE), granule washers (Lavaoggetti a granuli: GRANULE), basket conveyor washers (Lavaceste a traino: VK series), basket belt washers (Lavaceste a nastro: LK series), and ETL-certified models for North American markets. The product range is complemented by IoT solutions and post-sale service offerings including original spare parts and accessories.

Differentiator

Problem solved

Functional benefit

Products and services

• Lavastoviglie sottobanco (Undercounter Dishwashers)

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Ali Group SrlcoreOthersKROMO Ali is the KROMO brand operating within Ali Group Srl, an Italian industrial group specializing in professional warewashing and food service equipment. The company is legally structured as 'KROMO – Ali Group Srl' with headquarters in Cernusco sul Naviglio (MI) and production facility in Castelfranco Veneto (TV), Italy.

Recent moves5 records

Expansion highlights4 records

Regional players

• Inoksan: Inoksan is a Turkish manufacturer of professional kitchen and warewashing equipment primarily serving regional and emerging markets. It is comparable to KROMO in product categories but has stronger distribution in the Middle East, North Africa, and CIS regions where KROMO also has Russian-language market presence.

Broad incumbents

• Electrolux Professional: Electrolux Professional is a large global manufacturer of professional kitchen, laundry, and food service equipment. Its commercial warewashing range overlaps with KROMO's portfolio and is sold through a broad international dealer network across foodservice and institutional segments.
• Hobart: Hobart is a leading global manufacturer of commercial food equipment including warewashing, cooking, and food preparation systems. Notably, Hobart is itself part of Ali Group Srl alongside KROMO, making it both a corporate sibling and the most established incumbent benchmark in the same warewashing category.
• Hoshizaki: Hoshizaki is a Japanese global manufacturer of commercial kitchen equipment including ice machines, refrigeration, and commercial dishwashers. It operates as a broad incumbent in professional foodservice with overlapping warewashing offerings for hospitality and foodservice operators worldwide.

Direct peers

• Fagor Industrial: Fagor Industrial is a Spanish-based manufacturer of commercial kitchen equipment including warewashing, cooking, and refrigeration products. It competes with KROMO in European foodservice channels and offers overlapping dishwashing product categories for hotels, restaurants, and institutions.
• Comenda: Comenda is an Italian manufacturer of commercial dishwashers and warewashing equipment headquartered near Milan. It is a direct peer to KROMO in the European market with comparable product categories including undercounter, hood, and conveyor systems for professional kitchens.
• Meiko: Meiko is a German manufacturer of commercial warewashing, cleaning, and food waste handling equipment for professional foodservice and hospitality. It competes head-to-head with KROMO across undercounter, hood-type, conveyor, and flight-type dishwashers with comparable installation and service models.
• CMA Dishmachines: CMA Dishmachines is a US-based manufacturer of commercial undercounter and high-temperature dishwashing equipment for foodservice and healthcare. It is a direct peer to KROMO in the lower-volume commercial dishwasher segment, particularly relevant given KROMO's ETL-certified push into North America.
• Miele Professional: Miele Professional is the commercial division of Miele, manufacturing commercial dishwashers, glasswashers, and washer-disinfectors for hotels, restaurants, and institutions. It directly competes with KROMO's commercial warewashing lineup with strong brand recognition in European and global hospitality markets.
• Winterhalter: Winterhalter is a German-headquartered specialist manufacturer of commercial dishwashing and warewashing systems for professional kitchens. It is a direct peer to KROMO, offering a similarly comprehensive range of undercounter, hood, conveyor, and utensil washers targeted at restaurants, hotels, and foodservice operators worldwide.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kromo-ali

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KROMO Ali