LA BOUTIQUE MODERNE

What LA BOUTIQUE MODERNE does

LA BOUTIQUE MODERNE is a French direct-to-consumer retailer of consumer electronics, mobile devices, and related accessories, operating both a PrestaShop-based e-commerce storefront and a physical retail showroom at 28 Rue Fondespan, 33430 Bazas, France. The company is a multi-brand reseller carrying accessories from Swissten, JELLICO, Zanaé, and Apple, alongside new smartphones starting at €129.90, grade-tiered refurbished devices (A+, A, AB, B, C), prepaid SIM cards, smart home devices, PC gaming peripherals, and category-spanning electronics (audio/video, computing, telephony, connected objects). It serves individual consumers across France with no disclosed enterprise customers.

The company also operates in-house smartphone and tablet repair services covering screen replacement (€59-€359), battery replacement (€19.90-€29.90), and charge connector repair (€39.90) across more than a dozen device brands including Apple, Samsung, Huawei, Xiaomi, Oppo, Sony, Wiko, Nokia, Realme, LG, Blackview, and Asus. Pricing is uniformly unit-based pay-as-you-go across all product and service categories, with gift cards available from €10 to €100. Distribution is dual-channel (online storefront shipping within 1-2 business days plus physical retail), and marketing runs through the website blog, Instagram, email newsletter, and WhatsApp customer support staffed by a named commercial contact during afternoon hours.

The business is a small private retailer (5 employees) with no external funding, no parent company, no subsidiaries, no patents or trademarks, no disclosed partnerships, and no publicly stated revenue. The operating model is that of an independent local/regional omnichannel retailer rather than a venture-backed or PE-owned platform; its competitive position rests on category breadth and physical-store accessibility rather than on proprietary technology or scale advantages.

Name

LA BOUTIQUE MODERNE

Legal name

LA BOUTIQUE MODERNE

Website

https://laboutiquemoderne.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

French omnichannel retailer selling consumer electronics, smartphones, accessories, and offering smartphone/tablet repair services to individual consumers across France, operating from a Bazas-based physical store and PrestaShop e-commerce site.

Ownership category

akta.pro rank

Headquarters

HQ city

MEAUX

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: One-time sales of consumer electronics including smartphones, tablets, phone accessories, audio equipment, computer peripherals, and smart home devices. Also offers repair services for smartphones and tablets with parts replacement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

LA BOUTIQUE MODERNE is a French independent retailer that sells consumer electronics, new and refurbished smartphones, mobile phone accessories (cases, cables, chargers, screen protectors, armbands), audio/video and computer peripherals, smart home devices, and prepaid SIM cards through its own e-commerce site and a physical store in Bazas, France. The company also provides in-house smartphone repair services including screen, battery, and charging connector replacement for multiple brands.

Product overview

LA BOUTIQUE MODERNE is a French e-commerce retailer specializing in consumer electronics and mobile phone accessories. The product portfolio is organized into multiple categories: Audio-Video (headphones, speakers, cables, HiFi systems), Energy (LED bulbs, batteries, smart home devices), Computing (accessories, peripherals, storage), Telephony (phone accessories, cases, chargers, screen protectors, mobile phones), and Connected Objects (smartwatches, fitness trackers). The store operates both as an online marketplace and physical retail location in Bazas, France. Key accessory brands include Swissten (cables, chargers, armbands), JELLICO (memory cards, earbuds), Zanaé (cases, chargers, jewelry accessories), and Apple. The company also offers repair services for smartphones and tablets including screen replacement, battery replacement, and charging connector repair. The business model is a multi-brand resale platform rather than a unified software product.

Differentiator

Problem solved

Functional benefit

Products and services

• Smartphone Screen Repair Smartphone screen replacement service for brands including Apple, Samsung, Huawei, Xiaomi, Oppo, Realme, Wiko, Nokia, Sony, and Asus. Prices range from €59 to €359 depending on model.
• Smartphone Battery Replacement Smartphone battery replacement service for brands including Apple, Samsung, Huawei, Xiaomi, Oppo, Realme, Wiko, Nokia, Sony, and Asus. Prices range from €19.90 to €29.90.
• Smartphone Charging Connector Replacement Smartphone charging connector replacement service, primarily for various iPhone models. Pricing starts from €39.90.
• Refurbished Smartphones Pre-owned and refurbished smartphones from brands including Apple, Samsung, Huawei, Xiaomi, Oppo, Realme, Wiko, Nokia, Sony, and Asus, available in various storage capacities and grade-based condition tiers (A+, A, AB, B, C).
• New Smartphones New smartphones from multiple brands with entry-level pricing from €129.90.
• Mobile Phone Accessories (Cases, Cables, Chargers, Screen Protectors, Armbands) Multi-brand mobile phone accessories including cases, cables (USB-C, Lightning, Micro USB), wall and car chargers, screen protectors (tempered glass and hydrogel), armbands, and decorative chain jewelry from brands including Swissten, JELLICO, Zanaé, and Apple. Typical pricing ranges from €5 to €50.
• Audio and Video Equipment Audio and video products including headphones, earbuds, Bluetooth portable speakers, FM transmitters, HiFi sound towers, CD/radio players, universal remote controls, cameras, antennas, VR glasses, and video surveillance equipment.
• Computing Accessories and Peripherals Computer accessories and peripherals including keyboards, mice, USB hubs, webcams, monitors, laptop chargers, external hard drives, USB keys, memory cards, gaming headsets, gaming mouse pads, and microphones.
• Smart Home and Energy Products

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Back Market: French-founded marketplace for refurbished consumer electronics including smartphones. Directly comparable for LA BOUTIQUE MODERNE's graded refurbished smartphone offering and circular-economy positioning.
• Cdiscount: Major French e-commerce retailer with a strong consumer electronics, smartphone, and accessory offering. Directly comparable as a domestic online electronics retailer competing for the same French consumer wallet, though at vastly larger scale.
• Rue du Commerce: French e-commerce retailer with strong consumer electronics, computing, and telephony assortment. Comparable online electronics retail positioning and customer base in France.
• Cybertek: French IT and consumer electronics retailer offering PCs, peripherals, smartphones, and accessories. Comparable as a domestic electronics specialist targeting similar consumer use cases.
• Darty: French consumer electronics and home appliance retailer (now under Fnac Darty group) operating omnichannel. Comparable in selling smartphones, audio, computing, and connected devices to French consumers.
• Materiel.net: French online IT and consumer electronics specialist selling peripherals, storage, smartphones, and accessories. Comparable product mix and online-first consumer electronics focus.
• Fnac: France's leading specialty retailer for consumer electronics, smartphones, audio, and computing accessories. Closely comparable in product categories (phones, tablets, audio, accessories) and target customers, with both physical and online channels.
• LDLC: French online-first IT and consumer electronics retailer selling computing peripherals, smartphones, audio, and accessories. Comparable as a domestic e-commerce specialist in electronics and accessories.
• Boulanger: Major French electronics and home appliance omnichannel retailer with broad smartphone, audio, and accessory assortment. Comparable product mix, target customer, and combined retail-plus-e-commerce model.

Broad incumbents

• Amazon.fr: Dominant French e-commerce platform with extensive consumer electronics and accessory catalog. Not a direct boutique competitor but the defining broad incumbent shaping pricing, assortment expectations, and fulfillment standards in the French electronics retail market.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/la-boutique-moderne

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LA BOUTIQUE MODERNE