Laajasalon Palloseura

What Laajasalon Palloseura does

Laajasalon Palloseura (LPS) is a Finnish non-profit registered sports association (rekisteröity yhdistys) operating a community football club based in the Laajasalo (Saari) district of Helsinki. The club serves primarily children and youth from preschool through age 18 across a structured age-team pathway (from LPS 21 for the youngest through B-pojat for U18), plus adult recreational and competitive teams including men's and women's representative squads that compete in Helsinki's and the Football Association's leagues and the Suomen Cup. The organization employs approximately 13 paid staff (Executive Director, Coaching Manager, Club Coordinator, and professional coaches) and is supported by hundreds of unpaid volunteers in coaching, team management, caretaking, and event roles. As of the 2024 season, LPS surpassed 1,000 playing card holders for the first time in its history.

LPS operates dedicated facilities including the renovated Reilusti Parempi Saari Areena (main football field at Sarvastonkaari 23) and Ilomäentien juniorinurmi (grass pitch), with winter access to Pallomylly. Its underlying technology is the myClub operational management platform, which handles member registration, team management, field bookings, payment processing, and event registration; communications run through a WordPress website plus Instagram and Facebook channels. The product portfolio spans junior and adult teams, pre-school programs (Jalkapallokerho, Perhefutis), school-age programs (Korttelifutiskoulu, Taitokoulu, Maalivahtitalli/Maalivahtikoulu, summer camps), adult football school, and a Player Fund (Pelaajarahasto) supporting children from financially struggling families. Merchandise is distributed via XXL under an Adidas partnership and at club events.

Revenue is diversified across seven streams: annual membership fees (subscription), summer camp and football school registrations (one-time), goalkeeper school seasonal fees, fan merchandise, sponsorships with local partners (IKH Roihupelto, KSM Saari, Webropol, Laajasalon Apteekki, Ravintola Mantra, XXL, Adidas), and donations from foundations and Lions Club to the Player Fund. Pricing is tiered by membership status with sibling discounts and partial-week options. Go-to-market is community-led via word-of-mouth, school and daycare outreach, open training sessions, and seasonal enrollment campaigns, reinforced by event-driven visibility through HesaCup, Super Thursday, Suomen Cup games, and the annual Avauspotku gala. The club is governed by a member-elected board with Kaisa Arrateig currently serving as acting Chairman and Juha Tikander as Executive Director.

Name

Laajasalon Palloseura

Legal name

Laajasalon Palloseura LPS ry

Website

https://laajasalonpalloseura.fi

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

11–50 employees

Short description

Laajasalon Palloseura is a Helsinki-based non-profit football club serving 1,000+ youth and adult players in Laajasalo through age-based teams, training programs, summer camps, and competitive squads, funded by memberships, sponsorships, camps, and donations.

Ownership category

akta.pro rank

Product category

Community Youth Football Club

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF), Sport-Specific Private Coaching & Instruction (1:1, Small Group) (MPAKAJAE), Team & Club Coaching (seasonal team coaching) (HSADAEAF)

Keywords

• Youth football training
• Football club programs
• Goalkeeper coaching
• Summer football camps
• Community football association

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Membership fees: Annual membership fees charged to players and their families for participation in the club's teams and activities. Fee levels vary by team tier (competitive vs. recreational).
2. Summer camps and leiri registrations: Revenue from multi-day football camps (kesäleirit) for children aged 2013-2019. Pricing is tiered: 120 EUR for members, 140 EUR for non-members, with sibling discounts and partial-week options.
3. Football schools (futiskoulu) and neighbourhood football school (korttelifutiskoulu): Fees charged for korttelifutiskoulu (neighbourhood football school) for 2016-2017 born children. The korttelifutiskoulu fee was 65 EUR including training, a football school shirt, and a tournament event.
4. Goalkeeper school (Maalivahtitalli): Goalkeeper training sessions organized in groups by age and skill level, with seasonal fees (35 EUR for fall, 40 EUR for summer).
5. Fan merchandise and supporter products: Fan merchandise sold via myClub web shop, including custom jerseys, water bottles, and fan items designed by local graphic designer Teemu Junkkaala. Also available at events and from the club office.
6. Sponsorship and partnerships: Partnership deals with companies such as IKH Roihupelto, KSM Saari (supermarket), Ravintola Mantra, Webropol, Laajasalon Apteekki, XXL, and Adidas. Sponsors provide financial support, in-kind equipment, and match-day services.
7. Player Fund donations: Donations from private individuals, Lions Club Helsinki Revonsalmi, Jalkapallo-säätiö, and Urlus-säätiö to support players from financially struggling families. These contributions are distributed as grants twice yearly.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Laajasalon Palloseura (LPS) is a non-profit community football club based in Laajasalo, Helsinki, operating age-grouped youth teams from pre-school through U18 and adult representative and recreational teams. The club runs supporting sub-programs including family football (Perhefutis), pre-school football club (Jalkapallokerho), street football school (Korttelifutiskoulu), skill school (Taitokoulu), goalkeeper academy (Maalivahtitalli), adult football school (Aikuisten jalkapallokoulu), and summer camps. Operations are delivered from dedicated facilities (Saari Areena and Ilomäki) by professional coaches alongside a large volunteer network.

Product overview

Laajasalon Palloseura (LPS) is a football (soccer) sports club based in Laajasalo, Helsinki, Finland. The organization operates a comprehensive portfolio of football programs organized around two main divisions: junior teams (organized by age from youngest to oldest, both boys and girls) and adult teams (including representative and recreational levels). Supporting these core team structures, LPS offers a range of development programs including Maalivahtitalli (goalkeeper training), Taitokoulu (skill school), and Aikuisten Jalkapallokoulu (adult football school). For younger children and families, the club provides entry-level programs such as Jalkapallokerho (football club for pre-schoolers), Perhefutis (family football), and Korttelifutiskoulu (street football school). The club also operates seasonal summer camps and a Player Fund for financial support. LPS does not operate as a technology product company but as a traditional sports club offering community-based football activities.

Differentiator

Problem solved

Functional benefit

Brands

• Reilusti Parempi Saari Areena: The main football arena and sports facility operated by the club at Sarvastonkaari 23, Laajasalo
• LPS Pelaajarahasto

Products and services

• LPS Junior Teams

Quantifiable outcome

• Over 1,000 playing card holders (pelipassimäärä) reached in 2024 — first time in club history
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• IKH RoihupeltocoreStrategic or Co-development PartnerLPS and IKH Roihupelto signed a collaboration agreement through the end of 2025 season. IKH Roihupelto provides expedited uniform and kit delivery (few days turnaround vs. standard 2-month lead time) for LPS teams, stocks selected jerseys and shorts in various sizes, and offers custom printing services including player numbers. IKH supported LPS in summer kiosk renovation by providing materials. The partnership is a strategic collaboration benefiting both parties within the local Helsinki area.
• Adidas (via XXL)coreChannel Partner/ Reseller/ DistributorLPS has transitioned from off-the-shelf uniforms to custom Adidas kits. Orders are processed through team bulk purchasing. As a collaboration partner, XXL serves as the retail outlet for LPS branded Adidas equipment and apparel.
• K-Supermarket Saari (KSM Saari)minorGTM or Marketing PartnerKSM Saari is listed as a collaboration partner on the LPS website, providing visibility and community-level support to the local football club.
• Ravintola MantraminorGTM or Marketing PartnerRavintola Mantra is listed as a collaboration partner of LPS, providing community-level sponsorship support.
• Laajasalon ApteekkiminorGTM or Marketing PartnerLaajasalon pharmacy is listed as a collaboration partner, providing sponsorship support at the community level.
• WebropolminorGTM or Marketing PartnerWebropol provides survey and feedback tools used by LPS for membership surveys and player fund applications. Listed as a collaboration partner.
• XXLcoreChannel Partner/ Reseller/ DistributorXXL serves as the sports retail partner for LPS branded merchandise and equipment, selling LPS items through its online store alongside Adidas products.
• Urhea (Urhean kanssa yhteistyöllä)minorStrategic or Co-development PartnerLPS collaborates with Urhea (Urhean kanssa yhteistyöllä) to provide morning training sessions for upper secondary school-age athletes (2008-2010 born) who attend Laajasalo school's sports class. Sessions are held at Saari Areena and in winter at Pallomylly.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• FC Viikingit: Helsinki-area amateur football club with a youth-heavy membership structure and adult representative squads, comparable in operating profile and catchment to LPS.
• FC Kiffen: Helsinki-based amateur/community football club running youth and adult teams; structurally similar small-club model competing in the same Helsinki football ecosystem.
• KIF Helsinki: Helsinki football club operating youth development pathways and competitive adult teams; directly comparable in size, geography, and community-led operating model.
• PK-35 Helsinki: Helsinki-based football club with strong community roots, fielding youth teams and adult representative squads in the capital region. Comparable scale and member-led operating model to LPS.
• IF Gnistan: Helsinki-based community football club with similar non-profit roots, operating youth and adult teams across multiple age groups in the capital region. Closest structural peer to LPS as a community-led Helsinki club.

Others

• Palloliitto (Football Association of Finland): National governing body that sanctions LPS's league play, certifies coaches, and awards regional honors. Functions as regulator/ecosystem enabler rather than competitor; relevant for governance and standards benchmarking.
• Suomen Palloliiton Eteläinen alue: Southern regional division of the Football Association of Finland, which LPS competes within for regional awards, league placement, and cup entry — relevant peer context for governance and competition structure.

Broad incumbents

• HIFK Fotboll: Historic Helsinki football club running extensive junior programs and competitive men's and women's teams; competes with LPS for youth players and visibility within Helsinki.
• FC Honka: Espoo-based football club running extensive youth academy and adult representative teams in the Helsinki metropolitan area, directly competing for youth players and family registrations in the same catchment.
• HJK Helsinki: Largest football club in Finland and the dominant Helsinki-based organization operating youth and adult teams, women's and men's squads, and broad community programming. Most relevant broad incumbent peer for a community Helsinki-area football club.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/laajasalonpalloseura
• Instagraminstagram.com/laajasalonpalloseura
• LinkedInlinkedin.com/company/laajasalon-palloseura

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laajasalon Palloseura