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Lacerta Winery Switzerland

Full company profile

uuid004r7zt

Namestring
Lacerta Winery Switzerland
Legal namestring
Lacerta Winery
Websiteurl
lacertawinery.ch
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Lacerta Winery is a Romanian boutique wine producer operating an 82-hectare estate in the Dealu Mare region, Fintesti, Buzau County, despite the "Switzerland" element in its brand name. The company produces red wines (six varieties), white wines (six varieties), rose, table wines, and tiered sub-brands including the Vintage Collection, Cuvee Grand Prix (Cuvee X, Cuvee IX), Dolce, and a Gift Collection. The firm is co-owned by Austrian national Walter Friedl and Romanian Mihai Banita.

The business model is direct-to-consumer (DTC), with primary distribution through the company's own e-commerce platform (shop.lacertawinery.ro) and on-site sales at the winery. Retail pricing spans 50 Lei for entry-level Rose, 60 Lei for Rheinriesling, 80 Lei for Cuvee X, and 120 Lei for Cuvee IX, anchoring a premium price ladder. The website is rendered in five languages (English, German, Japanese, Korean, Romanian), and a Korean flag is displayed prominently, signaling selective international outreach. Distribution is otherwise predominantly domestic.

Operations are lean, with approximately five employees, and the company invests in brand-building via international wine competitions (Decanter, Korea Wine Challenge, VINVEST, International Wine Contest Bucharest, ADAR) and architectural differentiation through a winery building designed in partnership with Tyrolean architects V. Miklautz and M. Gaertner. International media coverage (AFP, France 24) and wine-tourism positioning round out the strategy. No AI/ML capabilities, automation systems, or proprietary technology platforms are evident; the business is a traditional agricultural and craft-production operation.

Short descriptiontext

Lacerta Winery is a Romanian boutique producer operating an 82-hectare estate in the Dealu Mare region, making red, white, rose, and premium cuvee wines sold direct-to-consumer domestically with selective Asian-market positioning.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersFintesti, Romania
HQ citystring
Fintesti
HQ countrystring
Romania
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
red wine production, white wine production, premium wine collections, oak barrel aging, vineyard estate
Industry5 codes
1Wine Production & Winemaking
CodeAFAFAAABPrimaryYes
2Wine & Sparkling Wine Wineries & Brands
CodeCRADAIABPrimaryNo
3Wineries & Vineyards (Tasting Rooms)
CodeTHAFALAEPrimaryNo
4Wine Tastings & Vineyard/Winery Tours
CodeTHAJAGADPrimaryNo
5Wine Retail (Bottle Shops & Wine Merchants)
CodeCRANABABPrimaryNo
NAICS code2 codes
  • Wineries312130
  • Grape Vineyards111332
SIC code1 code
  • Wholesale-Beer, Wine & Distilled Alcoholic Beverages5180
Product category
Wine Production
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Direct Wine Sales
TypeOne Time License
Description

Direct-to-consumer wine sales through the winery's online shop (shop.lacertawinery.ro) and at the physical winery location in Fintesti, Romania. Products include red, white, and rosé wines across various price points, as well as special collection wines.

lacertawinery.ro
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Pricing details2 tiers
1Entry-level wines (Rose, Rheinriesling)
ModelUnit Pricing
Notes

Rose: 50 Lei; Rheinriesling: 60 Lei

lacertawinery.ro
2Premium Cuvee wines
ModelUnit Pricing
Notes

Cuvee X: 80 Lei; Cuvee IX: 120 Lei

lacertawinery.ro
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 4 records shown
1The Vintage Collection
Description

Special collection wines, collectible wines of exceptional quality

lacertawinery.ro
+3 more records
Core offering1 text field

Lacerta Winery produces and sells red, white, and rosé wines from its 82-hectare vineyard estate in the Dealu Mare region (Fintesti, Buzau County, Romania). Its portfolio spans everyday and ultra-premium collections matured in oak barrels, complemented by on-site wine tourism and tasting experiences at the estate.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Lacerta Winery is a wine-producing estate operating as a unified product portfolio centered on winemaking. The winery produces red wines (Cabernet Sauvignon, Syrah, Pinot Noir, Merlot, Feteasca Neagra) and white wines (Sauvignon Blanc, Pinot Gris, Rheinriesling, Muscat Ottonel, Chardonnay, Feteasca Alba), totaling 6 red and 6 white varietals. Beyond standard wines, the portfolio includes four special collections: Vintage Collection (collectible aged wines), Cuvee Grand Prix (premium Cuvee blends), LacertA Dolce (sweet/mild wines), and LacertA Gift Collection (premium gift sets). Wines are aged in French, Hungarian, Russian, and Romanian oak barrels.

Product and service5 records
1Lacerta Red Wine Range
CategoryRed wine
2Lacerta White Wine Range
CategoryWhite wine
3Lacerta Rosé Wine Range
CategoryRosé wine
4Ultra-Premium Lacerta Wine Collection
CategoryUltra-premium wine
5Lacerta Winery Wine Tourism & Tastings
CategoryWine tourism services
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
1Mihai Banita
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Romanian business partner co-owning the Lacerta winery estate alongside Austrian Walter Friedl. Together they manage the 82-hectare estate in Romania's Dealu Mare region.

lacertawinery.ro
2Walter Friedl
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Austrian co-owner of Lacerta winery. Represents the international investment and expertise bringing world-class winemaking standards to Romania's Dealu Mare region at 45 degrees latitude comparable to Bordeaux and Tuscany.

lacertawinery.ro
3V. Miklautz and M. Gaertner (Tyrolean Architects)
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Tyrolean architects who designed the modern winery facility, creating an architectural landmark that has become a point of reference for the entire region.

lacertawinery.ro
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lacerta Winery Switzerland

Wine Productionlacertawinery.ch

Lacerta Winery is a Romanian boutique producer operating an 82-hectare estate in the Dealu Mare region, making red, white, rose, and premium cuvee wines sold direct-to-consumer domestically with selective Asian-market positioning.

What Lacerta Winery Switzerland does

Lacerta Winery is a Romanian boutique wine producer operating an 82-hectare estate in the Dealu Mare region, Fintesti, Buzau County, despite the "Switzerland" element in its brand name. The company produces red wines (six varieties), white wines (six varieties), rose, table wines, and tiered sub-brands including the Vintage Collection, Cuvee Grand Prix (Cuvee X, Cuvee IX), Dolce, and a Gift Collection. The firm is co-owned by Austrian national Walter Friedl and Romanian Mihai Banita.

The business model is direct-to-consumer (DTC), with primary distribution through the company's own e-commerce platform (shop.lacertawinery.ro) and on-site sales at the winery. Retail pricing spans 50 Lei for entry-level Rose, 60 Lei for Rheinriesling, 80 Lei for Cuvee X, and 120 Lei for Cuvee IX, anchoring a premium price ladder. The website is rendered in five languages (English, German, Japanese, Korean, Romanian), and a Korean flag is displayed prominently, signaling selective international outreach. Distribution is otherwise predominantly domestic.

Operations are lean, with approximately five employees, and the company invests in brand-building via international wine competitions (Decanter, Korea Wine Challenge, VINVEST, International Wine Contest Bucharest, ADAR) and architectural differentiation through a winery building designed in partnership with Tyrolean architects V. Miklautz and M. Gaertner. International media coverage (AFP, France 24) and wine-tourism positioning round out the strategy. No AI/ML capabilities, automation systems, or proprietary technology platforms are evident; the business is a traditional agricultural and craft-production operation.

Lacerta Winery Switzerland firmographics

Firmographics
Name
Lacerta Winery Switzerland
Legal name
Lacerta Winery
Website
https://lacertawinery.ch
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Short description
Lacerta Winery is a Romanian boutique producer operating an 82-hectare estate in the Dealu Mare region, making red, white, rose, and premium cuvee wines sold direct-to-consumer domestically with selective Asian-market positioning.
Ownership category
akta.pro rank

Lacerta Winery Switzerland industry classification

Industry
Product category
Wine Production
NAICS
Wineries (312130), Grape Vineyards (111332)
SIC
Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
akta.pro primary industry
Wine Production & Winemaking (AFAFAAAB)
akta.pro secondary industries
Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)

Keywords

  • Red wine production
  • White wine production
  • Premium wine collections
  • Oak barrel aging
  • Vineyard estate

Where Lacerta Winery Switzerland is headquartered

Location

Headquarters

HQ city
Fintesti
HQ country
Romania
HQ region
Europe

Offices1 record

Markets served

Lacerta Winery Switzerland business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

  1. Direct Wine Sales: Direct-to-consumer wine sales through the winery's online shop (shop.lacertawinery.ro) and at the physical winery location in Fintesti, Romania. Products include red, white, and rosé wines across various price points, as well as special collection wines.

Pricing tiers

ModelBillingPrice
Unit Pricing—Entry-level wines (Rose, Rheinriesling)
Unit Pricing—Premium Cuvee wines

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Lacerta Winery Switzerland product offering

Product offering

Core offering

Lacerta Winery produces and sells red, white, and rosé wines from its 82-hectare vineyard estate in the Dealu Mare region (Fintesti, Buzau County, Romania). Its portfolio spans everyday and ultra-premium collections matured in oak barrels, complemented by on-site wine tourism and tasting experiences at the estate.

Product overview

Lacerta Winery is a wine-producing estate operating as a unified product portfolio centered on winemaking. The winery produces red wines (Cabernet Sauvignon, Syrah, Pinot Noir, Merlot, Feteasca Neagra) and white wines (Sauvignon Blanc, Pinot Gris, Rheinriesling, Muscat Ottonel, Chardonnay, Feteasca Alba), totaling 6 red and 6 white varietals. Beyond standard wines, the portfolio includes four special collections: Vintage Collection (collectible aged wines), Cuvee Grand Prix (premium Cuvee blends), LacertA Dolce (sweet/mild wines), and LacertA Gift Collection (premium gift sets). Wines are aged in French, Hungarian, Russian, and Romanian oak barrels.

Differentiator

Problem solved

Functional benefit

Brands

  • The Vintage Collection: Special collection wines, collectible wines of exceptional quality
  • LacertA Cuvee Grand Prix
  • LacertA Dolce
  • LacertA Gift Collection

Products and services

  • Lacerta Red Wine Range
  • Lacerta White Wine Range
  • Lacerta Rosé Wine Range
  • Ultra-Premium Lacerta Wine Collection
  • Lacerta Winery Wine Tourism & Tastings

Companies that use Lacerta Winery Switzerland

Customer profile

Segments1 record

Ideal customer profiles2 records

Lacerta Winery Switzerland technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Lacerta Winery Switzerland partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

  • Mihai BanitacoreStrategic or Co-development PartnerRomanian business partner co-owning the Lacerta winery estate alongside Austrian Walter Friedl. Together they manage the 82-hectare estate in Romania's Dealu Mare region.
  • Walter FriedlcoreStrategic or Co-development PartnerAustrian co-owner of Lacerta winery. Represents the international investment and expertise bringing world-class winemaking standards to Romania's Dealu Mare region at 45 degrees latitude comparable to Bordeaux and Tuscany.
  • V. Miklautz and M. Gaertner (Tyrolean Architects)minorStrategic or Co-development PartnerTyrolean architects who designed the modern winery facility, creating an architectural landmark that has become a point of reference for the entire region.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Lacerta Winery Switzerland competitors and assessment

Company assessment

Market position

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Lacerta Winery Switzerland social profiles

Digital presence

Lacerta Winery Switzerland compliance and trust

Trust signal

Compliance1 record

Lacerta Winery Switzerland financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lacerta Winery Switzerland leadership team

Management profile

Number of profiles

Profiles2 records

Lacerta Winery Switzerland funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lacerta Winery Switzerland M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lacerta Winery Switzerland

What does Lacerta Winery Switzerland do?

Lacerta Winery produces and sells red, white, and rosé wines from its 82-hectare vineyard estate in the Dealu Mare region (Fintesti, Buzau County, Romania). Its portfolio spans everyday and ultra-premium collections matured in oak barrels, complemented by on-site wine tourism and tasting experiences at the estate.

Is Lacerta Winery Switzerland a public or private company?

Lacerta Winery Switzerland is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Lacerta Winery Switzerland founded?

Lacerta Winery Switzerland was founded in -1. It employs 1 to 10 people.

Where is Lacerta Winery Switzerland based?

Lacerta Winery Switzerland is headquartered in Fintesti, Romania, in the Europe region.

How does Lacerta Winery Switzerland make money?

One revenue line is on record: direct Wine Sales.

Does Lacerta Winery Switzerland have an API?

No public API is recorded for Lacerta Winery Switzerland.

What industry is Lacerta Winery Switzerland in?

Lacerta Winery Switzerland's product category is Wine Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 312130 and its SIC code is 5180.

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