Lamella

What Lamella does

Lamella is a Dutch specialist in aluminum outdoor living solutions, founded in 2021 and headquartered in Wierden, Overijssel, Netherlands. The company designs, manufactures, and sells louvered terrace coverings (overkappings), garden rooms (tuinkamers), verandas, pergolas, and conservatories, alongside a modular accessory ecosystem that includes manual and electric screens, LED lighting, louver side walls, glass sliding walls, wooden walls, and outdoor heaters. The core product is an electric louver roof system built around adjustable aluminum slats that tilt or open to control sunlight, ventilation, and rain, with an integrated water-drainage channel that renders the canopy waterproof when closed; the system can be operated via remote control, smartphone app, or domotica integration.

The business operates a direct-to-consumer, consultative sales model. Customers configure their overkapping via an online 3D configurator, request a quote, and are guided through design discussions supported by drawings, sketches, and 3D visualizations; a physical showroom in Wierden and appointment-based showroom visits supplement online conversion. Revenue is generated through one-time hardware sales of custom-sized canopies, accessory attach, and installation services fulfilled through transport partners, with quote-based pricing that scales from sub-€5,000 installations to over €20,000 projects. The customer base of 3000+ individuals is concentrated in residential homeowners across the Netherlands, Belgium, and Germany, with active expansion in Belgian markets (Wallonia and Flanders), a German office in Nürnberg with a localized lamella.de site, planned showroom openings in Bonheiden and Groningen, and a growing dealer network.

Name

Lamella

Legal name

Lamella

Website

https://lamella.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Lamella is a Dutch designer and direct-to-consumer seller of aluminum louvered terrace coverings, garden rooms, and modular outdoor accessories, serving residential homeowners in the Netherlands, Belgium, and Germany via e-commerce, a showroom, and an expanding dealer network.

Ownership category

akta.pro rank

Product category

Outdoor Living and Garden Structures

NAICS

Home Centers (444110), Building Material and Garden Equipment and Supplies Dealers (444)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Porch & Veranda Construction (HSAPALAG)

akta.pro secondary industries

Sunrooms, Screen Rooms & Enclosures (HSAPALAF), Pergola, Arbor & Trellis Installation/Repair (HSAIAJAG), Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses) (CRAIAIAG), Louvers, Vents & Architectural Grilles (IMADAIAM)

Keywords

• Aluminum terrace coverings
• Louver roof systems
• Garden room construction
• Outdoor living solutions
• Pergola and veranda sales

Headquarters

HQ city

Wierden

HQ country

Netherlands

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Overkapping (Terrace Covering) Sales: One-time sale of aluminum terrace coverings including louvered roofs, terrace roofs, verandas, garden rooms, pergolas, and conservatories. Products are custom-made to customer specifications. Major revenue stream.
2. Accessories and Add-ons: Screens, LED lighting, louver walls, glass sliding walls, wooden walls, and terrace heaters sold as add-on products to complement overkappings.
3. Installation Services: Professional installation services offered, with reliable transport partners delivering well-packaged materials to customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Lamella designs, sells, and installs custom aluminum terrace coverings (overkappingen) and garden rooms (tuinkamers) for residential and hospitality customers, with a flagship adjustable louver roof system available in electric and manual variants. The product line is complemented by traditional terrace canopies (glass, Cube, polycarbonate), pergolas, verandas, conservatories, and a modular accessory ecosystem (screens, LED lighting, louvre walls, glass sliding walls, wooden walls, heaters). Customers configure their products online via a 3D configurator, request quotes, and often receive professional installation.

Product overview

Lamella is a Dutch specialist in outdoor room solutions, offering a comprehensive portfolio of canopy and terrace cover products. The core product line centers on louvre/lamella canopies (available in electric, manual, and custom sizes) which feature adjustable slats for flexible sun and weather control. Supporting the main canopies are traditional terrace covers (glass, Cube, and polycarbonaat variants), pergolas, garden rooms (tuinkamers), verandas, and conservatories (serres). The product ecosystem is extended through modular accessories including screens, LED lighting, louvre walls, glass sliding walls, wooden walls, and outdoor heaters. A 3D configurator service enables customers to design custom solutions. All products emphasize Dutch design, quality craftsmanship, and custom sizing capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Lamellen Overkapping (Louvre Canopy) A louvre/lamella canopy with adjustable aluminum slats that can be tilted or opened to control sunlight, ventilation, and weather protection. Available in electric or manual operation, and custom sizing. Sold to residential homeowners and small commercial clients.
• Terrasoverkapping (Terrace Canopy) Traditional terrace canopy providing shelter from sun and rain, available in glass, Cube (modern cubic design), and polycarbonate roof variants.
• Pergola Open pergola structure, optionally combinable with a louvre roof or screens for adjustable shade.
• Tuinkamer (Garden Room) Fully enclosed garden room that can be used year-round as additional living space, home office, or relaxation area.
• Veranda Attached veranda structure extending indoor living space to the outdoors.
• Serre (Conservatory) Conservatory/sunroom structure for year-round plant cultivation or living.
• Handbediende Screens (Manual Screens) Manual screen panels made of high-quality polyester providing wind protection up to wind force 5, designed as an add-on to overkappings and pergolas.
• LED-verlichting (LED Lighting) Integrated LED lighting system for ambiance and functional illumination under the canopy or in the garden room.
• Louvre Wand (Louvre Wall) Side wall panels with adjustable tilting louvres for controlling sun, wind, and privacy under the overkapping.
• Glazen Schuifwand (Glass Sliding Wall) Sliding glass wall panels providing weather protection while maintaining an open feel and view, with standard roedes for charm and ventilation.
• Houten Wand (Wooden Wall) Wooden side wall panels offering natural aesthetics and privacy; double wooden wall available for waterproof solutions.
• Terras Heaters (Outdoor Heaters) Outdoor heaters for extending usability of outdoor spaces into cooler seasons.
• 3D Configurator Service 3D design tool allowing customers to visualize and configure their overkapping or garden room before purchase, and request a quote online.
• Installation Services Professional installation services for overkappings and garden rooms, with reliable transport partners delivering well-packaged materials to customers.

Quantifiable outcome

• 5-year warranty on products
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Van der Valk AlmelocoreStrategic or Co-development PartnerCommercial installation of lamellen overkapping and aluminum terrasschermen (terrace screens) at Van der Valk theaterhotel in Almelo, Netherlands. Documented as a case study/project, suggesting a commercial partnership for hospitality sector installations.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Biossun: French manufacturer of bioclimatic aluminum pergolas with adjustable louvers. Comparable electric-louver architecture, premium positioning and project-based sales model.
• Brustor: Belgian specialist in louvered pergolas, terrace coverings and verandas with a directly overlapping product range (electric and manual lamellen daken) and shared Benelux dealer model — the most head-to-head competitor to Lamella.
• Gibus: Italian manufacturer of bioclimatic pergolas and retractable patio covers. Highly relevant peer given overlapping electric-louver mechanism and similar custom-configured, project-sold go-to-market.
• Alukov: Czech-based manufacturer of verandas, conservatories and pool enclosures with EU-wide distribution. Directly comparable on veranda/serre side of Lamella's range and on custom-made outdoor-structure economics.
• Verasol: Dutch manufacturer of lamellendaken (louver roofs) and overkappingen, selling primarily through a configurator + dealer network. Closest functional overlap in core product category and geographic footprint.
• Renson: Belgian outdoor-living specialist (Camargue, Algarve, Aero lines) offering louvered patio covers and fixed/aluminum structures; comparable outdoor-structure portfolio aimed at the same Benelux premium homeowner.

Broad incumbents

• Weinor: Established German awning and terrace-covering manufacturer with a wider sun-protection portfolio but overlapping in terrace/patio roofing — sets the competitive standard for the German market Lamella is entering via Nürnberg.

Emerging players

• Palmiye: Turkish-origin pergola and retractable systems producer with growing European distribution. Overlaps with Lamella on retractable/aluminum pergolas for residential outdoor living.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/lamellanederland

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lamella