La Martinière Jeunesse

What La Martinière Jeunesse does

La Martinière Jeunesse is a French children's book publishing imprint operating under Éditions de La Martinière, established in 1995 and headquartered in Paris. The company publishes for young readers from toddlers through young adults across four core product lines: Albums (illustrated picture books with tender, playful themes priced €3.50–€18.50), Romans / La Martinière Fictions (youth fiction covering fantasy, dystopia, and romantic comedy priced €21–€25), Documentaires (reference-grade documentaries on history, ecology, medicine, sport, and entomology priced around €21.90), and Eveil (early-learning materials and pop-up books). The imprint also operates specialty collections including La Collection Défilés (fashion/luxury art books at €35–€59), La Collection ALT (compact short-format), and La Collection Percevoir (visual perception).

The business runs a traditional book publishing model with unit-priced sales distributed across three primary channels: French-speaking bookstore retail (Relations libraires), direct e-commerce through editionsdelamartiniere.fr, and global foreign-rights licensing to international publishers. Marketing is multi-channel, combining a monthly newsletter, editorial blog ("Nos coups de cœur"), and active presence across Facebook, Instagram, LinkedIn, Pinterest, X, and TikTok. Customer segmentation is horizontal, addressing children (picture books, early readers, YA) as the primary persona with parents and educators as the secondary purchaser segment.

The company is privately held under the Éditions de La Martinière legal entity, with Media Participation providing financial backing. Notable commercially successful franchise relationships include Sarah J. Maas's Throne of Glass (50 million+ readers globally) and Moira Buffini's Songlight trilogy. The imprint operates with a lean core team (8 listed employees) and had no disclosed funding rounds, M&A, or leadership transitions in the available data. Operating geographies are described as Western Europe with global reach through foreign-rights licensing; the company won the Prix du livre pour les bébés 2025 from the French Ministry of Culture for the pop-up title "Été pop" by Aurore Petit.

Name

La Martinière Jeunesse

Legal name

Éditions de La Martinière

Website

https://lamartinierejeunesse.fr

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

La Martinière Jeunesse is a French children's book publisher (founded 1995) operating under Éditions de La Martinière, producing illustrated albums, youth fiction novels, documentaries, and early-learning materials for young readers and their parents via bookstore and e-commerce channels.

Ownership category

akta.pro rank

Product category

Children's Book Publishing

NAICS

Book Publishers (51313)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Children’s Book Print-on-Demand (Picture Books, Early Readers, YA) (MPAJANAC)

Keywords

• Children's book publishing
• Youth fiction novels
• Illustrated picture books
• Children's educational documentaries
• Early learning books

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Book sales: Revenue generated from selling published books including albums, documentaries, and novels through retail and direct channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

La Martinière Jeunesse is a French youth publishing imprint of Éditions de La Martinière, publishing creative and rigorous books for young readers since 1995. The publisher operates four main product lines: Albums (illustrated picture books), Romans/Youth Fiction (novels including fantasy and dystopia), Documentaires (educational documentaries on history, ecology, medicine, sports, and entomology), and Éveil (early learning materials including pop-up and interactive books). Books are sold through bookstore distribution, direct e-commerce, and foreign rights licensing.

Product overview

La Martinière Jeunesse is a French youth publishing house established in 1995, offering a diverse portfolio of children's and young adult books. The company publishes four main product lines: Albums (illustrated picture books for young children with tender, playful themes), Romans/Youth Fiction (novels including fantasy and dystopia under the La Martinière Fictions label), Documentaires (reference documentaries on topics like history, ecology, and science), and Eveil (early learning materials including pop-up books). The company also operates specialty collections including La Collection Défilés (fashion), La Collection ALT (contemporary themes), and La Collection Percevoir (visual arts). Recent notable publications include Songlight by Moira Buffini, the Throne of Glass collector series by Sarah J. Maas, the LIFE biodiversity documentary, and interactive pop-up books like Été pop by Aurore Petit.

Differentiator

Problem solved

Functional benefit

Brands

• La Martinière Fictions: Label focused on entertainment literature including romantic comedy, fantasy, and dystopia.

Products and services

• Albums (Picture Books) Illustrated picture books for young children, often colorful and playful, featuring tender and delicate illustrations with optimistic messages about daily life and relationships with others. Target audience: young children and parents. Pricing ranges from €9.90 (pop-up books) to €18.50 (illustrated albums).
• Romans / Romans Jeunesse (Youth Novels) Youth fiction novels including fantasy, dystopia, and romantic comedy genres. Includes the label La Martinière Fictions focused on entertainment literature. Target audience: teenagers and young adults. Pricing ranges from €21 (Songlight) to €25 (Throne of Glass collector editions).
• Documentaires (Documentaries) Reference documentaries covering diverse topics such as history, ecology, medicine, sports, and entomology. Aimed at being rigorous yet accessible reference works. Target audience: curious children and young readers. Documentary books priced at €21.90 (LIFE).
• Éveil (Early Learning Books) Early learning books and imagiers for toddlers, including pop-up books teaching colors, seasons, and basic concepts. Target audience: toddlers and preschool children.
• Livres animés, jeux, coffrets (Animated books, games, gift sets) Animated books, pop-up books, games, and gift sets for interactive learning and entertainment. Target audience: young children and gift-givers.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xx.com/ed_LaMartiniere
• Facebookfacebook.com/EditionsdeLaMartiniere_off
• LinkedInlinkedin.com/company/la-martini%C3%A8re-jeunesse
• Instagramlinktr.ee/EditionsdeLaMartiniere_off
• Pinterestpinterest.com/EditionsdeLaMartiniereOfficiel
• TikToktiktok.com/@la_martiniere

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Martinière Jeunesse