Kvadrat kjøpesenter

What Kvadrat kjøpesenter does

Kvadrat kjøpesenter is a shopping center located at Gamle Stokkavei 1 in Sandnes, Norway, established in 1984 and operated as part of the Thon group's portfolio of Norwegian shopping centers. The center houses 154 retail stores across categories including fashion, sports, electronics, books, toys, home goods, and groceries, alongside 26 food and beverage establishments. Infrastructure on site includes 1,600 free parking spaces (900 covered), 20 EV charging points operated in partnership with Grønn Kontakt, bicycle parking, and wheelchair/luggage storage rentals. The supporting technology layer consists of a shopping-center management website and a mobile app for indoor navigation, store finding, and access to activities and services.

The center generates revenue primarily through recurring retail rent from its 154 stores and 26 F&B tenants, supplemented by parking services (including EV charging), a gift card program distributed via dittgavekort.no that is redeemable across 4,000+ stores, 80+ shopping centers and 70 Thon Hotels, and the Plusskunde customer loyalty program. Operations are run by a lean team of approximately 7 employees focused on property management, tenant coordination, and customer service via the in-center Servicesenteret. Marketing is driven by seasonal event programming (e.g., 'Sommer på Kvadrat' with free activities and family events), a 229-article 'Magasin' content section, email newsletters, and the loyalty program.

Kvadrat serves two distinct customer sets: end consumers and families from the Sandnes and broader Rogaland region seeking a one-stop shopping, dining, and entertainment destination, and retail and F&B tenants (including national chains such as Obs, Vinmonopolet, Norli, Jernia, Sprell, Starbucks, Burger King, and Telia) that benefit from the center's high foot traffic, shared marketing platforms, and event-driven demand. Strategically, Kvadrat participates in the Thon gift card and loyalty ecosystem, has invested in EV charging infrastructure, and won the Bærekraftprisen 2025 sustainability award, positioning the asset within Thon's broader network of regional shopping destinations.

Name

Kvadrat kjøpesenter

Legal name

Kvadrat

Website

https://kvadrat.no

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Kvadrat kjøpesenter is a Sandnes, Norway shopping center operated by Thon, housing 154 retail stores and 26 food and beverage outlets serving regional consumers, families, and tenant retailers.

Ownership category

akta.pro rank

Headquarters

HQ city

Sandnes

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Retail Tenant Rent: Kvadrat generates revenue by renting retail space to 154 stores across various categories including clothing, electronics, sports, home goods, and food & beverage (26 establishments)
2. Parking Services: Free parking with 1600 spaces (900 under cover) with optional EV charging stations (20 charging points) through Grønn Kontakt
3. Gift Card Program: Gift cards sold through dittgavekort.no that can be used in 4000 stores across 80+ shopping centers and 70 Thon Hotels

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Kvadrat kjøpesenter is a large shopping center in Sandnes, Norway, operated by the Thon group, housing 154 retail stores and 26 food and beverage outlets under one roof. The center provides 1,600 free parking spaces (900 covered) with 20 EV charging points, a Plusskunde loyalty program, a customer service center, seasonal family activities, and participation in the Thon-network gift card program. Revenue is generated primarily through leasing retail space to tenants, with supplementary income from gift card and EV charging transactions.

Product overview

Kvadrat is a single shopping center operated by Thon, offering a unified retail experience through 154 stores and 26 food and beverage outlets. The center provides ancillary services including parking (1600 spaces, 20 EV charging points), a loyalty program (Plusskunde), customer service center, and gift card functionality. The product portfolio is structured as a core shopping center with supporting service add-ons rather than a modular platform architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Kvadrat Kjøpesenter (Shopping Center) Large shopping center in Sandnes, Norway, operated by Thon, housing 154 retail stores and 26 food and beverage outlets offering a comprehensive shopping and dining experience for local consumers and families.
• Parkering (Parking Services) Parking facility with 1,600 free parking spaces including 900 covered spaces, 20 EV charging points operated through Grønn Kontakt, free bicycle parking, and wheelchair/luggage storage rentals for shopping center visitors.

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• ThoncoreOthersThon is the parent company operating Kvadrat shopping center. Thon manages a portfolio of shopping centers across Norway and operates 70 Thon Hotels. The gift card system is integrated across the Thon network.
• Grønn KontaktcoreTechnology or IntegrationGrønn Kontakt provides EV charging infrastructure at Kvadrat with both fast chargers and flexible chargers. Supports multiple payment methods including MER charge key, Elbilforeningen charge key, MER Connect app, and SMS. Has a 24-hour service hotline.
• dittgavekort.nocoreGTM or Marketing PartnerGift card distribution partner enabling gift cards that can be used in 4000 stores across 80+ shopping centers and 70 Thon Hotels. Extends the shopping center's reach beyond physical visitors.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• AMFI: AMFI is a Norwegian chain of shopping centers owned by Malling & Co. Directly comparable to Kvadrat — similar mid-sized regional malls, mixed retail/F&B tenants, and a focus on regional Norwegian consumers.
• Olav Thon Gruppen: Olav Thon Gruppen is the parent company operating Kvadrat and multiple other Norwegian shopping centers (Storo, Sandvika, etc.). Directly comparable as the broader portfolio operator with the same brand, gift card, and loyalty infrastructure that backs Kvadrat.
• Maxim Barnekow (Handel AS): Handel is a Norwegian player in shopping center management and retail real estate. Comparable to Kvadrat as a Norwegian-focused shopping center operator with similar mid-sized mall assets targeting regional consumers.

Broad incumbents

• Citycon: Citycon is a Nordic shopping center owner-operator with malls across Norway, Finland, and Sweden. Directly comparable to Kvadrat as a regional mall operator with a mixed retail and F&B tenant base, though larger and publicly listed.
• Unibail-Rodamco-Westfield: URW is a global shopping center operator with significant European presence. Comparable to Kvadrat at the high level of mall operations and tenant mix management, but at much larger scale and asset value.
• ECE Marketplaces: ECE operates shopping centers across Germany and Europe. Comparable to Kvadrat as a developer and operator of mid-to-large shopping centers with diversified retail and F&B tenants.
• Klepierre: Klepierre is a major European shopping center operator with a continent-wide portfolio. Comparable to Kvadrat as a landlord/tenant mall operator with a mixed retail tenant base, though focused on larger urban centers.
• Steen & Strøm (Unibail-Rodamco-Westfield): Steen & Strøm is a Norwegian shopping center arm of Unibail-Rodamco-Westfield, operating premium malls in Norway. Comparable to Kvadrat as a multi-center Norwegian shopping center operator targeting similar consumer segments.

Regional players

• Atrium Ljungberg: Atrium Ljungberg is a Swedish real estate company focused on retail and urban properties. Comparable to Kvadrat as a Nordic regional mall operator, though primarily Sweden-focused.
• Steen & Strøm Magasin: Magasin is a Norwegian department store (within the Steen & Strøm / URW family). Comparable to Kvadrat as a Norwegian retail destination operator focused on fashion and lifestyle shopping, though it is a single-store concept rather than a mall.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kvadrat-kj%C3%B8pesenter

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kvadrat kjøpesenter