La Fédé

What La Fédé does

La Fédé (legal name: Fédération d'Animation Rurale en Pays de Vilaine) is a French non-profit association (Loi 1901) founded in 1971 and headquartered in Redon, Bretagne. It operates as a multi-service Social and Solidarity Economy (Économie Sociale et Solidaire) federation serving the Pays de Redon territory across more than 12 communes. The association delivers activities across five verticals: sociocultural animation, outdoor sports and leisure (VTT, climbing, canoeing, archery, sailing, orientation), professional integration, adapted leisure for people with disabilities, and mutual aid/solidarity (social grocery, repair café, parental support, alternative mobility). It employs over 40 professionals and is governed through a participatory democratic model rooted in Popular Education (Éducation Populaire) principles.

Its commercial product surface is anchored by the Pulsations sub-brand launched in 2023, which consolidates outdoor adventure offerings and provides direct booking, VTT school programming, multi-day vacation stays (Caringa farm, Étang Aumée, Île aux Pies, Loire River canoe expeditions, Haute-Vienne VTT trips), the SRAV national cycling education curriculum, school day trips, corporate team-building, and BAFA youth-animator training in partnership with UBAPAR. Auxiliary services include payroll management and office rental for partner associations, a youth listening service (Point Accueil Écoute Jeunes), and resource-sharing infrastructure (shared gardens, costume rental ~800 items).

Revenue is generated through a mix of membership fees, activity and course fees priced on a sliding family quotient (quotient familial) scale, multi-day vacation program fees, public delegation payments (notably from Redon Agglomération since 2013), ANS and CAF subsidies, and B2B professional services for partner associations. Go-to-market is community-led and event-driven, with operational distribution via direct service delivery at natural sites, a partner tourism office channel, and digital booking through portailfamille-ltp.lafede.fr. The organization explicitly states that revenue figures are not publicly disclosed.

Name

La Fédé

Legal name

Fédération d'Animation Rurale en Pays de Vilaine

Website

https://lafede.fr

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

11–50 employees

Short description

La Fédé is a 1971-founded French non-profit association in Redon, Bretagne, delivering outdoor sports, youth services, professional integration, and community solidarity programs across 12+ communes via its Pulsations brand and a 40+ person team.

Ownership category

akta.pro rank

Product category

Community Recreation and Youth Services

NAICS

Community Food Services (624210)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900), Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Food Assistance & Food Banks (BPAGAEAA)

akta.pro secondary industries

Food & Nutrition Assistance Programs (BPAIAKAF), Vending, Kiosk & À La Carte Food Programs (On-Campus Retail) (EDAEAEAI), Work Exchange & Farmstay Programs (WWOOF/HelpX-Style) (EDAIAGAK)

Keywords

• Outdoor sports activities
• Youth vacation programs
• Community social services
• Professional integration programs
• Adapted leisure services

Headquarters

HQ city

Redon

HQ country

France

HQ region

Europe

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Membership fees: Annual membership fees for individuals and families to join the association and access services
2. Activity and course fees: Fees for outdoor sports activities including VTT (mountain biking), climbing, canoeing, archery, orientation courses. Pricing scales by family quotient for affordability
3. Vacation camps and stays: Multi-day vacation programs for children, teens, and families including sports camps, nature stays, and adventure programs. Pricing based on family quotient with subsidies available
4. Professional services: Services to other associations including payroll management (service paie) and office space rental
5. Team building and corporate programs: Team building activities, themed days, and cohesion programs for schools and companies through Pulsations brand

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

La Fédé is a non-profit association that delivers outdoor sports activities, vacation camps, youth development programs, professional integration services, and social solidarity initiatives across the Pays de Redon. Through its Pulsations sub-brand, it offers mountain biking (École de VTT), canoeing, sailing, climbing, archery, and orientation courses; through its core operations, it provides BAFA training, payroll services, office rentals, a repair café, a social grocery, and parental support. Programs are delivered at natural sites including the Île aux Pies protected valley and Étang Aumée lake, with income-based pricing via the family quotient system.

Product overview

La Fédé (Fédération d'Animation Rurale en Pays de Vilaine) is a non-profit association founded in 1971 that operates as a multi-service organization offering diverse community and leisure services. The organization's primary branded outdoor activities offering is Pulsations, which provides nature-based experiences including mountain biking (Ecole de VTT), climbing, canoeing, archery, and team-building programs. Beyond Pulsations, La Fédé operates social services including payroll services for associations, office rentals, youth support (Point Accueil Écoute Jeunes), professional integration programs (Chantier d'Insertion), parental support, and community initiatives like Repair Café and social grocery stores. The organization serves various publics including children, teenagers, adults, people with disabilities, and groups/collectives across the Redon area.

Differentiator

Problem solved

Functional benefit

Products and services

• Pulsations (sub-brand outdoor activities) Outdoor activities brand operated by La Fédé offering nature-based experiences including VTT (mountain biking), climbing, canoeing, archery, and team-building activities for groups, schools, and individuals in the Pays de Redon region.
• École de VTT (Mountain Biking School) Mountain biking school providing structured training sessions for youth and adults, with sessions organized by age and skill level from September through June. Includes a female-only créneau subsidized by ANS to promote women's cycling, and equipment loan.
• Séjours Sportifs (Sports Vacation Camps) Sports vacation camps at Île-aux-Pies for children and teens aged 6-17, featuring outdoor activities including canoe, climbing, orientation, VTT, and archery. Multi-day stays with family quotient-based pricing.
• Séjours Nautiques (Nautical Camps) Nautical camps at Étang Aumée offering sailing activities with optimist and catamaran boats for youth aged 8-17. Includes 4-night and 5-night stays with meals and instruction.
• Séjours Nature at Caringa Farm Nature immersion camps at the Caringa farm cooperative for children aged 4-14, emphasizing autonomy, experimentation, woodworking, goat encounters, woodland camping, and circus arts. 2-night and 4-night stays with family quotient-based pricing.
• Savoir Rouler à Vélo (SRAV) Cycling Education National cycling education program teaching children aged 6-11 road safety and autonomous cycling skills through a progressive three-block curriculum. Delivered as a public service for Redon Agglomération schoolchildren.
• Sorties Scolaires (School Excursions) School excursion packages including nature activities, environmental education with partner Saute-Ruisseaux, camping accommodation, and organic meals for classes from maternelle to lycée. Activities from €16.40/day/child.
• Team Building and Themed Days Team cohesion programs and themed days at Île-aux-Pies including Trésor de Malatan treasure hunt and L'union fait la force group challenges for groups, schools, and companies. Minimum 8 persons per session.
• Évasion Estivale (Summer Activities) Summer outdoor activity program offering canoe semi-nocturne, climbing, archery, and new escape game experience for all ages at Île-aux-Pies.
• BAFA Training (Youth Animation Certification) Brevet d'Aptitude aux Fonctions d'Animateur training in partnership with UBAPAR, enabling participants to work with children in leisure centers. €600 for the 7-day residential training session at Lycée ISSAT, Redon.
• Service Paie (Payroll Service) Payroll service for associations to facilitate administrative employment tasks. Provided to other associations and social economy structures.
• Location de Bureaux (Office Rental) Office space rental in facilities dedicated to social and solidarity economy structures (Le Nichoir).
• Point Accueil Écoute Jeunes (Youth Listening Service) Youth listening and support service providing guidance for young people.
• Repair Café Community repair workshop teaching people to fix broken appliances and objects instead of discarding them.
• Épicerie Sociale (Social Grocery) Social grocery providing quality food, household, and hygiene products at reduced costs with solidarity-based access for people in precarious situations.
• Chantier d'Insertion (Professional Integration Workshop) Professional integration program joining a multidisciplinary creative team to develop personal talents for individuals facing employment barriers.
• Soutien Parentalité (Parental Support) Parent support services helping families share and navigate parenting challenges.
• Mobilités Alternatives (Sustainable Mobility Solutions) Sustainable and solidarity-based mobility solutions for rural areas.

Quantifiable outcome

• Cycling education program enabling autonomous and safe cycling for children ages 6-11 before entering middle school
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and supporting.

• Redon AgglomérationcoreStrategic or Co-development Partner · 1 January 2013Public territorial authority delegating management of Étang Aumée water sports base and cycling education programs (SRAV) to La Fédé since 2013. Annual school kayak programs for CM1-CM2 classes.
• Saute-RuisseauxcoreStrategic or Co-development PartnerEnvironmental education association collaborating on nature discovery activities during school programs and vacation camps. Joint programming includes wildlife observation, flora/fauna recognition, and ecosystem education at Île aux Pies.
• GESPR (Groupement d'Employeurs pour les Services et Professions du Sport)supportingTechnology or IntegrationEmployer group providing sports animator staff to supplement Pulsations team during peak seasons. Flexible staffing model for outdoor activity delivery.
• UBAPARcoreStrategic or Co-development PartnerUnion Bretonne d'Associations de Loisir et de Plein Air partenaires for BAFA (Brevet d'Aptitude aux Fonctions d'Animateur) certification training. Pulsations hosts Stage 1 training sessions at Lycée ISSAT, Redon.
• Camping Le Plein Air BainsoissupportingStrategic or Co-development PartnerPartner campsite at Île aux Pies providing accommodation for participants in Pulsations activities and vacation camps. Adjacent to activity sites.
• LPO (Ligue pour la Protection des Oiseaux)supportingStrategic or Co-development PartnerBird protection league collaborating on Loire River canoe expeditions to provide wildlife observation education and biodiversity awareness.
• Ceméa BretagnesupportingStrategic or Co-development PartnerMovement for training in active citizenship collaborating with Pulsations on nature stays at Caringa farm emphasizing autonomy and experimentation.
• Redon Agglomération Tourism OfficesupportingChannel Partner/ Reseller/ DistributorJoint summer activity programming with Office du Tourisme du Pays de Redon for leisure activities promoted to tourists and residents.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Fédération Nationale des Foyers Ruraux: National umbrella of rural animation associations structured identically to La Fédé (Fédération d'Animation Rurale en Pays de Vilaine). Both operate the same associative governance model, deliver rural-animation and educational services, and pursue Éducation Populaire objectives across decentralized territorial chapters.
• VVF Villages: French vacation-village operator offering multi-day family and nature-based stays with bundled accommodation, meals, and on-site activities. Direct overlap with Pulsations' séjours sportifs, séjours nautiques, and nature stays in terms of format (accommodation + supervised outdoor activities for families/children) and pricing model.
• CEMÉA (Centres d'Entraînement aux Méthodes d'Éducation Active): National federation delivering active-method education, BAFA/BAFD training and vacation programs emphasizing autonomy and experimentation. La Fédé already names Ceméa Bretagne as a partner for nature stays, and the two share identical Éducation Populaire framing, training certifications, and youth outdoor programming.
• UCPA (Union nationale des Centres sportifs de Plein Air): France's largest non-profit outdoor sports operator running vacation programs in mountain biking, climbing, canoeing, sailing and team-building across the country. Directly comparable to La Fédé/Pulsations in core activity mix, target audience (children, teens, schools, corporate groups), and non-profit associative status, though at much greater national scale.
• Vacances Pour Tous: Federation-affiliated network (formerly VVL) running accessible, family-quotient-priced vacation stays and youth séjours across France. Directly comparable in mission (affordable leisure for all publics including low-income and disabled families) and product (vacation camps, nature and sports stays) to La Fédé's Vive les vacances program.
• Francas (Fédération Nationale des Francas): National federation of associative youth-education structures operating accueil de loisirs, BAFA training and civic-education programs. Direct peer on the youth/education-service side of La Fédé's offerings, with near-identical associative governance, public-funding model, and target audiences (children aged 6-17, schools, leisure centers).

Emerging players

• Artek (Ateliers de Recherche et de Création): Specialized association delivering school nature and environmental education programs to primary and secondary classes, often accompanying schools' sorties scolaires. Comparable to La Fédé's Sorties Scolaires offering through Saute-Ruisseaux, focused on nature discovery classes in natural settings.

Others

• Fédération Française de Canoë-Kayak (FFCK): National federation sanctioning La Fédé's kayak and canoe instruction at Étang Aumée and on Loire expeditions. They are an enabling/ecosystem partner (license issuing body) rather than a competitor, but the most direct comparable for the canoeing/kayak vertical in which Pulsations specializes.
• Fédération Française de Cyclisme (FFC): National cycling federation under which La Fédé's VTT club and École de VTT operate, with FFC license bundled into annual memberships. Indirectly comparable as the regulatory and licensing umbrella for La Fédé's entire VTT/cycling vertical.

Broad incumbents

• Fédération Française des Clubs Alpins et de Montagne (FFCAM): National federation of alpine/climbing clubs running group instruction, youth stages and outdoor stays (climbing, hiking, mountain biking). Broad incumbent in the outdoor-club/Éducation Populaire space; comparable to La Fédé/Pulsations especially around its climbing-wall activities at Île aux Pies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lafederedon
• Instagraminstagram.com/pulsations_lafede
• LinkedInlinkedin.com/company/la-fede

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Fédé