La Maison du Pain
La Maison du Pain is a French-inspired bistro, pâtisserie, and café franchise operating nine-plus locations across major German cities under MOMENTUM LMdP Aktiengesellschaft, serving individual consumers seeking authentic French dining and franchise entrepreneurs opening new sites.
- Company typePrivate
- Founded-
- HeadquartersZug, Switzerland
- Headcount11–50
- GTM typeB2C
- OfferingServices
What La Maison du Pain does
La Maison du Pain is a French-inspired bistro, pâtisserie, and café franchise concept operating primarily in Germany, with its parent entity MOMENTUM LMdP Aktiengesellschaft registered in Zug, Switzerland. Founded in 2007, the company operates nine or more locations across major German cities including Wiesbaden (two formats), Frankfurt am Main, Hamburg (two locations including the Westfield Hamburg-Überseequartier mall), Bad Homburg, Köln, Ravensburg, and Düsseldorf, with additional locations referenced in Braunschweig, Sulzbach, and Darmstadt. The core product is an authentic French culinary experience — bakery goods (croissants, baguettes), pâtisserie, breakfast items, tartines, croques, Flammkuchen, salads, and a curated French wine list — delivered through a uniform brand identity under the registered "LA MAISON DU PAIN" mark. The company runs two distinct formats: the full La Maison du Pain concept and a smaller-footprint "La Petite" variant (e.g., Wiesbaden Petite), allowing flexibility across real estate conditions.
The business operates a dual-revenue model combining direct retail food and beverage sales at owned and franchised locations with franchise fees and royalties from independent partners who open new sites. Franchise partners require a minimum equity of 30,000-55,000 EUR and receive IHK-certified franchise management support, site selection assistance, training, and access to direct French product imports. The company supplements retail revenue with gift voucher sales (Gutscheine) via its website and event hosting (weddings, corporate events, fashion shows) at locations such as Düsseldorf. Go-to-market is a franchise-based model targeting entrepreneurial individuals; marketing is multi-channel across Instagram, Facebook, TikTok, YouTube, LinkedIn, Pinterest, X, email newsletters, blog content, and event-based promotions. The brand has been recognized by FOCUS MONEY as one of Germany's best franchise systems in 2018 and 2019, and by BILD TEST as best coffee shop in Frankfurt in 2017 and 2018. The company claims 2M+ satisfied customers across its network and operates with a lean corporate team of approximately 28 employees.
La Maison du Pain firmographics
Firmographics- Name
- La Maison du Pain
- Legal name
- MOMENTUM LMdP Aktiengesellschaft
- Website
- https://lamaisondupain.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- La Maison du Pain is a French-inspired bistro, pâtisserie, and café franchise operating nine-plus locations across major German cities under MOMENTUM LMdP Aktiengesellschaft, serving individual consumers seeking authentic French dining and franchise entrepreneurs opening new sites.
- Ownership category
- akta.pro rank
La Maison du Pain industry classification
Industry- Product category
- French Bistro, Café & Pâtisserie
- NAICS
- Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Cafe-Bakeries (Bakery + Coffee/Foodservice) (THAFAFAG)
- akta.pro secondary industries
- Patisseries & Viennoiserie (French-Style) (THAFAFAB), Cafe-Bakeries (Coffee + Pastry Focus) (THAFADAG), Dessert Cafes & Dessert Bars (Sit-Down) (THAFAGAI)
Keywords
Where La Maison du Pain is headquartered
LocationHeadquarters
- HQ city
- Zug
- HQ country
- Switzerland
- HQ region
- Europe
Offices10 records
Markets served
La Maison du Pain business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Retail Food & Beverage Sales: Revenue from direct sales of French food and beverages to consumers at physical café and restaurant locations across Germany, including breakfast items, tartines, salads, quiches, pastries, and wines.
- Franchise Fees and Royalties: Revenue from franchise partners who pay licensing fees and ongoing royalties to use the La Maison du Pain brand, business model, and operational support. Franchise investment starts at 30,000-35,000 EUR equity.
- Gift Certificates: Revenue from sale of gift vouchers (Gutscheine) for French culinary experiences.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
La Maison du Pain product offering
Product offeringCore offering
La Maison du Pain is a French-inspired bistro, pâtisserie, and café franchise concept serving authentic French bakery goods, pastries, breakfast items, tartines, croques, flammkuchen, salads, wines, and beverages at physical locations across Germany. In addition to the consumer café experience, the company licenses its operating model to franchise partners and offers online gift vouchers and event-hosting services at select locations.
Product overview
La Maison du Pain is a French bistro, pâtisserie, and café chain operating as a franchise concept in Germany. The core offering consists of a unified restaurant/café experience featuring French Boulangerie (bakery goods including croissants and bread), Pâtisserie (pastries and quiches), breakfast items, Tartines (open-faced sandwiches), Croque Monsieur, Flammkuchen, salads, and an extensive French wine selection. The portfolio includes multiple menu categories under one brand: Backwaren & Patisserie (bakery and pastry), Frühstücke (break breakfast), Croque/Tartines & Flammkuchen, and Weine & Getränke (wines and beverages). The company also operates a franchise program for entrepreneurs to open their own locations, and offers gift vouchers and event hosting services at select locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Boulangerie & Pâtisserie (Bakery and Pastry) Freshly baked French bakery goods and pastries including croissants, baguettes, quiches, cakes, and assorted sweet treats prepared from fresh ingredients and traditional French recipes for dine-in and takeaway customers at La Maison du Pain locations.
- Frühstücke (Breakfast Menu) French-style breakfast service featuring freshly prepared sandwiches and morning dishes served at café locations.
- Croque, Tartines & Flammkuchen French open-faced sandwiches (tartines), grilled Croque sandwiches, and traditional Alsatian Flammkuchen (tarte flambée) for dine-in at La Maison du Pain cafés.
- Salate (Salads) Fresh prepared salads including César, Au Maison, D'Épinards, and Au Gratin, plus side salads made with seasonal ingredients.
- Weine & Getränke (Wines and Beverages) Curated selection of French wines intended to pair with the menu, along with coffee and other beverages served at café locations.
- La Maison du Pain Franchise Partnership Franchise offering for entrepreneurial individuals to open and operate their own La Maison du Pain café, including a proven business model, site selection assistance, comprehensive training, and ongoing operational support from IHK-certified franchise managers. Requires a 30,000-35,000 EUR minimum equity.
- Gift Vouchers (Gutscheine) Gift vouchers for an authentic French culinary experience at La Maison du Pain, sold online through the company website for gifting.
- Private Event Hosting Event hosting services for weddings, birthdays, corporate events, and fashion shows in a French ambiance with separately reservable spaces at select La Maison du Pain locations.
Companies that use La Maison du Pain
Customer profileSegments3 records
Ideal customer profiles3 records
La Maison du Pain technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
La Maison du Pain partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
La Maison du Pain competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
La Maison du Pain social profiles
Digital presenceLa Maison du Pain compliance and trust
Trust signalCompliance2 records
La Maison du Pain financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Maison du Pain leadership team
Management profileNumber of profiles
Profiles1 record
La Maison du Pain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Maison du Pain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Maison du Pain
What does La Maison du Pain do?
La Maison du Pain is a French-inspired bistro, pâtisserie, and café franchise concept serving authentic French bakery goods, pastries, breakfast items, tartines, croques, flammkuchen, salads, wines, and beverages at physical locations across Germany. In addition to the consumer café experience, the company licenses its operating model to franchise partners and offers online gift vouchers and event-hosting services at select locations.
Is La Maison du Pain a public or private company?
La Maison du Pain is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was La Maison du Pain founded?
La Maison du Pain was founded in -1. It employs 11 to 50 people.
Where is La Maison du Pain based?
La Maison du Pain is headquartered in Zug, Switzerland, in the Europe region.
How does La Maison du Pain make money?
Three revenue lines are on record. Retail Food & Beverage Sales are the primary driver. The others are franchise Fees and Royalties and gift Certificates.
Does La Maison du Pain have an API?
No public API is recorded for La Maison du Pain.
What industry is La Maison du Pain in?
La Maison du Pain's product category is French Bistro, Café & Pâtisserie. Its primary akta.pro industry code is THAFAFAG, Cafe-Bakeries (Bakery + Coffee/Foodservice), with a secondary code of THAFAFAB, Patisseries & Viennoiserie (French-Style). Its NAICS code is 72251 and its SIC code is 5810.